Feature Shows Extravaganza

Bolton fans are delighted today.

After going around in circles for more than half a year, the chairman, known as the most perfect in the history of the club, finally got away from the tedious corporate affairs and remembered that he still had a football club.

Worth setting off firecrackers to celebrate!

In the past six months, the youth training camp has been established. Although there are only two or three big cats and kittens, it is at least established.

The head coach is back!

Nagelsmann has performed pretty well in the new season since taking over the team. Although they lost a lot of games in the first half of the schedule, they at least escaped the damn relegation zone.

At the beginning of the season, there is bound to be turmoil.

Fans are very reasonable and can at least understand the current team and will not be too demanding on results.

After half a year of turmoil, Mr. Meng returned to the Macron Stadium. According to the analysis of many media, this trip is likely to cause a reshuffle of the English Championship forces.

After Mr. Meng Yin endured for half a year and stabilized his basic base, he will definitely use the RMB killer move to show off his talents during this winter break.

Fans are looking forward to it, and so are the media.

Unfortunately, Mr. Meng did not make a public appearance after arriving in Bolton. Accompanied by the club manager, he only inspected the youth training-related departments.

What is he doing?

In the bearded bar, an extreme fan said angrily: Isn't the youth training a memorial? He doesn't really think that we care about this thing, right? What we want is Cristiano Ronaldo and Messi, and we want the championship!

Cech, calm down!

The bearded man handed him a glass of beer and said with a hearty smile: Youth training is the future, and it is a good thing that the team pays attention to it.

As for the championship, it will happen sooner or later.

Why rush for success?

Meng Lang couldn't hear the fans' voices and didn't want to hear them. When he came this time, he did have relevant investment plans, but it was not a big deal as the media said.

At the end of the day, he's a businessman.

Using less expenditure to create greater profits is what businessmen should do.

Therefore, the big signings that fans are looking forward to will not appear in Bolton. In Meng Lang's signing plan, good quality and low price are definitely the first choice.

The football transfer market is a rather deformed market. Appearances (commercial value) and strength (competitive value) coexist, just like the powerful and idol groups in the entertainment industry.

Meng Lang prefers the powerful ones.

It doesn't matter if you look a little weird, have less popularity among fans, or even have a defective temper and character. As long as it is cheap and powerful, Bolton welcomes you!

Of course, this is not easy to buy either.

They are both powerful players. If we use numbers to quantify their competitive strength. For example, one player has a skill score of 90, while another player has a skill score of 91.

Just a mere point difference, but the difference in worth may be several million or more.

Honestly, that's not great!

A one-point difference may be reflected on the court, and there may be a big difference between the two. When buying players, more factors need to be taken into consideration. Strong players are not necessarily good.

As a non-professional, Meng Lang was unable to select the most suitable player for Bolton from the vast number of players. The only ones who can make the choice are the athletics minister and the head coach.

He is only responsible for signing and paying.

Boltton's recruitment plan, tell me after you choose the target. I just want to know how long until the contract for the jersey advertising expires?

Probably, next March?

That's good!

Meng Lang breathed a sigh of relief and said: I refuse to renew the contract after it expires, including the stadium billboards. It will be of great use to me.

Don’t underestimate these advertising spaces!

The team bought by Bolton as PD has only average reputation abroad. But its domestic popularity has soared as fast as a rocket.

The domestic self-media is very keen on hyping this team. News about Mengzi's night party with Messi and Ronaldo and Bolton's plan to form a Galaxy Battleship bombard netizens every day.

In this case, Bolton's jersey advertisements and stadium advertisers naturally took advantage and increased their presence in the country.

Is the Jiangchuan Overlord willing to suffer a loss?

That will definitely not work!

The ads will be cut off immediately after expiration, and the returning jersey ads will become a warm-up stage for PD Pandaren, New Knights and ENN.

With the help of many domestic self-media and netizens' hype, you can see the advertisements on the jerseys whether it is pictures or videos. Is this effect no worse than the Spring Festival Gala?

The plan is great, the only catch is that there are size restrictions for jersey ads. Ultraman Knight is so big, how should he be printed on the jersey?

Just shrink it?

That’s inconspicuous!

Although the game broadcast screen has high-definition and lossless quality, it is still difficult for myopic viewers to clearly see the scaled-down version of Enma Shiwang on the players' clothes.

Might as well print!

Speaking of which, jersey advertisements generally focus on fonts and LOGO. Manufacturers with conspicuous logos, such as Red Bull, Nike and Adidas, will directly print the logo.

If your LOGO is not too conspicuous, it will not make much impression on the audience. Then we have to use the second method, printing on the jersey!

A typical example is Hunan Satellite TV's Super Girl sponsoring La Liga Espanyol Club. In the game against Real Madrid, the words Super Girl were printed in pink on the chest of the Spaniard's jersey.

Printing is a great idea!

Meng Lang has already thought about it. During the broadcast of the new drama, the advertising space on the chest of Bolton's jersey will be printed with words and reduced graphics.

For example, Taro has five shining characters Ultraman Taro printed on it. On top of these five words, there is a pattern of Small Taylor with arms akimbo.

Back to the end of Taro's broadcast, the new knight strongman is coming. Then quickly change a set of jerseys, replace Taylor's advertising space, and continue playing football.

This...this is also...

When the attending coach Nagelsmann heard this, he couldn't help complaining: The speed of updating the jerseys is too fast. Do we have to change four or five jerseys a year and there are no duplicates?

Is not it good?

Meng Lang blinked and asked: The rapid update of the jersey proves that we are young and energetic. The unique jersey can also create huge psychological pressure on the opponents!

Just imagine, facing a team of 11 Ultraman/Kamen Riders, even Messi and Ronaldo would be under pressure, right?

This is a tactic!

Mengzi reads a lot, I will never lie to you!

The boss has spoken, who in the club dares to talk back? Anyway, this kind of advertisement does not violate relevant regulations, nor does it affect the team's competitive performance...

Probably, the fans are very upset, right?

In the past, when buying jerseys, I bought one that would last for three years. When buying jerseys now, new models will be out of date in less than two months, which puts a lot of pressure on your wallet.

Of course, there are benefits to this.

There may also be rival fans who fall in love with Bolton jerseys and have the idea of ​​collecting a complete set. So he fell in love with the house and turned into a Bolton fan?

Don't say it's impossible!

In such a big earth, isn’t it possible that there are no collecting fans with hamster characteristics? Even if you are not a fan, it makes sense that you become a fan because you collect jerseys, right?