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Chapter 586 Super High Rate of Return

Lu Zhanbo, a representative of high-IQ but low-EQ academic masters, would often do some seemingly absurd actions, such as inviting Lin Wanyu to watch science and education films together.

But in fact, he is a very cute and cute boy, among the most popular male characters among girls in "Love Apartment" made on the Internet.

Lu Zhanbo is second only to Zeng Xiaoxian!
Other characters, such as Chen Meijia, this home girl whose math is worse than kindergarten children, is a bit of a nympho, but she can bear hardships and stand hard work, and work hard.

Waiting for the characters, each one is fresh and refined, and each one has such and other shortcomings, but they are deeply loved by everyone.

"Love Apartment" is of course inseparable from the word love. Although most of the time, except for the last one, the word "love" is not clearly highlighted in the whole film, the whole film has been criticized by many people. It is called a model of romance films.

Because of love, the love born in the most ordinary, is the most real!

"Love Apartment" was out of control, even under the strong pressure of "Rouge Time", it still moved forward with a heavy load.

Especially in the last episode, "Love Apartment" exploded with amazing energy.

The highest ratings actually broke by 3 points, and the combined ratings of the six stations were close to 15 points.

This is already the highest ratings in recent years. Although it is added up by many TV stations, it all means that "Love Apartment" is extraordinary.

In the end, Lu Zhanbo's "Lonely Square Root Number Three" was widely circulated, and it was considered to be the most ferocious confession poem of a schoolboy otaku.

"Love Apartment" is over, but not only has the popularity not diminished, but it has become more and more popular.

For the second round, the audience rating was only a little lower than the first round, and the on-demand rate on the Internet was frighteningly high.

Lin Xiao once again proved that his vision and his works are still synonymous with miracles.

The brilliance of "Rouge" was overshadowed by "Love Apartment", even if this drama is the annual ratings champion, even if this drama has many big-name stars joining.

The first season of "Love Apartment" has come to an end, but the voice of the second season of the show is quite high on the Internet.

Many young people even said that after watching "Love Apartment", for a long time, they couldn't get excited about watching any drama, because no drama could do it, and they couldn't stop laughing.

"Extraordinary brain circuits, hilarious lines, all kinds of tricks to kill, all kinds of ordinary things that happen in life, in this drama, they can always be played out, this is "Love Apartment"! "

"A good man is me, and I am Zeng Xiaoxian!"

"Everyone yearns to live in such an apartment full of warmth and laughter. People like Lu Ziqiao finally stopped, because the people here and the things that happened here are so amazing. Irresistible!"

"While laughing and cursing, we will find that in fact, life is wonderful everywhere, but we don't pay attention!"

"Looking forward to the second season as soon as possible, I really want to see the next story of this group of funny people."

"An ordinary thing can become extraordinary in "Love Apartment"!"

"I've watched "Love Apartment" three times, and I want to continue to. Every time I'm in a bad mood, just watch two episodes of "Love Apartment" and that's enough."

"Encounter bad things, go and watch "Love Apartment". Watch Zeng Xiaoxian, and you will find that we are actually very lucky!"

"Love Apartment" drove low and walked high, which really blinded many people's eyes.

In other words, no one thought that a low-cost indoor sitcom could surpass the absolute big production "Rouge".

It's not that there are indoor sitcoms in China, but they are usually used by some local stations to fill the spare time, but who would have thought of it?A "Love Apartment" tells everyone that indoor sitcoms, well shot, can also be comparable to blockbuster movies.

The impact of "Love Apartment" is that several indoor sitcoms have suddenly been filmed in China, and many of them are dramas that imitate the model of "Love Apartment".

There is no way, the interests are touching, someone has settled a bill for "Love Apartment".

It is conservatively estimated that after the sale of the second-round broadcast rights and network broadcast rights of "Love Apartment", the return on investment is as high as 1000 times based on an investment of 30 million, and this is still a conservative estimate.

What is this concept?It's faster than stealing money, right?
So "Aisha Apartment", "Sweet Apartment", "Love Villa" and other films imitating "Love Apartment" were released quickly.

It's just a pity that these people see "Love Apartment" too simply.

As a result, painting a tiger is not an anti-dog.

In fact, anyone who really understands knows that the success of "Love Apartment" is certainly related to its own creativity and quality, but the key to "Love Apartment" being able to explode in a short period of time is the excellent publicity and marketing.

Otherwise, how can a drama with no big-name stars and all amateur actors be so awesome?
Don't be so nonsense!

After the "Love Apartment" fire, the media once again demonstrated what it means to be immoral.

"Lin Xiao created another miracle. The three-none TV series "Love Apartment" with no stars, no big investment, and no special effects withstood the huge pressure of "Rouge Flowing Years" and successfully broke through!"

""Love Apartment" triggered an apartment craze, but Lin Xiao told everyone that urban sitcoms are well shot, and they are not inferior to blockbuster movies at all."

"The victory of "Love Apartment" alone!"

"Lin Xiao: Who else?"

They completely forgot that before, they praised "Rouge" and stepped on the draft of "Love Apartment".

However, the influence of "Love Apartment" was beyond Lin Xiao's expectation.

No, "Kung Fu Panda", which was not favored before, on Tianhua's side, Yao Ding actually came to interview and asked whether "Kung Fu Panda" still needs investment?
There is no way, these days, the film and television industry is not easy to mix.

This year is definitely a bumper year for Lingxiao Pavilion, and for Lin Xiao himself. Just one "Love Apartment" has made Lingxiao Pavilion eatable for many years.

Now the outside world is so loud about the second part of "Love Apartment", it can be seen that "Love Apartment" has successfully created a new IP, and with the current popularity, as long as the second part is not too bad, basically the income is Guaranteed.

An independent drama and a big IP that has created an IP and is likely to make several sequels are completely different things.

With a return on investment of more than 30 times, who can not be jealous?
In fact, the return on investment of "Love Apartment" is far more than 30 times.

A network broadcast right alone sold 2 million.

The playing rights for the first round, the second round, and the third round all added up to more than this number.

Not to mention the copyright value of "Love Apartment".

But this year, it seems to be not a good year for domestic film and television companies, especially the few giants.

Tianhua entered the North American market and jointly invested more than 2 million US dollars in a large production with a North American film company. As a result, the global box office was even less than the cost price.

(End of this chapter)