Open business day-to-day

Chapter 422 $55 Billion
Goldman Sachs is very professional and powerful, and now that Weiyang Technology is in the limelight, Xingkong Technology Group, which holds 50.00% of Weiyang Technology's [-] shares, has also received a lot of attention.

Holding shares of Weiyang Technology worth 500 billion US dollars in his hand, the matter of issuing corporate bonds has become much easier.

The annual rate of return of [-] is not bad.

The US$55 billion corporate bonds were sold out in an instant as soon as they were released in foreign markets. Even Goldman Sachs was a little surprised. They did not expect the bonds of Xingkong Technology Group to be so popular.

Lin Rui was also surprised. He didn't expect to raise 55 billion US dollars so easily.

Moreover, the cost of capital use is extremely low, compared with the domestic loan interest rate of more than ten points, and the annual interest rate of [-], it can be described as extremely affordable.

With the arrival of 55 billion U.S. dollars, plus the original nearly [-] billion yuan in cash in the company's account, Xingkong Technology Group suddenly became rich.

If you have money, you naturally need to spend it.

With a swipe of his pen, Lin Rui directly injected one billion US dollars into Microchip to support its seven R&D centers around the world and attract the world's top chip talents.

Strive to make Microchip a world-class chip company in the shortest possible time.

Then, another [-] million US dollars was allocated and injected into Blue Shield Security.

Support Blue Shield Security to expand its scale again, tap talents in all aspects, and build three large-scale training camps at home and abroad.

Strive to make Blue Shield Security become the top domestic and world-class security company in the shortest possible time.

Then came Huizhong Mall. Lin Rui thought for a while, and with a swipe of a pen, injected another 15 billion US dollars into Huizhong Mall.

In addition to the more than 60 billion yuan invested in the company's establishment, Lin Rui directly invested 25 billion U.S. dollars in Huizhong Mall in a short period of time.

He found data from JD.com. JD.com’s first financing was in 1000, when it raised US$300 million, and its second financing was in early [-], when it raised US$[-] million.

Before 2010, JD.com’s total financing was only over 3000 million US dollars, or just over [-] million RMB.

Ten years later, the impact of the financial crisis has gradually passed, and the global economy has improved. JD.com finally entered the fast track of development and opened a large-scale financing model.

So far, two rounds of financing have been opened, and six funds including Russia DST, Tiger Fund, and Sequoia Capital have been invested.

The total financing amount is [-] billion US dollars, converted into nearly [-] billion yuan.

This is the total financing of JD.com since its establishment, and it has lost money every year and has not achieved profitability.

In terms of investment, Lin Rui invested US$25 billion in Huizhong Mall twice, and the total investment has surpassed JD.com.

However, after all, Jingdong has been in operation for many years. Even if the investment is dominant, there is still a big gap between Huizhong Mall in terms of background and experience.

This requires further optimization and polishing of Huizhong Mall to improve the user shopping experience.

The number of Hui users has surpassed JD.com, but there is still a long way to go to truly surpass JD.com in terms of strength.

Furthermore, the capital aspect is not a shortcoming of JD.com. I heard that JD.com has recently opened another round of financing. The investor is the Canadian Ontario Teachers’ Retirement Fund, which will invest [-] million US dollars in JD.com at one time.

Moreover, Lin Rui also heard a rumor that the founder of Gaoling Capital seemed to intend to match Tencent and JD.

Then invest a part of the funds in exchange for the status of the major shareholder of JD.com.

Tencent gave up the half-dead QQ mall and became the largest shareholder of JD.com. JD.com took out a large number of shares and obtained Tencent's traffic blessing.

Two companies, each takes what it needs.

However, I just heard some gossip, and there is no clue yet.

Jingdong, which has received the blessing of Tencent's traffic, will indeed be stronger than it is now, but that's all.

Because Huizhong Mall has the support of Weiyang Weibo and WeChat, and its traffic is more powerful than Tencent.

In this regard, there is absolutely no need to worry.

Following these three waves of operations, Weiyang Technology’s just-issued bonds raised US$55 billion, and US$30 billion was immediately wiped out.

Today, Xingkong Technology Group has nearly 25 billion yuan and [-] billion US dollars left in its account.

Still counts as rich and powerful.

Here, with the launch of Huizhong Mall, the number of registered users reached 600 million in one fell swoop, which finally opened up the situation.

Everyone spent time registering an account, filling in the delivery address, and invested a certain amount of time and cost.

In addition to receiving rewards, I will also look through the above products, and when I find something I like, I can't help placing an order.

After all, the account number has been registered, and the delivery address has also been written. The most cumbersome procedure of an unfamiliar shopping website has been completed.

For lazy netizens, simplicity is the most important thing. There are many reasons why some netizens always shop on the same online shopping platform, but one of the important reasons is laziness.

I feel that there is already an online shopping platform, and it is too troublesome to download other shopping platforms, register an account, and fill in the information.

Many people find it troublesome, so they are too lazy to change platforms.

Now, for them, Huizhong Mall has completed the most troublesome registration and filling in information, and let it take its course, it has been incorporated into the shopping backup platform of many netizens.

Since the launch of Huizhong NO.11, the transaction volume has continued to rise.

On the day NO.11 was launched, the website sold more than 500 million products.This is just the beginning. With the increasing popularity and popularity of Huizhong Mall, sales are also rising.

So far, daily sales have been close to 2000 million.

Although there is a big gap with Ali and Jingdong, it is already good.

Yesterday, Lin Rui even posted on Weibo, a platform for Huizhong Mall.

Publicly promised on Weibo: "If you buy a fake, you will pay ten times. As long as you buy a fake product in Huizhong Mall, Huizhong Mall will compensate you ten times the original price."

As the richest man in China and the third richest man in the world, Lin Rui has a good reputation. As soon as this promise was made, it caused a huge response on the Internet.

However, there are so many fake products online, especially on Taobao, it is difficult for you to tell whether you are buying real products or fake products.

Netizens shop on Taobao mainly because of its cheap prices and complete categories. As long as you can think of it, you can buy all kinds of goods on it.

However, it is recognized that fake products are rampant on Taobao, and there is no distinction between true and false.

Online shopping has been developed in China for so many years. Although most people shop online for the sake of cheapness and convenience, some people are not satisfied with their consumption level.

They prefer high-quality and authentic products and can enjoy a good shopping experience.

Although there are such stores on Taobao, everyone’s basic impression of Taobao has been formed after it has been online for so many years in China.

It is a cheap, convenient, and comprehensive shopping platform. At the same time, there are many counterfeit goods, so it is easy to distinguish between genuine and fake.

Even if there is already a genuine store on Taobao, the basic impression is not so easy to reverse.

Today, the market needs an online shopping platform that is full of authentic products and has a super high level of service to meet the people's demand for high-quality genuine brands.

JD.com has formally grasped this demand, focusing on genuine products and no fakes, which is different from Taobao. This is also the basis for him to survive in the cracks of Taobao.

For so many years, Qiangzi has spared no effort to touch the old horse in order to promote JD.com, expand JD.com's popularity, and let more people know about it.

He himself even seized the opportunity to promote the fact that JD.com focuses on authentic products, and compared it with Taobao.

Not to mention, it works really well.

In the past two years, Jingdong was still a small transparent company in China, and no one knew about it.In the past two years, due to deliberate hype, coupled with occasional touches on old horses and Taobao, it has already gained a lot of popularity in China.

Many netizens know that JD.com sells authentic products.

This is also the reason why Jingdong has developed rapidly in the past two years.

But, sorry, now Lin Rui is here.

He doesn't need to touch porcelain old horses, touch porcelain Taobao, to create topics and gain popularity.

Just 22-year-old Lin Rui, as the richest man in China, the richest man in Asia, the richest man in Chinese, and the third richest man in the world, his popularity and topicality are much higher than those of Lao Ma.

You don't need to touch anyone to create topics, his every move is the topic.

For Lin Rui, the popularity and reputation that Jingdong dreamed of can be easily obtained.

JD.com has created so many hot spots, expended so much energy, created those popularity, and established the reputation of only selling genuine products, which is easy for Lin Rui to obtain.

Just like now, just a book delivery event has allowed Huizhong Mall to swipe the screen in front of hundreds of millions of netizens for several days. Nowadays, there are very few domestic netizens who do not know Huizhong Mall.

Registered users even surpassed Jingdong in one fell swoop, ranking second in the domestic online shopping platform.

His "promise to pay ten for one fake" on Weibo is still the focus of heated discussions on the Internet, and no one doubts that his promise cannot be fulfilled.

The more than 7000 million sets of books promised a few days ago have all been sent out. This is credibility.

Just Lin Rui's Weibo, and his personal reputation, coming out on the platform in person, has already made Huizhong Mall's label of selling genuine products deeply rooted in the hearts of the people.

This point is simply better than Jingdong's publicity for several years, which makes Dongzi very envious.

But, there is no way, for a legendary figure who is only 22 years old and sits on the throne of the richest man in China and the richest man in Asia, his promise and hot spots are beyond the reach of today's JD.com.

This unique advantage cannot be found in China.

Nowadays, it is used in business, especially the platform that needs exposure and credibility, it is like hanging up.

Carry out dimensionality reduction attacks on online shopping platforms of the same type.

After Lin Rui publicly announced his promise to pay ten for one fake, Huizhong Mall, an online shopping platform that has just launched, has finally entered the attention of the majority of online shopping users.

A large number of online shoppers who have high requirements for quality and pursue authentic products are completely at ease in the face of Lin Rui's personal promise and become loyal users of the platform.

At the same time, there are still many potential users who are constantly gathering here.

The transaction volume of Huizhong Mall began to rise sharply, completely opening up the situation.

Lin Rui is not idle either. In the past two days, he has been planning and upgrading the warehousing and logistics system of Huizhong Mall. 15 billion US dollars has been poured in. With sufficient capital, he naturally needs to spend it.

Recently, he plans to cooperate with several major domestic hub cities to build several logistics industrial parks.

And in more than [-] cities in China, we have built exclusive storage centers covering the whole country, which can deliver goods to users at the fastest speed.

When users shop online, in addition to the online shopping experience, logistics and distribution are also part of the user experience.

Strengthen the efficiency of logistics and distribution, create a warehousing and distribution system centered on customer experience, and strive to achieve same-day or next-day delivery.Reducing the user's shopping waiting time is also part of improving the user's shopping experience.

In addition, in order to highlight the authenticity of Huizhong's authentic products, all aspects of details must also be strengthened.

For example, any product sold from Huizhong Mall must provide a formal machine-printed invoice, so that people can see that it is genuine and improve the trust of users.

Strive to achieve that, as long as any user wants to buy genuine products, and wants to buy guaranteed genuine products, he will think of Huizhong.

It cannot surpass Taobao in terms of scale, but it must surpass it in terms of force.

Under Lin Rui's strict requirements and high-standard framework, coupled with a large amount of capital investment, Huizhong Mall began a vigorous expansion and upgrade.

The operation teams of various categories, the logistics customer service team of the website, various sales promotion teams, as well as warehousing logistics and distribution teams in various places.

With the user experience as the center, fast and convenient as the goal, further expansion and optimization have begun.

For a while, JD.com felt as if it was facing a formidable enemy, and held meetings for several days to discuss how to deal with the threat of Huizhong.

Dongzi even made full use of his old skills, no longer touching Ci Taobao and Lao Ma, but instead touching Ci Huizhong and Lin Rui.

Lin Rui doesn't have the energy to fight with him, but this kind of hype is indeed useful to keep Huizhong Mall hot.

Therefore, a vice president was specially arranged to challenge the other party.

Jingdong is also very winking, knowing that Huizhong is only an industry under Lin Rui's name. At present, it is still a small industry that is not very high-quality.

Their main business is Weiyang Technology, which is worth hundreds of billions of dollars. It is the Xingkong Technology Group. They are even playing with chips and opening a security company. Huizhong Mall is just a business of their company.

Unlike Lao Ma whose main business is e-commerce, he can touch porcelain casually, and the other party has to accept the move.

Lin Rui's main business is not here, and Pengci may not bother to talk about it, but it is easy to offend others.

So he had to adjust his strategy, changing the main target of Pengci to Huizhong Mall, and began to exchange tricks with the vice president of the other party.

From playing against each other on the Internet, to publicly expressing their opinions and spraying each other, the two played well, which aroused great heated discussions and attention.

The effect is also very good. Whether it is Huizhong or JD.com, they have been long-term visitors in the media during this period, subtly increasing their presence.

Jingdong is satisfied, and Lin Rui is also satisfied.

According to his observation, after some hype, Huizhong has obviously gained more benefits than JD.com.

Although, with Lin Rui's blessing, Huizhong is now more famous than JD.com, but JD.com has been in business for so many years, and its user base is obviously larger than Huizhong.

This contact between the two parties not only attracted Taobao and some users who were new to online shopping, but JD.com’s accumulated authentic users during this period of time also paid attention to Huizhong Mall under this kind of hype.

Many of them simply came to Huizhong Mall to register an account.

Jingdong naturally doesn't know Huizhong's data.

Therefore, Lin Rui acquiesced in such a way of hype, and instructed the vice president to fight well with the other party.

(End of this chapter)