Courtyard: My wife is Wen Li

There are many movie theaters in Sijiucheng. He Yuzhu purchased eight of them at one time. One of them has the best location and the largest area. He plans to build it into a flagship store.

In the future, premieres, film festivals, etc. can be held. In addition to multiplex rooms, there are also places to organize press conferences, award ceremony venues, etc.

The Baiwei Cinema Chain was successfully established. However, there were not many cinemas at this time, only more than a hundred, and the screens cost less than two hundred yuan. However, as long as they are renovated and renovated, the number of screens can be expanded to one thousand. That’s a lot of money.

Depending on the size of each cinema, it can be converted into seven to ten screening rooms, which can screen multiple movies at one time, giving audiences more choices.

Unlike in the past, movie theaters are all large theaters. The largest ones can even seat thousands of people and can only play one movie.

The audience had no choice, it was uncomfortable to sit, and there were too many people.

This is very detrimental to the movie-watching experience. Now that it has been changed to a multiplex room, the largest one only has more than a hundred people. Relatively speaking, the distance from the screen is more suitable. Isn’t watching a movie just watching a big screen?

Coupled with the sound effects, this can achieve the ultimate movie-watching experience.

The most important thing is that the audience can choose. Whatever type of movie they want to watch can be found in the cinema. This is the most critical thing.

Moreover, watching movies is a relatively cheap entertainment item that the public can afford.

This is only the first batch. It is simply not enough for more than 100 cinemas in the country. Of course, it is not enough to buy too much now. After the first batch is purchased, it will take time to digest. After all, the operation of a cinema takes time to improve.

The team needs to be exercised, and personnel also need to be trained and recruited.

…

Mr. Han was very happy. He Yuzhu made more than 100 movies and bought all the properties and land. This was a lot of money, and part of this money belonged to China Film. He could start to renovate China Film's cinema. Line.

I made a bag of tea in advance and came to He Yuzhu's home again.

"Brother, thank you very much this time." Mr. Han said with a smile, "That means you have the strength."

He Yuzhu waved his hand and said: "I am a layman. Baiwei Cinema needs some time to straighten things out. In addition, it also needs to be rebuilt and renovated. When it is a little mature, it will continue to expand."

"There are hundreds of cities in our country, and at least one city has one cinema. This is my basic idea. In addition, I am also planning to acquire cinema lines in Hong Kong Island and Macau."

"Hey, brother, are you planning to do something big?" Mr. Han was pleasantly surprised.

There are a large number of large theaters and a huge theater chain, which is very beneficial for the release of movies in the future.

He Yuzhu naturally understood what the other party was thinking, "In business terms, if the film is of high quality and is suitable for full-scale release, it is naturally good. If it is not suitable, there is nothing we can do."

For example, director Feng's movies cannot cross the river in China. Some comedies are too local and people on the other side of the river cannot adapt to them.

Mr. Han nodded and said: "It goes without saying that this should be done. We still need good movies!"

Mr. Han sat for another half an hour before leaving. He Yuzhu then called Lou Xiaoe and asked her to take charge of the acquisition. This would not go smoothly, but it might not be impossible.

You can talk first. If you can't reach an agreement, then make a fuss in the stock market. After all, these are listed companies and can be operated in the stock market.

In addition, will there be comprehensive acquisitions in Asia?

He Yuzhu is a little hesitant about this. The film markets in these two places, such as peninsulas and island countries, are not easy to enter, and he doesn't know enough about their films.

The aesthetics are completely different, and Southeast Asia is not stable enough, so He Yuzhu is now reluctant to enter these places.

Just don't go in, it's too dangerous after all!

The establishment of domestic theater chains is not fast, but Baiwei Group is very fast because all cinemas start designing at the same time.

This is not simple, even though the theater may seem simple, including sound design, replacement of equipment such as screens, seats, etc., as well as the layout of ticket collection, entertainment, peripherals, etc. at the entrance.

It not only requires design, but also requires a large amount of funds. It is impossible to completely renovate without strength.

And He Yuzhu was so wealthy that he directly carried out comprehensive renovations and completed the project in one step.

The speakers among them are worth tens of millions, which shows its strong financial resources.

Theater management was He Yuzhu's business. Han Chunming recruited a group of film industry practitioners, mainly responsible for review issues.

After all, movie scheduling requires skills. Cinemas rely on box office to make money, so they can only make money if the box office is high enough. And how much box office will each movie earn before it is released?

This requires relying on experienced people to watch movies in advance. Before each movie is released, relevant personnel will watch it and rate it.

High-quality support will naturally lead to the greatest film placement rate!

This aspect takes time to cultivate, and He Yuzhu’s ideas must be grounded. They are film reviewers and cannot be divorced from the audience’s aesthetics.

And it requires talents in various aspects, such as screenwriting, photography, art, etc., to review from different angles.

…

"Dad, the renovation is basically completed, and the final decoration has been completed. Now the staff is basically in place." Han Chunming introduced the situation, while He Yuzhu held a fax in his hand.

This was sent from the United States. After "Hurricane" ended, "Lord of the Rings" was completed first and was released in the summer. The publicity costs are naturally not low, and now the box office is rising all the way.

He Yuzhu is very satisfied, but this time it has not been introduced to the country. Due to problems with theater chains, He Yuzhu has no idea of ​​releasing it in the country for the time being.

"Okay, then continue the acquisition. Now that you have experience, you can discuss it yourself." He Yuzhu said: "Acquire in second-tier cities for the time being, and do not enter third-tier and below cities."

"Yes!" Han Chunming then took out a list, "This is a good thing to inspect in advance, and we are the fastest, and we are also the first private theater chain, so we have a huge advantage."

He Yuzhu waved his hand and said: "I won't read this. Just make up your mind. Although the city is developing rapidly now, it is not fast enough."

"You can consider acquiring movie theaters, but don't rush to renovate them all. For example, you can renovate two in first-tier cities, one in second-tier cities, and keep the rest unchanged."

"When the time is right in the future, we can start decorating. If there are no decorators, we don't need too many people. Do you understand?"

He Wenjia smiled, "Dad, you are so cunning!"