Daming: Stealing Chen Yuanyuan at the beginning

Chapter 92 Hunger Marketing?No, I'm going to kill them

The popularity of the royal limited edition women's leather bag lasted for a while, and soon faded away.On the contrary, ordinary and cheap backpacks and travel bags are very popular and have become the main business direction of Jiangnan Tannery.

But it is still unrealistic to expect Jiangnan Tannery to make a lot of money.Because the Ming Dynasty was a small-scale peasant economy as a whole, the biggest feature of the small-scale peasant economy was self-sufficiency.

After people buy all kinds of backpacks, they directly imitate them, and seldom buy them in stores, so the demand in the market is greatly reduced.

In the end, Jiangnan Tannery concentrated its efforts on the production of military backpacks. Military backpacks are not sold to the outside world, but are only used by the army to meet the needs of the army.

Soon, the [-] recruits carried a backpack and ran long distances every day, and their physical fitness was greatly improved.

The Empress and Concubine Yuan tasted the joy of having something to do, and they were afraid that the Jiangnan Leather Factory would close down, so they came to beg Li Cunming, "Your Majesty, do you have any other business to take care of?"

Li Cunming smiled and said: "Why, can't you be idle?"

The queen said: "The two ministers and concubines spend their days in the deep palace. They are neither interesting nor able to share the worries of the court. Naturally, they feel sorry. My sister Yuanyuan can still work as a nurse, but the two ministers and concubines have to show their faces because of the bad etiquette. ..."

"Humans can only realize their own value through labor, and Tianhuang is no exception!" Li Cunming said with a smile, "I have two secret recipes here, one is for the production of perfume, the other is for the production of toothbrushes and tooth powder, Take it and study it."

"Thank you, Your Majesty!" Concubine Yuan couldn't wait to take the secret recipe with a smile on her face.

The two sisters were about to leave immediately, Li Cunming said: "I asked you to sell glass mirrors in a franchise store, how is the situation?"

"A few Anhui merchants have bitten the bait!" said the Queen.

The Queen and Concubine Yuan had just left when Ruan Dacheng came, smiling playfully, nodding and bowing again.

Li Cunming curled his lips and said, "Are you here to press the manuscript again?"

"Your Majesty, it's not that I have the guts to urge you, but that the two issues of "Jianlai" did not publish "Ghost Blowing the Lantern", and the sales dropped sharply. Some loyal readers ran to the minister's mansion to curse and shout, and the mansion was besieged again. Living."

As he spoke, he took out a brocade box from his sleeve, and said: "I have brought a treasure to Your Majesty, I beg Your Majesty to take pity on you!"

Li Cunming took the brocade box and opened it, and it turned out to be a book of erotic pictures written by Tang Bohu.Randomly flipping through a few pages, blood rushed to his forehead immediately, his face flushed.

"Well, Ruan Dacheng, you dare to offer this kind of thing. Believe it or not, I will punish you for your crime?" Li Cunming said with a cold face.

"Your Majesty, I really have nothing to do..." Ruan Dacheng frowns.

Li Cunming said: "Forget it, Tang Bohu is a master of painting and calligraphy. I am currently studying figure painting. Let's try to study it. It's nothing else, the main purpose is to improve art appreciation and cultivate sentiment, you know!"

"I understand, I understand very well." Ruan Dacheng nodded and spread his hands, "Your Majesty, can you give me the manuscript?"

……

Huizhou merchants have dog noses and are very keen.When other people's attention is still on various backpacks, they have already captured the huge business opportunities brought by glass mirrors.

Glass mirrors are not comparable to backpacks, and the production technology required is not the same. Without production formulas and qualified production equipment, they cannot be imitated at all.

This means that glass mirrors are of great value and rare goods can be lived in!

Businessmen are naturally profit-seeking, how can they miss this opportunity to make a fortune in vain?
The specialty store sells 1000-yuan glass mirrors every five days, costing [-] taels of silver per piece. The supply often exceeds demand, and young ladies and wives from wealthy families take advantage of them, even sending servants to wait in the store all day long.

But Huizhou merchants went even further and raised the purchase price. A piece of glass mirror was offered for [-] taels of silver, and they were snapped up in large quantities.

Huishang's business houses are spread all over the south, and there is no need to worry about glass mirrors being dropped in the hand.No one in Nanjing City bought them, so they took them to Zhejiang, Guangdong and Guangxi, and even sold them to Japan, so they had the confidence to hoard glass mirrors in large quantities.

Li Cunming was very clear about the actions of Huizhou merchants, and specially instructed relevant personnel not to interfere, and let Huizhou merchants hoard as much as they wanted.Later, nine out of ten of the glass mirrors in the franchise stores fell into the hands of Huizhou merchants.

It happened that Cao Huachun returned to Nanjing to see the emperor.

Cao Huachun knelt on the ground with his butt raised high, looking like a dog: "Master, this old slave has transported 50 stone cement and 20 catties of steel bars to Jiangbei, and Du Yinxi has been assigned to various places to build bunkers. As for the concrete road It will take some time to build it."

Li Cunming said: "We haven't seen each other since I sent you to collect business taxes. I am very satisfied with your work, let's get up and talk."

"In front of the master, the old slave is always a dog. How can a dog stand and talk?" Cao Huachun refused to stand up.

Li Cunming stopped insisting and elaborated on the Huizhou merchants' hoarding of glass mirrors, saying, "I want you to meet the Huizhou merchants..."

Cao Huachun would be wrong, thinking that the actions of Huizhou merchants had angered the emperor, he gritted his teeth and scolded: "This old slave has only left Nanjing for a few months, and Huizhou merchants are jumping up and down again. This old servant must deal with them severely!"

"Master, since Huizhou merchants like to hoard glass mirrors, let's do the opposite, control the sales volume of glass mirrors, increase the price, and sell them at least 15 taels of silver, so that Huizhou merchants will bleed!"

Li Cunming was stunned. What Cao Huachun said was the hunger marketing model of later generations.

Hey, Eunuch Cao, you are also a time traveler, right?
"Unexpectedly, you also know hunger marketing, you are a business genius!" Li Cunming laughed.

"What is hunger marketing?" Cao Huachun was confused.

Li Cunming waved his hand and said: "You just thought of a way to deal with Huizhou merchants, which is hunger marketing. But I don't intend to do this. Instead of making Huizhou merchants hungry, I want to make them full and feed them to death!"

"Cao Huachun, you will temporarily take over the Jiangnan Leather Factory franchise store, sell a batch of glass mirrors every three days, and gradually increase sales. You can do it with confidence, I have plenty of glass mirrors here."

"In a word, within a month, the method of boiling frogs in warm water will feed the Anhui merchants and burst their bellies."

Cao Huachun took the order to go, and in the following month, the number of glass mirrors provided in the franchise store gradually increased, from 1000 yuan at a time to 2000 yuan, 3000 yuan, 5000 yuan, and 1 yuan.

The Anhui merchants had a great appetite, so they took everything they ordered, and ate it all in their stomachs.But these greedy businessmen still hoard and don't sell, they have to wait for the price to continue to rise.

This afternoon, Zuixianlou.

More than a dozen Huizhou merchants gathered together, chatting and laughing happily.The businessman surnamed Liu said: "Old buddies, how many glass mirrors do you have?"

A buck-tooth said: "It's more than 5000 yuan, and it's still very little!"

One person took a sip of wine and said, "I only have about 3000 yuan here, and the old buddies are robbing too much. But fortunately, the franchise store has increased sales recently, and the price has dropped to six taels of silver. I plan to hoard it to 1 yuan." Let's do it again."

The businessman surnamed Liu said: "It's time to make a move. The Jiangnan leather factory belongs to the imperial factory. We just bully the people in the palace who don't know how to do business, so we have the opportunity to take advantage of the loophole."

"Hey, brother Liu is too worried. Glass mirrors are different from other commodities. Only our military academy of the Ming Dynasty can produce them, and the output is pitifully small. We just monopolize the downstream sales channels and have no conflict with the interests of the palace. .Because we have hoarded a lot and raised the price of glass mirrors, the palace has made a lot of money, and we must be grateful to us!"

"That's the reason why franchise stores are gradually increasing their sales of glass mirrors because they want to make a profit."

The businessman surnamed Liu said: "I have also inquired about it in many ways. I have found many skilled old craftsmen with glass mirrors. They told me that ordinary people cannot make glass mirrors. If this is true, there is nothing to worry about."

Just as he was talking, a night owl-like voice sounded: "Long time no see, how are you all?"

The faces of Huizhou merchants changed drastically, and they exclaimed: "Boss Cao, why are you here?"

(End of this chapter)