Director, please respect yourself

[NetEase Entertainment:

How terrifying the combined power of the three names Zhou Xingxing, Yang Hao and Jack Ma is in the mainland film and television circles. The movie "Journey to the West: Conquering the Demons" will tell you the answer.

On November 10, from 10 am to 2 pm, in just 4 hours, the pre-sale box office of this movie reached 120 million yuan.

Although the money was provided by Ahli Group, in a sense, it was a win-win-win result.

First, as long as ordinary movie viewers download and register the Taobao website mobile APP, they can enjoy the latest film collaboration between Xing Ye and Yang Hao for free.

Second, in just 4 hours, netizens who usually only know how to brag and slap on the Internet have asked on major forums what is the Taobao website mobile APP. This can be regarded as a useful use of this mobile APP. Huge promotion effect.

Third, the movie "Journey to the West: Conquer the Demons", which will be officially released tomorrow, has instantly become a topic of discussion in many online media at home and abroad after director Yang Hao's marketing plan.

It has continued from the entertainment page to the financial world.

...]

【SINA entertainment:

The movie "Journey to the West: Conquering the Demons" has attracted the attention of cinemas in many countries even before it was officially released.

According to insiders, film distributors from Xiaori, South Korea, Singapore, Vietnam, and even France and Spain have called China Film Group today to inquire about the overseas distribution and screening of this film.

Among them, Xiaozhi, who is particularly interested in Journey to the West and the culture of the Three Kingdoms, is the most sincere. They expressed on the phone that they are willing to invest 2 billion yen to purchase the distribution rights of this movie in Xiaozhi (Note: According to the current exchange rate, 20 100 million yen is approximately equal to 107 million yuan).

...]

[Xunteng Entertainment:

The movie "Journey to the West: Conquering the Demons" was a great success in marketing. In just 4 hours, the pre-sale box office exceeded 120 million yuan.

This caused a backlash from many in the industry.

Chen Kaige, the film director best known for his film "Farewell My Concubine", expressed his inner worries in an interview with the media in Shancheng today.

In the future, if all movie directors do this, no one will pay attention to the quality of movies, the spiritual connotation of movies, and the pursuit of truth, goodness and beauty in movies.

Instead, they rush all the way in movie marketing planning to see whose movie marketing plan is more surprising and more eye-catching, because as long as the marketing plan is done well, the movie will have box office success.

In response, a reporter in the industry contacted Director Zhou Xingxing, who was far away in Hong Kong Island, by phone. Director Zhou said, I very much agree with Director Yang’s approach, which is to make the film famous first...]

Zhao Laowen's mobile palace is really good.

Not only was the interior luxurious, but it also had access to the Internet, which greatly delighted Yang Hao, who came with his laptop.

After coming out of the Taoxian International Airport terminal, Yang Hao boarded Lao Zhao's mobile palace. He did nothing but plugged in the Internet cable and started browsing major domestic websites, just to see what netizens thought of this matter.

Well, not too bad.

Most of the comments on the entertainment section forum of the portal website have positive comments on the marketing plan of the distributor of the movie "Journey to the West: Conquering the Demons".

"For example, on a blind date, only if you like the person you are dating will you be interested in understanding his or her heart.

If you don't know this person exists at all, how do you start to talk about getting to know him or her? "

"Yang Hao is awesome!

The release of a movie can trigger discussions among financial media around the world, which is rare in the history of world movies.

But Yang Hao did it. "

“Brothers, stop talking nonsense.

Hurry up and download the Taobao website mobile APP on your smartphone. I heard from my friends that the marketing expenses invested by Ali Group this time are only 1.5 billion yuan.

In other words, only 1.5 billion yuan of movie tickets for "Journey to the West: Conquering the Demons" will be given away, and the event is over. "

"Hahaha…

I grabbed it.

What I grabbed is a family package, which is a total of 6 movie tickets. I want to take my dad, mom, my father-in-law, mother-in-law, and daughter-in-law to watch Yang Hao's movie.

Because our whole family is a fan of director Yang Hao. "

“And Master Xing, and Master Xing.

Many people in the industry have analyzed the movie "Journey to the West: Conquering the Demons". Xingye and Yang Hao are definitely the result of 1+1\u003e2. For example, the famous mainland film critic Zhou Liming wrote an article in the NetEase entertainment section and said that this movie The final box office of the movie may set a record and exceed the 2 billion yuan mark. "

While browsing the comments and messages from many netizens, Yang Hao's mobile phone placed next to his laptop vibrated. When he opened it, he saw a text message from Han Shanye, chairman of China Film Group.

[Yang Hao, let me inform you.

The movie "Journey to the West: Conquering the Demons" was originally scheduled to be officially released tomorrow. After private communication with several film distributors including Bona, China Film, Yinghuang, Anle, and Enlight Media, they decided to advance the release of the movie to 5:00 this afternoon. 】

[Well..., the movie "Journey to the West: Conquering the Demons" will be released simultaneously at 5:00 this afternoon in Mainland China, Hong Kong Island, South Korea, Singapore, and Vietnam. 】

Seeing the text message, Yang Hao smiled and touched his chin.

Don't tell me, Han Shanye is really domineering. See clearly, I am officially informing you Yang Hao, not discussing this matter with you!

…

Diaobingshan Specialty Restaurant

Located on Wushu Street, although the area is not very large, it has an ancient decoration style that is rare in small towns in Northeast China. There are red pillars at the door, red palace lanterns hanging under the eaves, and even the welcoming ladies of this restaurant are dressed in elegant clothes. apparel.

It was 4:30 pm when Zhao Laowen arrived here to greet the crew of the movie "1942". Because it was a 120-kilometer drive from Taoxian International Airport, there was a slight traffic jam on the road, so it was late.

Zhao Laowen, Zhang Guoli and Feng Xiaogang were in the lead car, the Rolls-Royce Phantom; Fan Wei, Xu Fan, Zhang Hanyu, Feng Yuanzheng, Zhang Mo, Adrien Brody and others were in the Mercedes-Benz S600. They were all in front, so Yang Hao got out of the car. By then, these people were already waiting for him at the door of the hotel.

"How's it going? Director Yang, the RV I had someone refit is pretty good, isn't it?"

As soon as Yang Hao came down, Zhao Laowen smiled and took his hand.

At the airport just now, Yang Hao had been on the phone for a long time, and Zhao Laowen left the most luxurious RV waiting for him.

Now, this is the first time the two have met.

"very comfortable!"

At the door of the hotel, Yang Hao smiled and hugged Zhao Laowen.

"Thank you, Teacher Zhao."

"Why are you thanking me? This is what I should do. As long as people from the film and television industry come to the Northeast, I must do my best to be a landlord!" Zhao Laowen said these words domineeringly.

The underlying phrase is, when you come here, you come to my place.

"Director Yang..."

"Um?"

"You posted it. It's not even 5 o'clock yet, and the national pre-sale movie box office of the movie "Journey to the West: Conquer the Demons" has exceeded 180 million yuan.

Well, if you don’t believe it, take a look at the movie theater next to it. The queue to watch the movie has now reached the side of the road. You must know that the early screening at 5 o’clock today is a temporary decision of China Film Group. "

Yang Hao, who was not familiar with Diaobingshan, looked in the direction of Zhao Laowen's finger. Sure enough, there were two long lines waiting in front of the cinema called Menglong Cinema.