Super Shenhao Technology System

After 12 years, this scene is repeated again, but this time thanks to the exaggerated box office pre-sales as a benchmark, the outside world is unanimously optimistic about the "Qian Jing" of "Jurassic World 7", but even so It exceeded all expectations.

The explosion of the movie has also increased the value of the entire dinosaur ip. Universal Pictures took a huge risk this time not only to spend 3 million US dollars in licensing fees, but the production of the film is also fully borne by Universal.

I have to say that Thomas' courage is impressive, and the risks involved are self-evident.

The only profit point for Universal to pay such a high price is the box office of the movie. Only when the movie is a big hit can it make a profit, otherwise it will inevitably lose money and even sell its underwear to redeem itself.

Now this major bet has begun to pay off. The box office exceeded 8 million US dollars in the first three days, and the production and publicity costs of "Jurassic World 7" have been recovered.

The box office in the second week will certainly be able to recover the authorized payment cost of 3 million US dollars, and the box office obtained after that will be a large-scale profit.

Undoubtedly, Universal Pictures has become a big winner, but the biggest winner is the future technology that basically does nothing. Soup, and the biggest benefit is undoubtedly the ip association authorization.

Among them, the big brands headed by Coca-Cola paid a high licensing fee, and the "dinosaur" industry chain began to show its power gradually.

Under the influence of this year's phenomenal summer movie, dinosaur theme parks around the world have also ushered in a new peak period of new tourists, driven by strong related industries.

The unprecedented value of dinosaurs has been developed, and as time goes by, it finally gradually converges on the real-life dinosaur park on Diaomen Island.

Regarding the choice of the person in charge of the dinosaur park, Li Linfei, the technical person in charge, had already finalized that Ding Yu would take over Liang Jun’s work on Diaomen Island, and the person in charge of management and operations was finally decided to be in charge of Qi Shan, who was chosen by Li Linfei The man who is often affectionately called Xiao Qi has rich experience in operation management and planning.

Qi Shan's main achievements are leading the planning of the "New Economic Forum Summit" and participating in the negotiation with Malaysia on the lease of Diaomen Island. Needless to say, he has rich experience, and there is no problem in entrusting him to take the helm of Dinosaur Park.

On June 6, the third island of Diaomen Island.

When Future Technology signed a lease agreement with Malaysia, in addition to Diaomen Island, there are three surrounding small islands also included in the agreement, and now the No. [-] island has become the external office of Dinosaur Park after construction.

Today, that is, the second week of the release of "Jurassic World 7" has just ended. The film broke through the $10 billion mark in the world without any suspense, and the Dinosaur Park office has already been stepped on by countless people.

Behind these people are basically representatives of very famous companies in the world, including Coca-Cola, Anheuser-Busch InBev, and Siemens.

The companies represented by these people all have one thing in common, either they are currently Fortune 500 companies, or they have achieved a top level.

They gathered at the external office of the third island and waited quietly. They also had the same purpose, that is, waving green dollars, hoping to get their companies to win the title sponsorship of the Dinosaur Park.

At 10:30 a.m. local time, Qi Shan finally appeared at the venue.

"Mr. Qi!"

"Mr. Qi..."

The appearance of Qi Shan immediately made the audience restless, and many people greeted him with smiles.

There were people of all colors who came to the scene, and today is the time for the official announcement of the results.

Chapter 110 Sponsorship

There were as many as 80 people at the scene, and these people were the representatives of the companies behind it. More than 55 companies wanted to sponsor the Dinosaur Park.

However, the atmosphere at the scene was not very harmonious, because there were many competitors, including Pepsi and Coca-Cola, and there were several pairs of companies that did not deal with each other.

The sponsorship of Dinosaur Park this time is an exclusive sponsorship. Obviously, if there is Coca-Cola, it is impossible to have Pepsi.

The rivals glared at each other, and could smell gunpowder from far away.

"Thank you for coming."

Qi Shan walked to the speaking platform and looked at everyone. As the top person in charge of Dinosaur Park personally appointed by Li Linfei, he gave full play to the unique vigor and resoluteness of young people: "After repeated discussions within the company in the past three days, the following companies will be listed. Will get this exclusive sponsorship license..."

As soon as the words fell, the audience was suddenly quiet. Everyone was staring intently at Qi Shan on the podium. The latter looked calm, looked around the crowd for a short time and then regained his attention. He tidied up and took out another copy. The file, paused, glanced at it, then looked up at everyone and said, "Coca-Cola!"

"Yes!" The person in charge of Coca-Cola couldn't help but growled, stood up excitedly from his seat on the spot and raised his clenched fists, and then applauded excitedly, followed by a wave of applause at a low ebb.

The person in charge of Pepsi looked at the excited opponent with ugly eyes, and the opponent seemed to have sensed his gaze, a victor's gaze.

Pepsi's profit has long surpassed that of Coca-Cola. This time, Pepsi was full of confidence in the competition of carbonated drinks in the exclusive sponsorship of dinosaurs, but it did not expect the result to be like this.

"Congratulations!" Qi Shan politely cast a smiling look, and the person in charge of Coca-Cola was very excited, and he was still waving green dollars to the other party. It is hard to imagine that he is so excited to give money to others.

The applause came and went quickly, and the person in charge of Coca-Cola also sat down. Qi Shan said again: "Adidas Golf Co., Ltd."

Another middle-aged foreigner wearing a peaked cap also got up and growled to indicate that he had won the bidding, followed by polite congratulatory applause.

Qi Shan announced one by one: "Wal-Mart."

"Hilton Hotel Group."

Every time a list was announced, there was a burst of applause. After 10 minutes, Lu Yiling announced the last list, saying: "Hasbro."

Amid a burst of applause, he continued: "The above 23 companies have all obtained the exclusive sponsorship license, congratulations!"

There was another burst of warm applause. The person in charge of the company that won the bid applauded the most. The person in charge of the company that was unsuccessful had no choice but to perfunctory and took a few shots. Pepsi and others left one after another like a defeated rooster. It doesn't make any sense anymore.

Qi Shan landed on the main island, which is Diaomen Island, with the heads of more than 20 companies that have obtained sponsorship permits.

Under the leadership of Qi Shan, more than 20 people came to the public exhibition and tour center at Square 4 on the southeast side of the park.

All the facilities here are advanced modern infrastructure, all of which have been built.

"Everyone..." Qi Shan looked around the empty layout of the exhibition center, retracted his gaze and turned to a group of business representatives: "It is less than half a month before the park opens, and all the hardware layouts of the venue are ready. Just waiting for your arrival,"

"This is a manual for the park, which has been listed in detail. The places where you need to paste your logo and other matters are all in the manual."

"Now you just need to get it done as soon as possible. Walmart needs to put all the goods on the shelves in the internal shopping mall on Square 3..."

While Qi Shan was speaking, his assistant held a stack of manuals and distributed them to all representatives in charge. Everyone's manuals are different, and they are all exclusive to their respective companies.

Qi Shan looked at the crowd and asked: "Our people will fully cooperate with you, and you can ask any questions as soon as possible."

The person in charge of Wal-Mart immediately responded: "No problem, Mr. Qi, I just contacted the company, and Wal-Mart has already started to prepare the goods, and they will be delivered by air in three or four days, and all the tasks on the shelves can be completed within a week."

Everyone has said that there is no problem.

Obviously, the world's top 500 companies and top companies not only rushed to participate in this sponsorship competition, but also showed that "Dinosaur Park" is not just a zoo for watching dinosaurs.

Although tourists come for the dinosaurs, this is not an attempt to position the park as a zoo.

With dinosaurs as the core signboard, Li Linfei has built the park into the world's top and unique luxury resort, with all the top facilities and services.

He never thought about recovering the sky-high investment costs through tickets. Advanced and top-level services mean high operating and maintenance costs. Just relying on a ticket of several hundred dollars, the maximum capacity of 4 people, This income will never make ends meet.

Dinosaur Park is more of a resort model. The park is built on a medium-sized isolated island of more than 220 square kilometers, and it cooperates with so many world-leading companies in different industries. The purpose is to build the entire dinosaur park into a global service Chain and independent ecology.

Why is the dinosaur park built on an island instead of inland in Greater China?Not because a dinosaur movie has to be set on an island, but...

In the words of Li Linfei at an internal meeting, such an island-style service ecosystem, and the island industry chain jointly built with many companies from different industries... are just for the convenience of slaughtering customers! ! !

Of course, this kind of talk can only be said internally, as long as everyone knows it well.