Feature Shows Extravaganza

Oh? Interesting...

While filming, Meng Lang also received a report from Ma Teng. The conclusions reached by the investigation surprised him extremely.

So many people like cars?

Mouths lie, but cold data does not. Among the choices of gun, car and ball, the most children chose “car”.

Probably, this is nature!

From horse-drawn carriages to cars to all kinds of cars owned by experienced drivers, men’s love for “cars” seems to have never wavered.

Since the audience is so wide, it becomes logical to develop a new pillar-level product with the theme of car.

In essence, PD is still a toy manufacturer and has nothing to do with the traditional automobile industry system. As for the old driver's car, it is even less likely to be related.

So, forget about building cars.

The product positioning is definitely a toy car!

Just like real cars are divided into SUVs, MPVs, pickup trucks, and heavy trucks, toy cars also have many categories.

Where to start?

Car model? The market is too small and cannot be mass-produced, and this model requires authorization from the car manufacturer, so there is nothing to do.

Brick cars?

Lego is definitely a good player at this game, and the market prospects are good, but unfortunately it cannot satisfy the popular effect that Meng Lang wants.

After much thought, the remote control car and four-wheel drive car that best met Meng Lang's needs were definitely the ones. After all, when he was a child, he was bombarded with advertising slogans all day long.

Audi Double Diamond, my partner!

This is not only a childhood memory, but also represents the dark history of Aofei that is unbearable to look back on.

Aofei Animation was established later than Audi Double Diamond, and the establishment of Audi Double Diamond is inseparable from the four-wheel drive.

This is a cottage past story.

From the brand LOGO to the product design, and even the product manual, the Audi Double Diamond imitated the neon Tamiya company at the pixel level at that time...

Whether it is the Audi Double Diamond official or media reports, no one has mentioned the term genuine authorization in this four-wheel drive past.

In the Neon Nico Encyclopedia, they introduce the Audi Double Diamond as follows: When you see the two diamond LOGOs, one red and one basket, everyone knows which company's copycat it is.

There is no need to wash away the dark history.

Meng Lang didn't want to comment on Aofei's family history. Companies that have survived from that era to today, whether traditional manufacturing or Internet companies, have more or less had a history of copycats.

What Meng Lang deserves to refer to is not their logo or product design, but their marketing method for four-wheel drive vehicles.

He was able to bring four-wheel drive vehicles to the market with great success, and overturned the small Fuwan company opened by Consortium B in the Chinese server in one fell swoop. Audi's Double Diamond marketing method is of great reference significance.

Of course, this is not Bandai’s fault.

At that time, domestic piracy was rampant and the genuine market was not large. Coupled with the special investment environment, Bandai did not pay attention to this trumpet.

The defeat is also reasonable.

Four-wheel drive vehicles have always had a good market in China. It is a pity that the earliest four-wheel drive vehicles were too expensive and became a toy for the sons of the rich and did not spread to the public.

It wasn't until Double Diamond's knock-off products, relying on their low and affordable prices and excellent marketing, that they occupied the commanding heights of the market.

Aofei also rises because of this!

The marketing process is roughly divided into three steps.

The first step is to hold a national four-wheel drive competition covering all major provinces and cities across the country and involving hundreds of thousands of people after the product is put on the market.

The second step is to spend a lot of money to introduce neon industry-related animations such as Four Drivers and Four Drivers Brothers to be broadcast on stars.

The third step is to launch a new peripheral parts system on the grounds of competition. Focus on motors, gears, batteries and other industrial chains.

After completing these three steps, four-wheel drive vehicles have entered thousands of households, covering tens of millions or even hundreds of millions of primary and secondary school students, and have become the childhood memories of countless people...

Referring to Aofei's marketing methods, Meng Lang also formulated a three-step plan for his toy car strategy.

The product is also a four-wheel drive!

First make the product, and then conduct the first stage of marketing, launching works such as 4WD Boys and 4WD Brothers to increase popularity.

Then hold a contest!

PD has money and experience, and it must be a global system when it comes to competitions. Since you want to become famous, the bonus must not be small.

Subsequently, with competition as the main selling point, a peripheral parts system was launched. At the same time, we will improve the competition system and strive to make this project more sustainable.

This neon is so well done!

The domestic four-wheel-drive vehicle industry is booming and declining just as quickly. Manufacturers are too short-sighted and have not turned this industry into an evergreen tree.

On the other hand, Neon, a four-wheel drive vehicle that has been developed for decades, although its popularity has decreased slightly, it still has a sense of existence. From time to time, there is a revival boom, and the industrial chain is booming.

PD cannot be short-sighted.

When doing business, Meng Zai pays attention to the scientific concept of slow water and long-term flow. I won't do the stupid thing of picking up sesame seeds and losing the watermelon.

He asked Wang Kui to start preparations.

PD Animation Company, after completing the second season of Proof of the Leader and Hurricane Fighter 4, can start the production of Four Drivers Brothers.

Why not a four-wheel drive guy?

This is not nonsense!

Have you really seen Four Wheel Drive Boy? The traditional method of guiding a four-wheel drive vehicle forward with a hockey stick is really too backward in today's era.

The four-wheel drive brothers are still better. The voice control and high-tech magic modification solutions will not seem to lag behind the times even today.

Speaking of which, voice control is really possible! You only need to install additional chips to increase the command response speed to achieve the same animation effect.

With voice control, of course there is also a remote control!

That's right! Aji's original God of War JB (capital) number in the four-wheel drive brothers, according to the setting, is a remote control four-wheel drive.

As expected of J...cough!

The addition of voice control and remote control has greatly improved the playability of the four-wheel drive vehicle. At the same time, it also makes the four-wheel drive racing competition no longer so boring.

Honestly, that's a good thing.

And, the addition of these unique accessory systems. It also creates a new mode for four-wheel drive racing.

Add remote control accessories? The body becomes heavier, and when the motors are aligned, your car will not run as fast as the non-remote control version.

On the contrary, without these accessories, the body becomes lighter and runs faster, and the flexibility is greatly reduced.

The track becomes crucial!

If there are many straights and the steering performance is not tested very much, the players will definitely delete accessories and try to run faster.

If the track has more curves and does not test the straight-line acceleration ability, then the players will definitely add accessories for maneuverability.

This kind of game is more beautiful! As long as PD, as the organizer of the event, formulates corresponding modification regulations, the event will definitely become very exciting.

The event is exciting and the audience naturally loves to watch it. Audiences love to watch games and will naturally become interested in products. Once you are interested, then...

The wallet belongs to me, the black pig!