Open business day-to-day

Chapter 372 Results
Time passed quietly, and another two days passed in a flash. On the [-]rd, the WeChat trademark was finally transferred to the subsidiary of Weiyang Technology.All the formalities have been completed, and the WeChat trademark and Chuangbo Asia Pacific Technology Co., Ltd. have never been in contact.

As a result, Lin Rui had no scruples, and the trademark was just transferred.From this shell subsidiary again, it was transferred to Weiyang Technology.

At the same time, on the [-]rd day, according to the original plan, Weiyang Technology was sued by Tencent for trademark infringement in Moments, and began to secretly promote it on the entire network.

I don't know how Tencent plans to do this. There has been no official announcement or announcement about this matter.In order to smoothly acquire the WeChat trademark and avoid being hindered, Weiyang Technology did not disclose this matter to the outside world.

Now that the WeChat trademark is in hand, there are no scruples. Naturally, this matter must be publicized.Lin Rui's purpose is very simple. It is very important to establish public opinion and moral high ground.

Now the total number of WeChat users is nearly 4000 million, and Tencent has also made great efforts to promote WeChat.Although it is a normal commercial competition for Weiyang Technology to directly intercept Hu's trademark, it always seems unethical, and it is not good for the company's image and reputation.

But what if it's another way!

"Tencent sued Weiyang Technology for infringing on the trademark of Moments. The performance was full of malice. It did not give a chance to negotiate a settlement and directly sued the court. It is obviously retaliation and suppression against Weiyang Technology."

Directly release such instructive news, and spread it to the entire network in a short period of time to form and guide public opinion.

Then, it becomes very reasonable for Weiyang Technology to intercept Hu’s WeChat trademark and sue Tencent for infringement.

In order to retaliate, the other party was attacked by the media last month with Weiyang Technology as a target and maliciously suppressed.Weiyang Technology, which was lying on the ground for no reason, naturally would not sit still and counterattack by intercepting Hu's WeChat trademark.

In this way, Weiyang Technology, as the party of self-defense and counterattack, is naturally justifiable and can gain the support of public opinion.

What Weiyang Technology needs to do now is to spread this matter quickly and let more people know.

Tencent's reputation has not been very good in the past two years, and it has offended many competitors.People usually can't find opportunities, and when they do, they won't sit on the sidelines. It's normal for them to step on their feet and spray a few words when they end up.

……

Afterwards, the lawsuit between Tencent and Weiyang Technology broke out on a few self-media accounts, and then a few big Vs followed up and forwarded it.More self-media accounts also followed up, and then quickly spread across the entire network.

At the same time, some soft articles prepared by Weiyang Technology in advance also began to spread to the whole network.It quickly guided the public opinion and set the tone for this public opinion wave.

Many articles in this regard appeared on the Internet at once, analyzing the conflict between the two companies from various aspects, nothing more than a few points.

Some said: "Weiyang Weibo under Weiyang Technology has opened its own platform, but Tencent has been calling for opening, but has not opened it. After Weiyang Weibo opened its platform, the other party was attacked by public opinion, so it became angry and began to retaliate against Weiyang Technology. .”

Some also said: "In the ranking of the Weibo platform released by a third-party research organization last month, Weiyang Weibo ranked first in terms of daily active users, forming a two-horse rivalry with Sina."

"In the past, Tencent Weibo, which competed with Sina Weibo for hegemony, fell behind. This time Tencent retaliated against Weiyang Technology, mainly because its own Weibo was being compared. It became angry and wanted to give Weiyang Technology a little color."

Others said: "Weiyang Weibo launched the function of circle of friends, and began to set foot in the social field. As the overlord of the social field, Tencent has always regarded social networking as its own private land, and no other Internet companies are allowed to get involved."

"Now that Weiyang Technology suddenly enters the social field, Tencent feels the threat, and it focuses on the Weibo circle of friends and begins to suppress it."

……

Countless such small articles and jokes circulated on the Internet, and they spread rapidly, and the firepower was all on Tencent.

Many analysis articles pointed out: "According to the information analysis released by Weiyang Technology, we just received a letter from Tencent about infringement at ten o'clock in the morning, and have not responded yet. We received a court summons at two o'clock in the afternoon."

"In this case, on behalf of Tencent, it first went to the court to sue, and then sent a letter to Weiyang Technology."

"It can be seen that they have no intention of reconciliation and negotiation at all, and they will not give Weiyang Technology a chance to reconcile and negotiate. They will go through legal procedures as soon as they come up. The maliciousness and aggressiveness shown are obvious."

"This prosecution is not purely for rights protection. It is mainly to suppress competitors and suppress the development of the other party. The purpose is very clear."

"So Weiyang Technology should not have illusions, the other party will not be soft-hearted, and will not compromise. Next, think about how to fight back and how to minimize losses, which is the most important thing."

Many of these articles are not soft articles prepared by Weiyang Technology, but the tendency is obvious, and they are on the side of Weiyang Technology.

It’s not that Weiyang Technology is so good, it’s because Tencent has too many enemies, and it has the advantage of public opinion, creating many allies for Weiyang Technology invisibly.

Under such a big wave of public opinion, Weiyang Technology, which just bought 21 music copyrights for [-] billion two days ago and caused a sensation in China, once again stood at the center of public opinion and became the biggest focus.

In this regard, Weiyang Technology’s reaction was quite calm. It just said through its official Weibo account: “We will actively respond to the lawsuit, abide by the laws and regulations of the country, respect the court’s judgment, treat Tencent’s rights protection behavior rationally, and respect the trademark rights held by the other party.”

Even though there is support everywhere on the Internet, Weiyang Technology officials did not coerce public opinion, but their attitude was rarely calm and rational.Neither targeted Tencent nor sued the other party.

This approach surprised many people. When the public opinion situation is very good, why didn't they use public opinion to attack the other party and get more public opinion support!
You must know that as long as public opinion reaches a certain level, it can also affect the court's judgment to a certain extent. Many people or companies like to use this trick.

……

Didn't Lin Rui expect it?of course not!
He knows the benefits of doing so, if there is no way to fight back, he did not secretly buy the WeChat trademark.In order to protect the interests of the company, maybe he will do this.

But with the WeChat trademark in hand, it is already invincible, so there is no need for this.If you act too aggressive, you may be suspected of deliberately gaining sympathy, which will damage the company's image.

It's better to behave down-to-earth, neither selling miserably nor crying poor.Respond to the lawsuit calmly, and respect the verdict even if you lose the lawsuit.

Compensation, correction, and apology are all fine, just admit it.

In the case of Weiyang Technology infringing the trademark of Tencent Moments, set an example for the other party.Let everyone see how Weiyang Technology abides by the law, does not pester or mess around, and does not attack Tencent, the plaintiff.

I am willing to gamble and admit defeat, respect the court's judgment, and implement it conscientiously in all aspects.

Set an excellent example for Weiyang Technology to sue the other party for infringement of WeChat trademark rights.How to make Tencent willing to admit defeat is his next main goal.

If there is a precedent for Weiyang Technology, if you lose the lawsuit, you will make serious corrections, compensation, and apologies according to the judgment.

Then, the next court ruled that Tencent violated the trademark rights of Weiyang Technology WeChat, and Tencent lost!Do you have to learn from Weiyang Technology to seriously correct, compensate, and apologize?

After all, you sued Weiyang Technology for infringing on trademark rights. After the court ruled, Weiyang Technology immediately let it go. There were a lot of compensation, corrections, and apologies. The performance was exemplary.

It's Weiyang Technology's turn to sue you for trademark infringement. After the court judges, you see that the result is not good for you, and you don't even want to admit it, let alone compensation, correction, and apology.

Compared with the two, this kind of behavior is extremely bad.If you really do this, your reputation will be really bad.

That's right, Lin Rui also had a purpose in doing this. It was a kind of moral kidnapping, and it was not so easy for Tencent to admit it.

But sometimes, under the general trend, you have to admit it if you don't!
……

The time came to September [-]th, the Shenzhen Nanshan District Court, after nearly two hours of trial, the court announced the final judgment.

"Weiyang Technology has infringed on the trademark rights of Tencent's circle of friends. It should stop the infringement immediately, make corrections within a time limit, apologize, and compensate Tencent 80 yuan..."

There is no doubt about the result of this lawsuit. Weiyang Technology lost. Although the company actively responded to the lawsuit, it also found a good team of lawyers.

But the winning rate was not high, and it was in Nanshan District, the opponent's home court.Now not only have to correct and apologize, but also to compensate for 80 losses.

Lin Rui was not surprised by the result.Next, it will be the home court of Weiyang Technology, and this kind of thing will happen to Tencent in turn.

After the verdict took effect, it caused an uproar on the Internet, and within a few minutes, it was airborne to the top of the hot search list on several major Weibo platforms.

There is also a lot of discussion on the Internet, and there is no shortage of comments such as Nanshan Pizza Hut.

Just when everyone thought that Weiyang Technology would not accept the verdict and set off another storm.

Weiyang Technology honestly admits it!
On the day the verdict came out, Weiyang Science and Technology official Weibo posted a sincere letter of apology.There is no avoidance, no insinuations.The attitude is very serious and the performance is very positive.

I have no opinion on the verdict, saying that I will make serious corrections, apologize, and compensate.And respect Tencent's trademark rights very much, and support the court's act of safeguarding trademark rights.

In the future, we will learn lessons, pay more attention to trademark rights, and support those companies whose trademark rights have been infringed, and protect their own trademark rights through legal means.

As soon as this apology statement came out, there was an uproar on the Internet. You are too easy to talk about.

Everyone still wants to see you fighting Tencent for [-] rounds, so you will admit it.And in the discourse, he mentioned respecting trademark rights many times, and supported the rights protection behavior of enterprises, and he made himself a target.

Although everyone said so, they still have a good impression of such a law-abiding company as Weiyang Technology, and its behavior of respecting the law.

It’s not enough to issue an apology statement, Weiyang Technology is also extremely serious about the execution of the verdict.

In the afternoon of the same day, Weiyang Technology transferred the 80 yuan in compensation and posted a screenshot, which caused another wave of enthusiasm on the Internet.

Weiyang Technology has performed really well, fully respecting the court's judgment, and implementing the judgment without compromise, which made everyone secretly amazed and admired at the same time.

Compared with those who were full of complaints and resentment after losing the lawsuit, and dragged their feet on the follow-up implementation, Weiyang Technology's performance is exemplary.

Next, the performance of Weiyang Technology also illustrates this point, September [-]th, the day after the verdict came out.

Weiyang Weibo has undergone a large-scale update, which not only adds a lot of new functions, but also improves the user experience, and the circle of friends has also officially changed its name to circles.

Since then, Weibo circle of friends has become history, and Weibo circle officially debuted.

The name has been changed, but the various functions and content have not changed, and a lot of optimizations have been made, making the user experience better and more considerate.

This incident became the hot topic of the day again, and it was widely circulated by netizens, and even Weiyang Weibo had more than 100 million new registered users that day.

……

In general, Weiyang Technology has performed well these days, basically meeting Lin Rui's expectations.The name change of the circle of friends did not cause too many twists and turns, and the public opinion also formed a certain degree of suppression on Tencent.

Especially after the court verdict came out, Weiyang Technology did not complain, struggle or complain.The judgment of the court was implemented very quickly and conscientiously, without any discount.

The attitude is also very good, and directly raised the banner of supporting everyone to protect their trademark rights.This practice of abiding by the rules and the law has also won the favor of many people.

However, among these voices, not all are good. Many people expected Weiyang Technology and Tencent to be tough to the end, but they did not expect to admit it.While feeling disappointed, he began to complain about Weiyang Technology.

Even on Lin Rui's Weibo, many people left messages in private messages, expressing a little disappointment with the performance of Weiyang Technology, thinking that it would be tough!

The meaning behind the words is that Weiyang Technology was too passive in this dispute, and it was so easy to admit defeat.

Lin Rui just smiled faintly, and didn't want to pay attention to it at first, it would be good to think about warming up.

Then tweeted:
"Everyone, let the bullets fly for a while, see you tomorrow!"

As soon as this Weibo was posted, it immediately attracted countless comments and onlookers.

Lin Rui now has 800 million followers on Weibo, plus he is on the cusp of the storm, the center of public opinion, and his every move can attract countless attention.

Afterwards, this microblog was not only the number one most searched by airborne, but also carried over by many self-media, and it was released as news, which spread across the whole network in an instant.

Many people are a little confused, "Let the bullets fly for a while, and we will see tomorrow." What does it mean?

Weiyang Technology also apologized, lost the money, and even changed the name of Moments.The execution of the court's judgment was very serious and thorough, and it seemed that he had completely confessed.

Why are you dissatisfied with going there earlier? What does it mean to post this Weibo now!Is there any repetition tomorrow?
Many people who eat melons who have read the content on Weibo have doubts in their hearts, and they don't know what kind of medicine is sold in Lin Rui's gourd.

Thinking of Lin Rui's age and running such a big business, he was inexplicably looking forward to it.

Maybe there will be a big melon waiting to be eaten tomorrow!
(End of this chapter)