My idol is myself

Chapter 140 The Curtain Opens 【Ask for a monthly ticket】

Xu Wenruo's latest single "Bright Moon and the End of the World" was soon launched on Starcom Video. As soon as it hit the chart, it was like a rocket, and quickly rose to the top of the new song chart.

It is worth mentioning that Xu Wenruo's other songs have not fallen off the hot song list and are still at the top of the list. It is difficult for other singers to shake Xu Wenruo's status.

"Good guy, this is the time to kill the charts again, brothers, see you on the Xingxun Music Hot List."

"Come, come, don't miss it when you pass by, guess if Xu Wenruo's new song will be on the hit list in a few days, buy it and leave."

"I guess it will take two days at most, and maybe we can see the scene of Xu Wenruo's songs dominating the charts again."

"The main reason why I like Xu Wenruo's songs is that his songs can bring people into picturesque scenes, and this song "The End of the Moon" is no exception."

"Xu Wenruo's song writing is like writing poetry. Every song of his is beautiful. I like this style of song very much."

Because of the popularity of the New Year's Eve party, Xu Wenruo's name was once again widely circulated on the Internet, and his popularity also increased further, so Xingxun Pictures saw the opportunity and immediately launched their promotional plan.

Starting with Xu Wenruo's popularity, he first took a look at Dongfang, and released news that Xu Wenruo's movie will be released soon, which quickly attracted the attention of online public opinion.

"What? Xu Wenruo has a new movie coming out? Isn't he a singer?"

"Brother, have you just connected to the Internet? Xu Wenruo has long been a director across borders. He directed and acted in the popular online drama "Tomb Raider Notes" before."

"I'm so entangled. I don't want to watch Xu Wenruo's movie. If his movie hits the market, will I come back and write songs seriously?"

"I'm afraid I'm not a fake fan upstairs. How can I not watch Xu Wenruo's movie? I will definitely watch it anyway."

"I'm very curious about what kind of movie Xu Wenruo will make. I should be the kind of happy world. After all, several of Xu Wenruo's songs have the taste of martial arts."

After seeing the effect of the publicity was very good, Xingxun Films chose to follow up quickly, and immediately invested in a package of marketing plans. With the laying of many resources, the topic of Xu Wenruo's new movie was completely popular.

When the trailer was released, all the fans were very surprised, because Xu Wenruo's new movie was actually a light-hearted and funny movie, no one could guess it, because this type doesn't match Xu Wenruo very well, it's hard to imagine the superficially cold Xu Wenruo, how can I make the film feel relaxed and funny.

However, judging from the contents of the trailer, the film is indeed very interesting. The promotional film shows the interaction between Xu Wenruo, Wu Xuan and Meng Da. For example, the three of them are singing dialogues at home, full of nervousness. The same feeling, but very funny.

"Hahahaha, are these three living treasures? Why are they so funny?"

"It's very much like me at home. I can't help but sing when I speak, and I have an inexplicable sense of shame."

"I want to go to the cinema. It's very interesting. I didn't expect Xu Wenruo to have such a side."

""The Trickster", the name sounds like a spoof movie, it should be very funny."

"Xu Wenruo, who looks cold on the outside, actually has a funny guy in his heart."

After the large-scale publicity plan called "Save the Unhappy" was launched, the Internet showed an overwhelming momentum. The Star Group's influence on the Internet is very large. When their propaganda machine was launched, the effect achieved was very amazing. .

Xingxun Films has tried their best. They chose to take a gamble and put their treasure on Xu Wenruo. Even if the film did not achieve corresponding results, as long as they can continue to cooperate with Xu Wenruo, it will be a great deal for Xingxun Pictures. made money.

After all, the current investment in this movie is not a lot, and it will not lose money anyway. It is just a question of how much it can make in the end. If that is the case, why not choose to fight it out? Everyone is happy if you win, and there is no loss if you lose , Why not do this kind of business.

However, seeing the overwhelming publicity trend of Xingxun Pictures, some people really can't sit still. Now many people are staring at the meat of the Lunar New Year stalls. It’s the beginning of the Lunar New Year holiday.

Huayi Media, in an office.

Director Chen Cheng sat on the sofa with a calm face. Opposite him was a woman in her 40s. Judging from the crow's feet in the corner of her eyes, this woman was indeed not young. Since she usually took good care of herself, her actual age was higher than that of a woman. Doesn't look much bigger.

"Director Chen, the prelude to the Lunar New Year stalls has already begun, and we are also preparing to start publicity."

"President Qi, don't worry, we are the big crocodiles in the Lunar New Year file, let them dance for a while, after warming up the Lunar New Year file, we will choose to enter. With the lineup of our movie, a random news release is considered a thunderbolt." , two movie kings, one movie queen, who can compare with this lineup?"

Director Chen Cheng is very calm. Even though the publicity trend of the Lunar New Year file has started, he is not in a hurry. The capital that gives him calmness and confidence is the cast of this film. There is no one stronger than them in the entire Lunar New Year file, or even the entire film history. are rare.

The middle-aged woman sitting opposite Director Chen Cheng is Qi Yuling, the mother of senior sister Qi Yue. Her face is very similar to Qi Yue's, but she has a very capable temperament and looks very strong, even giving people a kind of mean Feel.

Qi Yuling was in charge of coordinating Huayi's movie. She found the two movie stars and one actress. All three of them had worked as artists under Qi Yuling's hands, so this time it was to buy her some face. That's why I agreed to take part in this movie.

Therefore, Qi Yuling was also a little nervous. After all, the investment this time was huge. The combined salary of the three leading actors alone exceeded [-] million, and the total investment reached [-] million. This had to make her change. Be careful.

With an investment of [-] million yuan, at least one billion box office results are needed to recover the cost, and a film of this size can only be undertaken during the Lunar New Year. In fact, the production of "Feng Shen Ji" has been completed in the first half of the year, and it has been waiting until the Lunar New Year. The file is only selected for release.

"That can't be careless. Our company has invested so much this time that we can't make mistakes at all. If something goes wrong, neither you nor I can afford the loss."

"I understand, Mr. Qi, I am also a very experienced director. Believe me, the quality of this movie is not a problem at all. It will definitely achieve good results and even hit the box office record."

"By the way, Mr. Qi, I heard that the movie recently released by Xingxun Pictures was shot in your daughter's studio. I didn't expect that the little girl from back then is now in charge."

Hearing Chen Cheng talk about this topic, the anger in Qi Yuling's eyes flashed away. Her expression management was well done, and Chen Cheng didn't notice it. It was just from her clenched fists that Qi Yuling's heart wasn't that good. Not very peaceful.

"Young people are always rebellious. They don't like to listen to the words of our elders. Just teach them a little lesson."

Chen Cheng also sensed that something was wrong with Qi Yuling's mood. After contacting the gossip that had spread in the company before, his mind gradually became clearer. It seemed that the relationship between Qi Yuling's mother and daughter was really bad. Qi Yuling blocked the news about her daughter before. It's not groundless.

After the two discussed the movie promotion plan, Chen Cheng left the office, while Qi Yuling turned on the computer and watched the news online in silence. No one knew what she was thinking.

At the same time, in a high-end office building.

Star actor Zhao Rui looked at the opponent he had to face during the New Year's Eve, and his whole face became like a bitter melon. Although he is currently the actor with the most box office in the entertainment industry, he has no way to face such a menacing opponent.

"Well, our schedule has to be brought forward. At present, Huayi's "Feng Shen Ji" has been scheduled for the first day of the new year, and the foreign blockbuster "Mechanical God of War 3" is also released on the first day of the new year. The date of Detective has not been announced yet, but there is a high probability that it will be on the first day of the new year."

"This is already three blockbuster films colliding. We can't intervene. Their family has a big business. It doesn't matter if they fail. Our small studio has just been established, and we can't go through too much wind and rain at all."

"The first day of the Lunar New Year is too crowded. Why don't we learn from Xingxun Films and advance the schedule by a week. It's also a good choice to set it on Lunar New Year's Eve. What do you think?"

Zhao Rui looked at the studio's reasons and planned to ask them to give an opinion. The director of "Happy Tenant" Wang Xin agreed with Zhao Rui's point of view.

"We really don't have to fight with these giants. It is a very wise move to advance the schedule. Currently, except for Star Pictures' "The Trickster", all other movies scheduled for New Year's Eve are It’s used to recharge.”

"Then choose to raise the file. We are also releasing on New Year's Eve. If we can't grab these blockbuster movies, can I still beat a newcomer to make a movie?"

"It's better to be a chicken head than a phoenix tail. During the New Year's Eve season, we are big brothers, and other movies are not our opponents at all. You start to act immediately, and we have to start a large-scale publicity."

With the efforts of all parties, the Lunar New Year stalls gradually became lively, and various publicity plans were flying all over the sky, and some viewers were dazzled.

First, actor Zhao Rui revealed that an accident occurred during filming, which caused the crew to stop for half a year, but finally finished filming and met the audience in time for the Lunar New Year.

Then the media broke out that during the filming of "The Tricky Expert", the staff laughed non-stop. In one scene, the cameraman even twitched from laughing, causing the camera to shake violently, and all the actors had to retake.

As the time draws to a close, with each passing day, a lot of news emerges online.After the three films scheduled for the first day of the Lunar New Year began to be promoted on a large scale, the entire film market became a mess.

The Eight Immortals cross the sea, each showing their special abilities, each of them is doing their best to promote the task, and no one wants their movie to lose at the starting line. After all, the popularity in the early stage is related to the box office in the first week.

In the face of naked interests, no one can sit still. This is like a war, and it is the kind of multi-party melee. No one can protect himself wisely, and everyone has to end.

At this time, Xu Wenruo himself failed to implement the publicity plan with the crew, and the plan could not keep up with the changes. As the New Year approached, Beijing Satellite TV suddenly sent a message saying that China TV planned to invite him to the Spring Festival Gala.

Since the director team of the Spring Festival Gala didn't know Xu Wenruo very well, and didn't know how well he could deal with him, they asked Beijing Satellite TV to pass on a message, to test Xu Wenruo's tone first, and then formally send out an invitation.

Of course Xu Wenruo agreed. The Spring Festival Gala is not an ordinary program. It is the variety show with the highest ratings in China. It can be said that there is no one in the past, and there will be no one in the future. Xu Wenruo can't refuse such an invitation.

In addition to yearning for the stage of the Spring Festival Gala, Xu Wenruo also wants to take the opportunity to promote his movies. Of course, Xu Wenruo is definitely not capable of promoting his movies in the Spring Festival Gala, but as long as he appears on the stage of the Spring Festival Gala, it will be the biggest publicity for his movies.

Therefore, Xu Wenruo is bound to win the invitation to the Spring Festival Gala, but this does not mean that after getting the invitation, he will definitely be able to appear on the stage of the Spring Festival Gala. Xu Wenruo must first submit a program to declare, and then after the director team has reviewed it layer by layer , and finally be able to appear on the stage of the Spring Festival Gala.

This is a very long and complicated process, because in order to face audiences of all ages across the country, every link must be done carefully.

The Spring Festival Gala invited Xu Wenruo, of course, not because he wanted him to perform a sketch, but because of Xu Wenruo's creative ability, he wanted him to write a new song and perform on stage.

After all, Xu Wenruo's songs incorporate a lot of traditional cultural elements, such as opera and ancient elements, and these elements are also deeply loved by young people.

As a big national program of the Spring Festival Gala, it naturally has the function of promoting traditional culture, so the director team of the Spring Festival Gala noticed Xu Wenruo.

It stands to reason that young people don't like this old-fashioned traditional culture very much, otherwise, these traditional cultures would not have declined, but Xu Wenruo broke this status quo. He integrated traditional culture into pop music and let young people I also felt the charm of traditional culture, which is a very incredible thing.

A star like Xu Wenruo who has both trendy elements and can inherit traditional culture is exactly what the Spring Festival Gala needs. That's why the director team of the Spring Festival Gala extended an invitation to Xu Wenruo so solemnly.

Even for the sake of the sincerity of the Spring Festival Gala director team, Xu Wenruo couldn't refuse their kindness. Besides, Xu Wenruo still had his own little plans in mind, but three days after the Spring Festival Gala sent out the invitation, Xu Wenruo had already presented his work , This allowed the director team to see what it means to be talented.

(End of this chapter)