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Chapter 37 Interaction between advertisements and columns

As early as when Lin Xiaoming mentioned the funding problem, Ye Xia was already thinking about the solution. He knew that complaints like Han Xueguang and Sun Tian's had no effect at all.

But Ye Xia hasn't come up with a good solution for the time being. In fact, it's not that there is no way at all. It's just that he hasn't cleared up his thoughts yet. He thought for a while and said to Lin Xiaoming: "Director Lin, regarding this funding issue, we have to deal with it for the time being." There is no good solution yet, and we need to think about it carefully.”

Lin Xiaoming's face showed disappointment, because Ye Xia was able to find a way to survive every time in a difficult situation. Starting from this column, it was Ye Xia who proposed that the columns that attract attention must be entertaining and news-oriented. ,Socialization.

It was Ye Xia who proposed not to make a column that replaces others, but to do a column that others cannot replace;
When the situation was at a stalemate, it was Ye Xia who proposed a breakthrough, starting from the search column;
When deciding on the first section, it was Ye Xia who brought up that [Character] was still in a blank stage on the TV station;

It seems that the entire morning column has been relying on Ye Xia, and even the current funding problem, which should be solved by him, subconsciously has hope for Ye Xia.

Thinking of this, Lin Xiaoming also felt that the demands on Ye Xia were too high. Since there was no good solution for the time being, and there was no need to continue the meeting, Lin Xiaoming directly announced the adjournment of the meeting, and demanded that the current issue of funding be resolved. It must be kept secret and cannot be spread at will.

As soon as Lin Xiaoming left, Han Xueguang immediately began to complain again: "It's really difficult, I don't know how the leaders in the station came up with such a small amount of money?"

Sun Tian also echoed: "Yes, but let me say first, the issue of copyright fees on my side is dead, but your board can be more flexible."

Han Xueguang immediately said unhappily: "Sun Tian, ​​what do you mean? My board is [Social News], what is yours? [Music TV], even if you think about it with your ass, you can know which one is more important, okay?"

Jiang Sha really couldn't listen anymore, and said directly: "I said you two are still okay, when is it, is it interesting to calculate each other?"

Sun Tian immediately whispered: "It wasn't Han Xueguang who started it first..."

Ye Xia looked a little funny from the sidelines, no matter how Lin Xiaoming can be transferred, it should be the "backbone".

Seeing Ye Xia's relaxed face, Sun Tian immediately said, "Ye Xia, you usually have a lot of ideas, why don't you think about how to solve this time?"

Han Xueguang also answered, "Yes, Ye Xia, I think you will definitely come up with a good solution, think about it quickly."

Jiang Sha also looked at him with expectant eyes, Ye Xia was speechless to the extreme, did he really regard him as a firefighter?

He shook his head, then took a sip of the tea directly from his teacup, and continued to sort out the thoughts in his mind. He really had nothing to say to Sun Tian and the three of them.

During lunch, Ye Xia had already sorted out an idea. After all, he couldn't really put this column in danger of dying. With a plan in mind, Ye Xia was in a much better mood, and ate more when eating.

Just when he was about to finish eating, Li Bingyu appeared again, and immediately sat across from Ye Xia. I don't know if it was because Li Bingyu's movements were too big, her arrival caused the surrounding people to eat. people pointing.

Ye Xia said, "What's the situation, why are you in such a rush?"

Li Bingyu said while eating: "I have submitted the plan for you to go up to the top leader. You have to be prepared."

"What?" Ye Xia said in surprise, "Why are you moving so fast?"

Li Bingyu glared at Ye Xia and said: "Is it okay if you don't hurry up? The team will be eight to two soon, and the day lily will be cold soon."

Ye Xia asked, "So do I need to prepare anything?"

Li Bingyu thought for a while and said: "You may need to prepare two songs, which are for the last two winners of your group. We cooperate with the live broadcast platform and have a plan to support anchors. The songs created by creators for them are support. The content of the plan, of course, each instructor who can get help is responsible for two players."

two songs?

This is hard for Ye Xia, at least there are 11 songs in stock, even if all of them are not suitable, then Ye Xia still has some confidence.

What he's thinking now is that if he really wants to use the stock songs, he has to transfer them from Ye Guzhou's name to Ye Xia's. The procedure is a little cumbersome, but it's just a little more troublesome.

So Ye Xia said directly to Li Bingyu: "I can do it anytime, but I also have a column here, and we need to cooperate with each other in terms of time."

Li Bingyu nodded and said happily: "There is no problem with the time, as long as you are ready."

Li Bingyu came here in a hurry, and left in a hurry after eating. After he was in a daze, he packed up the dinner plate and returned to the office.

Sitting in the office, when Ye Xia was thinking about whether to call Lin Xiaoming, the door was pushed open, and Lin Xiaoming walked in and said, "Let's continue the meeting, I don't believe we can't come up with a solution. "

Seeing Lin Xiaoming's anxiety, Ye Xia thought it was because the later the program meets the audience, the more unfavorable it will be.

Ye Xia said directly: "Director Lin, I thought about it in the morning and came to my attention, you should check it out."

Lin Xiaoming's face was immediately filled with surprise. You must know that although Ye Xia asked him to check, judging from the previous incidents, he didn't say anything he was not sure of, and he always said something, and his sentences were incisive.

"Okay, if you have any ideas, just say them directly." Lin Xiaoming said expectantly.

Ye Xia said directly: [The most effective and direct method is: Let the advertisement interact with the column! 】

Make ads interact with columns?

Han Xueguang was the most anxious. When he heard this sentence, he didn't understand what it meant for a while, so he asked loudly, "What does this sentence mean?"

Ye Xia didn't look at Han Xueguang, but looked directly at Lin Xiaoming and explained: "Since our [Morning News] column is an experimental field for reform, we can't just change the content of the column, and the external management also needs to be changed."

After listening to Ye Xia's words, Lin Xiaoming showed deep thought, yes, what should be changed is not only the content of the column, but also the business model. The rules have encountered reality and need to be changed, so why can't the rules be changed?

Lin Xiaoming's eyes gradually lit up, he seemed to have grasped a way to change the present, but it was not so clear, he looked at Ye Xia and said excitedly: "Go on, how should we submit this report! "

(End of this chapter)