Entertainment: Start with Succubus and play Hollywood

《The box office of"Lord of the Rings" is rising steadily.

After two consecutive weeks of popularity, the number of viewers for"The Lord of the Rings: The Fellowship of the Ring" has dropped significantly since its third week.

But this"obvious" is a relative term. It still took in a North American box office of US$51.4 million.

"War for the Planet of the Apes", remade by Tim Burton, ranked second in the North American box office rankings with US$69.6 million.

But in three weeks, the North American box office of"The Lord of the Rings: The Fellowship of the Ring" has exceeded 200 million.

After breaking the record for the fastest box office to break 100 million in North America, it also broke the record for the fastest to break 200 million.

Martin then left the United States for China.

While Martin was staying in China, the"Lord of the Rings" crew also ended its North American promotion plan and split into two groups to start overseas promotion.

A group of people headed by Peter Jackson, including Cate Blanchett, Viggo Mortensen, and Hugo Weaving, went to Australia and New Zealand to promote the film.

A group of people, headed by Ian McKellen and including Elijah Wood, Sean Astin, Billy Boyd, and Liv Tyler, went to Europa to promote.

Time has arrived in the fourth week, and the North American box office of"The Lord of the Rings: The Fellowship of the Ring" has miraculously experienced a slight increase - with a figure of 57.4 million U.S. dollars, it once again defeated the 40.2 million of"Battle for the Planet of the Apes". American Knife has returned to the number one spot on the North American box office charts.

This kind of box office rise against the trend has only been achieved by"Titanic" before.

So what is the reason?

Just because of a small marketing campaign by"Meyers Films" on the Internet, it unexpectedly achieved great results.

When"The Lord of the Rings: The Fellowship of the Ring" was in its third week, a thread suddenly appeared on the Yahoo forum:

"Comparing who has watched"Lord of the Rings" more times, I watched it three times, how about you?"

Under the title, the poster also posted three"Lord of the Rings" movie tickets.

As soon as the post was posted, many people responded.

Favorite Legolas:"I watched it four times."

I hate President George W. Bush:"I did it twice."

Long live Popping Candy:" I also watched it three times.

Movie tickets were posted below each reply. Some netizens asked curiously:"

Why did you watch it so many times?""

The answers varied:

"Of course it’s to see the Elf Prince!"

"Agreed, it's also for Legolas, that is, the video tape hasn't been released yet, otherwise I will definitely buy one and go back to lick the screen"

"Licking the screen? Haha, I almost licked my Legolas poster to pieces"

"You women are really crazy. I watched it twice. It was mainly the grand war scenes in the movie that attracted me."

"The special effects are so gorgeous, they completely surpass"Titanic"》"

"……"

Under the influence of some trolls and more tap water, many people who had no intention of watching the movie also bought movie tickets for"The Lord of the Rings".

There are also some people who do it for comparison, to see who has watched it more times.

During this period, Hollywood had not yet paid much attention to online publicity. Meyers Pictures' novel publicity method attracted the attention of many film companies and began to order their own publicity departments to learn from it.

Martin doesn't care about being stolen. In the end, the quality of the film must speak for itself.

Four weeks later, the North American box office of"The Lord of the Rings: The Fellowship of the Ring" has reached US$295.61 million, just shy of breaking the US$300 million mark.

In the following fifth week, the box office momentum of"The Lord of the Rings" dropped again, but it still continued to hold the second place on the box office list - it took in a box office of 38.23 million U.S. dollars. The North American box office officially exceeded the 300 million mark, reaching 300 million. 3,384 US dollars, achieving the fastest achievement of breaking 300 million.

In the sixth week, the North American box office revenue was US$2,724, and the cumulative North American box office exceeded the US$350 million mark, reaching US$361.08 million.

Ten weeks later, the North American box office of"The Lord of the Rings: The Fellowship of the Ring" exceeded 400 million.

At the global level,"The Lord of the Rings: The Fellowship of the Ring" has also swept the box office, taking the top spot at the box office in various countries.

In Japan, France, Germany, Italy, Mexico, Australia and other countries, the box office of"The Lord of the Rings: The Fellowship of the Ring" has all topped the box office charts, making it a veritable box office killer.

Even in a small country like New Zealand, the box office in the first week exceeded US$1.5 million.

Compared with the slow flow of"Titanic" back then,"The Lord of the Rings: The Fellowship of the Ring" may not have enough stamina, but it starts off stronger!

In fact, this situation is what the movie company likes best, because the later the screening, the smaller the box office share of the movie company is.

《"Titanic" was released in theaters for a full year, but in fact, after four months, the box office share received by 20th Century Fox Pictures was almost negligible, and all the money was made by the theaters. (To read exciting novels, go to Feilu Novel Network!)

But the more terrifying thing about"The Lord of the Rings: The Fellowship of the Ring" is not the box office, but the sales of movie derivatives. Just the Legolas doll, among others Sales exceeded 400 million US dollars in just three months. Counting other peripheral products such as Middle-earth clothing, elf cloaks, Legolas bows and arrows, and Lord of the Rings, sales have already exceeded 1 billion.

0 requests for flowers. The speed of attracting money is terrifying.

In fact, for a movie like"The Lord of the Rings" that is very suitable for making various derivatives, the box office revenue is only a small fraction.

Disney has the best say on this point.

The box office of Disney's animated movies only accounts for 24.6% of the total revenue, less than a quarter. The subsequent home video and TV copyrights and peripheral products are the bulk of the profits.

Just one"Pixar animation" has brought Disney a profit of US$2.1 billion since"A Bug's Life" in 1998.

Of course, Disney still has to split the profits with Steve Jobs.

It is said that Disney is already seeking to acquire Pixar. Disney CEO Michael Eisner and Pixar owner Steve Jobs have been unhappy recently.

…………

In February, Martin’s new book Harry Potter and the Prisoner of Azkaban》、《Twilight New Moon is published.

Once again aroused people's buying craze

…………

It's March.

The annual Oscars have begun again.

This year's Oscars were held at the Dolby Theater in Hollywood, Los Angeles, California, with actress Whoopi Goldberg serving as host.

Peter Jackson, who came with high expectations, only received disappointment.

"The Lord of the Rings: The Fellowship of the Ring", which received thirteen nominations, ultimately only won four technical awards: Best Cinematography, Best Visual Effects, Best Makeup, and Best Soundtrack.

Martin did win another statuette (Best Score)

《"A Beautiful Mind" was the biggest winner, winning the two most important Oscar awards: Best Picture and Best Director.

Denzel Washington won best actor for"Training Day."

Halle Berry won best actress for"Dead Man's Dance."

(PS: You can go watch this movie. The plot is not important. The key point is that Halle Berry makes a lot of money in the movie.) At the party after the Oscars, Martin did not bother to comfort Peter Jackson and was beaten by Charlize. Theron pulled away and talked about"The Devil Wears Prada".

(Brothers, please take care of me. Please give me some comments, flowers, collections, and rewards. Thank you. Cun).