China Entertainment 1997

The next day, it was a clear and thin day, the sun hit my face, and the person in my arms had left.

Cao Xuan looked at the red marks on his body and felt a little worried. This girl is too crazy, especially if she is seen by the East and West Palaces when she returns home, she will not explode.

Conscience, he really didn't want to renew his relationship with the Samsung Princess this time when he came to Korea.

The main reason is that the other party's attitude has changed a bit. He is afraid of accidents, so he doesn't want to provoke him anymore, but he forgets that the Shilla Hotel is a Samsung property. When he comes to Korea, Samsung will arrange accommodation for him, so he will definitely not avoid Silla.

To a certain extent, Cao Xuan has thrown himself into a trap...

The rest is simple. As the person in charge of Silla Hotel, Li Fuzhen has 100 ways to enter Cao Xuan's room.

Of course, she was a woman, and if Cao Xuan refused to obey, she would not be able to use force against Cao Xuan, but she could not resist the eldest princess and prepared a killing move.

As soon as he took off his jacket, he revealed a cut-out version of the South Korean team's jersey, and asked Cao Xuan what he thought of the South Korean team reaching the semi-finals.

Let me ask, which conscientious fan can endure such a provocation?

Cao Xuan was furious. On behalf of fans all over the world, he sought justice and severely punished the "Korean team".

Thinking of the slight limp figure of the true concubine when she left in the morning, Cao Daguan was very satisfied. Seeing that it was still early, he immediately went to the bathroom to take a bath.

After taking a shower and just changing clothes, the doorbell rang and the waiter came to deliver the meal.

Clear noodle soup, steamed dumplings, and two plates of delicious side dishes to take away.

Cao Xuan scratched his head. It seemed that last year's Korean Seven-Day Music, his taste was completely forgotten by Zhenfei, and it would be difficult for others to remember it.

After breakfast, it was time to get down to business. Cao Xuan went downstairs, joined Fanxing and part of Warner's team who had been negotiating in South Korea, and headed to Samsung's headquarters.

Today, Samsung Group held a signing conference for him, and Cao Xuan himself officially became the global spokesperson for Samsung mobile phones and digital products.

The endorsement lasts for five years, and Samsung’s announced endorsement fee is US$11 million per year.

This data is not completely exaggerated, but as mentioned before, in order to get so much money, Cao Xuan needs to complete some more demanding data.

Therefore, the US$55 million is meant for publicity to a certain extent, but Cao Xuan may not actually get this much.

Moreover, this endorsement fee is not a one-time payment. US$30 million is considered a guarantee and will be paid in installments within one year.

The remaining money will be paid gradually based on Cao Xuan's performance and various contract terms.

In fact, Cao Xuan naturally prefers to keep a low profile when it comes to endorsement fees, but sometimes brands hope to use huge endorsement fees to expand publicity for the brand.

Samsung spent a sky-high price to sign an emerging international superstar in order to cause a sensation, make Samsung mobile phones and digital products famous, create a brand effect, and strengthen the brand value.

People spend money just for fame, so it doesn't make sense for you to let them hide it.

Cao Xuan has received so many endorsements. In addition to being a state-owned enterprise like China Mobile, which is inconvenient to disclose, he also has a gambling contract like Pepsi-Cola, and has other superstars. He does not want to expose the details of the contract to avoid comparisons.

Most other brands require publicity expenses to be disclosed, and some even exaggerate to a certain extent.

Even if you spend money, you still have to listen!

Therefore, although Cao Xuan is not very willing to reveal his wealth, he will not insist too much at this time.

When you take other people's money, you have to do things for them. There is no reason in the world that all good things will be taken advantage of by you. If it is exposed, it will be exposed. The worst is to donate to a few more schools.

………

At the Samsung headquarters, Cao Xuan was mainly busy taking various photos in the morning and shot a short film. These are the materials for subsequent company promotions and signings.

After lunch, Cao Xuan finally met his cheap father-in-law Li Jianxi, and his cheap brother-in-law, the Prince of Samsung, was also there.

Li Jianxi is in his early 60s. He is slightly short and fat, and his appearance is not amazing, but his mental and physical condition looks good.

The 30-year-old crown prince of Samsung wears glasses and has a gentle temperament, a bit like Taiwanese actor Zhao Wenxuan. He is currently the executive assistant of Samsung Electronics, mainly studying business management.

Her position may seem inconspicuous, but she is the eldest daughter of the Elephant Group, and she works beside her father at the headquarters. She is clearly being groomed as a successor.

To compare, the eldest princess married a bodyguard and fought hard for the freedom of marriage. The old man casually gave her a hotel to run. If the eldest princess hadn't been able to revitalize the Silla Hotel, she would have stopped running.

However, although the eldest princess has shown her abilities, she still works at the Shilla Hotel. She seems to be favored by her father, but she has no decision-making power at Samsung.

It was not until the old man's later years that he became more and more obsessed with the filial piety of his children. The eldest princess relied on her ability to make the old man happy, and the prince failed to live up to expectations, so he slowly overtook others and gradually touched some of Samsung's core businesses.

"Mr. Cao, congratulations on winning the Billboard No. 1 title. You have given a voice to us Asians."

"President Li is overly praised."

Cao Xuan secretly glanced at the old man's eyes. He probably didn't know the little secret between himself and his daughter, otherwise he wouldn't be so calm.

The signing ceremony started at 2 o'clock in the afternoon. Cao Xuan got familiar with the process and chatted with the Li family and his son and several Samsung executives.

A large contract worth 55 million U.S. dollars is considered a very powerful project even for Samsung. The negotiations between the two parties lasted for nearly a year.

Or to put it more bluntly, there was a period of stagnation here for a long time until the release of Cao Xuan's new album "Release", which once again proved Cao Xuan's talent and ability.

Samsung was completely reassured that Cao Xuan was not a flash in the pan, and the negotiations were progressing very quickly. The Li family even showed up in person at the signing ceremony.

Cao Xuan didn't know how those Korean artists behaved in front of the Samsung executives, especially Li Jianxi, the richest man in South Korea. Anyway, he was quite relaxed.

Putting aside the relationship of "cheap relatives", Cao Xuan's personal assets are US$1 billion, while Li Jianxi's apparent assets are only US$3 billion.

Last year, he ranked 16th on the Forbes Asia Rich List, but this year he even dropped out of the top 20.

Of course, as the head of Samsung, the old man should have some other assets, but if Cao Xuan's net worth is added to the valuation, it can also increase several times.

But although he is not as good as the old man, he is not as groveling as those Korean artists. He is more respectful than other rich people, and it is also for the sake of the eldest princess.

Li Jianxi did not put on airs like the richest man in South Korea in front of Cao Xuan. Although the prince was a bit arrogant, he was also quite measured.

The two of them are not fools. Even if they don't know Cao Xuan's net worth, as Cao Xuan is an international superstar, naturally they cannot treat him as a small Korean artist.

If they really had that idea, Samsung would not spend huge sums of money to sign Cao Xuan.

Even Li Jianxi himself admired Cao Xuan, saying frankly that Cao Xuan was one of the most outstanding young people he had seen in recent years. Business bosses like them, who inherited their father's business from scratch, would more or less take care of some people who started from scratch. There is a certain respect.

If Cao Xuan is Korean, and Li Jianxi has an unmarried daughter, he may not agree to their relationship...

However, Cao Xuan obviously has no idea of ​​opening a Korean entertainment branch. Compared with whether the old man Xin appreciates him, Cao Xuan is more concerned about whether Samsung really has a military factory.

If his relationship with the eldest princess is exposed, the old man will be in trouble if he sends a bomb to him.

After chatting for a long time, it was time for the press conference. Cao Xuan and Li Jianxi attended the signing meeting. The audience was densely packed with reporters from China, Japan, South Korea and other Asian countries.

The press conference process was very simple. The two parties signed the contract and took a group photo. Cao Xuan, the new spokesperson, expressed his thoughts. Li Jianxi and another Samsung executive expressed their welcome to Cao Xuan's signing.

Anyway, in a nutshell, it’s business flattery.

Cao Xuan boasted about Samsung, and Samsung boasted about Cao Xuan. The two parties then boasted about this cooperation, and it was time for reporters to ask questions.

"Excuse me, is the accurate figure of this endorsement contract really the US$50 million rumored by the outside world?"

The Samsung spokesperson cleared his throat and said eloquently: "To be more precise, it is US$55 million. This is the largest endorsement expenditure in Samsung's history, but I believe that Mr. Cao Xuan can give Samsung a more generous return. "

"Xiba!"

"Si Guoyi!"

"Fuck!"

"..."

When the astronomical figure of US$55 million was made public, the temperature of the scene directly increased by several degrees Celsius, and the cold air was sucked into the stomachs of reporters.

Journalists from Japan and other countries were mostly surprised. Chinese reporters were surprised and excited, while Korean reporters were shocked and a little annoyed.

So much money to give to a foreigner?

On the spot, some Korean reporters could not help but ask questions. They did not dare to question Samsung and could only point the finger at Cao Xuan.

"US$5,500 is the best endorsement fee in South Korea and perhaps Asia. Mr. Cao, do you think this price is a bit too high for you? Why do you take this US$55 million?"

Cao Xuan's external image has always been modest and low-key, but he has never been weak. He has always resolutely fought back against provocations like this, otherwise he will be regarded as honest and bullyable.

He looked at the reporter seriously, with a rare unruly look in his eyes, and his voice was sonorous and powerful every word.

“My albums have been sold to Europe, Asia, Australia, North and South America and even Africa, all over the world.

My songs have topped the music charts in more than 30 countries including China, the United States, Japan, the United Kingdom, and Sweden, and have widespread influence around the world.

Because I have won two Grammys, the total sales of genuine albums around the world is close to 50 million. If piracy is included, I am afraid it will easily exceed 100 million.

I am one of the most popular singers on the planet, with billions of people around the world, and at least 2 billion+ people have heard my name or my songs.

With tens of millions of loyal fans around the world, in Korea alone, there are more than 300,000 fans registered on my official fan club website.

With my name, Cao Xuan, I can create millions, tens of millions or even hundreds of millions of dollars in profits for companies and brands.

Pepsi-Cola gives me over 10 million US dollars in endorsement fees every year.

The subsequent endorsement contract that BMW signed with me had a price and terms that were only higher than Samsung's.

There are also a large number of big-name companies interested in cooperating with me, including several of your Korean groups, and even the president of your country will receive me at the Blue House tomorrow night..."

Looking at the silent scene, Cao Xuan leaned back slightly, his eyes no longer aggressive, but replaced with the friendly and friendly smile before, looking at the Korean reporter.

"Mr. Reporter, do you now know why I can get so much endorsement fee?"

"..."

The Korean reporter's face was red, but he did not dare to say another word, and other Korean reporters did not dare to say a word.

Only now did they realize that the man in front of them was not the Korean celebrity they interviewed every day.

Not only are their influence incomparable, but they also don’t care whether they offend the Korean media or not. Forcing a confrontation will only bring humiliation to oneself.

Not to mention that it’s a Samsung press conference right now. If you dare to disturb Samsung in South Korea, you won’t be afraid of being put into a sack and jumping into the Han River to “commit suicide” the next day.

With this clear example in mind, the following interview is much more friendly, mainly focusing on the cooperation between Samsung and Cao Xuan.

Especially in the field of mobile phones, next year, in 2004, Samsung will launch two new mobile phones - Samsung X619 and Samsung X699.

Especially Samsung X699, not only has a relatively novel screw cover design, but its resolution and pixels are also unique in the current mobile phone market.

Both mobile phones are personally endorsed by Cao Xuan, and there will be subsequent commercials to promote them globally. In addition, some digital products will also have Cao Xuan's photos on them, and commercials for weight products are also popular.

It didn't end until after three o'clock. The reporters were naturally entertained by people from Samsung, while Li Jianxi and his son entertained Cao Xuan personally.

Cao Xuan's quarrel with the reporters before made them happy. The prince, who was still a little arrogant before, couldn't help but smile at Cao Xuan.

Although the Korean consortium is very good in South Korea, it has a bad reputation in the eyes of the public, so in order to maintain its image, it is rare to have such public confrontations.

Samsung is not the only company in South Korea, and there are still media outlets that don’t buy into it, so it occasionally suffers some losses.

But he could only keep silent in his heart, looking for opportunities to retaliate behind his back, unlike Cao Xuan who was so straightforward and happy to spray it in front of his face.

Especially the Samsung Crown Prince, who has not yet taken power and has to care more about his image. He can only maintain a refined image, which makes him feel somewhat depressed.

When I saw Cao Xuan's high-spirited and domineering performance just now, I couldn't help but feel happy in my heart.

The Li family's father and son had always valued Cao Xuan, but now after a brief exchange, they had a very good impression.

Originally, this kind of occasion was usually a business dinner. Perhaps to show their respect, the Li family and his son each attended with their wives and held a semi-family banquet. The location was naturally the Shilla Hotel owned by Samsung.

When Cao Xuan watched the nimble-footed Princess Sanxing run up to her parents to talk closely, he couldn't help but marvel at her amazing resilience.

The Samsung Crown Prince had a stronger impression of Cao Xuan because of his previous confrontation with reporters, and took the initiative to introduce Cao Xuan to some of his family members.

"This is my wife, Lin Shiling."

"It's a great honor to meet Mr. Cao, I am your fan."

"Thank you for your support. The virtuous couple are really talented and beautiful."

Cao Xuan's words were not polite. The princess was indeed very beautiful and had a lot of personality.

Later, she divorced the prince, returned home and became a female CEO, and fell in love with Korean actor Lee Jung-jae, the male protagonist of "Squid Game".

In the article on the female channel, she is the heroine who is an out-and-out "abandoned wife" of a wealthy family who counterattacks.

Speaking of which, the eldest princess and the princess are well-known on the domestic Internet and have many fans. On the contrary, the Samsung Crown Prince, although not a bit of a stinker, is also a well-known scumbag + scumbag.

"This is my second sister Li Xuxian, the person in charge of Samsung Cheil Woolen."

"Mr. Cao, I have long admired your name."

"Ashamed, hello Miss Li."

The second princess of the Three Stars is not well-known. She is not as glamorous and beautiful as the eldest princess, and she is not as courageous in pursuing true love, and she is not as willing to commit suicide because of love as the little princess. It is a pity.

She married the son of a media group as part of a business marriage early on. She is far less eye-catching emotionally than the two sisters, so naturally she will not receive much attention from the outside world.

But in fact, this second princess is not a good person.

As the person in charge of Samsung's clothing business, he is very capable, and was later appointed as the vice president of Samsung by Li Jianxi.

Although many people speculate that the reason why the second princess came to the throne was because the eldest princess and the prince were competing fiercely at that time, so the old man specially helped the second princess to rise to the throne.

On the one hand, it is to balance the situation, on the other hand, it is spreading smoke and smoke to the outside world, and on the other hand, it is also to beat the children. I am not dead yet, and you are not the only two heirs. Please be honest.

But no matter what, the second princess can firmly hold the position of Samsung's vice president before and after the old man's death, and once became a popular heir. Even if this second princess is a puppet, she cannot be underestimated.

As both wives, I don't know if her husband is not around, but the second princess's attitude towards Cao Xuan is obviously more enthusiastic than that of the crown princess.

Again, the attractiveness of a handsome guy who is an international superstar to women is by no means inferior to the popularity of a globally popular beauty among men.

Even if you don't mean anything else, it's still fun to chat up a few words.

However, Cao Xuan is still very cautious and remembers to keep a distance at all times. After all, sleeping with one daughter is already an offense. If he sleeps with both daughters, he is really fighting to the death with Li Jianxi.

Perhaps there was a tacit understanding. While Cao Xuan was chatting with the second princess, the eldest princess came over. The prince was about to help introduce her, but Li Fuzhen stopped her.

"Brother, no need. Mr. Cao has already stayed in my store twice. We deal with him often."

"We are quite familiar with each other. President Li and I have a very good personal relationship."

The prince didn't take it seriously. After all, as the person in charge of the Silla Hotel, the eldest princess often entertained some political and business celebrities, so it was normal for her to be familiar with Cao Xuan.

The second princess didn't take it to heart. Only the princess next to her watched quietly. She always felt that the two people's eyes and movements collided a little differently, with an indescribable familiarity and tacit understanding.

A few people chatted and dispersed. Cao Xuan made friends with several Samsung executives and relevant media people, and found a corner to rest.

Not long after, the eldest princess came over with a wine glass. Her smile was still polite and friendly, but her words were powerful enough.

"Why does my sister-in-law keep looking at you? You didn't hook up with her, did you?"

"Your sister-in-law? Lin Shiling?"

Cao Xuan was a little confused, and then became very angry: "Who do you think I am? Besides, your brother and sister are still around."

"Maybe this will be more exciting for you."

The eldest princess spoke sharply: "My husband is not far away, so I won't delay you. I still have back pain."

Cao Xuan: "..."

Therefore, married women cannot be touched. There are moral flaws, and others will catch them for sure...

Fortunately, the eldest princess didn't talk much about this topic. She just mentioned it, maybe she wanted to warn Cao Xuan that sleeping with his daughter and sleeping with his daughter-in-law are completely different concepts. Don't seek death.

Soon, she changed the topic to other places: "My dad seems to like you quite a lot. He even praised you to my mom just now, which is rare for him."

"It's not surprising. I'm so good and many people can't help but admire me."

In front of his own woman, Cao Xuan was relaxed and could not help but talk a few words. Unexpectedly, the eldest princess agreed very much with what he said.

"You are indeed outstanding. You are tall, handsome, smart and talented, and have good physical fitness. You are a rare perfect and high-quality man."

"You praise me and I don't object, but there's something wrong with this."

Cao Xuan always felt that her words were fishy, ​​but the eldest princess ignored him and asked herself.

"I'll go to your room tonight. Whatever you like, I'll prepare it."

"...the stewardess and OL from last time."

"no problem."

The eldest princess readily agreed, and before leaving, she whispered into his ear: "I watched your Victoria's Secret performance video, and I have prepared a surprise for you."

Looking at the other party's leaving figure, Cao Xuan couldn't help but take a sip of water to calm down his shock.

If the two palaces in the East and West were as open as she was, he would really have to find a way to get two live tigers to gnaw on them abroad...

………

The banquet ended successfully until nearly early in the morning, and Li Jianxi went home with his wife long ago.

Cao Xuan also said goodbye to the prince before returning to his room, otherwise he would always feel a bit awkward.

Not long after he returned to his room, the eldest princess sneaked over, and another fierce battle lasted for several hours.

Both sides called for gold and retreated. Cao Xuan hugged the eldest princess and watched TV, which was broadcasting "Dae Jang Geum".

Although the heroine Lee Young-ae is not absolutely beautiful, she is a famous frozen beauty in South Korea. She is still dazzling at the age of 50.

As they watched, the eldest princess, who was lying in Cao Xuan's arms, suddenly said: "I am going to separate from him."

"Um?"

A burst of electricity flashed across Cao Xuan's scalp, and the red psychological warning light turned on.

The word "separated" is generally used only by couples, so the "he" in the eldest princess's words is naturally the bodyguard husband.

The two people in Yuan Shikong did divorce after being separated for many years, but it was definitely not now. What made Cao Xuan even more wary was that at this time, what did the other party mean when he told him that he wanted to separate from her husband? He would not let himself be responsible.

Cao Xuan's mind was spinning rapidly, and he didn't know how to reply for a moment.

Advise the two of them to live a good life?

He would be more convincing if he wasn't naked now.

Are you sure you will be responsible for her?

What to do with the East and West Palaces, and to put it bluntly, Cao Xuan has a problem with the fact that the eldest princess has been married.

Just say it casually and then run away with the bucket?

Cao Xuan was a little tempted, but it was really unethical to refuse to recognize anyone while holding up his pants. Although he didn't like the eldest princess very much, he didn't have any feelings at all.

All kinds of thoughts flashed through his mind, but Cao Xuan didn't speak for a long time. On the contrary, the eldest princess bit him calmly.

"Don't worry, I won't pester you. I just want to tell you that we will remain friends from now on."

Cao Xuan was relieved in his heart, but he certainly couldn't show it on his face: "Where are you thinking about? I'm surprised that you think of separation."

"Actually, we broke up a long time ago. Before the two of us met, our relationship was mostly superficial. We occasionally showed up in public and went to our parents' houses, but we had almost no contact in private.

Not long ago, someone told me that he had found a little girl. I thought it would be better to take this opportunity to officially separate to save trouble. "

"Will your parents agree?"

"My parents don't like him. It's too late to be happy after they are separated. However, after all, this is not a glorious thing. If you want to convince him, you still need a trump card."

"What's the trump card?"

"A grandson named Li."

Cao Xuan suddenly let go of the eldest princess, recalling all the previous signs, his face uncertain.

"You don't want me to help, do you?"

"You do not want it?"

"Of course not."

Cao Xuan looked serious. The origin of such a child was unclear. If he was born in a three-star wealthy family, he would be born inferior to others. Cao Xuan would never tolerate his bloodline falling into this state.

What's more, he was also a little afraid of the eldest princess causing trouble. She said she didn't want to get involved, but he couldn't stand it when she actually got pregnant and took the baby with her.

"If you don't want to, forget it. I'll find a way later. Nowadays, the technology of in vitro fertilization is quite advanced. If it doesn't work, you can live apart after you have the baby."

Realizing Cao Xuan's strong resistance, the eldest princess did not force it, she responded casually, and then changed the subject.

But Cao Xuan did not relax his vigilance. After thinking about the safety measures for the past two days, he found that there was no problem. He took the time to check it while the eldest princess was sleeping. He breathed a sigh of relief when he did not see any needle holes.

It's too scary. If he hadn't always been cautious, he might have fallen into the trap of "happy father"...