Ace Hollywood

readx(); Leaning on the office chair, thinking for a long time, the A4 paper in front of Evans was written with fragmentary marks.

The details of Plutos Investment Company are not available.

At the same time, he invested in DD Films and MB Company, which at most shows that DD and MB have a closer relationship, so it is understandable if Daniel hopes to use this to facilitate his visit to Silicon Valley. But why, why did Daniel go to Silicon Valley? If it's just a way to increase fame, Evans thinks this is too unconvincing. Daniel is undoubtedly one of the most familiar stars of this generation of Americans.

His fans are all over the world, and he has a great reputation.

DD Films has recently made a big acquisition of rights, and the first and second independent films are also in full swing.

He had just won an Oscar, and within two weeks, three works with very different styles broke through 100 million at the North American box office. In 2002, there were only 24 films in North America that exceeded 100 million, and this year's figure will not change too much.

What's more, among his colleagues, there are very few who have such a huge influence on social affairs.

Where is the necessity for Daniel to take a trip to Silicon Valley?

From this point of view, Evans believes that at least Silicon Valley has Daniel's interests. In other words, he has to go this trip.

Evans' eyes slowly focused on the words Greek Wedding.

Could it be that DD Films has a similar plan?

This time it's a Google search collaboration? Or is it related to Apple's products?

Because obviously, based on the itinerary, Daniel had a longer meeting with Larry Page and Steve Jobs.

It seems that we have to wait for him to make a move.

After muttering, Evans put these materials into the waste paper basket, and packed the electronic version into a folder signed by Daniel Sandler—this is his personal habit.

...

Daniel had absolutely no idea that a reporter in New York almost found out about his investment company. It must be said that this was due to Raymond's cautious approach. In recent years, Raymond used the name of an investment company to When exchanging shares in some companies. They all pay attention to confidentiality.

Since MB has been in the spotlight, there have been many investigations into its controlling shareholder Plutos, but the background of the recent registration in the Cayman Islands,

Many people suspect that MB's management may use this method to cover up the company's actual equity composition. To know. Javier's favorite excuse for rejecting venture capital is that the major shareholders have no relevant plans.

The name Plutos is the god of wealth in Greek mythology, so I can't analyze any special meaning, but anyone who does business. It is natural to hope to accumulate wealth.

...

Disney Pictures began to hold previews of Pirates of the Caribbean one after another. After closing the contract with Daniel, Disney also invested an additional 30 million in the film, so the total investment of the film almost rose to 200 million. This is 20 million more than Pearl Harbor, so Robert Iger can't help but ignore it.

Moreover, for Walt Disney, it has also been an eventful season recently. The conflict between the Weinstein Brothers' Miramax and the headquarters is getting worse every day. This is after today's Oscars ceremony. There are almost rumors that Dick Cook directly blocked Robert Iger, asking him to clarify the business scope of Miramax. In addition, Disney and Steven Jobs' Pixar animation have recently reported that the two parties have different ideas and may part ways. For Robert, these two heavyweight companies can affect the board's perception of him. After all, Miramax is fine. Pixar animation is actually worth billions of dollars, and the box office hit of Finding Nemo, which was launched just a few days ago, forcibly suppressed Fake God, which ranked first in the first week.

When Jobs talked to Daniel about these things in Hollywood, he had no enthusiasm. Since he was invited back by Apple to turn the tide in the late 1990s, his interest in this animation studio has been greatly reduced. What's more, Walt Disney's animation department, which is closely cooperating with Pixar, has more and more differences, and he is even more impatient to deal with it. These things.

As for the conflict between the two parties, Jobs did not hide it from him. Because the films that the two parties have cooperated with are becoming more and more successful, Pixar hopes to share all the rights, which means being on an equal footing with Disney, which is difficult for Disney to accept. Negotiations have not progressed.

Daniel wanted Finding Nemo to suppress the differences between the two parties a little bit, but it certainly wasn't too far from an explosion.

He remembered that it seemed that three years later, Disney acquired Pixar or issued additional shares. As a result, Jobs obtained more than 6% of Disney's shares and became a director of the board of directors and the largest individual shareholder.

The same shit that Robert and Disney faced made them pay more attention to the distribution and promotion of Pirates of the Caribbean.

DD Films undertakes part of the distribution tasks, and the publicity and distribution funds are generally around 20% for similar films, and the distribution company's share is also similar to this ratio. At the beginning, the distribution budget of Greek Wedding reached 50% of the total production budget, which was quite ahead of schedule. The current trend is also the continuous increase in publicity and distribution funds. A movie that is well-produced and well-acted by actors is no longer as good as the publicity.

However, DD Films only accounted for a quarter of it, so it was only responsible for network marketing. Specifically, it was to implement some agreed-upon plans on various websites and communities.

The Disney family has a big business. At this time, Internet marketing is not a mainstream method for super productions. It is broadcast on paper media and TV, and the trailers are broadcast on bus stops and on the big video screens in the central square. A large number of publicity materials Spread out in theaters, these are the big expenses. It is also the most popular form of publicity.

However, before, Disney was not prepared to give Pirates of the Caribbean such strength.

As for whether it was because of Daniel's withdrawal that Disney decided to change its approach, or because the investment greatly exceeded expectations, it decided to burn the boat. This is beyond what Daniel can know.

Since Melissa and Ferguson led the team to withdraw from the production team of Pirate, except for Ferguson, he still has a fifth-ranked executive producer-this is because of the good negotiation between the two parties. However, Ferguson doesn't care much about these things now. Hollywood may not have many directors, but there are definitely a lot of producers. When he was still a little guy who hadn't been released, he was able to become the executive producer of Pirate. Of course, it is definitely good for his development on the road of producer. However, as Daniel's investment department started to operate, it kept contacting best-selling authors, screenwriters, other film companies, etc., and a lot of money was sent out. Ferguson no longer attaches so much importance to the producer.

People go to high places, of course, it is more energetic to be an investor.

What's more, in the movie of Daniel Investment Department, Ferguson is also going to be the producer. Melissa Ryan is also one, in the end it depends on who will coordinate.

At present, Internet movie marketing has been accepted by most companies, more or less. Always post it on the Internet. As for what effect it can have, it depends on different examples. For example, a blockbuster film like Pirate cannot rely on the Internet. For those small productions with less than 20 million yuan, there are many bets on the Internet.

However, most of these film producers contact MB directly, spend a sum of money, and negotiate a plan with MB. The second is to find Shanying Company, and Internet promotion has become its new business. It also belongs to payment. They give a plan and send people to participate in the implementation. This will cost more than MB. The least is to find DD Films to participate, because DD Films basically does not collect money, but as one of the distribution companies, it earns a share, such as the cooperation method of Pirate.

Interestingly, the smaller the production, the more the producer may think that his film will be the next Greek Wedding, or at worst, Hotel Rwanda. They all feel that it is a pity to share it.

Therefore, DD Films, the leading company, was the least sought after.

But more or less, for half a year. DD Films has also experienced several times. This time, Disney's hand is not small, and the work is a little more, but it is also a routine business of DD Films. Daniel doesn't have to get involved.

In fact, he was basically completely clueless about the Pirates of the Caribbean business.

Back from Silicon Valley. F2F is about to be put on the agenda. Of course, Mark and Sandberg cannot leave Google immediately. They can be regarded as the core personnel of Google. If they leave this time, they must sign a lot of confidentiality agreements and abide by business rules. But at the same time, we are also looking for some staff. Mark is the chief technology officer, Sandberg is the chief operating officer, as well as the human resources department, the sales department, and the most important technical team. Daniel has no way to do it himself. of. However, Mark and Sandberg are also well-known in the industry, and it is most suitable for them to do it.

In addition, in the complicated negotiations with Google, although the highest level has already had a principled opinion, how much money will Google invest in MB? How many original shares of Google did Daniel subscribe to? Approach Evan Williams and convince him to agree to exchange shares for Google shares etc.

These tasks are what he has to personally follow up.

Therefore, Bruckheimer and Rob Marshall invited him to watch the film over and over again, but he didn't go. When dubbing, the special effects have not yet been completed, so what you see is definitely not the finished film.

Relatively speaking, it was Richard Taylor who had more communication with him—about the special effects of Pirates of the Caribbean.

It is difficult for a special effects company to maintain without a fixed project.

Take Pixar Animation as an example. If Disney hadn’t signed several contracts with them, it would not have dared to continue to expand, from dozens of people to more than 600 people. Not to mention the technical development costs, just these high-paying Technical staff is enough to drag the company to death.

For Weta Digital, the Lord of the Rings series is coming to an end, and the future of Pirates of the Caribbean is still uncertain. With the prestige brought by two Oscars, they have no shortage of projects now. However, something like The Lord of the Rings that could cost the company a lifetime will never appear again.

Relying on The Lord of the Rings, Weta Digital uses a museum in Wellington to display the images of each movie. Now of course, they are basically the characters in The Lord of the Rings, such as the hobbit's feet and the model of Gollum.

Legolas in the image of Daniel is the most conspicuous place in the Hall of the Rings, and it is also the most popular photo for tourists.

New Zealand's tourism industry is relatively developed. Since the Weta House Museum was established and The Lord of the Rings has gained a large number of fans around the world, the two sides can be said to be mutually beneficial. On the one hand, the museum has indeed attracted many international tourists to New Zealand. On the other hand, New Zealand's rich tourism resources also ensure that Vita House can be fully profitable.

In the view of Richard and Jackson, Pirates of the Caribbean is expected to become the next Lord of the Rings. Although Pirate does not have as many inhuman images as Lord of the Rings, some pirate skeletons, ship models, special situations, etc. also supplement Weta Digital with many 3D models, which are especially suitable for setting up a pirate pavilion in Weta House .

But all of this is based on the fact that Pirate can be sold worldwide.

Therefore, the contact between Richard and Daniel is very frequent.

However, his own interests cannot be taken care of, and Daniel really has no intention of participating in Pirate. Besides, Jerry is a gold medal producer, and Rob is a new Oscar winner for best movie. I don't want him to intervene, not necessarily.

Today's media preview is Daniel's official start of the promotional work of Pirate.

The movie is scheduled for July 9th, and there is still a month to go.

According to Disney's plan, the film's premiere will be unprecedentedly held in Disneyland, which shows how much Robert attaches importance to it and is almost doing his best.

So the current itinerary is mainly to organize media screenings, theater screenings, film critic screenings, etc. Los Angeles, New York, Chicago, a large number of cities will come down to push the momentum to the peak. With the help of the summer vacation that just started, Fight a box office victory. Daniel's promotional itinerary is very dense, basically he needs to participate in the important parts.

But anyway, it is a domestic job.

For foreign countries, Robert mentioned at that time that if he can win the quota to go, I hope he can make a trip.

To be honest, the people below reported that Daniel's reputation in East Asian countries surprised even Robert.

Except for the Hollywood practitioners who have a little interest in European movies, other regions are basically regarded as uncivilized places by them. The domestic market is still not wide open. Last year, Hero, which was also popular in the United States, had a domestic box office of only 30 million US dollars. Although it cannot be said that it is too small, it is indeed in the hands of the producers. Millions up.

This amount of money is not even enough to invite Daniel to participate in a business event.

Some merchants in Tokyo have raised Daniel's price to 3 million. The two-hour event has an hourly salary of 1.5 million. For this price, Daniel has never settled.

Therefore, when Robert mentioned this, he was discussing it. If Daniel didn't go, it would be expected.

Surprisingly, however, Daniel agreed to consider it. (To be continued.)

PS: Thank you for eating rabbits