A cheap business empire starting from mobile phones

Chapter 48 Mobile Phone Pricing for All
When Lin Shu heard this number, the corners of his mouth twitched in confusion, his eyes darkened, and he almost fainted.

This Huang Jiangbin really dares to think!

Treat him as the Holy Mother, and National Science and Technology as a charity organization, and give away the National Mobile phone to others for free.

Lin Shu shook his head, and said meaningfully: "Our national science and technology must make money after all, and the year-end bonus can only be issued after the pre-sale gold. Minister Huang's pricing is bolder than me."

"Sorry, sorry, it's true, the price is too low." Huang Jiangbin woke up.

His quotation just now was 1499, the price of a high-end semi-smart machine. If this price is exposed, regardless of the configuration, it will definitely be snapped up, causing a ten-level shock in the industry.

Think about it, another flagship phone sells for 1499 yuan, the national mobile phone with the same configuration as the flagship phone, and the performance is better than the flagship phone, only sells for [-]. If it is sold at this price, other manufacturers will go crazy, thinking that they are viciously competing and destroying the industry rule.

Although Quanmin Technology says it will become famous in one battle, it will definitely be beaten by the industry, which is an act of death.

It was his mistake to focus on mentioning a number to shock the world just now, without considering the actual conditions.

And even if it can really withstand the sanctions of the industry, if it is sold at this price, Quanmin Technology has no room for profit at all.

Can't last long.

Lin Shu definitely couldn't do it at the price of 1499, at least not now, so he rejected the proposal and asked Yang Feiyan, "Feiyan, what do you think our price should be."

"Ask me?" Yang Feiyan was stunned for a moment, not understanding why Lin Shu would ask her about such an important matter.

"Yes." Lin Shu said to Yang Feiyan with a smile, "I'm asking you, what do you think the price should be?"

Lin Shu didn't know how to use Yang Feiyan earlier, but now he knows how to use her as a backup and execution target.

Yang Feiyan has a good memory, and basically can remember everything she is told. Lin Shu will tell her the arrangement for a period of time and ask her to remind herself.

She handles things meticulously and methodically. Many of Lin Shu's ideas are too presumptuous and irrelevant. After ordering her, she can implement them meticulously.

During this period of time, she helped herself a lot and saved a lot of trouble.

It seems that having a competent assistant is a happy thing.

It was right to snatch her from Gao Hai back then.

"Uh..." Yang Feiyan pondered.

She also has thoughts about mobile phone pricing.

Lin Shu likes to use configurations to compare mobile phones and pricing. In fact, she thinks that from the perspective of customers, she basically does not compare configurations.

Or do not understand the configuration at all, what memory 2G, 3G, what memory storage memory, what is the difference?

From the perspective of customers, basically they think it is easy to use and the brand, and they buy it when they like it.

So for the price, Yang Feiyan said: "6000, I think 6000 is quite appropriate."

"What's the reason?" Lin Shu looked at Yang Feiyan and asked.

Yang Feiyan had a reasoning process, and said slowly: "The low-end smart phones are semi-smart phones, the price is 1000-3000, the normal mid-range phones are 6000-9000, and the high-end phones are more than 20. There are a lot of extremely poor performance. Counterfeit phones range from 6000 to [-]."

"The purpose of our National Science and Technology is parity, and parity is not low price, so too low a price is not in line with our purpose, and it is not good for our company's development. After all, our company is waiting for this mobile phone to make money and solve the financial crisis."

"So based on the company's internal and external environmental factors, I think the best price is 6000, which is the limit of mid-range phones. This number is not a high price of tens of thousands, nor is it a low price of one or two thousand. Consumers accept the price of tens of thousands of high-end phones, and our Quanmin S1 has the performance and appearance of high-end phones, but the price is only half, regardless of the configuration, the price alone is already the best selling point, so 6000 is very suitable.”

"More importantly, it is also the best choice for our company's profitability."

At the end of Yang Feiyan's speech, her eyes were bright--the price of 6000, taking the cost of 3000 as an example, if 3000 units were sold, the net profit would be 20 million. If 600000000 units were sold according to the bet, the net profit would be 6 million. The profit is 300, my God, 9000000000 million yuan, if the annual plan is to sell 90 million units... Mom, it is 0, [-] billion, how many bowls of flat meat from Sha[-] County can you buy.

Lin Shu retrieved the data of the National Mobile Phone 1, which included various features, supplier selection, and final cost calculation.

To be honest, he thought about the price of 6000, and he once determined the price of 6000, but later thought that this price was not enough to shock the industry, not enough to bring about industry changes, and not enough to fit the theme of 'redefining smartphones', so he Hesitated.

There are only four days left before the press conference, and there is not much time for him to think about it. It must be determined within these two days, which is why he asked the two of them.

After a while, Lin Shu put down the information and said in a low voice: "6000 is not impossible, but is it too expensive? Can consumers afford it? Our main customer groups are college students and newcomers. Buy it?"

Huang Jiangbin also proposed a price of 6000, but Lin Shu thought it was too expensive, which was the same reason for his refusal. He thought about this issue seriously later, and replied: "Boss Lin, to be honest, people who can afford smartphones will People who think 6000 is cheap, but those who can’t afford a smartphone think 2000 is too expensive, and the price of our Quanmin 1 will not be lower than 2000.”

Yang Feiyan thought about it along this line of thought, stuck out her tongue where no one was paying attention, and agreed: "That's right, let alone 2000, I also think 1000 is expensive, but I know that the original price of a smartphone is 6000." The price of [-], now that I think about [-], I think it’s cheap.”

Speaking of this, Yang Feiyan felt ashamed. Back then, she would hesitate to eat clear soup powder for three yuan or bone soup powder for four yuan. Now it is 6000 yuan (this is 6000 yuan!), and she thinks it is cheap.

Don't be arrogant and depraved!Xiao Fei.

What they said made sense, but Lin Shu still insisted: "It's too expensive, it doesn't fit our original intention, and it doesn't fit our future."

Lin Shu took a longer view, seeing three years later.

Three years later, Quanmin Technology will inevitably become the largest mobile phone manufacturer in China. It has opened the era of smartphone parity with the Quanmin mobile phone, and will return to the era of the previous life. A high-end smartphone costs 3000, and the top configuration is only 4000.

When people turn to the historical side and praise the achievements of the national science and technology, they find that the first generation machine for the whole people sells for 6000 yuan, but the actual cost is less than a thousand, and it is easy to be criticized by words and pens.

However, Lin Shu didn't really care about reputation - he wasn't born as a scholar-bureaucrat, so reputation was more important than chastity.

But from a longer-term perspective, from the perspective of the meaning of the representation of the whole people, there should be no major stains.

6000 is not expensive in this era, but it will still be expensive in the future.

"Then 5000?" Huang Jiangbin suggested, downgrading it by [-], almost.

Lin Shu still shook his head and asked Huang Jiangbin, "Old Huang, do you know what 5000 means to a poor family?"

"Annual income for one year?" Huang Jiangbin answered with understanding.

"Yes." Lin Shu nodded approvingly. He admired people who could consider the disadvantaged groups, and continued: "The majority of the population in our country is farmers, and the annual income of farmers' families is only 5000 or 6000. Of course, this is a small number of examples. Most farmers in our country live comfortably."

"I'm just starting from an example. 5000 smartphones are placed in the purchasing power of Chinese people. They are high-priced products, and they are just a mobile phone."

"Then I know." Huang Jiangbin heard Lin Shu's words and understood Lin Shu's thoughts. Zheng Sheng said, "3000, what's the price of 3000?"

Huang Jiangbin thought that Lin Shu would probably agree to the price of 3000. This figure might have some special meaning to Lin Shu, and it was written in the company's articles of association.

"No." Lin Shu shook his head. He also thought about setting a price of 3000, but the company's profit is average at this price. If he had his own factory to produce mobile phones, it might be so cheap. If he hires an OEM, he can only give up temporarily.

"Then 4000?" Huang Jiangbin said again.

Lin Shu still shook his head: "No."

Not three thousand, four thousand, five thousand, or six thousand. Huang Jiangbin couldn't guess Lin Shu's thoughts at all, so he simply asked, "Mr. Lin, just tell me your price."

Lin Shu spat softly, "8000."

"?" This number confused Huang Jiangbin.

Why is it more expensive than the initial 6000.

(End of this chapter)