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Chapter 962

"That Summer" and "Internet Affairs" can be said to be two completely different genres.

The former is a purely commercial film, and it is a popular youth film, and it is directed by Chen He, so it can be said that it has achieved such a result.

But to be honest, "Internet Affairs" cannot be regarded as a commercial film strictly speaking, because it is a somewhat cruel film that exposes social phenomena.

Nan Ke himself is not a very commercial director, but after experiencing films such as "Hua Guo Partners", Nan Ke also took commercial elements into consideration when shooting.

"Network" is neither sensational nor biased, it just presents facts and tells stories.

But because of this, it has aroused the favor of many people. Compared with those literary films, people can't understand at every turn, the rhythm is slow, and people are drowsy. The difference is that "Network" has attracted many people to watch. Everyone applauds loudly.

Because although "Internet Affairs" exposed many dark sides of society, it also showed some bright things.

It's not like those directors of literary films, who shoot one-sidedly at every turn.

Instead, it seeks truth from facts and restores the prototype of the story.

Of course, "Internet Affairs" can't compete with "That Summer" at the box office, but it is called the most conscientious reality-themed film.

"Hua Guo Partners" is a purely commercial film, while "Internet Affairs" conforms to the core of most literary films, which is to expose some negative social phenomena.

However, he didn't make up things to shoot things in the darkest way, but told the story from the standpoint of a bystander without bias.

"Compared to those literary directors who always like to expose the worst side of human nature, Director Nan Ke deserves to be the director who can make a phone call like "To Live". Seeking truth from facts, yes is yes, no is no, as for the rest, leave it to the audience to evaluate. I think this is what filmmakers should do. Tell the story and let the audience evaluate instead of your own Thoughts are imposed on the audience." Few film critics wrote this in "Film Weekly".

"There are indeed many problems in our society, but we should not only look at the negative side of everything, but ignore some objective facts. There is a bad side, but naturally there is also a good side! "Network" does a good job, it does not tell You, what to do, is good or bad, but show it and let yourself judge. This is what we want to see." - "Light and Shadow".

"Adults have their own set of values, and know what is right, what is wrong, what is good, and what is bad. What we need is a complete story, not some directors who randomly entrain private goods. Good. A movie should be a movie like "Network"." - Beijing Entertainment Report.

In comparison, the film "That Summer" is a commercial film after all, so in terms of film critics, especially those who like literary and artistic genres, it is natural that they will not get much favor from them.

However, the box office results of "That Summer" are there. Although there is nothing to pursue in terms of awards, it is enough for Chen He to be wary of first-line directors in terms of box office.

Of course, to become a great director, Chen He still lacks a big production.

Don't look at the people in China who talk about that award and this award all the time, but in fact, a director who can be called a great director depends on the award alone, unless he wins an Oscar or something, otherwise, it still depends on the box office.

Therefore, a real big director may pursue some awards, but it is definitely not those awards in China.

In the early years, the awards at Cannes, Venice, Berlin and other film festivals were relatively high, but with the rise of Hollywood, these film festivals gradually lost their popularity.

Therefore, the box office is more convincing. Looking at those domestic directors who can be called great directors, which one is not a box office plus?
Sanle Animation, oh, it’s not renamed Sanle Entertainment now. In the animation studio, Fu Junle walked with Lin Xiao among the computers. Those employees in their 30s and [-]s were sitting in front of the computers, busy respective work.

Lin Xiao also has a general understanding of some computer animation production processes these days, and knows that these people are doing renderings for animations such as "Peppa Pig".

After leaving the studio and entering an independent office, Fu Junle said: "There are more and more company projects now, but except for "Kung Fu Panda", the others are basically animation dramas."

Zhang Yan sat on a sofa and said, "What? Do you have an idea?"

Fu Junle nodded and said: "In terms of income, "Peppa Pig", "Joyful and Big Big Wolf", "Bear Infested" and so on may not be as good as "Kung Fu Panda", but now the movie market is getting better and better, animation There is also a growing market for movies, so we want to make animated movies."

"Do you have any specific ideas?" Lin Xiao asked.

"The current idea is to launch the movie versions of "Peppa Pig", "Joyful and Big Big Wolf", "Bear Infested" and other animations, and the production stage has already begun." Fu Junle said.

Lin Xiao nodded: "This is very good. This kind of animated film supported by IP has low risk and high reward. However, you can't sit still. It's time to develop a new series. Is there any progress in this regard?"

Fu Junle continued to nod and said: "Yes, at present, in addition to these series of cartoons, we have also acquired the animation adaptation rights of some popular online novels, and are planning to launch animated series of these online novels. We have discussed, or According to the existing process, the animation series will be launched first, and then when the animation series reaches a certain number, the film version will be launched."

"But the animation series adapted from online novels, the peripheral products are not easy to sell, right?" Lin Xiao asked.

"This is indeed the case. The animation series adapted from online novels are aimed at the adult market, not the market for all age groups. However, we have also tried animations for all age groups, but none of them are very good. The effect." Fu Junle said with a wry smile.

Currently in Huaguo, the best one is Sanle Animation, but similarly, in recent years, other domestic animation companies have gradually risen.

Although the position of Sanle Animation in this aspect is still unshakable, but in terms of market share, apart from those animation series that have gradually become brands, Sanle Animation has developed to a certain extent in the adult market, but In the younger market, it is somewhat hesitant.

But it is understandable when you think about it. The basic disk of Sanle Animation is very stable, and the development of other aspects is all developed towards stability.

After all, although the domestic market for animated films has been very hot in recent years, the risks are still high, because animated films, especially large-scale animated films, are time-consuming and labor-intensive, and the investment is definitely not low.

(End of this chapter)