Sports Almighty King
Chapter 671 $10 Billion Contract
Chapter 671 $10 Billion Contract
Jonathan Green was stunned.
He felt that the conditions he had given were already quite generous!Even LeBron James couldn't get such good conditions!
Jonathan Green thought that Wang Fei would definitely accept this condition.
However, Wang Fei still refused.
"Why? Wang, can you tell me the reason? This endorsement contract is already the most generous. I'm afraid the agreement you signed with Li Ning is not so good, right? As far as I know, Li Ning is only willing to give you 1500 million U.S. dollars per year. We lost half of it. Moreover, the 5.00% commission on the sales of the sub-brand named after you is also a very good revenue sharing plan. If your sub-brand sells well, maybe you can get it every year A commission of hundreds of millions of dollars, just like Jordan. Why would you refuse it?" Jonathan Green was a little puzzled.
Wang Fei smiled, nodded and said: "Yes, the conditions you gave me are indeed better than Li Ning's, but Mr. Green, you know, I love my country, and I am eager to help our own nation The brand goes to the world! This can bring me more sense of accomplishment, which is the main reason why I refuse your endorsement cooperation."
Jonathan Green shook his head.
He didn't quite understand what Wang Fei said.
"Wang, I understand your thoughts, but Li-Ning is only a brand in your country, and it has almost no influence in the world. Even with your help, they want to go to the world and develop into a big international brand. It’s possible! I understand your patriotism, but you can’t damage your own profits, right? If you cooperate with our Nike, obviously you can get more money. Wang, can you think about it carefully?” Jonathan. Green said.
Wang Fei shook his head again, and said in a very resolute tone: "I have considered it clearly, and I have decided to continue the cooperation with Li Ning! At least for the next four years or so, this cooperation will continue."
"Okay! I respect your choice! Wang, then, you can continue to cooperate with Li Ning for a while. If you feel that your cooperation is not pleasant, then please be sure to contact me as soon as possible! We will wait for you Change of heart!" Jonathan Green said.
"I'll think about it. Mr. Green." Wang Fei smiled and stood up.
He sent Jonathan Green out of the door of his room.
Alisa Prince naturally did not leave with Jonathan Green.
After sending Jonathan Green away, and returning to the room, Alisa said in a bit of bewilderment, "Wang, I can't figure it out. You would rather lose half of the income and cooperate with Li Ning."
Wang Fei smiled and said: "Alyssa, I am not short of money. Money is something outside of me. It is meaningless to earn so much. Besides, Li Ning has brought me a lot of benefits. After signing for less than a year, I have I got 3 million yuan in revenue from Li Ning, which is equivalent to more than 4 million US dollars. Moreover, Li Ning is developing very fast now, and my signature product series are selling very well! I am very optimistic about the future development of Li Ning! It is precisely because of this , I am happy to continue to cooperate with Li Ning."
"Okay! If you say that, I understand." Alisa nodded.
At this moment, Wang Fei's cell phone rang.
Wang Fei picked up the phone and took a look. He found that the caller was Chen Yadong, Li Ning's vice president and marketing director.
Wang Fei smiled and said, "Alyssa, Li Ning also called."
"Really? Did they hear something? For example, Nike wants to poach their corners." Alisa said with a smile.
"Their news shouldn't be that well-informed, right?" Wang Fei shrugged.
"That's not necessarily true. Their information is very sensitive. Nike has coveted you, and Li Ning must know this." Alisa said, "Hurry up and answer the phone."
Wang Fei answered the phone.
Chen Yadong's voice came from the microphone: "Wang Fei, good morning!"
"Good morning! Mr. Chen!" Wang Fei responded with a smile.
"Congratulations to you for leading the Huaguo men's basketball team to the final of the Men's Basketball World Cup. You are the pride of our Huaguo people! After watching the game last night, I was so excited that I didn't fall asleep all night." Chen Yadong said.
"Thank you! I'm just doing what I should do, that's all." Wang Fei said.
"You are too humble, Wang Fei. You are now recognized as No.1 in the world's men's basketball team. By the way, today I want to talk to you about the future cooperation. Look, can you give me some time?" ?” Chen Yadong said.
Wang Fei smiled.
He said to himself, it seems that Alyssa may have guessed correctly.
"Mr. Chen, we still have an agreement for more than four years. Isn't it too early to talk about the next cooperation?" Wang Fei said with a smile.
"It's not too early! What we want to talk to you about is a big deal! An unprecedented deal!" Chen Yadong said.
Wang Fei glanced at Alisa with a smile and said, "Yes! When can you come over? You know, the Men's Basketball World Cup final is coming soon, and I'm afraid I don't have much time."
"Okay! I'll be there at noon, you just have to wait a moment, I'll be there soon." Chen Yadong said.
"Success! Then I'll wait for you." Wang Fei said.
Chen Yadong hesitated for a moment, but said again: "Wang Fei, I heard that people from Nike are talking to you about the follow-up cooperation, right?"
Wang Fei then said, "Yes, they are talking to me."
Wang Fei did not tell Chen Yadong that he had rejected Nike.
When it comes to business, of course you have to keep a hand.
"Can you tell me about the conditions they gave you?" Chen Yadong asked.
"This, I'm afraid it's not easy to tell you?" Wang Fei said.
"Okay! I understand. Wang, don't worry, the conditions we give you will not be worse than what Nike gives you! Please definitely consider us and don't sign any follow-up agreement with Nike! Okay?" Chen Yadong eagerly said Said.
Chen Yadong is worried about Nike and Wang Fei signing a cooperation priority agreement or something.
"Don't worry! I didn't sign such an agreement with them." Wang Fei said.
At noon that day, Chen Yadong hurried over.
Chen Yadong's news is also quite well-informed.
Jonathan Green went to Wang Fei's room to visit Wang Fei, he knew immediately.
It can only be said that Li Ning Company also has an eyeliner in the men's basketball team.
When Chen Yadong learned that Nike was trying to sign Wang Fei, his heart was really on fire.
After all, compared with Nike, Li Ning is still far behind.
Nike is the world's number one sports brand.
And Li Ning is not number one even in China.
In front of Li Ning, there is Anta, which still has higher sales than Li Ning.
Many big-name celebrities are actually more inclined to sign endorsement deals with Nike.
Chen Yadong came outside the hotel where the national team was staying, and he called Wang Fei.
After Wang Fei received the call, he immediately came downstairs to meet Chen Yadong.
After the two met, they shook hands and greeted each other.
Chen Yadong made another compliment.
Then, the two returned to Wang Fei's room.
Alisa was naturally there too.
After taking a seat on the sofa, Chen Yadong couldn't wait to say: "Wang Fei, I have already discussed with Mr. Li, and we hope to sign a lifetime endorsement agreement with you."
Wang Fei raised his eyebrows.
Li Ning actually wants to sign a lifetime endorsement agreement with himself?
This was beyond Wang Fei's expectation.
Wang Fei said with a smile: "Is this necessary? I think it might be better to sign once every few years, so as to maximize your interests."
"No! Wang Fei, it is better for us to sign a lifetime agreement. You have established your No.1 image in world basketball with an NBA championship. You are destined to achieve higher achievements in basketball than Yao Ming! Therefore, There is no risk in signing a lifetime agreement with you!" Chen Yadong said.
"What are the conditions of the lifetime agreement? Mr. Chen." Alyssa, who had been sitting by the side, said in Chinese.
She has been learning Huaguo dialect all along, and now she has almost learned it. At the very least, there is no problem in daily communication.In addition, she can also understand the communication between Chinese people.
Chen Yadong naturally knew that Alyssa was Wang Fei's manager.
Chen Yadong smiled and said to Alisa: "Miss Prince, the contract amount of this lifetime agreement is 5 million US dollars, and the contract is not limited in time, but this endorsement fee can be apportioned over 30 years and paid out year by year. to over $1600 million."
Chen Yadong said.
He halved the amount proposed by Li Ning.
Alisa shrugged and said, "The agreement sounds good, but it's still a lot worse than Nike's."
"Miss Prince, is it possible that Nike is also talking about a lifetime agreement with you?" Chen Yadong asked.
"It's almost a lifelong agreement. The amount they promise is 3000 million US dollars per year!" Alyssa said with a smile.
Wang Fei didn't speak at the side.
Let Alisa talk, he thought.
The strength of Li Ning Company must be much weaker than that of Nike Company.
The size of the two sides is ten times different!
In fact, Wang Fei thinks that signing a lifetime endorsement agreement with Li Ning for 5 million is not bad.
In addition to the US$5 million, there will definitely be sales shares!
When Chen Yadong heard this, he blinked, but his heart was full of turmoil.He thought to himself, it seems that Nike also spent a lot of money to win Wang Fei!At 3000 million US dollars per year, this endorsement fee is close to the lifetime agreement signed with James.Didn't Nike and James also sign a $10 billion lifetime deal?
Chen Yadong was a little anxious.
He thought to himself, if Nike really spared no expense, it might definitely pull Wang Fei over.
Chen Yadong thought about this, and he opened his mouth and said: "Miss Prince, if this is the case, we are willing to sign a lifetime agreement worth 10 billion US dollars with Wang Fei! Do you think it is possible? In addition to the endorsement fee of 5 billion US dollars, Wang Fei can still enjoy the sales commission of Feiyi series products, the commission ratio is 3%. Of course, if Wang Fei is willing, we can also give Wang Fei 30% of the equity of Feiyizi brand, and he can share [-]% of the profit .No problem at all!"
In order to impress Wang Fei, Chen Yadong also went all out.
He directly brought out the bottom line that Li Ning said.
Wang Fei smiled.
Li Ning had just signed a $1 million lifetime deal with Wade the Flash.
If they are really willing to give themselves a $10 billion lifetime endorsement fee, it is not impossible.
Alisa was still a little dissatisfied, she said: "Mr. Chen, LeBron, who is already 34 years old, can still sign a lifetime endorsement agreement worth 10 billion US dollars with Nike! And Wang Fei is only 20 years old now! That is to say, isn’t Wang Fei’s commercial value as high as LeBron’s?”
Chen Yadong wiped the sweat from his forehead.
He glanced at Wang Fei as if asking for help.
10 billion US dollars is already not a small amount for Li Ning Company.
It is one-third of their current annual sales.
While the money can be split, it will still be a huge strain on the company.
Wang Fei glanced at Alisa with a smile and said, "Alisa, the conditions given by Mr. Chen are already their limit, and I think it's okay."
Hearing what Wang Fei said, Chen Yadong heaved a sigh of relief.
Alyssa shrugged and said, "Okay! Since Wang thinks it's okay, then it's okay! However, can the share of the Flying Wing series products be increased? You know, because of Wang Fei's endorsement, he The price of the signature series of sports products is much higher. The sales are also very hot. I think it is more reasonable to share a little more.”
Wang Fei was very satisfied with Alisa's performance.
An excellent agent, of course, must try his best to fight for the best contract and benefits for his employer.
Chen Yadong smiled wryly and said: "Miss Prince, I admit what you said, but our operating costs are also very high. We took out 5 points, which is already our limit."
"No, no! The profit margin of the Flying Wing series products is as high as 5%, and we only take [-]%, which is a bit unreasonable." Alisa insisted.
Wang Fei sat beside him without speaking.
He thought to himself, this is the benefit of finding a broker!
There are some things that I am too embarrassed to say, but the agent can say them without hesitation and negotiate directly.
"Then, I suggest Wang Fei take [-]% of the shares of Feiyi Products, and then share the profits according to the shareholding ratio. This may be more fair to you." Chen Yadong wiped the sweat from his forehead and said.
Wang Fei pondered for a while, and said: "Okay! Actually, I still have strong confidence in the Feiyi series products. Then, I will take 3% of the shares of the Feiyizi brand!"
"Wang, if they say that this sub-brand is losing money, then you probably won't be able to get the money." Alyssa said.
Wang Fei smiled and said: "Everything requires risk. I am willing to work with my sub-brand! I also firmly believe that it will be a big seller, just like Nike's Jordan brand will become a giant!"
"Okay! If you think this is okay, then that's it." Alyssa said.
At this point, the signing of the lifetime endorsement agreement between Wang Fei and Li Ning is almost done.
(End of this chapter)
Jonathan Green was stunned.
He felt that the conditions he had given were already quite generous!Even LeBron James couldn't get such good conditions!
Jonathan Green thought that Wang Fei would definitely accept this condition.
However, Wang Fei still refused.
"Why? Wang, can you tell me the reason? This endorsement contract is already the most generous. I'm afraid the agreement you signed with Li Ning is not so good, right? As far as I know, Li Ning is only willing to give you 1500 million U.S. dollars per year. We lost half of it. Moreover, the 5.00% commission on the sales of the sub-brand named after you is also a very good revenue sharing plan. If your sub-brand sells well, maybe you can get it every year A commission of hundreds of millions of dollars, just like Jordan. Why would you refuse it?" Jonathan Green was a little puzzled.
Wang Fei smiled, nodded and said: "Yes, the conditions you gave me are indeed better than Li Ning's, but Mr. Green, you know, I love my country, and I am eager to help our own nation The brand goes to the world! This can bring me more sense of accomplishment, which is the main reason why I refuse your endorsement cooperation."
Jonathan Green shook his head.
He didn't quite understand what Wang Fei said.
"Wang, I understand your thoughts, but Li-Ning is only a brand in your country, and it has almost no influence in the world. Even with your help, they want to go to the world and develop into a big international brand. It’s possible! I understand your patriotism, but you can’t damage your own profits, right? If you cooperate with our Nike, obviously you can get more money. Wang, can you think about it carefully?” Jonathan. Green said.
Wang Fei shook his head again, and said in a very resolute tone: "I have considered it clearly, and I have decided to continue the cooperation with Li Ning! At least for the next four years or so, this cooperation will continue."
"Okay! I respect your choice! Wang, then, you can continue to cooperate with Li Ning for a while. If you feel that your cooperation is not pleasant, then please be sure to contact me as soon as possible! We will wait for you Change of heart!" Jonathan Green said.
"I'll think about it. Mr. Green." Wang Fei smiled and stood up.
He sent Jonathan Green out of the door of his room.
Alisa Prince naturally did not leave with Jonathan Green.
After sending Jonathan Green away, and returning to the room, Alisa said in a bit of bewilderment, "Wang, I can't figure it out. You would rather lose half of the income and cooperate with Li Ning."
Wang Fei smiled and said: "Alyssa, I am not short of money. Money is something outside of me. It is meaningless to earn so much. Besides, Li Ning has brought me a lot of benefits. After signing for less than a year, I have I got 3 million yuan in revenue from Li Ning, which is equivalent to more than 4 million US dollars. Moreover, Li Ning is developing very fast now, and my signature product series are selling very well! I am very optimistic about the future development of Li Ning! It is precisely because of this , I am happy to continue to cooperate with Li Ning."
"Okay! If you say that, I understand." Alisa nodded.
At this moment, Wang Fei's cell phone rang.
Wang Fei picked up the phone and took a look. He found that the caller was Chen Yadong, Li Ning's vice president and marketing director.
Wang Fei smiled and said, "Alyssa, Li Ning also called."
"Really? Did they hear something? For example, Nike wants to poach their corners." Alisa said with a smile.
"Their news shouldn't be that well-informed, right?" Wang Fei shrugged.
"That's not necessarily true. Their information is very sensitive. Nike has coveted you, and Li Ning must know this." Alisa said, "Hurry up and answer the phone."
Wang Fei answered the phone.
Chen Yadong's voice came from the microphone: "Wang Fei, good morning!"
"Good morning! Mr. Chen!" Wang Fei responded with a smile.
"Congratulations to you for leading the Huaguo men's basketball team to the final of the Men's Basketball World Cup. You are the pride of our Huaguo people! After watching the game last night, I was so excited that I didn't fall asleep all night." Chen Yadong said.
"Thank you! I'm just doing what I should do, that's all." Wang Fei said.
"You are too humble, Wang Fei. You are now recognized as No.1 in the world's men's basketball team. By the way, today I want to talk to you about the future cooperation. Look, can you give me some time?" ?” Chen Yadong said.
Wang Fei smiled.
He said to himself, it seems that Alyssa may have guessed correctly.
"Mr. Chen, we still have an agreement for more than four years. Isn't it too early to talk about the next cooperation?" Wang Fei said with a smile.
"It's not too early! What we want to talk to you about is a big deal! An unprecedented deal!" Chen Yadong said.
Wang Fei glanced at Alisa with a smile and said, "Yes! When can you come over? You know, the Men's Basketball World Cup final is coming soon, and I'm afraid I don't have much time."
"Okay! I'll be there at noon, you just have to wait a moment, I'll be there soon." Chen Yadong said.
"Success! Then I'll wait for you." Wang Fei said.
Chen Yadong hesitated for a moment, but said again: "Wang Fei, I heard that people from Nike are talking to you about the follow-up cooperation, right?"
Wang Fei then said, "Yes, they are talking to me."
Wang Fei did not tell Chen Yadong that he had rejected Nike.
When it comes to business, of course you have to keep a hand.
"Can you tell me about the conditions they gave you?" Chen Yadong asked.
"This, I'm afraid it's not easy to tell you?" Wang Fei said.
"Okay! I understand. Wang, don't worry, the conditions we give you will not be worse than what Nike gives you! Please definitely consider us and don't sign any follow-up agreement with Nike! Okay?" Chen Yadong eagerly said Said.
Chen Yadong is worried about Nike and Wang Fei signing a cooperation priority agreement or something.
"Don't worry! I didn't sign such an agreement with them." Wang Fei said.
At noon that day, Chen Yadong hurried over.
Chen Yadong's news is also quite well-informed.
Jonathan Green went to Wang Fei's room to visit Wang Fei, he knew immediately.
It can only be said that Li Ning Company also has an eyeliner in the men's basketball team.
When Chen Yadong learned that Nike was trying to sign Wang Fei, his heart was really on fire.
After all, compared with Nike, Li Ning is still far behind.
Nike is the world's number one sports brand.
And Li Ning is not number one even in China.
In front of Li Ning, there is Anta, which still has higher sales than Li Ning.
Many big-name celebrities are actually more inclined to sign endorsement deals with Nike.
Chen Yadong came outside the hotel where the national team was staying, and he called Wang Fei.
After Wang Fei received the call, he immediately came downstairs to meet Chen Yadong.
After the two met, they shook hands and greeted each other.
Chen Yadong made another compliment.
Then, the two returned to Wang Fei's room.
Alisa was naturally there too.
After taking a seat on the sofa, Chen Yadong couldn't wait to say: "Wang Fei, I have already discussed with Mr. Li, and we hope to sign a lifetime endorsement agreement with you."
Wang Fei raised his eyebrows.
Li Ning actually wants to sign a lifetime endorsement agreement with himself?
This was beyond Wang Fei's expectation.
Wang Fei said with a smile: "Is this necessary? I think it might be better to sign once every few years, so as to maximize your interests."
"No! Wang Fei, it is better for us to sign a lifetime agreement. You have established your No.1 image in world basketball with an NBA championship. You are destined to achieve higher achievements in basketball than Yao Ming! Therefore, There is no risk in signing a lifetime agreement with you!" Chen Yadong said.
"What are the conditions of the lifetime agreement? Mr. Chen." Alyssa, who had been sitting by the side, said in Chinese.
She has been learning Huaguo dialect all along, and now she has almost learned it. At the very least, there is no problem in daily communication.In addition, she can also understand the communication between Chinese people.
Chen Yadong naturally knew that Alyssa was Wang Fei's manager.
Chen Yadong smiled and said to Alisa: "Miss Prince, the contract amount of this lifetime agreement is 5 million US dollars, and the contract is not limited in time, but this endorsement fee can be apportioned over 30 years and paid out year by year. to over $1600 million."
Chen Yadong said.
He halved the amount proposed by Li Ning.
Alisa shrugged and said, "The agreement sounds good, but it's still a lot worse than Nike's."
"Miss Prince, is it possible that Nike is also talking about a lifetime agreement with you?" Chen Yadong asked.
"It's almost a lifelong agreement. The amount they promise is 3000 million US dollars per year!" Alyssa said with a smile.
Wang Fei didn't speak at the side.
Let Alisa talk, he thought.
The strength of Li Ning Company must be much weaker than that of Nike Company.
The size of the two sides is ten times different!
In fact, Wang Fei thinks that signing a lifetime endorsement agreement with Li Ning for 5 million is not bad.
In addition to the US$5 million, there will definitely be sales shares!
When Chen Yadong heard this, he blinked, but his heart was full of turmoil.He thought to himself, it seems that Nike also spent a lot of money to win Wang Fei!At 3000 million US dollars per year, this endorsement fee is close to the lifetime agreement signed with James.Didn't Nike and James also sign a $10 billion lifetime deal?
Chen Yadong was a little anxious.
He thought to himself, if Nike really spared no expense, it might definitely pull Wang Fei over.
Chen Yadong thought about this, and he opened his mouth and said: "Miss Prince, if this is the case, we are willing to sign a lifetime agreement worth 10 billion US dollars with Wang Fei! Do you think it is possible? In addition to the endorsement fee of 5 billion US dollars, Wang Fei can still enjoy the sales commission of Feiyi series products, the commission ratio is 3%. Of course, if Wang Fei is willing, we can also give Wang Fei 30% of the equity of Feiyizi brand, and he can share [-]% of the profit .No problem at all!"
In order to impress Wang Fei, Chen Yadong also went all out.
He directly brought out the bottom line that Li Ning said.
Wang Fei smiled.
Li Ning had just signed a $1 million lifetime deal with Wade the Flash.
If they are really willing to give themselves a $10 billion lifetime endorsement fee, it is not impossible.
Alisa was still a little dissatisfied, she said: "Mr. Chen, LeBron, who is already 34 years old, can still sign a lifetime endorsement agreement worth 10 billion US dollars with Nike! And Wang Fei is only 20 years old now! That is to say, isn’t Wang Fei’s commercial value as high as LeBron’s?”
Chen Yadong wiped the sweat from his forehead.
He glanced at Wang Fei as if asking for help.
10 billion US dollars is already not a small amount for Li Ning Company.
It is one-third of their current annual sales.
While the money can be split, it will still be a huge strain on the company.
Wang Fei glanced at Alisa with a smile and said, "Alisa, the conditions given by Mr. Chen are already their limit, and I think it's okay."
Hearing what Wang Fei said, Chen Yadong heaved a sigh of relief.
Alyssa shrugged and said, "Okay! Since Wang thinks it's okay, then it's okay! However, can the share of the Flying Wing series products be increased? You know, because of Wang Fei's endorsement, he The price of the signature series of sports products is much higher. The sales are also very hot. I think it is more reasonable to share a little more.”
Wang Fei was very satisfied with Alisa's performance.
An excellent agent, of course, must try his best to fight for the best contract and benefits for his employer.
Chen Yadong smiled wryly and said: "Miss Prince, I admit what you said, but our operating costs are also very high. We took out 5 points, which is already our limit."
"No, no! The profit margin of the Flying Wing series products is as high as 5%, and we only take [-]%, which is a bit unreasonable." Alisa insisted.
Wang Fei sat beside him without speaking.
He thought to himself, this is the benefit of finding a broker!
There are some things that I am too embarrassed to say, but the agent can say them without hesitation and negotiate directly.
"Then, I suggest Wang Fei take [-]% of the shares of Feiyi Products, and then share the profits according to the shareholding ratio. This may be more fair to you." Chen Yadong wiped the sweat from his forehead and said.
Wang Fei pondered for a while, and said: "Okay! Actually, I still have strong confidence in the Feiyi series products. Then, I will take 3% of the shares of the Feiyizi brand!"
"Wang, if they say that this sub-brand is losing money, then you probably won't be able to get the money." Alyssa said.
Wang Fei smiled and said: "Everything requires risk. I am willing to work with my sub-brand! I also firmly believe that it will be a big seller, just like Nike's Jordan brand will become a giant!"
"Okay! If you think this is okay, then that's it." Alyssa said.
At this point, the signing of the lifetime endorsement agreement between Wang Fei and Li Ning is almost done.
(End of this chapter)
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