Courtyard: My wife is Wen Li

Chapter 310 Inspection of the Automobile Factory

While the screenwriter was working, Mr. Xu went to see Wen Ziren, and the two began to communicate, and Wen Ziren told Mr. Xu some of his original thoughts.

While they were busy, He Yuzhu was free. After the New Year, the children all went to work and school. He, Wen Li, his sister, and his brother-in-law were preparing to travel again.

At this time, news came from the mainland that Director Zhang had become the director of the Olympic opening and closing ceremonies. He Yuzhu was not surprised at all.

Director Zhang is the most suitable for this kind of scene. There is no need to tell a story, just in terms of pictures and operability, he is indeed the most suitable candidate.

Before He Yuzhu and the others could set off, Geely's boss Li called. He Yuzhu had not taken care of him since he merged Volvo Cars with Geely.

Investors like him are naturally very popular, but it would be outrageous to completely ignore them!

Boss Li couldn't sit still, so he made a phone call and invited He Yuzhu to visit and see the current situation, especially since Volvo Cars chose to build a factory in the Northeast and jointly create a production chain with FAW.

It's been more than two years since I came here. Shouldn't you come and take a look?

He Yuzhu thought it right, so he took his family and flew there directly. After all, where to go for fun?

After Boss Li looked at He Yuzhu, he said, "Boss He, are you really a hands-off boss?"

"That's wrong, I'm not the shopkeeper, Boss Li is the big shopkeeper!" He Yuzhu said with a smile: "So, there is no problem if I don't come."

"Thank you, Boss He, for your trust, but you still have to take a look." Then he took He Yuzhu to visit the new factory, where Volvo cars will be produced as a luxury brand under the Geely Group.

Boss Li asked as he walked: "Boss He, do you have any advice?"

"I can't give you any advice on design and production, but it's still possible in terms of sales. We have established our own direct-operated stores, and consumers can choose their own configurations when purchasing vehicles." He Yuzhu said: "The service in the current automobile industry is too poor."

"Since you are planning to build a luxury brand, it must look luxurious and the price should not be too high. After all, we are not a joint venture or an import."

"The people of our country just want to save face. Especially as a luxury brand, service and quality are a must."

"Volvo cars are known as the safest, and safety must be our top priority, while other configurations can be chosen by consumers themselves."

"Direct-operated stores must do the best in sales, maintenance and upkeep. Do you understand what I mean?"

Boss Li began to think deeply!

Nowadays, car sales are based on the model of agents in various places, but to put it bluntly, the car factory cannot intervene at all in this service.

Especially 4S points earn rebate points, and you can earn more from later maintenance and repairs, but the customer experience is still quite bad.

Since He Yuzhu is here and the other party asked him to put forward his opinions, he will say so.

Boss Li thought for a while and said, "This is a big investment!"

He Yuzhu said: "But the harvest is also great!"

"If you are different and give customers the best experience, then you can bind them to each other. After all, Geely started too late, and now people buy the most cars from Volkswagen."

"If you want to win customers, you not only need to improve your technology, but the most important thing is to win for word of mouth!"

"My Master He's food has a reputation that no one else can take away from me. This is the result of my many years of hard work."

"If you don't have enough money, I can lend it to you!"

"We don't need to worry about these. The key is to establish a good production and sales system. This is the key point."

"How about it?"

"Okay, let's do it." Boss Li's forehead was also happy, "The interest can't be too high!"

"No interest!" He Yuzhu said very generously: "I let Sichuan Flavor choose the land and then buy it directly. Generally, 4S points are not located in the city center."

"The price of land is relatively low. Purchasing it yourself can prevent future rent increases and also enhance the group's assets."

"And it's not in the city center. The place can be larger. We can directly formulate a process and find someone to design it. After customers drive in, they park at the predetermined location, and then they can go through the formalities and rest in the lounge."

"The ultimate service makes them feel at home, and since it is a directly operated store, it can do the best in terms of maintenance and repairs."

"Many people now go to parts stores for repairs. Why?"

"It's just because 4S points are relatively expensive, do you understand?"

"I understand. Boss He still needs to give more advice in this regard. How about you take charge of this matter?" Boss Li directly packaged the matter and handed it over to He Yuzhu.

He Yuzhu smiled, then thought about it and said, "That's okay. How about setting up a branch directly and determining the company's performance based on customer evaluations?"

"Huh?" Boss Li was stunned, "Is there still this kind of efficiency calculation method?"

"Other companies give rebates. Wouldn't it be better for us to use this rebate to reward employees?" He Yuzhu said: "Although other 4S stores have some gold medal sales, our direct-operated stores have stable work and bonuses, which are definitely not as good as theirs." Very unattractive."

"After all, there are only a few top salespeople for each home appliance, and most people prefer to get salaries and bonuses."

"Yes, that makes sense." Boss Li said in agreement, "Okay, I'll do as you say. Anyway, it's all your responsibility."

He Yuzhu couldn't go out to play for the time being, so he asked Han Chunming to do it. There are hundreds of Sichuan flavor restaurants all over the country. Naturally, he has this convenience. He directly looked for the surrounding 4S point gathering place, and then bought a piece of land nearby.

The land is not small, with an exhibition hall in the front and a maintenance and repair place in the back. He Yuzhu found someone to design the building and process.

This design is not difficult. After all, it is a ground-level building and it is not high. The exhibition hall at the front is only one floor. Although the floor height is very high, it is not difficult to build.

He Yuzhu has to consider the construction cost. After all, hundreds of them need to be built across the country, and this cost must be taken into account.

The land is not expensive, and the average store cost is about 1.5 million, including the purchase of some equipment and so on.

This is a large-volume purchase. No matter what reaches this level of proficiency, it is purchased directly from the factory, and the price is very low.

This can save a lot of costs. Although the one-time investment is too much, He Yuzhu can fully afford it. The interest-free loan has not been successful. Boss Li is very particular about giving it a share.

However, it is still the old rule. If you want to sell it in the future, just sell it to Boss Li.

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