Chapter 476
What is luxury?

Luxury is to only buy expensive ones, not to buy the right ones. You spend more money than others, and after you buy it, you still show off with a smile and say, look, how cheap it is, this is a luxury product!
So, what is a flagship store?
The so-called flagship store is to decorate my store magnificently, invite a lot of well-known models to take pictures and promote it, and the price of each item is very high, and then invite a few beauties to be waiters and let you go Go in, your eyes will be dumbfounded, and you will be given god-level respectful service in a coquettish voice, and then I will tell you a sky-high price, and there is no discount!

In Ye Qiu's view, there are quite a few teams that can buy people into giants, such as Real Madrid and Barcelona who specialize in picking top stars, and Inter Milan who also specialize in chasing stars, AC Milan, Bayern Munich, Manchester United, Juventus, etc. The team is specialized in introducing powerful stars, and selling them at high prices after processing.

Arsenal is considered a wonderful flower, why?Because they buy wrong people, and sell people wrongly!

Sometimes Ye Qiu feels that everyone and even every club should have their own suitable position, and he should know when and what is suitable for him.

It’s like Tottenham Hotspur’s current situation. Although they have won the Champions League, everyone treats you as an upstart because you lack accumulation and confidence. If you have the ability to reach all of them in the next five years Champions League, and win another Champions League or Premier League title, congratulations, you are a wealthy family.

But for the current Tottenham Hotspur, you are an upstart, a sudden rise, and your rise will inevitably affect the interests of other teams that are already at the top of the pyramid, so they will do everything possible to want Weakening you, therefore, carve up your roster is ideal.

Mascherano is gone, Vargas is gone, and then Arshavin is gone. Tottenham Hotspur seems to be divided up, but if you analyze it carefully, from the sale of these three players, they exchanged What is the concept of transfer fee income of 1 million euros?

Through such successive selling, Ye Qiu is trying to give the outside world the impression that he is a Tottenham Hotspur player who wants to poach me. Yes, do you have money?Can you afford as much money as Chelsea, Barcelona, ​​Real Madrid?

In the final analysis, the world of professional football is the world of money. Now if someone pays [-] million to buy Messi, Ye Qiu will definitely sell it, because he would be a fool if he doesn’t sell it. He can do more things with this money, and even rebuild a new one. A team lineup without Messi comes out, and it will not affect the team's combat effectiveness.

I believe that if someone buys [-] million, Messi himself will leave happily, and the relationship with Ye Qiu will still be very good in the future, because this is a happy transaction. If you make money, it is someone else who loses.

In the past two years, Tottenham Hotspur's greatest achievement is not only the Champions League, but also the entire tactical system that the team has gradually formed. Even if Messi and Ribery are sold now, Ye Qiu will Able to re-find suitable candidates to fill as quickly as possible.

Of course, this is based on a major premise, that is, you have to grasp a measure of selling people. If you sell out all the tridents of Franck Ribery, Van Persie and Messi in the frontcourt, then Tottenham The impact of Tottenham is still considerable.

But if you just sell Messi, or sell one of the players, there will definitely be an impact, but not too much.

Therefore, Ye Qiu appeared to have sold out many people on the surface, but in fact he was not blindly selling people.

After Franck Ribery was injured, Van Persie and Messi were kept by Ye Qiu, especially after Arshavin left, the two of them must stay, and Mascherano left in the midfield, then Fabregas must be To stay, with him, David Silva, Beckham, and Yaya Toure, Ye Qiu is not worried about the midfield.

The defense left Vargas, but Tottenham Hotspur has Marcelo, and Gareth Bale, if not, bring in a left back, as long as you have money, there is nothing in this world that you can't buy Star, so, this is not a problem at all.

And by selling people at such a high price, it is easy to form an illusion for all potential buyers, that is, Tottenham Hotspur's players are all high-level, high transfer fees, and if you don't have that diamond, don't take that porcelain job , don't stare at our Tottenham Hotspur players if you don't have money in your pocket.

Therefore, after successive sales, according to the analysis of Deloitte, a world-renowned accounting firm, the value of Tottenham Hotspur's players has increased by at least 20% after winning the Champions League, and the value of some of the players has skyrocketed.

At the same time as the sale, the team's contract renewal and the appeasement of the players are also proceeding in an orderly manner, but mainly through phone calls and contact with agents, because after the European Cup, the players will continue their vacations.

The difference between this European Cup and previous cups is that the schedule of the European Cup is more compact, and it ends at the end of June. There is still more than a week before the new season training, and because the players have already taken vacations , So after the European Cup, they rested for another week, and then began to invest in the preparations for the new season.

For Tottenham Hotspur, this European Cup is really painful and happy.

Franck Ribery was seriously injured and underwent surgery, and his return to the stadium is far away. However, several European Cup international players in the team performed well, but the main players are relatively average. For example, Van Persie was suppressed by Ruud van Nistelrooy in the Dutch national team. Although Bregas has a good performance, Xavi and Iniesta are there.

On the contrary, Arshavin and Modric performed very eye-catchingly, and were selected as UEFA's official top ten outstanding players in this European Cup.

The ten players are Hammet Altintop, Asavin, Ballack, Casillas, Modric, Puyol, Schweinsteiger, Senna, Sneijder and Villa .

Not only that, they were also selected as the official best team of the European Cup. Another player who was selected for the best team was Tottenham Hotspur midfielder Cesc Fabregas. Although David Silva performed well, he did not Can be selected.

On the whole, the rising rookies in this European Cup are obviously relatively average. Even Arshavin is already a well-known player in Tottenham Hotspur. The three players who have attracted more attention are mainly three players aged 22 and 23. Players between the ages of [-], one is Tottenham Hotspur's midfielder Modric, one is the Spanish midfielder De La Reid, and the other is Juventus central defender Chiellini.

Although there are still players who performed very well like Portuguese midfielder Moutinho and Turkish forward Turan, the overall performance of these players is still far behind these three players, especially in the eyes of professionals , the gap is still quite large.

Generally speaking, it is a great pity that there were no outstanding rookies in this European Cup.

Among the three most promising rookies, Modric, who looks exactly like Cruyff, has been greatly affirmed by the outside world.

As the core of Croatia's midfield, Modric enjoyed absolute control in this team and led Croatia to advance from the group stage. His mature and stable performance was shocking, and he was in the second half of last season. It is impressive to replace the injured Beckham as the main force of the team.

Although many times, Modric's performance is not satisfactory, but generally speaking, his second half of Tottenham Hotspur is definitely satisfactory, coupled with his outstanding performance in the European Cup, he also Immediately became popular, and the outside world estimated that he was worth around 500 million euros.

With the European Cup coming to an end, the European summer transfer market has gradually become hot.

The brokerage company has also begun to prepare for the second Summer Football Economic Forum, and it will still be the same as in the past. The forum will be held in London three days before the transfer gate is closed, and this time it will directly compete with major European leagues including the Premier League. The five major leagues, La Liga, Serie A, Bundesliga and Ligue [-] are open, and there will be Football Association officials from their respective leagues.

Last year's first Summer Football Economic Forum and the Winter Break Football Economic Forum both aroused great repercussions and directly contributed to a considerable number of transfer transactions. Teams, player agents, etc. from other European leagues are all looking forward to this grand event.

It is not difficult to see from the external media's evaluation of this feast, they call it the last madness of the transfer market!
But this year's transfer market is indeed quite crazy. A very important reason is that Tottenham Hotspur sold high prices successively, but at the same time, a very contradictory mentality gradually appeared in the transfer market. The turnover of transfers may drop sharply.

Just like AC Milan, after selling Shevchenko, the team has never had a stable scorer. Although Pato was introduced and Inzaghi was in charge, the Rossoneri still wanted to introduce a capable player. Forward players, so they scanned the scorers of the major leagues in Europe and found that they really couldn't find a suitable one.

Galliani seemed very helpless when he was interviewed in slow motion, "Our number one target is Tottenham Hotspur's center Van Persie, but the Londoners refused to sell, and our initial estimate, even if it is sold, the price It’s also more than 5000 million euros, very expensive and outrageous, right?”

"The whole world knows that Barcelona don't want Eto'o, but they set a price of 5000 million euros for Eto'o. As long as you think about the situation of the two players, you will feel that Van Persie is really not expensive. For Adebayor in Nairobi, the price offered by the Gunners is 500 million euros."

"If according to our budget, in our transfer list, we can only introduce Arsenal's fourth striker Bendtner!"

Galliani's remarks undoubtedly revealed a very problematic crux of the current European transfer market. A small number of super-rich directly raised the asking price of the entire transfer market, making some teams that locked money It is difficult to introduce the players they want.

However, the fans obviously don't pay attention to these. They feel that the club is not without money, but unwilling to invest. Therefore, many AC Milan fans have begun to publicly shout for Berlusconi to sell AC Milan.

Real Madrid is still the big crocodile in the transfer market. After introducing left-back Vargas at a high price, with Franck Ribery's serious injury, Real Madrid quietly shifted their target and still aimed at Cristiano Ronaldo, but this Once they hoped to introduce Cristiano Ronaldo by adding money to Robinho.

However, the Brazilian winger wants to go to Chelsea more, but after Chelsea introduced Asavin, the demand for Robinho has dropped sharply. In this case, the possibility of Real Madrid wanting to raise the price again .

Even Chelsea's new coach Scolari has made it clear that the team will no longer introduce Robinho, but more people still feel that Scolari's remarks are more like pressure, and the key is the price. .

In the case of a generally sluggish transfer market, the transfer market of the Premier League is very hot, which has become a major phenomenon in European football.

The reason is that the broadcast fee share of the Premier League has been greatly increased!

As early as January 2007, the Premier League signed a domestic broadcast contract of up to 1 billion euros with Sky TV and Irish broadcaster Setanta, but it should be noted that this is only the broadcast rights in the UK.

The overseas broadcasting rights of the Premier League have also been sold at a sky-high price of 2000 million euros. Coupled with the promotion of smart phones and the rise of Internet live broadcasting, the broadcasting rights of the Premier League in this regard have also been sold at a sky-high price of 35 million euros. This allowed the Premier League broadcast rights to be sold for a total of [-] billion euros.

According to this contract, even if Tottenham Hotspur won the runner-up in the domestic league last season, they can still get more than 6000 million euros in broadcast fee sharing, and even the bottom-ranked team can get 4000 euros. More than ten thousand euros, if other income is counted, the Premier League is undoubtedly the richest of the five major leagues.

After all, after signing the new contract, even the relegated team can get the broadcast fee income from the Premier League every season that only the champion teams in the past can get. The overhead burden is light, so overall, the funds they can invest in the transfer market are also considerable.

Therefore, in this year's summer transfer market, almost all teams in the Premier League are increasing their investment in signings. Whether it is Sunderland, Wigan, or Stoke City, Hull City and other teams, each team's The budget of the solder mask meeting is at least 500 million euros, which was difficult to see in the past.

Because of this, when the transfer market of other European leagues is generally relatively sluggish, the Premier League has become the core of the European transfer market and has formed a momentum. An important reason to be located in the UK, because the size of the transfer market here will continue to expand in the next few years.

Among the transfer operations of many Premier League teams, it was previously revealed that Manchester City, which was acquired by the UAE consortium, is also making continuous moves, and the price of each transfer is not low, especially with Eriksson's dismissal, After Mark Hughes came to power, in order to strengthen the strength of the team and ensure the combat effectiveness of the new season, the team must make a difference in the transfer market.

1000 million euros to repurchase Wright Phillips from Chelsea, 900 million euros to introduce Spanish defender Zabaleta, 300 million euros to introduce Brazilian striker Jo from Sparta Moscow, 700 million euros to introduce from Chelsea center back ben haim
Quietly, Manchester City's signings have exceeded 5000 million euros, but this team does not seem to have caused much movement in the turbulent transfer market, and it has cleaned up the first team from Mark Hughes Judging from the posture of as many as fifteen players, it is imperative to strengthen signings.

Among the players who have been purged, there are many famous players like Corradi, and Mark Hughes also stated in an interview that the goal of Manchester City in the new season is to create a team that can ensure that they can enter European competitions and even threaten the Premier League. A team full of combat power in the top four positions.

"There is no doubt that the Premier League in the new season will be more intense than ever before. Manchester United is the defending champion of the Premier League, Tottenham Hotspur is the defending champion of the Champions League, Chelsea, Arsenal and Liverpool are all strong teams in the Premier League, but we also It must be seen that these teams, without exception, will enter the adjustment stage."

"For any ambitious team, this is a rare opportunity, so we hope to be able to build a team even in Europe in two to three years like Tottenham Hotspur. A team full of combat power!"

As for the team's signings, Mark Hughes did not hide anything, and the team will continue to increase investment. He even joked with a little pride: "The boss told me, who do you like, tell me, I'll let them buy it for you, even if it's Cristiano Ronaldo, or Messi, I won't hesitate!"

But soon, Mark Hughes smiled and shook his head again, "It is reported that Tottenham Hotspur set a sky-high price of 3000 million euros for Messi. Of course we can't afford it, and it's not realistic. But we still need to continue to introduce some powerful stars in the forward, midfield and defensive lines, and we already have definite goals."

Regarding Manchester City's wealth, the immunity of the outside world has obviously been strengthened a lot, because after Abramovich, there is nothing strange about the Abu Dhabi consortium from the United Arab Emirates.

However, some people are beginning to be surprised by the Premier League’s Golden Dollar League. After all, more than half of the teams in this league are controlled by rich people from all over the world, especially the two most powerful teams in the Premier League. Manchester United is controlled by the Glazer family. , while Tottenham Hotspur is controlled by Ye Qiu, these are obviously different from other leagues.

Faced with such doubts, the Premier League CEO Scudemore said that the Premier League has always been based in the UK, but it hopes to spread its influence to the world, and he said that the reason why so many foreign capitals are attracted , mainly because the golden sign of the Premier League is of sufficient value to them.

"I believe that in the next few years, the momentum of the Premier League will continue to expand. By then, the value of the Premier League will be even higher than it is now!"

Ye Qiu didn't doubt Scudemore's words at all. At least, among the major European leagues, the commercialization of the Premier League was the most thorough, effective and successful.

And amidst such commotion, the Tottenham Hotspur training camp for the new season has begun!

However, soon, sharp-eyed reporters discovered a very strange thing.

(End of this chapter)

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