Super Scrap King

Chapter 69 Agent Meeting 3
Xu Pin didn't know that his words of gratitude caused huge waves in everyone's hearts, and he continued to introduce after the applause subsided.

He briefly told the story of how Lan Jie provided himself with cover, designed packaging for himself regardless of rewards, used the Lan family relationship to solve product quality inspection problems, and repelled Wang Yang who wanted to snatch the agent, etc.

After hearing this, everyone was a little bit embarrassed.Xu Pin's identity is known to everyone, and the initial stage of starting a business is naturally extremely difficult. I didn't expect Lan Jie to lend a helping hand so selflessly!
And Xu Pin did not hesitate to reveal his background, just to express his gratitude to Lan Jie, and to make everyone admire him.Being poor is not something to be ashamed of, what is really ashamed is not having the courage and effort to change your poverty.And in the process of hard work, those who lend a helping hand or give themselves opportunities are worthy of gratitude!

Undoubtedly, Xu Pin is a person who knows how to be grateful!That's why everyone respects him from the bottom of their hearts.

Amid the warm applause, Xu Pin continued to introduce others:

"This big brother Wu Hanyu sent warmth to my siblings when they were in the most painful and helpless time..."

"This is Aunt Jane, Brother Hanyu's mother..."

……

After introducing them one by one, everyone couldn't help laughing.

It turns out that all of you here are first of all bonded by your feelings, so you can gather here to talk about how to make a fortune in the future.

With this consensus, the atmosphere in the conference room immediately eased and relaxed.

Xu Pin said with a smile: "My pivotal role is now complete, and the next meeting will be hosted by Sister Lan!"

Lan Jie didn't bother, exchanged places with Xu Pin amidst the applause of the crowd, and took the main seat with a smile.

"Today's meeting has three topics." Lan Jie went straight to the point, "First, everyone will summarize the market feedback on the products and work together to improve the price and packaging of our products; second, clarify their respective business scopes; third, discuss Distributor management and market management;”

"Excuse me!" Cheng Yue raised his hand to intervene after listening to the introduction, and raised his own question, "The most important thing is to vigorously publicize and promote new products. Why is there no such topic in this meeting?"

"Publicity and promotion must be carried out, but the time has not yet come!" Lan Jie glanced at Xu Pin, and said with a smile, "The sales volume is too big and it's worrying! The production capacity can't keep up!"

Cheng Yue frowned and glanced at Xu Pin, but didn't speak any more.

Originally, this meeting had this topic, but it was temporarily removed after repeated communication between Xu Pin and Lan Jie.Production capacity is a factor, but not the main one.

The most important factor is Xu Pin's concerns about the product.It is not that the product cannot withstand the test of the market, but that the product is too high in technology, which will attract doubts from all parties.Some things can be resolved with the name of the Lan family.But beyond the influence of the Lan family?Since Xu Pin knew the real relationship between Lan Jie and the Lan family, how could he make Lan Jie compromise for himself?
Good products, coupled with vigorous publicity and promotion, will surely bring about a blowout development and wealth beyond imagination.But what about after getting rich?With my own experience and experience, can I suppress the major agents?Do you have the ability to guard your wealth?
Money touches people's hearts, so I first choose to play the emotional card to win everyone over.But when the tide of wealth rolls in, who can guarantee that these agents will not turn from collaborators to coercants?After all, by then, all stable sales channels will be in their hands.

After much deliberation, Xu Pinsi chose to develop steadily in a low-key manner.Steady development is also to establish a solid foundation for time itself, to give time itself to perceive energy, and to acquire the ability to protect itself.

Therefore, first of all, the main purpose of the agent meeting is the first gathering of agents to get acquainted with each other.Then focus on communication and standardization, and form a certain consensus in some aspects.

Others have their own ideas about Xu Pin's refraining from publicity.Most people understand why Xu Pin wants to keep a low profile.The mother and son of the Wu family have the most simple thinking: Our product is so good, we still need to promote it?
Seeing that everyone didn't ask questions, Lan Jie naturally quickly entered the topic.First of all, I will throw a brick to attract jade, and I will talk about the market situation I have collected.The focus is on price and packaging issues.

Lan Jie had encountered these issues with Xu Pin before the meeting was held, and Xu Pin had also made many changes and improvements in the past three days.Therefore, Xu Pin already had a solution to Lan Jie's question.After she finished speaking, Xu Pin gave an answer.

In response to the question and answer between the two, Cheng Yue, Lin Qingshan and others also raised some other problems they encountered, and threw them out for everyone to discuss together.

During this period, the mother and son of the Wu family and Xu Fei had little contact with the product, so they listened carefully.Xu Fei was also in charge of the minutes of the meeting, carefully recording all the questions and suggestions from everyone.

After discussing for more than half an hour, we finally came to a conclusion on the packaging and price of dry cleaning liquid.

The retail price of dry cleaning liquid remains unchanged at 40 yuan/ml; the specification remains the same as before; only the nozzle is improved on the packaging.Change the original single spray type and add a direct injection type.Just like those sprinklers on the market.In this way, heavy oil stains can be concentrated and the dry cleaning solution can be saved.

In addition, on the label, Cheng Yue's suggestion was adopted, some functions of the product were weakened, and some taboos were added.for later use.

Cheng Yue also pointed out that the brand is Blue Elephant, but the trademark is a burning star, which is somewhat incompatible.Everyone thinks that the meaning of the trademark is good, and it is best to change the brand.After serious consideration, Lan Jie decided to change the company name to Blue Star Industrial Technology Co., Ltd.

The first topic was quickly discussed.

The second and third issues are closely related, so everyone discussed them together.

Originally, the division of the business scope of the three major agencies was very clear, but since all three agencies can retail to end users, this may involve the issue of grabbing users.Of course, the three major agents are all acquaintances, and some things are easy to discuss.But it is hard to say whether the distributors they develop will abide by the rules of the game.

In response to these two issues, Xu Pin’s opinion is: “Business for orders starts from profit! If everyone insists on a unified price and clings to the retail price of 40 yuan/ml, it will be possible for users to compare each other with the other, and thus discuss the value of the product. price strategy."

"This is a matter of rules and regulations, and it can indeed play a certain role!" Cheng Yue said, "However, the so-called 'there are strategies at the top, and countermeasures at the bottom'. Some distributors may also make some promotional policies, such as bundled sales, Sending gifts, etc., do we need to put an end to this method?"

Reasonable promotion methods do not violate the distribution system, but they still lead to a result: stealing users.If one grabs users, the other must follow suit.Over time, under the guidance of the result that whoever does not rob will suffer, everyone will rob.

At the end of the game, although the price of the owner has not changed, there are more things to add, gifts, and bundles, which invisibly devalues ​​the gold content of the product itself.In the end, no matter how first-class products are, they are also made into third-rate products.

After all, dry cleaning liquid is just a daily fast-moving consumer product. Although the effect is miraculous, it is impossible to be regarded as high-end by people.Therefore, merchants adopt various promotional methods to reduce the value, which is what consumers like to see.

The national conditions are like this, and the sales concept of the Chinese people is like this, there is no way to do it.

(End of this chapter)