The entertainment industry shouldn't be like this

Chapter 56
Shen Zhenyi looked at the finished film of "Genius Gunner" playing in front of her with some surprise.

Right at the climax of the film—

At the critical moment of cross-border cheating, the camera switches back and forth between the subway, factory, and examination room in parallel time. On the one hand, the father is asking about the whereabouts of his daughter, and on the other hand, the daughter is quickly fleeing the cheating scene.

Through the lens, editing, and soundtrack, every key scene exudes a strong crime film quality, making you unable to tell whether you are watching a youth film or a crime film.

When she read the script, she thought this movie was very interesting. After the finished movie came out, she found that the movie was even more exciting than she had imagined!
Wang Wei's genius-like anti-stylized narrative and superb editing and soundtrack make "Genius Gunner" a milestone work for youth films.

Not exaggerating at all!
She feels that this refreshing film will break the creative bottleneck faced by domestic youth films.

Thinking of this, Shen Zhenyi couldn't help but glance at Wang Wei beside her in admiration.

Because she had to raise the file, she had already returned from vacation to cooperate with the film's promotion, but Wang Wei had been soaking in the editing room and post-production, and hadn't seen him a few times.

And the two who met again seemed to have tacitly forgotten the follow-up of the night of the finale banquet.

When Shen Zhenyi turned her head, she couldn't help smiling when she saw him holding a thermos cup with goji berries.

At the same time, Wang Chuanqi also expressed his admiration for the completed film that Wang Wei handed over.

But he also caught a glimpse of the thermos with goji berries in this guy's hand, and the corners of his eyes twitched.

This guy put all the editing team on the ground. He is in good health, but he still looks like he is in good health, which is outrageous.

Wang Wei didn't think it was outrageous.

There are some things that are empty after the fun.

Well, after removing the system buff halo, he didn't feel any discomfort.

But, being excited for three consecutive weeks always makes people feel uneasy.

He silently took a sip of wolfberry tea - no matter whether there are sequelae or not, there is no harm in keeping a man healthy.

Then the movie ended and the lights went on.

After a moment of silence, Old Wang spoke first: "I want to raise the box office expectations for this movie."

"At first, I thought its box office could not compare to "Peking Holiday", which took all the money, but now it seems that it has the potential to be a big hit."

Pharaoh was both excited and depressed.

Excitement is understandable.

Depressed because——

"Our current publicity campaign is not strong enough, and I'm afraid we won't be able to realize the potential of this film's big sales."

Although "Genius Gunner" was announced for only one month before its release, because Wang Wei asked the announcement department to intervene at the beginning of the project, the time was tight, but it was busy and not chaotic.

Since it is judged that the audience of the film is mainly young people, especially the student group that resonates most with the topic of cheating, the publicity and distribution department has locked in early on publicity channels such as buses, subways, and movie theater bulletin boards around schools in major cities.

On the eve of the summer vacation when the students finished their exams, the publicity and distribution department's highly targeted publicity indeed hit the vast majority of the target audience.

The problem is, the audience reach is not wide enough.

Because other competitors are not idle either.

Since June, various studios have launched wave after wave of promotional attacks; the closer the release is, the more they try to bombard it indiscriminately.

"Compared to the last time, the theaters are more optimistic about "Genius Gunner", but the number of films I can get is less than that of "Peking Holiday". One is that it is a summer vacation, and the other is that the investment volume still suffers."

Fortunately, the valuable experience of last year told him that the size is not enough, and the hype is enough.

The point is, Lao Wang has not forgotten that he still has a card to play.

He stared at Wang Wei with piercing eyes.

"Your gaze tells me that you want to make trouble." Wang Wei tightened the thermos in his hand.

"No, it's you who want to do something!"

Lao Wang looked like a profiteer: "Didn't the paparazzi Zhuo Qun secretly film you scolding the group performers? I originally wanted to wait for him to be exposed before making a wave of hype, but I didn't expect him to be silent, and I don't know what the hell he is doing? "

"But we can't wait now, the premiere is only over a week away, it's time for you to scale up your moves!"

Holding a thermos cup in his hand and drinking wolfberry tea, Wang Wei sighed.

Why is it so difficult to keep in good health?
The so-called "magnification trick" is actually nothing new, it's just spraying the media.

This is one of the publicity plans that have been prepared long ago, and Wang Wei has nothing to add.

He just looked melancholy at the snickering Shen Zhenyi: "You are beautiful, and I am not bad either. Why is it always you who make positive publicity, and me who goes wild?"

That's right, in the publicity plan, what Shen Zhenyi has to do is to dress up beautifully, then go on TV, run road shows, and use her personal charm to attract audiences to the theater.

What about Wang Wei?He wants to hate the world, offend a large number of people, and rely on "death" to attract the audience to contribute a movie ticket.

Everyone is so beautiful, why is it always me who gets hurt?
This question made Lao Wang and Shen Zhenyi stunned for a moment, and then fell into thinking.

"Maybe it's because you are so courageous and like to risk your life?" Lao Wang gave the answer.

"Maybe it's because you are very talented and have a temperament of hatred?" Shen Zhenyi gave the answer in the same direction.

"...Thank you, just say the first half of the sentence, there is no need to say the second half!"

……

Early the next morning, Huaxin News, one of the top ten domestic newspapers, published a special interview with Wang Wei by a reporter in a question-and-answer format.

——"Director Wang, do you still remember the 'Gunmen Gate' at the end of last year?"

"Of course, (he named more than a dozen media in one go) The distortion of these media is my original intention of filming "Genius Gunner"."

——"Uh, you seem to have said that the original intention was to shoot commercials..."

"Did I say that? I'm sorry, but I've always had a bad memory."

——"...Then what do you think of the whole story of 'Gunmen'?"

"One idiot leads to a bunch of idiots."

"Oh yes, I was cursing, but I don't think I was wrong, because these people who spread 'Gunmen' either don't know how to make movies at all, or they are pure idiots."

"However, considering that they can be entertainment reporters, it's impossible for them to be completely ignorant of making movies, so I can only say that they are really idiots!"

— "...and will you forgive them?"

"Why should I forgive them? I didn't cause them to be idiots, but their idiots did tarnish my reputation. These reporters and the media they work in owe me a public apology."

—— "How can you be so confident?"

"I made the movie "Genius Gunner"."

"That's all right, I'll open the fight."

"If "Genius Gunner" is released, audiences, including film critics, generally give bad reviews, I will open a column in the newspaper, and let the people of the whole country scold me every day; if it is generally positive, the above-mentioned media and reporters will make the headlines on the front page Publish an apology notice and apologize publicly to me."

"Of course, I can accept a direct apology; I can completely understand not daring to accept the challenge; anyway, everyone can see it, and justice is at ease!"

"..."

As soon as Wang Wei's post on "Hua Xin Bao" was published, the public opinion was in an uproar that day!
……

　Sorry, today's second is even later~
　　
　
(End of this chapter)