The straight man of steel in the entertainment industry

A lot of snakeskins: "Seeing the real estate case, I am really sad. I spent my youth in this city, but I still can't settle down here in the end."

Walking cartoon man: "It's really the first time that I can watch a show that makes me cry when I watch an advertisement. Huaxia's characters are so powerful."

Angrily broke Tianya: "It is Lin Li who is amazing. With so many advertisers, only Lin Li can write such a moving case."

Bryanjao: "It turns out that advertising is so meaningful. This year's college entrance examination, I kind of want to take the advertising department."

Young Master Long 77168: "Lin Li's advertising cases are like poetry, I admire them!"

Enzuo Mama: "Advertising circle: It's so dangerous, there are so many people!"

After this episode of the program was broadcast, the three cases of Lin Li also won the likes of countless netizens, and there were heated discussions on the Internet.

Lin Li's previous two cases caused a wave of spoofs on the Internet, and this issue of "I am an advertiser" caused a lot of attention for Lin Li in the advertising industry.

Some advertising companies even set up teams to study why Lin Li's case was so popular, hoping to replicate Lin Li's success.

However, after researching and researching, they have not researched anything practical.

This episode of I Am an Advertiser received an astonishing number of views, which has surpassed that of the second issue of I Am a Creator!

From this point of view, I am an advertiser surpassing me as a creator, and the possibility of becoming the number one self-made variety show of Youku Video is very high!

I am the creator of the program. Except for the episode where Lin Li sang An Heqiao, the number of broadcasts was far ahead, and the broadcast volume of other episodes was similar to that of the second episode.

As long as the broadcast volume of I am an Advertiser program can increase steadily, it will not be difficult to eventually exceed the total broadcast volume of I am a creator program.

But it is actually very difficult for an advertising program to be popular for a long time.

Even Tao Yufeng and the people in the program group didn't dare to imagine that the following programs would have higher demand than these two programs.

After all, these two episodes took Lin Li's attention, and Lin Li's popularity on the Internet naturally brought dividends to the show.

But it is impossible for Lin Li to create such topical commercials all the time. They all feel that the subsequent programs can retain two-thirds of the current audience, which is already gratifying.

The next day is the recording of the third episode of I am an advertising man.

Early in the morning, An Xiaoxi came to pick Lin Li up to the Youku headquarters building.

During the period, An Xiaoxi told Lin Li that their advertising agency had already received several orders, and now they were too busy and were about to recruit people.

Fortunately, they are from the advertising department, and there are many old classmates, so they don't have to worry about recruiting.

And this time, after Lin Li gave the platform to the Lin Jian Xiaoxi Advertising Building, those who were reluctant to come here before all changed their minds and were willing to come.

When the people from the Linjianxiaoxi advertising building came to the recording hall, everyone in the venue fell silent and looked at them as if paying attention.

Today, the people from Qidi Advertising Company arrived early, and when they saw Lin Li and the others coming in, everyone in Qidi Company did not look very good.

Originally, they thought that this program was customized for them, but they didn't expect that they, as the leaders in the advertising industry, came here to serve as a foil for the Lin Jianxiong advertising building!

In a fit of rage, He Maozhong changed the team he brought in the previous two sessions. This time, the people he brought were all new faces, and the overall look was much younger than the previous two sessions.

Many new sponsors came today, and after Lin Li and the others took their seats, many sponsors began to come up to deliver business cards.

Many of the sponsors were well-known, but An Xiaoxi was very good at dealing with people, so Lin Li didn't have to worry about it, as An Xiaoxi blocked them all.

After a while, the on-site director asked everyone to return to their seats, and then Qiu Tian came out.

"Thank you for coming. Today is our third episode of I Am an Advertiser. The first two episodes of our program have achieved very unexpected results. The number of on-demand views of a single episode has exceeded [-] million. It’s something I never dared to think about, but it just happened.”

"So, we have every reason to imagine the future of our show, and hope that with everyone's efforts, our show can become a milestone in workplace variety shows!"

The audience applauded enthusiastically.

"In the last issue, many of our sponsors got the projects they wanted and left, and two more stayed in this issue. In this issue, we have more new sponsors here, and they also brought Expect, come to us, find the ad they want."

"I also hope that all our advertising agency friends will come up with your most exciting advertisements and conquer our sponsors!"

"let's work hard together!"

Qiu Tian is a professional host. After these words, the atmosphere of the scene was immediately lifted.

The people at the scene were nervous, motivated, and eager to succeed, the people in the advertising agency were all ready to fight, and the sponsors all had a sense of anticipation to find something.

"Let's talk about our competition today. Of the 6 sponsors today, 12 want advertisements, and 1 want picture advertisements. So, like the previous issue, each advertising company can accept three sponsors. order, but it must be 2 advertisement case and [-] image advertisements, do you understand?"

Qiu Tian looked around at the people in the advertising company, and they all nodded in understanding.

"Okay, then let's look at the big screen first, and let's check the advertising requirements of the [-] sponsors today and their advertising costs, and give everyone some time to make choices."

After Qiu Tian finished speaking, two big blocks appeared on the big screen.

One is the sponsor information of the advertisement case, and the other is the sponsor information of the image advertisement.

Ad case class:

1. Breeze fruit preserves. Requirements: highlight ripeness and sweetness of fruit preserves. Don’t be too crafty. Be down-to-earth and easy to remember. Advertising fee: 188 million.

Breeze candied fruit, there are still some well-known big brands in China, and everyone present probably has eaten a little bit.

This company is also generous enough, and the asking price is 188 million for a single advertisement case.

Naturally, this has something to do with the current popularity of this show. This advertisement is actually a wave of advertisements for itself. Rich companies don't particularly care about this price.

Of course, the program is very popular now, if the bid is very low, it will be very difficult to be selected again.

In the last issue, all the sponsors wanted to file, so the sponsor with the least advertising fee was only 2 yuan, and this time the sponsors of the six case advertisements were at least 85 yuan!

This price, if you take it from the previous issue, it can already be ranked in the top three.

After the crime team, Lin Li looked at the picture team again.

1 The name of Ruyi Little Raincoat Parallel World is not a raincoat. You know, the requirements: the advertising picture is implicit and meaningful, has a matching slogan, and is in line with the product.Advertising fee: 69!

Ruyi small raincoat is a necessity for some activities in the market, and it is also the most famous company among all the sponsors today. They gave the highest advertising fee, and everyone thought of it.

However, this price is very interesting, and many people want to be wrong.

The high advertising fee will naturally make their advertising requirements more stringent.

It must be subtle but also have deep meaning, and the slogan must match the picture and match the product. These are some very vague requirements that are difficult to meet.

It is much more difficult than the requirement that xx characters and xx images cannot appear.

And Ruyi raincoat, although many people know about it and have even used it, but doing it as an advertisement is a bit restrictive, and many things are too sensitive to say it directly, otherwise it will not pass the review.

So although many advertising companies want the advertising fee for this Ruyi raincoat, considering the difficulty of advertising requirements and the difficulty of their production, most of the advertising companies are reluctant to touch this advertisement.