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Chapter 459 Word of Mouth Gap
When Fan Wencheng saw the score of "Marginal Man", he was a little discouraged.

And when he saw that the score of "Infernal Affairs" was as high as 9.5 points, his first reaction was that "Infernal Affairs" had a score of 9.5, otherwise, how could it be possible?

Although he has seen this movie and it is indeed very good, it is impossible for him to achieve such a high score.

It's just that after reading the comments below and the reasons for giving points, Fan Wencheng sighed.

"Whose eyes can speak, Lin Xiao's eye skills are simply amazing, the melancholy eyes, the desperate eyes, the confused eyes, each eye can appear appropriately in a specific scene. (9.8 points)"

"Originally, I was going to give 0 points for the ending that made me unhappy, just because I was so willful, but when the last sentence 'Hello, police' came out, I suddenly felt that maybe this ending is the best. The best ending, right? (10 points)"

"Being able to make a character like Sha Qiang who seems to be a soy sauce made me cry. It's nothing to say. I don't give ten points because I'm afraid you will be proud. (9.9 points)"

"I like the part in the audio store the most. Maybe if it weren't for the trick of fate, putting aside their identities, maybe the two of them would become real good friends? (9 points)"

"At the moment when Chen Yongren looked back, I fell in love with this vicissitudes of life man, his eyes are so attractive. (10 points)"

"Although I don't like tragedies very much, I have to say that, except for the ending, every second of this movie was shot very well. (8 points)"

Every comment seems to be laughing at himself, this is what Fan Wencheng feels at this moment.

What next?
The next day, the box office data for the first day of the Spring Festival schedule was freshly released.

Not surprisingly, "The Marginal Man" won the box office champion on the first day.

The number of films scheduled is 25%, and the total box office is 28550 million.

"Infernal Affairs", which ranked second, accounted for 19% of the film schedule and a total box office of 26355 million.

The market closed at 8.9 million on the first day.

"Borderman" and "Infernal Affairs" became the biggest winners.

Although "Marginal Man" won the box office champion on the first day of the Spring Festival schedule, with a box office of nearly 3 million, the performance of "Infernal Affairs" is not bad.

The key is that according to the existing word-of-mouth performance, "Infernal Affairs" completely kills "Marginal Man" in seconds.

9.5VS 7.0, this is a completely two-level film.

And this kind of score comparison is likely to affect the box office trend of the next two films and the film schedule of the theaters to a large extent.

At the same time, according to the survey report of the cooperative theater chain, which most directly reflects the movie box office word-of-mouth data, "Infernal Affairs" directly surpassed "The Marginal Man".

If the ratings of the film and television library may be manipulated by the navy, then it is basically impossible for the investigation report of the theater to have such a situation.

So this data, to some extent, is more authoritative.

Among the data, among nearly a thousand survey reports on "Infernal Affairs", more than 90% of people think it is a rare classic.

Less than 2% of those who think it is not good-looking!

On the other hand, "The Marginal Man" has a favorable rate of less than 60%, which is even worse than the rating response of the film and television library.

On the side of "Marginal Man", Fan Wencheng came to the distribution department of Tianxing Film and Television early on.

"The situation is not optimistic. This is the theater's survey data report, please take a look." Tang Ai, who was in charge of the distribution of "Marginal Man", distributed a report to everyone participating in the meeting.

After reading the theater survey data report, everyone present looked solemn.

Fan Wencheng looked very embarrassed. "The Marginal Man" was filmed by him. Although the biggest problem with this movie was the script, as the director, he had an unshirkable responsibility. Although this is not the time to discuss this, but After all, this survey report is not only done by Tianxing Cinemas, but also by other jointly issued cinemas.

The "Marginal Man" of Tianxing Cinemas is his own son, so of course he can be given preferential treatment, but other cooperative theaters, not only the film "Marginal Man" can choose.

And the most direct impact is that once the box office and attendance of "Marginal Man" are not satisfactory, then they will definitely reduce the number of films scheduled and give them to other films that perform better.

And the best-performing film so far is "Infernal Affairs", the most direct and biggest competitor of "Marginal Man".

Up to now, it is difficult to use some dirty tricks like in the past. There have been many similar accidents in China, which has also made the distribution of movies more and more transparent. Some small actions are difficult to achieve results.

In particular, the strength of "Infernal Affairs" is not bad, and they can't let them handle it at will.

"Over there in the video library, you can find someone to review some ratings."

"However, the investigation of theater chains still cannot be changed."

"As long as the attendance rate goes up, the theater's investigation is irrelevant."

"But even if you earn points, it's impossible to compare with "Infernal Affairs."

"Then give "Infernal Affairs" a wave."

"I don't agree, we can do this, and the other party can do the same"

For a while, there was a lot of speculation in the conference room, and finally decided to adopt this opinion.

The influence of the film and television library is biased towards the general public. The survey of the theater chain is a private survey and will not be disclosed to the public. It is only used as a reference standard for the film arrangement of the theater chain.

The most direct impact of the theater lineup is the attendance rate.

The matter of "Marginal Man" is not listed for the time being. It is the second day of the Lunar New Year, which is the second day after "Marginal Man" and "Infernal Affairs" are released.

The good word-of-mouth of "Infernal Affairs" exerted its power.

Huaying Cinema in Beijing belongs to Hua Cinema Line, which is the largest theater chain in China, accounting for more than 30% of the screens.

Huaying Film Group belongs to Huaying Group. In terms of film arrangement, except for Huaying's own films, other films have always adopted the most normal commercial model.

Both "Infernal Affairs" and "Marginal Man" have a cooperative distribution agreement with Hua Cinema Line.

Beijing Huaying Cinema ticket window.

"06:30, "Infernal Affairs", two copies!"

"Sorry, the tickets for "Infernal Affairs" at 06:30 are sold out."

"What about the one at 08:30?"

"I'm sorry, there are no tickets for today's "Infernal Affairs". Only the last show at 11:30 is still available. Do you want it?" asked the conductor.

"It's too late at 11:30, isn't the nearest one gone?" the man asked unwillingly.

"Um, sorry, they're all sold out."

"Then it's at 11:30. If I knew it, I would have booked online earlier." The man finally nodded.

"Okay. Uh. Sorry, the last two tickets at 11:30 were also bought," the conductor said with some embarrassment.

Just when the man was hesitating, the last two tickets for the last game were also bought by other people through other channels.

"Honey, there are no tickets for "Infernal Affairs" today, why don't we watch something else?"

"But I just want to watch "Infernal Affairs". I heard that the movie is very good." The girl said dissatisfiedly.

(End of this chapter)