top master

Chapter 321 The Glory To You
The new week's high-level meeting of QZ Group has started again, and the chairman of the meeting is still Chairman Ma Kuntai.

After finishing the routine production report and sales report, Ma Kuntai mentioned another matter, that is, the matter of Donglin Automobile Plastic Parts Factory and the matter of the external inspection section chief of a certain brand automobile branch factory.

"QZ has been focusing on executive cars in recent years. It was not until the past two years that we started to focus on people-friendly cars. I have emphasized the quality issue time and time again. We must strictly control quality. Our QZ brand is the earliest brand established in China. It is also a luxury car brand among domestic brands.”

"But sadly, our sales have never been able to increase, and the competitiveness of our products is seriously insufficient. But the more this is the case, the more we must improve the quality, strictly control the quality of word-of-mouth, and let the word-of-mouth of users form our advertising , to boost sales."

"But the quality problem this time makes me feel very worried."

"Muyou Automobile Company took the initiative to cooperate with us. What they want is to put a good car on our side, help our QZ stand up quickly, and even reach the peak in one step. But for us, the accessories for them turned out to be problematic accessories. Formaldehyde exceeded the standard by 13 times."

"This is only the problem of formaldehyde found. Is there any problem with other accessories? Are there any open seams on the seat? Are all the screws on the car body fixed? Have all the wiring of electronic equipment been checked clearly?"

"There are many possibilities for the problem, which requires us to be patient and investigate one by one."

"The so-called high-rise buildings are built on the ground, and there is no business that can be built with 'almost'. High-rise buildings, one almost will cause collapse. River embankments, one almost will cause floods."

"We don't need the same in QZ, what we need is absolutely no problem, I said absolutely no problem, do you all understand?!"

Ma Kuntai asked suddenly, making everyone present tremble, realizing that the chairman was really angry this time.

Ma Kuntai couldn't help but get angry. Others helped him help the poor and help him make a fortune, but he secretly took off other people's pants.

What do you want to do, want to wear the hat of a poor household for the rest of your life, and earn those [-] cents from a joint venture car? !
He will never allow this to happen, never!
After saying a few more words to everyone, Ma Kuntai handed over the right to speak to Jin Yuji after he issued a death order for quality rectification.

As the executive vice president of the group, Jin Yuji is now the real second in command.

So no one dared to ignore her standing up to speak, and Jin Yuji's speech was indeed full of explosiveness.

"In my capacity as the executive vice president of the group, I propose to destroy all the unqualified sun visors of the recent batch of Weide cars, and destroy them in front of the media. We would rather destroy this batch of Weide cars than secretly replace them with spare parts. Continue to market."

"why?!"

Just after Jin Yuji finished speaking, some senior leaders raised doubts.It wasn't that he disrespected Jin Yuji, the executive vice president, but he didn't understand why Jin Yuji did such absurd behavior.

"Recently, the formaldehyde incident has been particularly serious in the industry. It is a huge taboo, and others can't avoid it. Why do we take the initiative to get close to this thunder? Mr. Jin, if we expose this matter in front of the media, Lei will If it explodes, it will kill our QZ, not only the unlisted Weide, but even our joint venture brand will be affected!"

The words of this senior leader immediately attracted second opinions from others, including Ma Dekun who also expressed their incomprehension.

Jin Yuji looked around the audience, and then said: "Yes, this will indeed affect many of our QZ brands, but one thing is for sure, our QZ dares to say no to unqualified products, instead of hiding them like other brands. Tuck in."

"Someone told me a story about buying crabs in the market. There are two kinds of crabs in the market, one is 40 a catty and the other is 28 a catty. These two crabs look the same size big."

"Someone asked the peddler why the prices of the same crabs were so different. Others' prices were 28 a catty, but his was 40 a catty. The peddler replied, my crabs are not tied with straw ropes, but their crabs are tied with straw ropes." Straw rope, that's why."

"It's just a straw rope, how heavy can it be? Later, someone went to buy a 28 crabs per catty. After untiing the straw rope, they found that there was cement slurry in it, which was very heavy. Apart from the grass rope, there was nothing left of the one catty crab. Seven taels."

"Crabs with straw ropes cost 4 yuan a tael without the straw ropes. Crabs without straw ropes also cost 4 yuan a tael."

"From that day on, the crabs that sold out first and sold the best in the market were all the 40-jin crabs."

"Other colleagues asked him why, even though it was the same actual price, why everyone was willing to buy from him first. He told his colleagues that it was because of integrity."

Jin Yuji sighed for a long time, and then continued: "That's right, it's because of integrity. Don't people who do business pay attention to integrity? In business, and in life, integrity is the most basic foundation."

"Take it as a human being. If a friend borrows money from you and says to pay it back in three days, but you don't pay it back for a year. Although the money is not more than 100 yuan, are you willing to continue to have a deep friendship with this kind of person? This is sincerity."

"Going back to our business, integrity is the foundation of an enterprise. Customers are not fools. No one in the world is a real fool. Even a fool on the street knows when you pick up a stone. run."

"Everyone is interested in their own interests, and the same is true for customers. You can lie to him when you sell a car, but when he uses the car, he will find out what kind of broken car it is? So when relatives and friends consulted him, this How's the car? Don't buy a broken car!"

"Our domestically-produced cars have been caught in this vicious circle for many years. All companies, including our QZ Group, are also in the same situation. They dare not admit their mistakes, so they quickly cover them up. If something really happens, they will quickly say that it is a troll from a fellow company. .”

"So much so that we looked online and found that domestically-produced cars are all quite good, but joint ventures have problems emerging one after another. But the question is, why can't our domestically-produced cars never sell joint venture cars?"

"Because we always cover up our own shortcomings, and tightly cover the rope that binds the crab, so that customers cannot see it. We sold the crab in a cheating way, and the result was When customers go home and look at it, there is something wrong and not perfect.”

"However, for some joint venture cars, they never cover up, and directly put their advantages and disadvantages on the table. Take a certain Japanese brand car as an example. I have a large space and thin iron skin, and I even have the anti-collision steel beams. Save me, I’ll admit it when you scold me, I’ll admit it when you hit me, but my sales volume is high, and my fuel consumption is low, that’s why they sell crabs for 40 yuan a catty.”

"Because users have the right to know, they don't like being cheated, they want to know where their cars are, so they know what's wrong with them. Let's cover it up, and the scars will eventually be uncovered in the future, and then the customers will have grudges." gone."

"Aren't you perfect? ​​Why do you have this problem? We first drew a pie for the customer that I was perfect, but you made people eat fly poo on it. Do you think it's disgusting?"

"In my opinion, it's not that customers can't accept domestic cars, nor is it unpatriotic. But before being patriotic, before accepting domestic cars, as an enterprise, whether it is in the spirit of integrity or for the purpose of profit, Customers should understand, what is wrong with my car, what was wrong with me, and I have corrected it!"

"Only in this way, let customers know what they know, and let them completely understand my own car, they will willingly accept our brand, buy our car, and recognize our company!"

(End of this chapter)