Courtyard: My wife is Wen Li
Chapter 235 New Ideas
He Yuzhu nodded and said: "Very good, foreign statistics companies can make good use of it and hire more local people."
"If there are good ones, you can entrust them with important tasks."
"After all, we are outsiders outside, and locals know the situation and their eating habits better."
"Of course, the taste of our food will not change, so we have to change some of their habits. After a while, we can try to talk to those supermarkets about the counters."
"I understand!" Lou Xiao'e nodded and said, "Then who will bid this time?"
"Everyone goes!" He Yuzhu said: "It's just that you are the one to bid. You are a Hong Kong businessman and you have convenience in all aspects."
Lou Xiao'e laughed and asked, "Don't you value my identity as a Hong Kong businessman more?"
"Is this why I want to invest in shares?"
"Don't say that!" He Yuzhu also laughed, "What I value is actually your ability. You also know that I don't like managing the company. I mainly focus on production."
"For such a troublesome matter as managing a company, you are more suitable than me."
"Okay, let's go together then." Lou Xiao'e was satisfied.
…
Soon, the time for bidding came, and a large auditorium was filled with businessmen from all over the world.
The TV station's auction of advertising time this time is an innovation. They are not following the old ways. They have cooperated with Thailand's CP Group a long time ago to launch the CP Variety Show.
It can be said that Zhengda Variety Show is the ancestor of all domestic variety shows, and its ratings have been rising steadily in recent years.
In particular, the world is really wonderful. Seeing the humanities, landscapes, etc. around the world really allows people to appreciate the beauty of the world.
During the day, the competition during advertising time is not fierce and the prices are generally low. However, it is different at night.
The prime time period is the final auction, and the competition for the advertising time before TV dramas is not small, but overall it will not be too high.
Lou Xiaoe raised her placard to participate in the competition, and finally won it at a price of 10 million. During prime time, the price began to soar.
Lou Xiao'e was also surprised. She turned to He Yuzhu and whispered, "How can these companies spend so much money?"
"You still don't know much about the mainland." He Yuzhu smiled, "You see, the most fierce competition is those who make liquor, and the profits are not low."
"As long as they get the advertisement during this period, their liquor will instantly become famous across the country. This deal is very cost-effective."
"Besides, liquor can be regarded as a high-consumption commodity. It's not expensive to treat guests or give gifts, so why would you be embarrassed to give it out?"
"And advertising is the best publicity."
Sure enough, the last winery won the prime time spot with a price of 31 million, truly worthy of the title.
"Unfortunately, the prime time advertising space has no blessing effect on Master He's food." He Yuzhu is a little regretful. After all, it is not good for food manufacturers to be too noble. Not only will it attract attention, but it will also alienate the public.
Lou Xiao'e nodded slightly. Although she has accumulated experience in business for many years, she is still not familiar with advertising.
When King Biao was born, everyone stood up and applauded to congratulate the winery.
Then pay the money, sign the contract, and wait a few days before confirming the shooting of the advertisement.
"This time we will shoot a few more commercials, all kinds of products will be available, and they will be broadcast in turn throughout the year." He Yuzhu told Zhou Junsheng that he is now in charge of this matter, and He Yuzhu is no longer involved.
He was good at advertising in those years before. TV stations broadcast Master He's food products all day long. Now, ten years later, the products have become deeply rooted in people's hearts.
There are not many products now, and He Yuzhu will continue to develop them in the future, but now his idea is to publish recipes. Now that there is no problem with printing, he can start compiling his Sichuan cuisine recipes.
This is the most important thing right now!
"By the way, Lou Xiao'e, is it cheaper for you to buy a car on Hong Kong Island?" He Yuzhu turned around and asked, "And then transport it in the name of the company?"
"Okay!" Lou Xiao'e nodded, "Do you want to change cars?"
"Yes, doesn't Mercedes-Benz have a new car now?" He Yuzhu thought of the tiger's head running forward, which was already available in Sijiucheng.
There are no 4S shops now. Car dealers introduce them and sell them, but the price has been raised. It costs 120,000 yuan to buy them in China.
If you come in from Hong Kong Island, it will be much cheaper. He Yuzhu has money but he doesn't want to spend it frivolously.
"Okay, how many do you want?" Lou Xiao'e asked.
"Just buy ten of them!" He Yuzhu said.
"Why do you want so much?" Lou Xiao'e was slightly surprised. He Yuzhu was not a show-off person, so why did he buy so much at once?
"Both Sijiu City and Qiandao Lake need the director of the factory, Jiang Weimin, and my family. In addition, the company also needs car distribution." He Yuzhu said: "Let's divide it into levels. Others can just buy Crown or Volkswagen directly. .”
"Okay, I'll deliver it to you in a month at most." Lou Xiao'e nodded, "By the way, the Sichuan flavor across the country is now on the right track. The purchase of vegetables is easy to say, but the situation of meat is different in different places. What do you think? what to do?"
He Yuzhu raised his eyebrows. He actually had an idea about this matter. What idea?
That is warehousing and logistics!
There are many cattle and sheep on the grassland, but it has not been developed yet. If you are doing logistics yourself, you can build a slaughtering and processing plant directly on the grassland. After all, you are in the food industry, and it is very important to control the needs of raw materials. .
In addition, taking this opportunity is also to expand the Baiwei Group, and diversified development is the way to go.
"Go back first, and I'll tell you my thoughts." He Yuzhu and his group got in the car and left, and King Biao's popularity was directly reported in major newspapers.
It caused a sensation all over the country for a while, but the 10 million of Baiwei Group was like a float in water, making no ripples at all.
Back at He Yuzhu's home, everyone sat down. When Wen Li saw everyone had returned, she immediately brought tea and a fruit plate.
"Did it go well?" Wen Li now understands the group's situation better. She has a temporary position in the group.
"With ten million, the cost is relatively cheap, and it will definitely increase every year in the future." He Yuzhu said, "But no matter how you spend it, it will be cost-effective."
"That's good..." Wen Li then asked about the prime time period, and was really shocked when she heard that the price had reached 31 million.
He Yuzhu turned around and began to tell his plan, "My idea is this. There are many cattle and sheep on the grassland, but the road is far away and the road is not smooth now."
"Then we should set up a new subsidiary specifically for logistics and warehousing."
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