Chapter 379

"A Brief Talk on Western History" was originally intended to be a special lecture for a small group of history lovers, but after the first episode was broadcast, the ratings were so amazing that everyone couldn't imagine it!
Lecture-type cultural programs, not to mention that the ratings of the brilliant no longer plummeted in recent years, even in the heyday of the previous few years, the ratings of various lecture programs have never exceeded the peak of 0.6.

Although many well-known academic stars have been born in lecture programs, there are very few Chinese who actually watch these lecture programs and know them.

For example, Chinese people say that they all know who is talking about the Three Kingdoms, and who is talking about "The Analects of Confucius", but who has really watched their programs one by one?Such enthusiastic audiences are still few and far between.

Therefore, the ratings of lecture programs are extremely low.

JingTV's "Hundreds of Lectures", which has a great reputation, once reached a rating of 0.5 in its glory days, but now it is only around 0.3, but it is still far ahead of other lecture programs.

Xinjiang Satellite TV was full of ambitions before signing Li Fan. After all, with Li Fan's special dual identity of entertainment, it is impossible to speculate from the traditional perspective what impact Li Fan will have on the entire program after joining!
So even in the context of such a declining market share, Xinjiang Satellite TV optimistically estimated that the ratings of the program would be around 1.0, and even a very few people "had the guts" to predict that the ratings would bottom out at 2%.

The ratings monitoring report was officially released the next morning. At that moment, the entire Xinjiang Broadcasting and Television Center burst into cheers and everyone was beaming with joy, as if it was even more festive than the New Year holiday.

From the director of the station to the grassroots employees, everyone was smiling, and the clear "3.13" on the ratings report became the biggest achievement of the Radio and Television Center this year!

The ratings of the first episode of the program far exceeded the psychological expectations of Xinjiang Radio and Television media people, and were 15 times the ratings of the previous period of "Zhuzi Lectures" and 10 times the ratings of Beijing TV's "Hundred Forums"!

And, it not only easily broke the ratings record of Xinjiang Satellite TV this year, but also became the highest ratings in the history of Xinjiang Satellite TV since it became a star!

Moreover, it only takes 15 minutes to break the ratings record.

From the director and director of Xinjiang Radio and Television, down to every employee, everyone can't do the unhurried work at hand for a while, and everyone conveys joy to each other!

"3.13, my dear, the ratings of the popular national variety show "Running Man" are only over 3!"

"I never expected that our Xinjiang Satellite TV would produce a super phenomenon program."

"Look, everyone, not only this episode of "A Brief Talk on Western History" has a high ratings, but it is followed by the first episode of the TV series "Golden Years", and the ratings have also reached 0.7."

""Golden Days" has gained a lot of light, and our station's strategy has begun to bear fruit!"

Except for the TV series "Golden Years" that was aired after "A Brief Talk on Western History", other programs have also been affected to a certain extent, and their ratings have increased to a certain extent.

The program group immediately held a meeting, arranged the recording plan for the next week in advance, decided to continue the style of the previous three periods, and planned to invite the next international pianist, Mr. Lang Zhiping, to play the background music at the recording site of the program.

After the meeting ended, just as the staff picked up the phone to contact Lang Zhiping, Li Di suddenly called the Chief Producer Ji Lu himself.

After taking the call, Ji Lu smiled, smiled, and still smiled, and walked out of the office to signal the staff not to call Lang Zhiping.

"Okay, thank you, Mr. Li Di, and wish us a happy cooperation." Ji Lu put down the phone, glanced at the staff, and said, "Don't call Ling Zhiping, Li Di personally said that he would continue to be a pianist."

The staff asked: "Isn't there a conflict in his world tour?"

Ji Lu said with a smile: "Li Di said, can you squeeze some time!"

All the employees thought that they would be happy to have an internationally renowned pianist come to the show to play background music, not to mention overqualified, this is definitely beyond the standard.

This is indeed a super-standard lecture, from the venue, pianist, to the lecturer, to the content of the program, it is all super-standard.

It's just that other aspects that exceed the specifications can be seen at a glance. As for the content of the program, only insiders know it. It is obviously unrealistic for all viewers to know the significance of the Axial Age theory after watching the program.

Li Fan likes to browse the Internet. After the first episode was broadcast, Li Fan crossed the road from Gu Yating's residential area and returned to Beijing University. He checked Weibo while walking along the way.

The teachers and students of Beijing University couldn't help but tease Li Fan when they saw Li Fan:
Some students bowed respectfully and said hello: "Mr. Li is good!"

Li Fan gave him a white look: "Are you doing something?!"

The student left with a grin.

I bumped into Professor Kong again. Professor Kong rolled down the window and asked, "Where is Teacher Li busy?"

Li Fan is ashamed, you are doing something too!

Back in the dormitory, Li Fan lay comfortably on the bed and read the news and netizens' comments. He was very concerned about the online reviews of this show.

Regarding the first lecture of "A Brief Talk on Western History", netizens basically all praised it:

"After watching Li Fan's lecture, I really benefited a lot!"

"I thought I was well educated, but I didn't realize that I knew nothing until I met Shuai Li."

"I used to be a top student, but now you have turned me into a scumbag!"

"We in Huaguo should have more programs like this that objectively introduce foreign history, and don't always be intoxicated by our own 5000-year-old civilization. The world is equally wonderful!"

"Such a high-quality program, I watched the first episode, and I must watch the second episode, as long as the lecturer is Li Fan!"

……

This is destined to be the most recognized program among the variety shows that Li Fan participated in, which is determined by the nature of the program.After all, this is not a variety show.

No matter which variety show Li Fan participates in, there must be some netizens who don't want him to participate, such as "Poetry Conference", such as "The Most Powerful Brain", such as Running Man, such as "Let's Fall in Love" and so on.

After all, as many people support a variety show, there may be as many people who oppose it, and they all have their own reasons.

But participating in lecture programs has been well received all the way. After all, it is still very compelling to be a glorious gardener.

However, the first episode of the program also had a flaw, that is, the atmosphere of the lecture was very inconsistent.

Netizens are depressed, you say a cultural lecture, what does your audience mean by holding up a bunch of light boards and light sticks from time to time?Don't you think this is incompatible with the tone and positioning of the show?

This flaw directly brought a very big surprise to the editors who were waiting for the material. This time, there is no need to make up news, and just criticize and complain directly.

Xinjiang Satellite TV is very wronged and helpless for this kind of complaints and criticisms of news that appear on various platforms: Blame me?
Li Fan was also very wronged and helpless: Blame me?
(well, blame you!)
The audience rating of the episode aired on Tuesday was 3.13, the ratings of the second episode broadcast on Thursday continued to remain stable, reaching 3.11, and the ratings of the third episode aired on Saturday night remained stable, reaching 3.16.

For three consecutive episodes, the ratings have been rock-solid. This only shows two problems: first, the broadcast of the show is at its peak; second, after such a long period of hard work, Li Fan has already built a solid fan base.

The industry has already researched Li Fan thoroughly. In the past year, any program that Li Fan participated in, no matter whether it was the national variety show Running Man and Extreme with an audience rating of more than 3%, or the ordinary interviews with an audience rating of a few tenths. As long as Li Fan participates in the show, the ratings of that show will basically break 3!

Even the industry even gave Li Fan the reputation of "Third Brother", but no matter how Li Fan thought about it, he felt that "Third Brother" was a bit unpleasant.

Ma Qiang said, "You can understand it as 'brother three times a night', isn't it blown?"

Li Fan curled his lips: "Cut, that's all I can do?"

Everyone rolled their eyes, wondering if you have ever been on a battlefield?
A cultural lecture program, the audience rating has stabilized at around 3.1 for three consecutive episodes, making it one of the most anticipated variety shows this week (the reason for adding "one" is because other programs recorded by Li Fan earlier this week It was also aired online), apart from the general amazement in the industry, there are also some people who are already in crisis.

The Science Channel of Beijing TV Station (JCTV10) and the program team of "Hundreds of Lectures" are in a meeting, and the meeting is very lively.

As the leader of lecture variety shows, he was suddenly kicked by Xinjiang Satellite TV, which is thousands of miles away, and the big brother in Beijing couldn't sit still.

At the meeting, everyone began to seriously analyze, how did "A Brief Talk on Western History" achieve a rating of 3.1?
content?

But in terms of content, what Li Fan said may not be much more exciting than what the lecturer of "Hundred Schools Forum" said?
program style?

That's not the case, right?Using a large studio, using PPT for speeches, or hiring a piano master, these wouldn't be so effective, right?
Li Fan's attraction?

No matter how attractive it is, it will not attract a rating of 3.1, right? About 1% can understand, but this is 3%!Does Huaguo really have so many fans who like to read history?
In fact, it was defeated by Li Fan. Although there are not so many people in Huaguo who are interested in foreign history, who said that watching Li Fan's lectures is to learn knowledge?
"Hundreds of Lectures" is numb, what should I do?

The glorious image of my big brother in the cultural forum can't just be damaged like this, I have to find a way, and come up with a way to deal with it!After all, today is a competitive society.

The staff said: "Editor-in-Chief, there is a way, reproduce it!"

Editor-in-Chief Han was not happy, thinking that we are the big brother, Beijing TV, re-enacting the local TV station?What international joke?
Editor-in-Chief Han wiped his face and asked, "Then how do we reproduce it?"

"We can make a special program of "Hundreds of Lectures", which is also conducted on a large scale of this kind of speech. In order to be different from Xinjiang Satellite TV, we invite lecturers like Li Fan to change stars every time the forum .

Of course, the main thing is to "clone" Li Fan, everything else is secondary! "

Editor-in-Chief Han nodded, the idea was okay.

Producer Cheng Ying said: "Let's clone Li Fan first, everyone find the next batch of Li Fan now."

However, the meeting was coming to an end, not to mention finding the next batch of Li Fans, they couldn't even find the next one.

Of all the future lecturers that entered everyone's minds, none of them were qualified.

Those who can be close to Li Fan's handsomeness have no culture, and those who can be close to Li Fan's talents are not good enough for the audience... In short, Li Fan is unique in China.

For a young man like Li Fan who combines talent, appearance, popularity, fan base and other advantages in one body, there is no second in Huaguo!

The producer lowered his head and sighed: "Hey, Li Fanhuo is said to be rare. There is a reason why he is so popular! There are still 2000 giant pandas in the whole country, but Li Fan is only one!

What should we do? Although it is impossible to achieve a ratings of 3.1, "Hundred Forums" must do something, right?Could it be that Xinjiang Satellite TV was caught off guard like this?We are Jingshi! "

The editor-in-chief narrowed his eyes, pondered for a long time before saying: "There is no way!"

Cheng Ying said: "Quickly tell me!"

Chief Editor Han: “Since we can’t beat him, let’s invite him here!”

The room was silent for a while.

……

When Li Fan received the olive branch from the "Hundreds of Lectures" program group, he was lying on the bed in the dormitory watching TV.

That night was Saturday, and an interview program was playing on TV.

The stars invited in the show were unknown before, and they were all second- and third-tier actors. They were typical audiences who couldn't tell their real names but were familiar with them.

The three actors are telling anecdotes during filming. They are from the same crew, and they are the leading actors of "Golden Years" which is currently on the air.

"Golden Years", this is a TV series that was abandoned by various David TVs and finally purchased by Xinjiang Satellite TV.

With the broadcast of "A Brief Talk on Western History", "The Golden Years", which immediately followed, became the biggest beneficiary. The huge flow of "A Brief Talk on Western History" was injected into it, which directly fulfilled its reputation as a dark horse in the ratings.

In the four days since it was aired, the ratings of "Golden Years" have continued to rise, with 0.81% ratings on Tuesday nights, 0.93% on Wednesday nights, 1.04% on Thursday nights, and 1.11% on Friday nights. A phenomenal TV series was born. The popularity of several leading actors in "Golden Years" rose rapidly.

Of course, the quality of this TV series is still very high. The reason why it does not catch the attention of other famous satellite TV is mainly because there are no traffic stars in this TV series.

There are no small fresh meat and small flowers in a TV series. No matter how wonderful your filming is, it may not be worth the money.

During the interview, the heroine Yang Na half-jokingly half-seriously said: "The popularity of our TV series, they all thank the director, thank the screenwriter, and I want to thank Li Fan!"

The other two actors laughed, and the audience applauded.

The hostess asked puzzledly, "Why?"

(Well, the host is Lu Yi from "Walking with the Big Guys".)
At this moment, Li Fan's cell phone rang loudly, and Cheng Ying called.

The place they agreed to meet was a high-end teahouse near Beijing University. Li Fan was too close, and it took more than 10 minutes to walk downstairs, but Cheng Ying arrived late.

Cheng Ying negotiated with Jingshi's tone and posture, and looked confident.

Unlike other column groups, Li Fan wished all the leaders of Taiwan would come together, Cheng Ying came alone, and invited Li Fan to join "Hundreds of Forums" with the tone of "we will make you more popular".

However, he left in despair after an hour, and "Lecture Forum" became the second program that Li Fan rejected from Beijing TV after "Spring Festival Gala".

Li Fan is not narrow-minded, and the reason for rejecting "Hundred Schools of Forum" is not Cheng Ying's typical Beijing TV style. In fact, Cheng Ying was also very enthusiastic about Li Fan's invitation, although he prefers to brag.

There is only one reason why Li Fan didn't go to "Hundred Schools Forum", the program is the same.

There is no need to watch a program with the same content twice, life is so short, Li Fan doesn't like repetition, he prefers to experience.

As for Cheng Ying's claim that JingTV can make Li Fan more popular, Li Fan doesn't quite agree.

Because he found that he seemed to have broken a bottleneck and passed the stage where the platform influences stars.

For him, as long as it is a satellite channel, as long as it is a TV station that people all over the country can watch, there is not much difference between Beijing TV and Xinjiang Satellite TV...

(End of this chapter)

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