Becoming the richest man starts with making complaints
Chapter 99 Dark Horse Contest
In fact, there are various offline entrepreneurship competitions every year, most of which are organized by local governments.
This is the first time that a TV station has put on such a program. This kind of program is not very entertaining, and the PK involves many professional issues. It is really not interesting for the majority of TV viewers, and the audience is very narrow.
Therefore, Beiji TV’s purpose in producing this program is far more politically correct than ratings. However, the enthusiasm for entrepreneurship among the people has been rising recently, and the ratings have been rising steadily.
The main purpose for entrepreneurs to participate in this kind of program is to gain exposure. After all, for many APP-type entrepreneurial projects, this is free publicity and a way to acquire users.
In addition, you should also share your ideals and concepts to facilitate recruitment. It is actually not easy to recruit people for an entrepreneurial team in the early stage. Showing your face on the show will at least make people think that you are not a liar.
As for being on the show, it is basically non-existent for investors and guests to get investment after just asking a few questions.
Investment is still a relatively serious decision-making process, and many issues cannot be judged by just a few questions asked in the limited time on the show.
If everyone sees the show and investors directly decide to invest, that’s the script.
It was basically decided to invest long ago, and the agreement may have even been signed. Going on TV is just to accumulate some popularity and attract a wave of enthusiasm for the next round of financing.
In addition, this time Beiji TV Station's Entrepreneurship Competition has official support, and the first prize will receive a bonus of 3 million yuan from the Science and Technology Commission, so the participants are quite enthusiastic.
Self-promotion and bonuses attract entrepreneurs from all over the country.
Because it is the finals, you can still watch the remaining events after several rounds of PK. At least from the entrepreneurial stage, it is at a later stage than the projects above "Jianshen".
Generally, it starts from the A round, which means that there is basically a product and some data.
If you don’t have a product, it doesn’t make much sense to go on TV to attract APP users.
There are a total of ten entrepreneurial teams participating in the finals today. When I learned that Mr. Cao was coming, I was very excited, but on the other hand, I was extremely nervous.
I'm excited because this is Mr. Cao, the number one figure in the mobile Internet and an entrepreneurial legend. If he invests in it or is acquired by him, he will make a fortune!
Even if Mr. Cao doesn't like it, as long as he praises it, it is Shang Fang's sword. Holding this sword, you will be rushed by investors to invest when you step out of the door, and you will appreciate their price war to invest in you.
So, how can you not be excited? How can you not be excited when you see the real God of Wealth? All I have to do is take a shower, change clothes, put on incense and pray!
Everyone is looking forward to using Cao Shen to give them a blessing.
However, this group of people is more worried. Mr. Cao, it is said that he likes to complain!
If you want to complain in private, you can complain casually, however you want.
But this is on TV, in front of a large audience across the country.
In front of investors, funders and dads!
If they are all "facilitated" by Mr. Cao, it will not be a blessing but a terrifying negative buff!
Mr. Cao is now at the peak of his status, and he obviously has the ability to influence the judgment of investors.
And, more importantly, look, what projects are there today!
"Hungry Wow" for takeout, mobile office software "哓哐", marketing software "Shuabao", vertical e-commerce "Aitao Shoes", brand e-commerce "Bangbang Wardrobe", flower e-commerce "Huayue" , the clothing matching APP "Beautiful Diary", the stranger dating APP "Youyou", the live broadcast software "BB" and the online education "Question Master".
Except for the YP app "Youyou", everything else has nothing to do with social networking and games!
Mr. Cao is very good at gaming and socializing, but he is so young and has limited experience and energy, so it is impossible for him to be involved in such a wide range of topics.
Lines are separated like mountains, and he probably doesn't understand these at all...
Alas, he must not understand!
His company is so big, he has such a large user base, but he has never worked in any of the industries involved in today's project! You must be self-aware and don't touch it if you don't understand.
He doesn't know if he can make random remarks...
It was about personal interests. After getting excited, these contestants became anxious. After all, it was a low-probability event that Mr. Cao saw, and the possibility of being complained about was too high!
How could an early project have no flaws?
Anxious people began to discuss the issue in hushed tones.
A group of people gathered together, and the more they talked, the more anxious they became:
The other judges are all investors after all and have seen various projects, so don’t worry.
It’s Mr. Cao. He has enough status, but he probably doesn’t have enough knowledge. Being a judge is a bit reluctant?
The person who felt the most unhappy and anxious here was Xu Guangkai.
He came first in every round of PK in this competition and was also the favorite to win the prize.
But the product he made, "Hungry Wow", is a food delivery platform and an O2O project.
The other projects are all purely Internet projects, but this one also involves offline business.
Cao Shen is too young. He started his own business before graduating from college. To be honest, society has not yet caught on, and he can’t understand offline business! I don’t understand, it’s just a blind comment, and it’s so unfair!
The program team really wanted to invite investors, but they had to take advantage of the popularity and invite Cao Shen, who doesn't understand!
Although Cao Shen may have good technical and product capabilities, he relies more on good luck. He caught up with the trend of mobile Internet and encountered mistakes by the big guys.
I made up my mind, if Cao Shen doesn’t understand and pretends to understand or just talks nonsense, I will let people all over the country see how much the entrepreneurial myth is in your hearts!
Mr. Cao didn't know what others were thinking. At this moment, he was being held down by Zhao Xueling's shoulders and powdered...
On a show, when the stage lights are turned on, if you don’t put on makeup, your face will look like a big oil field, or your whole person will look as dull as a corpse.
Therefore, Cao Shen was not exempt from the custom, and was personally powdered by the experienced Zhao Xueling.
One was sitting and the other was standing. When he raised his head, he could only see his chest, and when he moved his hands, he could only hug his waist, so Cao Shen could only look straight and not move. 6̳̳
Zhao Xueling couldn't hold it back and pinched Cao Shen's face:
"It's great to be young. I'm jealous of your skin, sister. Everyone else has to wear foundation, but you just put some powder on it to suppress the reflection."
After finishing the pounce, he held Cao Shen's face and looked carefully:
"Tell me, it doesn't matter if you're awesome, you're still so good-looking."
Zhang Beixin, who opened the door and came in, smiled when she saw this scene. She walked closer and patted Cao Shen on the shoulder and said:
"That's right! Mr. Cao used to be our department's grassroots.
When I was in freshman year, I saw him from afar, he looked like a star. "
"Hey!" Zhao Xueling slapped her face and nudged Zhang Beixin with her elbow:
"Then why didn't you come to Shuilou for a while? If I had a junior brother like this when I was studying, I would have tied him up!"
"Ahem," the senior sister waved her hand: "Why don't I? I even asked him for his mobile phone number, and even recruited him to work in the student union. After he finished his work, I even said I would treat him to dinner."
Zhao Xueling's eyes widened: "What then? What then?"
"He said he wasn't hungry and wanted to go back to the dormitory to check in!" Zhang Beixin looked at Cao Shen and crossed her arms with joy.
Zhao Xueling also laughed: "Straight man, the game is indeed more important!"
The two women started chatting about Cao Shen, and the conversation was so lively that it was as if he didn't exist.
Cao Shen, who couldn't get a word in at all:
After all, I am the man you are chatting with passionately. I am still here, so you should look at me!
However, talking about Cao Shen is just the beginning. As we chatted, we started talking about skin care products, cosmetics, beauty, clothes, shoes, travel, male celebrities...
Cao Shen shook his head: Woman...
Finally, after listening to the chat for half an hour. The two of them finally thought of Cao Shen, and Zhao Xueling turned around:
"Why are you still here? The guests are all on stage to warm up!"
Cao Shen: "..."
Standing up silently: "You, lead the way."
Zhao Xueling then held Zhang Beixin's shoulder, said goodbye reluctantly, and made an appointment to go shopping on the weekend...
Entering the studio, Cao Shen was naturally assigned to the C position today and was surrounded by investors.
Since Mr. Cao is here today, the allocation of other guests must also keep up, and all of them are partners from Yishui investment institutions.
Everyone wanted to come up and say a few words, get acquainted with Mr. Cao, and exchange friendship.
Unfortunately, Mr. Cao came too late and had no chance at all. I could only force myself to suppress the restlessness in my heart and wait for the program to finish.
That is to say, I had the opportunity to meet Mr. Cao on this occasion. After leaving this gate, I guess there will be less and less opportunities in the future!
The entrepreneur also had the blessing of Mr. Cao. Today, these big partners are basically invisible to them.
The process of this kind of entrepreneurial competition is actually quite boring. There is neither a talent show nor a competitive process.
That is, each team will come for five minutes to introduce the team and introduce the project. Then the investors will ask questions, give scores, and finally everyone will comment a few words.
But Mr. Cao felt that he was not bored at all. When he looked at these contestants, they all had walking health points!
However, before complaining, Mr. Cao must first determine today’s strategy for complaining.
First of all, the projects that come to participate in the program have been carefully selected, and the quality should be acceptable.
According to the current crazy enthusiasm in the capital market, it is estimated that it can survive at least two rounds.
Then, the investors who invested in this round will have takeovers. Instead of being like the original Xinyuan Semiconductor, investors just took their money.
Therefore, by letting them get money this round through complaints, the system should be a reward rather than a punishment. Of course, except for those that don’t work at first sight.
Second, the higher the value of the company you kill, the greater your gains will be when you complain about it again.
Then, today’s task is very clear!
Let these projects be invested in through complaints, burn investors' money, and grow bigger. It is best to have a few unicorns or something, and then raise the sickle to cut leeks!
You must strive for success and become bigger! Be stronger!
Mr. Cao looked at this group of people with burning eyes, raised his arms and clenched his fists, expressing high hopes.
When the players saw Mr. Cao’s cheering gesture, they immediately felt their blood flowing:
Mr. Cao is watching us!
Cheering for us!
Mr. Cao is so kind!
I feel the power!
As long as you shut up, you are still a good Mr. Cao!
Seeing this, the investors next to him also imitated Cao Shen's example and clenched their fists.
Cao Shen glanced at it and quickly stopped his hand. It was too ridiculous...
I thought to myself, it would be difficult to make people pay through complaints.
Looking around, Qian Ming didn't come today.
Miss him so much!
In Mr. Cao's infinite memory of Qian Ming, the first contestant came on the stage and said, "I'm hungry."
Although Cao Shen had read the entry information before and prepared a lot to complain, he still couldn't help but be happy at this time.
"I'm hungry"!
Look at this company name, you have to go big! Be awesome!
Then, he was eaten by me!
This company was established in Shanghai in 2009. Its founder, Xu Guangkai, was a college student like Cao Shen. Oh, it’s different. Cao Shen is a graduate.
Now Hungry Wow is mainly focused on campus food delivery. It has not been out of the circle yet, and its business scope is limited to universities in Shanghai.
After the team introduction, everyone looked at Cao Shen with burning eyes, waiting for him to ask questions.
Xu Guangkai was probably the only one among all the contestants who was very bitter towards Cao Shen.
First of all, Xu Guangkai has a better background than Cao Shen. Not only is he a rich second generation, but he also has a higher education than Cao Shen. He has a master's degree from a prestigious school in Shanghai.
He started his own business in 2009 when he was still studying for a master's degree. At that time, he was doing food ordering and delivery over the phone.
They distributed flyers and printed merchant menu brochures in the school, used the telephone connection in the dormitory, and hired a dozen takeaways to deliver food.
It was developing well at the beginning. After a few months, it was able to receive nearly 200 orders a day, with a commission of 15% for each order, and it also gained some fame in the school.
But this workshop model soon developed drawbacks.
First, telephone lines are seriously busy during peak periods. Users often cannot make calls and become angry.
Second, the quantity and money of takeout orders are calculated manually, which takes a lot of time and is very inefficient.
Third, it is difficult to manage temporarily hired delivery workers. They will not work if the weather is bad, they will not work if they are tired, they will not work if they are in a bad mood, and the turnover rate is still very high.
Xu Guangkai discovered that there were leaders in this industry, but his own model was not good. So we built an online ordering system that allows users to place orders online and merchants to deliver the food themselves.
Under this model, Hungry Wow becomes a food ordering and matching platform, and Xu Guangkai only needs to do three things well.
First, the website is easy to use for both users and restaurants. In response to this, Hungry Wow not only built the front-end ordering page, but also built the back-end order system and collaborative management system for merchants.
Second, vigorously promote user promotion. Regarding this, Xu Guangkai first found the administrators of several university BBSs and sent emails to all users to advertise, but this sexy operation was later banned.
Then we hired students to put up posters on campus, distribute flyers, sweep buildings, and advertise on BBS. In short, we covered all aspects.
The cost is very low because they are all part-time students, but the effect is very good because it is intensive enough.
Third, vigorously expand restaurant franchises. In this part, they recruited special "local promotion" personnel to spare no effort in "sweeping the streets", and the results were very good.
In addition, in addition to the above three points, in order to establish a brand for his own business, Xu Guangkai also participated in various entrepreneurial competitions crazily and won the first place almost every time.
This time it was a TV show, and it was broadcast nationwide. Xu Guangkai had already established himself in the Magic City market and was interested in replicating this model nationwide, so he rushed to it.
Along the way, Xu Guangkai has developed smoothly and won many awards in entrepreneurship competitions.
I originally thought that I was already a leader among my peers, but I didn't expect that Cao Shen's company was established later than him, he was younger than him, had lower education than him, went to a worse school than him, and was born in a worse place than him, but he was far away from him. He was left behind.
Therefore, Xu Guang was actually holding back a lot of energy in his heart. In addition to the competition, he also wanted to see where Cao Shen was strong and why!
Essentially, he wanted to prove that Cao Shen was inferior to himself. Of course, he did not admit this.
So, after Xu Guangkai finished introducing his project, his eyes kept staring at Cao Shen, with a hint of provocation in his eyes.
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