Dumb start: hold 33 concerts

Chapter 226 Promoting the New Drama
This promotion is a road show.

It was directly set in a shopping mall.

It not only brings popularity to the mall, but also saves money for the crew.

It's not impossible for He Kun to do it by himself.

It's just that renting a venue costs money, and publicity costs money.

Cooperate with various large shopping malls, the other party's expenses and publicity are all covered, and you only need to send people.

Kill two birds with one stone and benefit many parties.

No way, as a new director, He Kun really doesn't have much money.

It's not good for him to ask Zhong Liang for money all the time, Zhong Liang has already sacrificed enough, so he came up with such a genius way.

Before Zhong Liang arrived, the mall was already buzzing.

As soon as he arrived, the entire mall almost stopped functioning.

Whether it is the staff or the customers of the mall, they all came to the corridor and locked their eyes on the stage in the lobby on the first floor.

"Which star is here?"

"Zhong Liang, don't you know?"

"Why are you here?"

"Promoting TV dramas, don't you know?"

"What TV series are you promoting?"

"The legend of the new white lady, don't you know?"

"I know why I ask you?"

"Makes sense."

"Oh, it's really Zhong Liang, take a quick photo and post it on Moments."

"My God, will he also come to a low-end shopping mall like China World Trade Center?"

"Of course I will, and I will eat, don't you believe it?"

"What's the matter with eating, I can still shit."

"It's a fart to poop, I can poop while eating."

"It's a fart to poop while eating, I can still eat..."

"Hey hey, it's ok, it's ok, it's almost done, it's over."

"Catch a wild Zhongliang, why don't you post it on the Internet to make jelly envious?"

……

The mall was crowded with many people.

This is just a small publicity in the mall, with a few posters hanging up.

There is no large-scale publicity, nor is it advertised in the whole Shanghai city.

Otherwise, there must be more than this group of people.

The main consideration is that if there are too many people coming to the mall, accidents are prone to happen.

After the press conference is over and the video is posted online, there will naturally be media reports, which will serve as a means of publicity without spending a lot of effort on publicity.

This is the benefit of having big-name stars.

Propaganda hardly costs much, and requires little effort.

What's more convenient is that Zhong Liang posted on Weibo to announce the start time of the TV series.

It is definitely more effective than this kind of offline publicity.

But why still engage in offline publicity?

I just don't want the fans to feel that the stars are too far away from them and have a high attitude.

There is no close interaction at all, just posting a Weibo for fans to read, it seems too cold and easy to arouse fans' resentment.

How to deal with fans is actually a profound knowledge.

He Kun and Li Xianghan walked through the red carpet one after another and stepped onto the stage.

When the host read Zhong Liang's name, the audience cheered and screamed.

Immediately afterwards, Zhong Liang stepped onto the stage and pressed his hands down.

The cheers and screams disappeared instantly.

After the low-key ticket sales in Shancheng, the fans knew Zhong Liang and were willing to listen to him.

What's more, this is not something that cannot be listened to, it is to make them pay attention to quality.

Then I made some games and interacted with fans.

After the lively atmosphere at the scene, it was time for the interview session.

All the interview content is centered around the point of promoting the TV series.

When interviewing He Kun and Li Xianghan, as expected, there was not much reaction at the scene, mostly polite applause.

When it was Zhong Liang's turn, it was very different, the fans appeared and were active.

Almost every time Zhong Liang answered, the fans would, no matter what the content of the answer was.

The previous questions were all pretty good, until later, the host asked a very sharp question:

"Mr. Zhong, as far as I know, there is another new drama with the same theme that is launched together with our new drama "Legend of the White Snake".

"What I want to ask is that these two dramas will be launched at the same time, and there will definitely be competition. Who do you think will win in terms of ratings?"

Another TV series with the same theme mentioned by the host is "The Legend of the White Snake" starring Li Yi'an.

Since Mango TV failed to obtain the rights to broadcast "Legend of the New White Snake", the next best thing was to choose Li Yi'an's one, and it was broadcast exclusively.

For Mango TV, no matter how bad Li Yi'an's story of the White Snake is, it has something to make.

Because the legend of the new white lady will bring about a craze for watching dramas. After watching this drama, if you are not satisfied, you will find the same type.

And the same type, only Mango TV has it, so it will naturally attract this part of the audience.

To put it bluntly, it's just a way to rub the heat.

Zhong Liang held a huge writing board, and after finishing writing, he displayed it in front of everyone:

"I don't know which drama you are talking about, and I haven't watched it, so I have nothing to comment on. "Legend of the New White Snake" has good actors and directors, and undoubtedly deserves better."

Host: "You mean that the ratings of that TV series are not as good as Our Legend of the White Snake, because our actors and directors are better than that TV series, isn't it Mr. Zhong?"

Hearing these words, Zhong Liang and the others were stunned.

The media reporters were stunned.

The fans were also stunned.

At this moment, the audience seemed to be in a static state.

Can it be interpreted like this?
Is the host crazy?

Even if you want to create a topic, it's not like this.

Fans of Li Yi'an should not give away Zhong Liang's ashes?
It is worth mentioning that, thanks to unremitting efforts, Li Yi'an's popularity has skyrocketed recently, and he is on the verge of being close to the first-line fresh meat.

Coupled with the fact that a certain Hua Xianrou was exposed to scandals such as plastic surgery, bone cutting, straight hair, out-of-wedlock children, cheating, etc., the newly promoted Xiao Xianrou finally had a chance to be among the first-line.

Zhong Liang smiled, too lazy to answer the host's words.

But after taking a look at He Kun, I thought to myself that you invited these two beeps to mess things up, right?

He Kun, who was sitting in the back, showed no expression, as if it was arranged in this way.

Maybe it's to create a topic.

Zhong Liang thought so, and could understand.

Any publicity will almost create some contradictions, so that there will be topics.

But a discerning person should be able to see it at a glance, and this contradiction is too fake.

Host: "Mr. Zhong doesn't speak, is it a tacit consent? Or do you think our cast and director are not as good as the other party's?"

See the host never give up.

Zhong Liang answered along, writing: "Of course ours is better."

"Ha ha ha ha!!!"

The fans laughed instantly.

Fans are very satisfied with this answer that they don't want others to destroy their own prestige.

In Zhong Liang's heart, he actually thought so.

He's already hanging out, and he's not as good as Li Yi'an, so let's play der.

Besides, even if he doesn't hang up, Zhong Liang has debuted for more than ten years, and his accumulated popularity is probably higher than Li Yi'an's.

No matter how much he doesn't argue, he still has this temper.

It's just that he didn't expect it to be just a question and answer with the host.

Poked a hornet's nest...

(End of this chapter)