card star

Chapter 1168

Today is a world of great unity, at least in terms of festivals, the country is greatly influenced by foreign countries.

In fact, it mainly has a lot to do with the promotion of merchants.

For example, on Valentine's Day, there is a big basket, and the domestic male compatriots are simply miserable.

Every month of the year has Valentine's Day.

What is January 1, what is Valentine's Day, and 14 is the traditional Valentine's Day in the West.

314, white valentine, 414, black valentine, 514 what is yellow rose valentine, 614 kiss valentine.
Barbara, it turned out that there were as many as a dozen Valentine's Days in one year. I can only say that they are so fucking good at playing.

Of course, among the more widely accepted imported festivals, the most famous ones are 214 Valentine's Day and Christmas.

And Christmas, now in China is also a festival that businessmen attach great importance to.

Of course, in China, the film market, Christmas and Western Christmas schedules are definitely not the same, but this is also a relatively hot schedule.

Because there are only a few days between Christmas and New Year's Day, although there is usually no holiday in China for Christmas, for many people, Christmas is also a very important holiday.

Or it is a very lively and must-have festival, especially for young couples.

The schedule after the National Day file is probably counted from Christmas, which can be counted as the Lunar New Year file.

So this schedule is still a schedule that the film company attaches great importance to.

This year is different from previous years. This year's Christmas to New Year's Day period can be said to be full of blockbusters. Of course, this blockbuster is a bit different.

Because it is very strange, the 2D animation film "Spirited Away" produced by Sanle Animation was the first to announce the finalization this year. Originally, if the big 3D movie produced by Sanle Animation is placed in this schedule, I am afraid that it will be other animation companies. Regardless of the film company, they will avoid the edge, at least they will stagger for a week.

But this year is different because Spirited Away is a 2D animated film.

This has led to many people directly thinking whether "Spirited Away" is a movie like "Peppa Pig Celebrates the Spring Festival".

However, the "Peppa Pig" series has accumulated a large number of fans anyway, but what is "Spirited Away"?It can't be said that there are no advantages, at least Lin Xiao's name alone is enough to attract a large number of audiences.

But obviously the level of threat is far less than Sanle Animation's 3D animation big movie.

As I said before, since the rise of Sanle, since Lin Xiao’s many major animation films have swept the world, and since the establishment of Leman, the domestic animation industry has ushered in a wave of leapfrog development.

And more and more funds have begun to be invested in the animation industry, including several major domestic film giants, and they have also begun to pay special attention to animation films.

For example, the Guoman company created by Ari and Tiansou has no shortage of funds, nor does it lack of people.

This year, Guoman's first major 3D animation movie, "The Adventures of Giants", cost nearly 5 million Chinese dollars to create.

It even hired a well-known foreign animation film director, Ari Stephen to direct.

It can be said that it is ambitious and wants to fight a beautiful turnaround, proving that it is not only Sanle who can do animation in China. Originally, Guoman was still worried that it would collide with Sanle animation. After all, Sanle’s tiger is still strong However, the sweep of "Despicable Me" and "Wall-E", no matter how confident they are, Guoman does not dare to face its edge.

But it turned out that Sanle, or Lin Xiao, unexpectedly made a foolish trick this time.

2D animated movie?What a joke, such an old-fashioned, old-fashioned thing, I am afraid it can only deceive some die-hard fans of Lin Xiao and Sanle, right?

In this regard, Ali Stephen is also full of confidence.

"3D animation has long replaced hand-drawn animation as the mainstream of the world's animation industry. Even the DSN Group, which was once the best at hand-drawn animation, has already disbanded the hand-drawn animation department. Therefore, "Spirited Away" is doomed to fail. The winner is the loser of the era." Aristephine said confidently.

"But that person is Lin Xiao, so is it safer to avoid it?" Xu Tian, ​​the CEO of Guoman Animation, is still relatively conservative, or in other words, Lin Xiao puts too much pressure on him.

In other words, Guoman animation can't afford to lose, because this is the first major production after the establishment of Guoman, which can be said to be a work of rectification.

Once lost, the consequences would be disastrous.

"Hehe, I don't think you need to worry about this. Take a look at this copy. We are not the only ones staring at Sanle and Lin Xiao." Chang Xiaotian, the executive director of Guoman Animation, took out a document with a smile Pass it to Xu Tiandao.

"Starry Sky"?Tianhua and Tianxing, the one jointly invested by Tianchen?Actually choose to release it during Christmas?
But then Xu Tian smiled wryly and said, "It seems that they also want to step on San Le's position this time."

"So, I think this is a good opportunity, a good opportunity to defeat Sanle Animation head-on." Chang Xiaotian said with a smile.

"Don't forget, we're in 3D, and Spirited Away is only in 2D! We have a natural advantage, and it's very obvious," added Aristephon.

The fact is true, the decline of 2D animation is not only in terms of technical obsolescence, but also in the environment.

At present, almost all cinema chains in China, and most of each cinema has 3D screens, as well as IMAX or Chinese giant screens, and these are all prepared for 3D movies.

Of course, it’s not that there is no market for 2D movies, but, in comparison, the same lineup of 3D movies, because of ticket prices, must be much higher than 2D movies at the box office.

This is why many movies have to be made in two formats, one is in 3D format and the other is in normal format.

Another point is piracy, 3D piracy is obviously much more difficult than 2D.

"I think we should be careful, or to be on the safe side. Lin Xiao is too evil. When he was filming the monster movie "King Kong", many people looked down on him and thought he was difficult to shoot well, but the result? "Xu Tian is obviously still more inclined to conservative release.

"In fact, we can't help it anymore. Once "Starry Sky" directly meets "Spirited Away" in the same schedule, then we can be sure that the media will definitely not let our "Adventure of Giants" go. If we avoid it , so isn't it an indirect proof that we don't have confidence in our films?" Chang Xiaotian continued.

"Yes, and if "The Adventures of the Giants" is also scheduled for Christmas, then we can use this as a gimmick to hype it." Ari Stephen said.

"Compared to "Spirited Away", we actually have fewer advantages, because they have Lin Xiao, and one person can outweigh the effect of tens of millions of publicity, so we have to fight." Chang Xiaotiandao.

(End of this chapter)