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Chapter 104 Public Beta
On May 5, the weather gradually became hotter.

Another unforgettable summer.

Needless to say, the weather in Jiankang.

After all, one of the four furnaces is so hot that it doubts life.

Some people are wearing shirts and T-shirts, walking in the shade, the sweat is flowing.

On the usually bustling streets, it can't be said to be deserted, it should be hot and clear.

Even some people are listless.

Even the floor tiles were emitting steam.

The asphalt is almost melting in the sun!
There are also cleaners on the road, wearing work clothes and sitting in the shade, occasionally wiping sweat with their hands.

Shen Yi turned on the air conditioner all the way from home, to the car, to the office.

It has been more than three months since I made the game Clash of Gods.

For such a long time, everything needed has been completed.

Most of the game's bugs and imperfections have been fixed, and it is gradually becoming a mature game.

Players are also very enthusiastic about it.

It's time to start the public beta without deleting files and start making profits.

The way to make money in this game is naturally to make money by selling skins and characters.

The common currency of the Battle of the Gods, Shen Yi named it Yuanshi.

This is an item that can be obtained after each battle and is mainly used to recruit characters.

This aspect is relatively balanced. Characters that are easy to operate and suitable for novices are sold cheaply, while those with a little threshold are sold expensive.

Generally speaking, the ones for novices only need a small amount of primordial stones, and they can be obtained in a day or two.

To buy expensive characters, you need to play the game for three weeks to get primordial stones.

If you play a lot, you can get it in a week.

It is necessary to control the character time that players get, and it is necessary to increase the stickiness of players to this game.

If you collect all the characters early, and the remaining currency is enough to buy ten characters that haven't come out yet.

Then will they continue to brush the game tirelessly?

As the focus of profit, the skin does not need to be purchased with primordial stones, but another common currency - immortal primordial stones.

With the word "Xian", it is obvious that this currency needs to be recharged.

There are definitely more people buying skins than characters.

After all, the character can win female votes, and you can get it by playing games and accumulating primordial stones.

The skin can only be obtained through charging money and activities.

What do players charge money for?
Isn't it just to get something that you can't get without charging money?
If you analyze it, you will find that this skin is not worth much, and it is not even as useful as the character.

After all, what I bought is just a bunch of paintings, and I can only change the special effects and vertical paintings of the characters.

Even if the skill special effects fly to the sky, it can't add a penny to your technology.

It is also impossible to improve the technology and data of the game.

In the final analysis, it is still the vanity of buying, as well as visual satisfaction.

The behavior of discounting the first week of launching the skin is even more vicious, causing many users to have the illusion of: "If I don't buy it, it will be more expensive in the future."

As a result, they have fallen into the trap of consumption, tightening their belts with tears, and eating enough for one week will not be the next week.

A common quality skin in Battle of the Gods is not expensive, 15 yuan, and there is no attribute bonus.

People today are not as rich as when the king appeared, so this price is normal and acceptable.

And the role is not expensive, 30 yuan.

If you are in a hurry, you can charge money, if you are not in a hurry, you can directly play games to accumulate Yuanshi to get it.

It doesn't matter whether you spend money or not, the competition is fair, and recharging money does not affect the game experience.

In this way, it won't be like those legendary online games where money is king, where local tyrants directly recharge millions.

That kind of game really makes money.

There are still a lot of characters sent in the game at the beginning, and they are more conscientious.

The event designed by Shen Yi allows players to get six characters in a one-week novice period.

And this game now has a total of 37 characters, and the diversity of occupations has not yet been reflected.

In the early stage of the game life, the progress of character introduction should be accelerated, while in the middle and late stages of the game life, the speed of introduction should be slowed down to improve the welfare of the players.

Shen Yi walked out of his office, he planned to gather the employees for a small meeting, and then finalize the date of the official public beta.

Shen Yi is the only executive, and Li Quan, who is in software integration, doesn't know much about game promotion.

And after working for such a long time, the employees are also looking forward to the official launch of the product they have worked hard for for more than three months.

"Release the news of the public beta now, and it will officially start on June [-]th. Does anyone of you have any different opinions? Feel free to raise it."

Everyone didn't have any opinions. They felt that June [-]th would be just right. After all, there was a week's warm-up, and it was completely in time to buy an advertisement now.

Now Xinghuo has about 4100 million users, and the number of users who have registered accounts has reached 800 million.

The excellent word-of-mouth brought after the last advertisement has allowed him to gain more users.

As a security software, this number has been considered very good.

Even if they don't know the market share of other manufacturers, they are expected to be far behind by Spark.

After all, they increase their market share through word of mouth, not through forced bundling.

Faced with such a situation, it goes without saying which one consumers will choose.

Advertising is very important in the early stages of a game.

They even only need to advertise on their own computer housekeeper, and they can get a lot of users.

After all, the company has such powerful resources, and there is still a lot of traffic without advertising.

Even so, advertising still has to be done.

Spark has been ad-blocking software since its birth.

It is okay to exceed the rules a little, but if it is abused, isn't it the same as the nature of 720?
Qiandu's search advertisements, soft articles from game reviewers, and free advertisements on forums.

Overwhelming, everyone knows that the open beta of Xinghuo's game will be on June 6.

Among these advertisements, the most important one is Qiandu's search advertisement, which has the largest traffic.

It is almost the position where you can see the advertisement when you open the browser, and the price is very suitable.

If 720 fails, Qiandu's search engine will lose a competitor. After all, the boss of 720 started his career in search.

There is also free publicity in the CC group. There is a high probability that CC will recognize it as a dangerous link. After all, they are not paid for advertising, and they are also making this type of game.

So they definitely don't want to grow up by themselves. Ever since the Spark Butler link was banned, Shen Yi felt the superiority of having social software.

What kind of bullet text messages are there in the future, if you want to compete with CC in social aspects, it is very miserable, not only recognized by CC as a dangerous link, but also bombarded by millions of spam text messages in an organized way.

As for who is the organizer behind this?
It's self-evident to see who the social leader is.

After all, it violated their interests.

If it wasn't for them, could it be game manufacturers who bombed them?

Shen Yi is even ready to go to court with CC.

And now he has replaced 720 and has become the leading desktop client software in China, and will definitely have fierce conflicts with them in the future.

//One update today, it will return to normal tomorrow.

Readers said that the previous chapters were too poisonous, and one person said it might be a nitpick, but many people thought it was unreasonable, so it might be that the writing was really bad.

In order to gain more readers, I decided to change it.

There are six chapters involved, and four chapters that need to be revised. It is still very difficult to fill in these chapters without affecting the context.

(End of this chapter)