card star

Chapter 449

In terms of publicity, everyone has their own unique tricks and blows their own.

In terms of distribution, it is also a battle between dragons and tigers.

Although Tianxing and Xuanhuang have a lot of advantages in this aspect, the High Heaven Pavilion is not too far behind. After all, with the success of the previous two films, the High Heaven Pavilion has established a good cooperative relationship with many domestic theaters. .

Time flies, and in a blink of an eye, 2017 came to an end. After continuous publicity efforts, the three police blockbusters "Infernal Affairs", "The Outsider" and "Marginal Man" became the three most watched films at the end of the year.

Although it is said that during the Spring Festival, not only these three blockbuster films will be released, but because these three films are of the same type, and they have always been staged scenes of falling in love with each other, comparing each other, and competing with each other, so, on the contrary, let these three films This film produced a publicity linkage.

In particular, "Infernal Affairs" and "Marginal People" are particularly prominent because they have been hurting each other since the filming started.

However, by the end of January.

"The Outsider" was the first to announce that the first premiere will be held at the Beijing International Theater on February 2st at 1pm.

Although it is said that because the schedule of "The Outsider" is staggered from "Infernal Affairs" and "Marginal Man", a few days in advance, there will be some disadvantages in terms of schedule, but in fact, many people think that this is exactly the time of "The Bureau". "External Bureau" The fisherman reaps the benefits.

The result is also obvious. Because "The Outsider" missed two other films of the same type, it took the lead in holding the premiere ceremony. Therefore, the premiere ceremony was also attended by the media and film critics.

Firstly, "The Outsider" is the work of director Chen Muda, secondly, Xuanhuang Film and Television, the veteran film and television giant's network and appeal, and thirdly, the investment and star lineup of "Outsider" are also enough to make a blockbuster movie category.

So the premiere of "The Outsider" went very smoothly.

And director Chen Mu is worthy of being a famous director, his works did not disappoint everyone.

After the premiere, the ratings from critics and fans were not low.

It can be regarded as the beginning of the box office battle for this year's Spring Festival stalls.

Although the release time of "Outside the Game" was staggered, and it was not released on the first day of the Spring Festival, but a week earlier, "Outside the Game" was called a wise choice by the media.

Because in the week before the Spring Festival, although the box office market is definitely not as good as the Spring Festival, but because there are no other strong competitors in the same period, the number of films for "Outside the Game" will definitely exceed expectations.

However, the staggered schedule of "The Outsider" naturally made "The Outsider" less gimmicks and topics. The media obviously paid more attention. After the premiere of "The Outsider", it was announced that it would be released in a few days , the two films "Infernal Affairs" and "Marginal Man" held their first premieres at the same time. The direct competition between these two films obviously attracted more media attention.

"Infernal Affairs" will be held on February 2th, the 8rd day of the twelfth lunar month at Tianhua International Cinema in Beijing.

Immediately afterwards, "Marginal Man" also announced that it will be held at the Beijing International Theater at 2:8 pm on February [-]th.

Tit for tat, at the same time, in the same city, the premieres of "Infernal Affairs" and "Marginal Man" were held at the same time.

This news has attracted the attention of most of the media circles, and finally it is here. Although "The Outsider" feels a bit profitable because of the staggered premiere of these two blockbusters of the same type at the same time, but In comparison, the media and the general public obviously prefer this rhythm of fighting to the end.

From the pre-opening press conference, to the mid-term publicity, to the current premiere, "Infernal Affairs" and "Marginal Man" are almost a one-stop trend. Of course, "Marginal Man" is obviously more dominant in this respect.

However, many media are also wondering, what kind of hatred is this? Even if it is the same period, the same type of movie, there is no need to be so extreme, right?

Although everyone knows that Lin Xiao and Tian Xing once had grievances, but that was all a matter of the Year of the Monkey. Could it be that it has not been solved yet?

The tit-for-tat confrontation between the two films has reached the point where people in the media are dumbfounded.

In fact, Lin Xiao really didn't want to hurt both sides like this, but helplessly, Tian Xing and Fan Wencheng seemed to be unhappy with him, and they couldn't avoid the posture of wanting to make Lingxiao Pavilion collapse.

On February 2th, the 8rd of the twelfth lunar month, Huaguo's traditional small year, on this day, the entertainment circle, media circle, and film and television circle all focused their attention on the capital.

Countless well-known film critics, filmmakers, and film fans from all over the world traveled thousands of miles to the capital to attend the premieres of these two films.

However, "The Marginal Man" obviously has more advantages in this respect. After all, the cast and investment of "The Marginal Man" exceeds that of "Infernal Affairs".

Moreover, Tianxing, as one of the best private film and television giants in Huaguo, has neither connections nor appeal, which a rising star like Ling Xiao Pavilion can match.

So although "Infernal Affairs" also sent invitations to those media film critics, but in the end, only a small number of invitations received a response.

And most of them chose "Marginal Man" among the two choices.

On the eve of the premiere, the main creators of "Infernal Affairs" were not in such a good mood.

Because although there are quite a few media who come, many of them are small media, and there are only a few big and well-known media and well-known film critics.

On the other hand, on the side of "Marginal Man", hundreds of media, large and small, came, and well-known film critics completely crushed "Infernal Affairs".

On New Year's Eve, at 06:30 in the evening, the invited people entered the cinema one after another, but only a few major TV stations, editor-in-chiefs and editor-in-chiefs of magazines came.

And most of the large TV stations and magazines who came here basically sent their deputy staff to support them.

However, this is enough to show that the influence of Ling Xiao Pavilion is no longer something that Tian Xing can suppress at will.

Otherwise, in such a situation, I am afraid that he would have been crushed long ago.

"Although Lingxiao Pavilion has sprung up in recent years, it is still not as attractive as Tianxing." A deputy editor-in-chief of a magazine said softly.

"Who says it's not? Although most of the people who came here were deputies, it already shows that the High Heaven Pavilion is no longer a small role." A colleague next to him said with a smile.

"You said, is it possible for "Infernal Affairs" to continue the miracle of the past two films in the High Heaven Pavilion?" A film critic asked with a smile on the side.

"It's hard to say, Yang Hao is not the kind of director who is purely commercial. On the contrary, I hope that the new film of High Heaven Pavilion will not be like the previous two films."

"However, although there are only two films, have you noticed that the High Sky Pavilion has actually made great progress in this area. "The Iron Fist of Shame" is purely funny, without much connotation, and "My Sassy Girlfriend" Although it is also a popcorn-style movie, it has made great progress, it is no longer the kind of movie that relies on gimmicks to win, "My Sassy Girl" still has a lot of things to appreciate."

(End of this chapter)