The Salted Fish Invading the Entertainment Circle

Chapter 127

a week later,

Yang Zhu didn't bother to care whether Liu Ma could really handle the theaters, so he directly threw the cut 140-minute version of the film to Longfei Magician;
When Zhao Hao saw the original film thrown over, he was taken aback, and quickly called to ask if he had taken the wrong version;

Yang Zhu told him calmly that just add special effects according to the 140-minute version;

For a moment, the man with glasses looked at Yang Zhu like he was looking at a golden Buddha.

Yang Zhu crossed his legs in dismay. Anyway, the budget was sufficient, and it was not his own money. If it was not in vain, he would not spend it, so he could make it!

But there is only one requirement, at most three months, all special effects must be done well!

Zhao Hao promised with blood on his face that from today onwards, all staff, including the sweeping aunt, will be in the company for food and lodging; even if all their hair is shaved off, they will definitely guarantee that all special effects will not be used within three months Make it at a discount!
………………

After the task at hand was assigned, Yang Daguan resumed his life of eating and waiting to die;
Every day, he is not holding his precious "Desert Boat" to make tea, or he is trying his hand at a small test, and he will gossip with the Lin brothers and sisters who come to drink tea all day long;

"Boss, what's for lunch today?" The little white rabbit in an apron came over and asked.

Hmm... Ever since I saw the craftsmanship of Liu Yan and Little White Rabbit in the staff apartment last time, whenever the studio was free, these two poor artists became cooks.

For this reason, Yang Zhu also very generously took out [-] yuan from Prince Lin's pocket, and remodeled a small kitchen in the office;

What, why do you want to take money out of Prince Lin's pocket?
It's very simple, this guy comes to drink tea all day long, why don't you contribute some rice?
"Hmm...how about rice tofu?" Yang Zhu was thinking again.

The little white rabbit said blankly: "The water in the imperial capital can't make rice tofu. Besides, we don't have Guizhou japonica rice, straw ash, and big iron pots, so we can't make them at all."

"How about the spicy chicken with double peppers? I ate it last time. It's so spicy!" Prince Lin's eyes lit up.

Liu Yan said pitifully: "Mr. Lin, I can't eat spicy food now..."

Only then did Prince Lin remember that there was a "singer" with a very weak presence here.

"Humph~! What's delicious about those? I want to eat pan-fried Tai Olong, and then serve it with kaiseki cuisine!" Lin Keran raised her hands high.

Yang Zhu looked at her expressionlessly:
"Please let these two poor artists go, their cooking subsidy is only 2000 yuan/month,"

"If they had the ability to cook kaiseki, they would have switched careers to be chefs in island restaurants!"

"Besides, how much is a big Australian dragon? Just spare my shriveled wallet like you, a guy who only knows how to eat!"

Lin Keran looked at him with disgust:
"Why are you a somewhat famous director now? Even if you don't count "Zhu Xian", the director's fee plus the box office share you earn is not 3000 million but 800 million. Why do you treat us to a lobster and still go so fast? of."

Yang Zhu was stunned, and looked at the little white rabbit: "Director Wan, do I have so much money in my private account?"

The little white rabbit was a little helpless: "Boss, don't you ever check your mobile phone text messages? Just "Resident Evil", your old man's box office share is more than 3100 million. At that time, as soon as the money was in the studio's account, I gave it to you." You rowed over."

Yang Zhu thought to himself, there are so many spam text messages every day, either selling insurance or selling houses and financial products, who would be patient to read them.

So he showed a surprised expression: "It turns out that the mobile phone can also read text messages. I thought the mobile phone can only be used to make calls!"

Everyone is speechless, can you pretend to be a little more fake?

Lin Keran showed a jealous expression, his monthly pocket money was only 2 yuan in total, and with the remuneration for the two movies, his card now only has a total of more than 200 million yuan, this guy is so silent Just over 3000 million;

So he said: "You are so rich, a lobster is not trivial? Let's have a lobster for each person!"

Yang Zhu looked terrified: "Don't even think about it! There is only one lobster for each of us, so why not just kill me!"

After a pause, there was a pained expression on his face: "How about this, I will bleed back, and I invite you to have a hot pot at the bottom of the lake!"

After thinking about it, I added a sentence: "Let's talk about it first, the hot-boiled mutton can't exceed eight dishes!"

Lin Keran was choked and couldn't take a breath: "Are you so stingy? What's wrong with eating your lobster?"

Yang Zhu said: "Satisfy you, I dare to spend a total of three times in a year, and this is beyond the budget to invite you to eat, what do you want?"

"You know, my monthly living budget is only 4000 yuan!"

Liu Yan exclaimed a little from the side, and asked in disbelief: "Just 4000 yuan?"

No wonder she was surprised. In the imperial capital, the living standard of 4000 yuan is the level of fresh graduates.

Yang Zhu looked miserable: "What can I do? I am a small grassroots employee invested by Dahua. The company pays me a basic salary of 6000 yuan every month. Doesn't it mean that I have to pay back 2000 yuan every month?" Is it a mortgage?"

The veins on Lin Keran's forehead are bulging, do you have the nerve to say that you are a low-level employee?Shall we make some faces?
Liu Yan asked a little puzzled: "Mr. Yang, didn't you just earn more than 3000 million yuan? Why don't you do better?"

Yang Zhu sighed: "I dare not touch the money, it is my wife Ben!"

The little white rabbit's face flushed, and she lowered her head sweetly and remained silent.

Lin Keran sneered: "Hey, 3000 million to marry a wife? Which first-line star does Director Yang have his eye on? Let me hear it?"

Yang Zhu looked at her somewhat eccentric expression, feeling a little unhappy in his heart;

So he curled his lips: "I forgot to say, didn't I earn 3100 million, of which 3000 million was saved for marrying a wife in the future,"

"The remaining 100 million is to support you when you are poor and go to the streets to beg for food."

Lin Keran sighed loudly: "You are the only one who is so poor that you go to the streets to beg for food!"

Yang Zhu snorted and smiled: "Originally, you obediently acted as a young lady waiting to die, so you wouldn't have to go to the street to beg for food, but you listened to someone's encouragement so hard that you insisted on showing off your business skills." Investing in talent...that's hard to say."

"Someone" looked a little embarrassed, and said cautiously: "Daddy Yang, my sister is very talented in investing in this area. It shouldn't be as miserable as you said, right?"

Yang Zhu looked at someone's younger sister with contempt: "She is still called talented? While your father can still move, your old Lin family quickly find a daughter-in-law or son-in-law to train and train."

"Otherwise, once your father retires and Dahua Investment falls into the hands of your brothers and sisters, it will be over within ten years!"

Lin Keran was like an angry little lioness: "You crow's mouth! You just finished playing!"

Yang Zhu smiled: "I heard that at the beginning of the year, you declared a few projects very firmly, and let the Shanghai branch invest in two websites, and there are still a lot of cross-shareholdings?"

Lin Keran heard the other party talk about this, and raised her chin like a proud little peacock:
"That's right, all three are owned by the Antarctic Bear Group. One is a video site that focuses on making friends, and its model is a bit like an oil depot; the other is an e-commerce platform that focuses on C2C, and its model is a bit like Big Bandit;"

"Just last Monday, the data reports of these two websites have come out. In just half a year, the valuation of the video website has risen from 27 billion to 39 billion; the valuation of the e-commerce platform has risen from 103 billion to 169 million. [-] million!"

"Don't say anything else, let's just calculate from the absolute value. How can I count my investment this time as a brilliant one?"

Yang Zhu was unmoved after hearing this, and just stared at Lin Keran with pity, which made her feel terrified;

After a while, Yang Zhu sighed helplessly: "Miss Lin, I have convinced you, and I have convinced your father too."

Lin Keran was a little furious: "What do you mean! Also, what are you doing with my father!?"

Yang Zhu curled his lips: "I can't accept your father. Think about it, making a strategic investment with a subsidiary under the Antarctic Bear Group. For such a big matter, you need your father's approval, right?"

Lin Keran nodded: "Naturally, my father has no objection."

Yang Zhu looked at her with a look of caring for the disabled: "So, I must admire you father and daughter."

Seeing that Lin Keran's face was flushed and she was about to lose her temper, Yang Zhu pressed her hand and signaled her to finish listening.

"First of all, I am familiar with the basic framework and terms of the strategic investment of our Dahua Investment. Presumably, the contracts signed with the two subsidiaries of Antarctic Bear will not change much, especially the terms of chasing investment and thorns. Terms, right?"

Lin Keran nodded.

"So, this means that if it is not listed, Dahua Investment will not be able to escape for at least ten years, is this what it means??"

Lin Keran nodded again.

Yang Zhu took a sip of tea: "So...that's why I said you have absolutely no investment talent."

Several people were confused when they heard this, thinking, what is this? Why can't I see some logic?

Yang Zhu looked like an old god, took out the cigar that the little fairy gave him last time, asked the little white rabbit to help him deal with it, and then said slowly:

"First of all, this kind of strategic investment project is different from ordinary investment. It needs to act as a thug with Zhuanghe."

"Therefore, it is very important to find out the project prospect and profit model."

"Maybe you thought at the time that the Antarctic Bear Group was born as a social platform of the first generation of the Internet, and has a large number of users. They can be diverted to these two projects and let them thrive, right?"

Lin Keran nodded.

"Then, I guess they will give you a big bragging about an ecosystem, a business model like a closed loop, right?"

Lin Keran looked at him in surprise. Do you know this?

Yang Zhu smiled: "You guys... when will you be able to see the essence instead of listening to those fancy things?"

Lin Keran instinctively felt a little uneasy, and what this guy said next would definitely not be good.

Sure enough, Yang Zhu took the cigar made by Little White Rabbit, took a leisurely puff, and said:
"In the Internet industry, you must first understand that there are only four sources of profit at present;"

"First, advertising;"

"Second; e-commerce;"

"Third; game;"

“Fourth, users pay.”

"Don't worry about whether Antarctic bears will form a closed-loop business ecosystem in the future. Let's just focus on the two projects you invested in;"

"First of all, it's your fake oil depot video dating site. Have you thought about two questions?"

"First, within ten years, can it have a visible, stable, and sufficient input profit model."

"Through the background big data to identify more detailed user information, so as to classify and advertise on it?"

"I can tell you clearly that this kind of gameplay, even if it only aims at breaking even on this project, the overwhelming amount of advertising intervention is enough to kill it in three years!"

"Turn it into a third-party game port?"

"If a website of this type does not mainly promote its own games, how many games can it recommend while ensuring customer stickiness? And how much commission can it get?"

"If it is a game developed by yourself, the main profit is still another subsidiary that develops the game. How much soup can you get?"

"Second, for this type of project, have you thought about the additional costs that will be needed later?"

"Don't forget that videos and pictures are not text. As the pixels of mobile phones become higher and higher, the capacity of each uploaded photo and video is also increasing. The demand for new servers every day is an astronomical figure; don’t forget that with the increase of data, the labor costs incurred by some back-end services including security, big data screening, and algorithms are also a huge expense.”

"That is to say, the better the project is pushed, the more money you will have to lose!"

"As for whether it can be listed in the end, or whether the money sold after the listing can make up for the money you lost and chased based on cost, it depends on God's will;"

"In a word, when the project is officially in operation for one or two years, it will be easy for others to figure out your background. Don't treat other people as fools."

………………

"If the first project is at least worth something in terms of traffic and data, the second project is very ridiculous."

"In the Internet world, there is a saying, you must figure it out;"

"The more frank and clear the project, the more it can increase the stickiness of consumers;"

"There is a similar saying in traditional business, that is, the clearer and more singular the positioning appeal, the easier it is to win the favor of customers."

"You have also seen the explosion of the Internet in recent years;"

"In just a few years, the various information that the public has come into contact with from the Internet may have exceeded the amount of information that he has come into contact with in half his life in the real world;"

"And as the Internet snowballs, we will be exposed to more information in the next few years,"

"Think about it, what kind of preferences will people have in the ocean of countless information at that time?"

"It must be that the clearer and more direct online business projects are easier to be accepted."

"So, for long-term Internet projects, honesty can greatly reduce organizational transaction costs;"

"And your C2C project can't stand up to scrutiny in this area."

"It's very simple. Maybe the starting point of the project is good. It intends to promote further interaction between users and provide some small business opportunities to increase platform attention and customer stickiness;"

"However, since it is C2C, according to our current national conditions, the supervision will definitely not be very strict, and there are a lot of loopholes."

"So have you ever thought about it, human nature is greedy,"

“What happens when a platform presents a profitable business opportunity but there is a lack of regulation?”

"In the case where the cost of making mistakes is extremely low, two situations are bound to occur;"

“First, counterfeit and shoddy products will increase rapidly in a short period of time, greatly affecting user experience;”

"Second, in the name of individuals, the number of merchants will actually increase greatly. Through their own experience and strength, they will understand the algorithm of your project and occupy the window position of high-quality products. In the end, most of the real individual sellers will disappear. "

"When these situations become normalized, consumers are not fools. What do you think they will think of this platform?"

"The only thing they think about this platform is ... it's a scam platform for baiting."

"You know, everyone is still very cautious about commercial behavior on the Internet. Once this kind of awareness is deeply rooted in the hearts of the people, no matter whether the things you sell on it are good or not, everyone will subconsciously become defensive."

"With this kind of psychology, what do you think your customer stickiness will be like? What will the future of this project look like?"

"So, if you choose a B2C or B2B, or even F2C project, I won't look down on you so much..."

"Remember, now is the stage of the barbaric growth of the Internet. Projects that can solve the problem of public trust are projects with basic long-term development space, and the regulatory mechanism is the key point that you ignore."

………………

After finishing speaking, Yang Zhu leisurely continued to soar through the clouds;
Lin Keran, on the other hand, turned pale. She originally thought that she had invested in two high-quality projects with great potential, and she was very proud of this. However, after hearing what this sinister man said, she was shocked to realize that she had invested in two pitfalls. , or the kind of bottomless, have to jump.

Lin Tu's expression on the side was also very ugly. Suddenly, he remembered something, and asked urgently: "Daddy Yang, is there any way to save these two projects?"

Yang Zhu hesitated for a while, and finally shook his head: "Well, the first project is somewhat possible, but it's a pity that the project leadership is not in your hands, so it's useless to talk about it;"

"The second item... let's wash up and sleep."

Lin Keran raised her head suddenly, as if grabbing a life-saving straw, and hurriedly asked: "Daddy Yang, how likely is the first project you said, can you tell me, I will try to communicate with that side."

Yang Zhu looked at her slightly pale face, and couldn't bear it after all, and sighed: "Although I know it's useless to say it, let me tell you, just to open up ideas for you."

After knocking on the table, Lin Keran consciously picked up the justice cup and filled Yang Zhu's handmade cup with tea soup.

Yang Zhu nodded with satisfaction: "It's very simple. Through the way of bureau guidance, we spent a lot of time and capital costs to turn the first project into a sharing platform for the group's high-quality main creative content and personal life display; and gradually build and accumulate a Batch high-quality KOLs.”

Lin Keran was a little confused: "Isn't what you said in the first half similar to the original intention of this project?"

Yang Zhu curled his lips: "It sounds similar at first, but in fact the difference is far away."

"Your idea is nothing more than to use some small incentives to let these individual users create high-quality content by themselves, so as to gradually improve the work level of the entire website."

Lin Keran nodded.

"But have you ever thought about how many users in China can create high-quality content? How many people are talented enough to continue to output high-quality content?"

"Also, if you just passively wait for them to create high-quality works, it will take a lot of time to accumulate a certain amount; have you thought about the timing and risk?"

"So, my suggestion is that you take three steps for the time being;"

“The first step is definitely to store water and divert water;”

"You spend a lot of money first, hire a large number of photography studios or amateur organizations, according to the original big data of Antarctic bears, categorize and shoot all kinds of exciting videos that young people may like, funny, professional Intellectual, cool, foodie... all kinds of things, put them on the website continuously and in sufficient quantities."

"This process must continue, ranging from half a year to one and a half years at most;"

"The advantage of this is that it can ensure that everyone can see high-quality content immediately after clicking on the website, and there are new highlights every day, thereby increasing the initial customer viscosity;"

"Secondly, through big data collection, reorganize and gradually refine the real preferences of these users;"

"The third is to attract a large number of work teams to settle in through policy subsidies, and continue to output high-quality content;"

“Fourth is to allow individual users to be inspired, imitate, recreate, and gradually truly participate in the process of content production and sharing, and actively push their works to similar enthusiasts through algorithms, and through likes, Behaviors such as message interaction can enhance their sense of accomplishment and addiction;”

"Wulai is to continue to output high-quality videos as a barrier to prevent similar platforms from coming over to grab traffic;"

"Wait until there are enough high-traffic content creators, whether active or passive, which is what we call KOL; the grassroots ecological chain of this platform has already taken shape, even if you reduce content output , the audience also has enough content to watch;”

"In this process, you must devote most of your energy to the cultivation of KOL groups, no matter how much you pay, it is worth it;"

"Everyone who does communication knows that the value of the public is formed from top to bottom. Only by relying on the psychological conquest of users by these KOLs can you stick to a sufficient number of loyal fans."

"By this time, your water storage work is basically complete."

"The second step is to graft a controllable advertising profit model"

"At this time, the ecological chain can be upgraded and start to increase the commercial value of the website;"

"You can use these KOLs as humanoid product cabinets and start introducing merchants for product placement or direct sales."

"Because these KOLs have more loyal fans, the conversion rate should be relatively impressive, and they can create a relatively eye-catching report card in the early stage;"

"But you have to pay attention, you need to use policy means to control the product quality of merchants and the commercial frequency of these KOLs, and you can't catch all the money, especially direct sales; you know, these behaviors are very harmful to the stickiness of fans;"

"But if it is controlled at an appropriate frequency, fans can still understand. After all, these KOLs also need to eat."

"Different from direct selling, the soft implantation of merchant advertisements can be carried out for a long time, provided that the products of these merchants have complete qualifications and pass your review."

"With sufficient profit motivation, not only will more individual users be more motivated to create high-quality content, but it will also attract a large number of merchants;"

"In this way, you will have enough right to speak, and you will no longer be the simple party B of the traditional website, and will eventually be crippled by the father of the advertising funder."

“The third step is to create a complete ecosystem”

"Everyone who does business knows that with enough real traffic, everything is easy to do;"

“When your grassroots ecological chain is initially stable, you can try to create a rich ecosystem;”

"At this time, the most valuable thing for you is actually the customer big data after layers of precision;"

"With these big data that are more accurate than the users themselves, you can start to use local life services, travel accommodation, travel, marriage and love, so that they will feel that you know yourself better than them."

"However, this process cannot be rushed. It needs to be done slowly and steadily, and customers must gradually adapt. After all, the power of inertia is extremely terrifying. One mistake will be a major blow to you;"

"Well...according to the urination of young people, adding one section a year is a more appropriate frequency."

………………

After listening to Yang Zhu's suggestion, everyone couldn't agree more.
Prince Lin made the decision directly: "Daddy Yang, it's decided. If my sister and I have any projects to do in the future, I will ask you first!"

When Lin Keran heard her brother say that, although she felt very uncomfortable, she didn't object.

Yang Zhu curled his lips in disdain: "I'm too lazy to take part in the affairs of the two of you. You want me to do so much work with a mere salary of 6000 yuan? You guys are smart enough!"

But he was thinking in his heart, how would he know this if he didn't frequently brush and tremble in another world, and was only good at two-finger Zen when typing. In order to avoid embarrassment, he would not participate in any Internet projects again even if I killed him.

In order not to continue this topic, Yang Zhu looked at Lin Keran:
"I said Miss, what about my opinion, I mentioned it, it's up to you whether you want to hear it or not;"

"You've killed so many of my brain cells, so you have to express your gratitude, right?"

Lin Keran looked at him warily: "How do you want me to express it?"

Yang Zhu said disdainfully: "Looking at your defense against thieves, what do you think I will ask for?"

"Go! Buy each of us a big Olong, each no less than 5 catties. Today, I plan to eat one dragon and three!"

Lin Keran was furious: "Yang, don't overdo it!"

"Now where do you want me to get 5 big Australian dragons weighing more than 5 pounds!?"

"At most 3 catties each! Do you want it or not!"

Yang Zhu looked at her with contempt, and the expression on his face clearly said: "The lady who returned Dahua Investment, can't afford a 5-jin lobster."

Lin Keran clenched his teeth, wishing he could scratch his face colorfully;
In the end, Yang Zhu looked at her with pity on his face, and snapped his fingers: "Okay, for the sake of you being poor and going to beg for food, three catties is three catties!"

Lin Keran couldn't bear it anymore, screamed hysterically, and rushed out of the office.

Yang Zhu was shocked: "Are you planning to escape the order?"

Lin Keran gritted his teeth and said, "I! Go! Buy! Dragon! Shrimp!"

……

The little white rabbit and Liu Yan at the side looked at each other sadly, the lobster was delicious, but... one dragon and three meals?
Boss, we are really not professional cooks...

PS: Okay, I compromised. So many first-time readers were complaining about the system’s erasure penalty; I finally changed it.

Hey... Poor system, you obviously have no sense of existence, okay?

Or... I shouldn't have a dog P system in the first place?

However, there are a few skills that can only be said in the name of the system,
tangled...

(End of this chapter)