Gossip King
Chapter 207: Sometimes, a loss is a weapon
Gao Leng's cell phone rang, and he took a look at it. It was a colleague who ran away from the police station. So he smiled and said, "You are done molesting, and I'm going to be busy with business, and wait."
Murong Yuyan pursed her mouth, this person is really, actually said to molest me! But just as she wanted to say something, Gao Cooling had already sat down at the computer desk and entered the state of work, unceremoniously making a silent action again.
"Hey, um, okay, thank you." Gao Lengyan dub the phone concisely, clicked on the email, sent an email requesting the official Weibo to release the latest news, and called Mr. Lin again, just a sentence News, plus the police just released the information, so the review process was quick.
Gao Lengka released the blockbuster of the entertainment industry in front of all other media: the public broke the news. According to the police, Chen, Cai, and Zhang, two directors and one screenwriter, were all arrested for drug abuse.
"Drugs?! Are you waiting for this? How do you know that they are taking drugs?" Murong Yuyan looked at Gao Leng's release of the news and couldn't help but ask, with shocked expression on her face: "This is a domestic first-line director, or two Well, although the screenwriter of Caida University is a rookie, but the TV series he wrote have made a huge profit! The headlines these days are undoubtedly occupied by them! Drug use! What a surprise!"
After Gao Leng published his Weibo, click on the hot search on Weibo. At this moment, everyone does not know that Gao Leng has quietly dropped the blockbuster. Within ten minutes, his colleagues will repost one after another, fifteen minutes This news will appear in popular searches within.
Gao Leng refreshed it again, but in less than a minute, one or two colleagues discovered the news he posted and quickly forwarded it.
News is like this, race against time, sometimes just a few seconds, especially Weibo news, just click a forward button to complete all the procedures.
But the topic is not good.
After an explosive piece of news comes out, the major media will inevitably produce special topics to introduce the news, the background of the protagonist, and other related news. This will take time.
Especially if two directors and one screenwriter were arrested at the same time, the identity and background information of these three people at least broke ten thousand characters. Although there were similar reports in the past, it takes time to integrate. If the topic is to be more distinctive, Then you have to add your own unique insights, or come to a review of the incident with no less than five thousand words.
It all takes time.
Weibo is used to occupy the market and let others know who is the first to publish it. This represents authority and strength. The topic is used to target the crowd and expand the influence of the news. The two are coordinated and one is indispensable. .
just……
Go cold and open a topic that has just been done.
Murong Yuyan took a look: "Wow... when did you sort out so much of their news?! Now that others have not released the news, you have finished the topic. Xingsheng can be said to have taken all the lifelines of this news this time. what!"
Indeed, at this moment, as long as this topic is released, when other media is still reposting or has not reposted a one-sentence news on Weibo, when other media has not even caught the shadow of this news, Xingsheng will There are already special topics.
This influence is great, and the advertising department will have no pressure even if the price of the accompanying advertisement is increased by ten times. After all, the strength of the media is such a comparison, it is clear that this is big news, netizens Soon they will gather, and after looking around, I found that only Xingsheng is not only the first to be exposed, but also has a special topic that can be read in detail.
Who will watch other media reprinted?
Gao Leng thought for a while, picked up the phone and pressed the speakerphone: "Don't talk." He whispered to Yu Yan, and while speaking, he sent the content of the topic to President Lin's mailbox.
The phone went through, and the voice recorder started working.
"Mr. Lin, Chen, Zhang, and Cai have been arrested. I have just released Weibo news. I have prepared the topic and sent it to your email. Can you review it as soon as possible and arrange for someone to post the topic on the website?" Gao Leng asked politely.
"Uh... the topic? Is it done now? Is it a small topic or a big topic?" Lin asked, quite surprised.
Small topics add up to four or five thousand words. Some small tidbits can be reviewed very quickly, while large topics add up to tens of thousands of words. There are at least a dozen related news articles. This review is very troublesome. .
"It's a big topic. After all, these two directors are first-line directors. They have a lot of works and a lot of news. I have intercepted the old news related to this news. The Caida has a good relationship with many first-line stars in the circle. There must be other addicts in it, but it can’t be said clearly that only a part of the possibility of news can be released for people to associate, and then to trigger discussion, so..."
Gao Leng looked at the whole topic: "So these related news add up to 100,000 words, but these are not the key points to be reviewed. I wrote a relevant review on this matter, about 8,000 words, yes, I The follow-up photo was on the scene, but whether it is possible to post it, I need some support from President Lin. I think the colleagues in the Ministry of Affairs have already left work."
President Lin was silent.
The release of a topic requires the cooperation of various departments. The Network Department and the Technology Department are the first to bear the brunt. The topic is different from Weibo. It is simple to operate. How to typeset and design fonts and base maps requires the cooperation of various departments. The Legal Department is similar to drug abuse. Some necessary advice is also needed for this kind of sensitive news.
This is actually not a problem. Overtime is a common occurrence.
The problem is that even if it is overtime, it takes time to get people from all departments and sign at each level, at least three or four hours.
However, three or four hours later, other media, large and small, have come out, and the market has been divided up a lot, which is far less influential and explosive than your exclusive news.
"That's it..." President Lin hesitated: "Let's put this topic aside, and we'll get it tomorrow morning. It's midnight, don't worry about it." After speaking, he snapped the phone.
I'll get it tomorrow morning. It will be at least ten hours later that this topic that has been written a long time ago will come out late, so the exclusive that Gao Leng has already acquired quietly disappears.
Only the first release of a Weibo is just an introduction, the latter is important, but President Lin blocked the latter one, the high-cold exclusive, gone.
"What?! You have done this topic, if it is released, it will definitely be a big exclusive! You are the first hand! Who will do the topic now? This...this clearly suppresses you! And the magazine is also Lose a lot of advertising expenses!" Murong Yuyan became very angry, and her voice became loud and loud, "If such a big topic is published, your bonus will be at least 100,000 or more. The top executives of Xingsheng have the highest bonus in the industry. Yes, it's famously generous, otherwise how could it have the title of today's headline maker!"
"One hundred thousand? You said too little. This kind of topic, the big topic that was published immediately after the police announced that they were arrested, can bring tens of millions of benefits to the magazine, as well as the intangible influence of the Xingsheng brand. Power, according to our regulations, this award is at least 200,000, and the year-end bonus is increased by 5%. Add up to seven and eight, I lost 300,000." Gao Leng laughed and turned to Murong Yuyan. , The tone is relaxed.
"Three hundred thousand! No, I called my dad to ask him to intervene. This shows that he is bullying you, you have lost too much!" Murong Yuyan took out his mobile phone angrily.
Gao Leng grabbed her little hand, smiled, and shook his head: "In fact, loss is also a weapon that can kill people."
With that, he took out a small machine from behind the computer desk, and the machine was turned on.
It's a voice recorder.
No wonder, the high-cold phone is hands-free.
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