China Entertainment please answer! 1997

Chapter 96 The Dismal Huaguo Film Industry

In Han Sanpin's office, Cao Qing finally got to see the real face of this future film industry top tycoon for the first time after time travelling.

Different from the photos of Han Sanpin seen on the Internet 20 years later, the Han Sanpin that Cao Qing really saw had a rather ordinary appearance. The clothes he was wearing were a simple gray Chinese tunic suit. He looked like an old farmer and looked taciturn. of.

But this is what it looks like, after a brief exchange, Han Sanpin, who fully understood the purpose of Cao Qing's visit, suddenly became sharp-tongued and not so easy to deal with.

What's more, the future godfather of domestic entertainment can still make a clear calculation with Cao Qing just for the [-]% investment share and the sporadic film and television income.

Sharp, domineering, never at a disadvantage, but also not taking advantage of the opponent, this is Cao Qing's impression of Han Sanpin, the future entertainment boss, after several rounds of confrontation.

After much difficulty, after an hour of discussion, Cao Qing and Han Sanpin finally reached a consensus on the specific cooperation agreement.

At this time, the expression on Han Sanpin's face finally became less serious, and in the end he even personally gave Cao Qing a ride.

Along the way, Cao Qing and Han Sanpin chatted casually about the film and television industry, and soon arrived at the gate of the office building of Beijing Film Studio.

Here, Cao Qing saw rows of photos of well-known directors hanging on the wall of honor beside the exit corridor. In this large number of photos of directors, Chen Kaige, Jiang Wen and others were vividly remembered, which seemed to make people unconsciously There is a passion that belongs to filmmakers alone.

"This is the profound background that belongs to China Film Group. Even though it has just undergone a reorganization, after all, its predecessor is the Beijing Film Studio with decades of film history. It has always had a deep foundation and dense connections. Inside."

"Cooperating with China Film Group will definitely be a great promotion opportunity for my Tenda Film and Television Entertainment Company, and it will directly bring my Tenda Company to the fast track of development."

"This move, I think I made the right move."

Silently committing such thoughts in his heart, Cao Qing unconsciously raised the importance of China Film Group to another level.

In fact, compared with New Screen and Huayi, which has Zhang Yimou and Feng Xiaogang, the two top domestic directors, the current production strength of China Film is not strong, and it is even the weakest among the three.

However, compared with these two private film companies with little background, just last year, the original China Film Company, Beijing Film Studio, Huaguo Children's Film Studio, Huaguo Film Co-production Company, and Huaguo Film Equipment Co., Ltd. China Film, which was reshuffled and combined from eight units, including Beijing Film Satellite Channel Program Center, Beijing Film Processing and Video Technology Factory, and Huayun Film and Television Disc Co., Ltd., owns more than a dozen large and small studios under its umbrella.

This includes not only the number of experienced lighting engineers, editors, and makeup artists, but also many complicated relationships. Entertainment companies have the most help.

As for Han Sanpin, the current vice chairman of China Film Group, although he has not even secured his position yet, there are still many people in China Film Group who still refuse to accept him, but for Cao Qing, who is familiar with his future development achievements, But in his heart, he has the absolute attention far above other people.

Han Sanpin's family background is quite good, and he was an educated youth when he was young, and served as a ground serviceman in the Air Force for four years. Later, he caught up with the resumption of the college entrance examination and was admitted to the Chinese Department of Sichuan University.

At that time, college students were still quite rare, which also led him to enter the Emei Film Studio in Sichuan Province as soon as he graduated from university, and then he started as a lighting worker all the way, and slowly climbed up step by step.

Lighting engineer, literary editor, scene recorder, assistant director, deputy director, co-director, director, and finally deputy director; the year before last, when he was 41 years old, he was transferred to the Beijing Film Studio, becoming the youngest person in history the factory manager.

Last year, after the capital studio was merged into China Film Group, he became the vice chairman of China Film Group in one fell swoop, and he will be promoted to chairman in one fell swoop in another seven years.

And led the China Film Group to surpass the other three major film groups in one fell swoop, directly making the new generation of the future forget the three groups of Shanghai Film, Xiying, and Changying that were reorganized with China Film Group this year, and acquiesce in the entire Huaguo. Movies have to be affiliated with China Film.

So, Han Sanpin, even though his status within the China Film Group is not stable, Cao Qing still believes in him.

Although most of this belief is due to knowing the future, a small part of it is also because of the belief in Han Sanpin's personal charm.

For him, a perfect professional who can be promoted from an unremarkable lighting worker all the way to the position of vice chairman of China Film Group, even if he doesn't know the future history, Cao Qing never believes that he will never be able to get ahead.

There is an old saying in Huaguo, "It is easy to add flowers to the cake, but difficult to send charcoal in the snow", which is exactly what it says.

Even Han Sanpin, because of his painstaking experience of climbing all the way, has a very tough personality, and his style of acting has a feeling of Sichuan Provincial Paoge, but for the reborn Cao Qing, how to handle the relationship between himself and Han Sanpin He still has an absolute size in his heart.

Walking out of the Zhongying Gate, bidding farewell to Han Sanpin who led him all the way to the gate, Cao Qing suddenly had an idea in his mind on the way back.

That is, I should try my best to win over and sign a batch of future 6th generation directors for Tengda Film and Television Company. This idea did not come out of nowhere. In fact, Cao Qing had such an idea a long time ago.

It's just that because of the immaturity of his company in all aspects and the drag of various things, Cao Qing slowly slowed down part of this plan.

But when he was chatting with Han Sanpin just now, he inadvertently learned a piece of news from Han Sanpin, that is, this big boss who just took office as the vice chairman of China Film Group actually initiated the initiative at the beginning of his appointment last year The "Youth Film Project" project has funded a number of sixth-generation directors, including Lu Xuechang, Wang Xiaoshuai, Wang An'an, A Nian, Guan Mooren, and a large number of filmmakers who will be named by later generations.

Han Sanpin's actions immediately aroused Cao Qing's sense of crisis. Cao Qing, who was already quite satisfied with the achievements he had made in the past two years, suddenly felt that his progress was not fast. .

Back in Tengda Film and Television Entertainment Company, Cao Qing, who was quite worried about this matter, called Jin Xiaoxiao directly, and began to discuss with him how to recruit suitable new directors for the company.

After some deliberation, Cao Qing decided to follow what Jin Xiaoxiao said, and wait until the filming of "The Grandmaster" is finished and the company's internal cash flow is a little more abundant, then directly hold a press conference and announce at the press conference The new director support plan is to attract talented but not yet famous new directors across the country to join Tenda.

For this support plan for new directors, after serious discussion with Jin Xiaoxiao, Cao Qing specifically provided three new director support quotas per year.

As long as these three new directors join Tenda Company, Tenda Company will directly give each of them 200-500 million filming support funds according to their scripts.

With such a large amount of support funds and company resource support, even Cao Qing himself was far inferior to them when he started. Presumably, it has a huge temptation for the film and television industry that has not yet been intruded by coal bosses with money.

At that time, Tengda Film and Television Entertainment Company will be able to conduct a large-scale selection of new directors across the country, just like a concubine audition. While bringing a huge amount of exposure to Tenda Film and Television Entertainment Company, it will also allow Tenda Film and Television Entertainment The company's reserve talent pool was quickly enriched.

After discussing the plan with Jin Xiaoxiao, Cao Qing finally let go of those worries in his heart, and he began to really think about how to shoot his third film "The Grandmaster".

As a director who has never made a literary film and the first two films were all comedies, Cao Qing deliberately investigated the current number of domestic audiences who go to cinemas to watch movies all the year round. The final result of the investigation is probably Around 600 to 700 million.

Except for this group of people, except those loyal viewers of pirated discs who never go to the movie theater, the rest of the audience may only go to the movie theater once every few years, so the box office they can contribute to Cao Qing's movie is almost Insignificant.

What Cao Qing really needs to grasp and pay attention to at present is only the 600-700 million loyal audiences who go to the cinema to buy tickets and watch it all the year round.

As for those who occasionally buy tickets, although he can't say that he doesn't need to care at all, whether he can attract them into the theater to pay for his works can only depend on luck later.

If Cao Qing's work can be particularly good, they may also go to the cinema to watch it, but for this point, even Cao Qing himself, who is about to shoot the literary film "The Grandmaster", finds it quite difficult.

After more than two years of experience in film and television shooting, Cao Qing has already discovered that there are many things that do not necessarily mean that the higher the rating, the better the sales. Literary films and commercial films are completely two types.

Like his "Crazy Stone", the final score in the film and television Fenghua system was 7.0 points; while his second work "The Hangover" scored only 6.8 points in the film and television Fenghua system.

But it happened that this work with only 6.8 points got almost three times the box office of "Crazy Stone" at the box office. Of course, it can be said that when shooting the second film, Cao Qing had all the resources and funds he could use. It has been greatly improved, but it can also clearly show that the rating of the movie and the final box office of the movie are not completely linked.

And apart from publicity, connections, quality of work and luck, there is actually one more important point in filming, which is the environment of the entire country and the film market.

In fact, to be honest, Huaguo’s domestic film industry resources were quite OK from the 70s to the early 90s. So it reached 200 billion, which is a terrible number.

Let's not talk about anything else. Let's just talk about Jet Li's "Shaolin Temple" in 1982. When the ticket price was only [-] cents a piece across the country, the box office of this movie was directly over [-] million. This kind of crazy level Which movie in later generations can compare.

What is the concept of a national box office of over 1982 million in [-]?
You must know that at that time, the average ticket price across the country was only about [-] cents, which meant that the number of people watching this movie exceeded one billion. It is even six or seven times higher than that of Wolf Warrior.

However, this is also limited by the times. The golden age of Huaguo movies lasted for 20 years. When TV sets and DVD players began to appear in large numbers in the mid-90s, let alone this crazy movie-watching phenomenon. It couldn't appear, and even the entire box office market of the Huaguo film industry shrank to an unimaginable level in one fell swoop.

However, in just five or six years, the total number of movie viewers in the Huaguo film industry dropped from the previous tens of billions to less than [-] million.

The year Cao Qing came, that is, in 1997, the total box office market in the country was still close to 20 billion; by 1998, the total box office market had directly dropped to 14 to 5 million.

And in 1999, due to the impact of the Yugoslav embassy case, the entire mainland of China was not allowed to show any Hollywood movies for about half a year.

In the absence of those Hollywood films that attracted domestic audiences to cinemas, the box office for the whole year of 1999 dropped to only 8.6 million in one fell swoop, and the 8.6 million and 2135 million box office were contributed by Cao Qing. and how bleak.

But this kind of bleak scene still needs to be maintained for two years, until the release of Zhang Yimou's blockbuster "Hero" in 2002, which really set off the trend of domestic film box office rising for the first time.

Then wait until the second year, that is, in 2003, when the state announced that the film industry would no longer be the mouthpiece of Huaguo’s propaganda, break away from the official nature, and allow private capital to officially enter the film industry. In a field that investors are daunted by, Huaguo's film industry has officially entered the era of take-off.

Therefore, Zhang Yimou, the national teacher, is of great significance to the rise of Huaguo's film industry. If there is no him, even if there is another film master later, the take-off time of Huaguo's film industry will be delayed by at least one or two years.

This is what Zhang Yimou means to Chinese films.

(End of this chapter)