The entertainment industry shouldn't be like this

Chapter 39 Fishing is the primary productive force

Wang Chuanqi stepped into Wang Wei's office with joy, and his steps froze.

Wang Wei was the only one in the spacious and bright office. He was sitting gracefully on the office chair, staring at the blue sky and white clouds outside the window, quite engrossed.

Old Wang was sour, and said quietly: "It's fun to fish at work, isn't it?"

Wang Wei didn't turn his head back: "It's so cool! The mountains and rivers are scattered, and the fireworks in the world are as usual. All kinds of calculations are bad strategies. Only fishing is the most natural."

Old Wang was almost overwhelmed with anger.

I'm so busy here, this bastard is lazy, but he still pulls poetry?
As if there was a radar, Wang Wei retracted his gaze before Pharaoh’s anger erupted, and switched to working status smoothly: "Sponsors are all negotiated?"

"Not yet." Old Wang said angrily, "But it's not a big problem to take it down."

"I think so. The stepped sponsorship reduces the risk of their big investment. If they dare not gamble like this, there is no need to talk about sponsorship." Wang Wei said naturally.

After all, sponsors are willing to place advertisements, just like actors want to participate in his new film, investors want to invest in his new film, they are all betting on one thing——

It is easier to succeed when you cooperate with successful people!

Wang Wei and Lao Wang disassembled the script. Among the props that are really closely related to the plot and suitable for advertising, such as stationery, the manufacturers spend money very readily, but their annual advertising investment is only so little, and it is not enough. Don't expect to get a lot of cash.

Only computer and mobile phone manufacturers can hope to cover their production costs.

The only problem is that the manufacturers are not stupid, and they understand the reason why small bets can be happy and big bets can hurt the body.

As a "money cheater", how could Lao Wang be unprepared?

The stepped sponsorship thoughtfully gave them a step up - if the box office is not satisfactory, it is nothing more than a basic sponsorship; if the box office is a big hit, then the value of the placement of the advertisement will be greater, and more blood will be spent so what.

Therefore, whether Wang Wei can continue to succeed is the key to whether he can get a large amount of wool.

However, seeing this guy skillfully fishing, Lao Wang's resentment came up again.

"I should really find you a producer, who will urge you behind me with a small whip!"

Wang Wei glanced at him: "Hey, this is a man's jealous face. I can be lazy, isn't it because I do a good job as a producer?"

Speaking of which, Wang Wei's situation is really special.

You know, because it is far more mature than another time and space, the current China Entertainment, like Hollywood, is a producer-centered system.

After all, everyone knows the director as a creature, and from time to time there will be a fool or a young man who wants to challenge the market habits.

Once they hold the final editing rights, they will inflate themselves and cut out some films that do not meet the audience's taste and are particularly self-indulgent.

This is unacceptable to investors in a mature market.

This requires constant attention to the market, and producers who know more about the tastes of the current audience to make the final check.

However, when it comes to Wang Wei, things are different again——

First, he is the employer, and no one has more power than him;
Secondly, even if he has the final editing rights, he will be more rational than ordinary directors.

——Who told him that he had seen the original film, which allowed him to stand on the shoulders of "predecessors" to create when shooting and editing.

Lao Wang naturally didn't know the latter point, but Wang Wei said that he did a good job, and he really couldn't refute it.

In the very beginning of the film, the job of the producer is actually to integrate some key production factors of the film-script, director, stars and financing-reasonably, so as to create the prototype of the film.

Back to "Genius Gunners":

The director is himself, needless to say;
He also took out the script, and handed it over to the screenwriting team to continue to revise and polish it. As far as he knows, it has now reached the third edition, but he is still not satisfied;
Star, the biggest star Shen Zhenyi has been finalized, and the old actors who will act as the supporting role are also finalized. The other actors are handed over to the assistant director Lao Xu to take people to audition, at least he will not be needed in the first round of auditions;

Funds... Nima, doesn't this work just fall on him, Old Wang?

——Look, almost all the work has been "dumped" by Wang Wei to other people. Isn't he a director and producer with ease?

Wang Wei doesn't think he is "throwing the blame", this is obviously more mature than when he made the last movie, okay?

If you don't learn how to fish, how can you have a bigger picture?

such as--

"Well, I touched the bottom of our marketing department by the way. How can I say it? It's not up to my satisfaction." Wang Wei said bluntly.

Although the new film has not yet been filmed, as a producer, he has already considered the audience development of the film.

The question suddenly came back to the company, Lao Wang's eyes were fixed: "How to say?"

"You should know that in the past, whether it was the Big Five or our Dunhuang, there were sayings that different types of films used different publicity and distribution plans."

Lao Wang nodded: "These plans are commercial secrets of the major distribution companies."

"But don't you see? As the internet grows and a new generation grows up, the old formulas for film promotion based on experience are failing."

Wang Wei frowned, and continued: "I asked them to analyze the plot, stars, and geographical background of "Genius Gunner" to identify the target audience for precise marketing. I found that they completely ignored the Internet, and then..."

He knocked on the table and said, "I was thinking, Dunhuang is like this, and the Big Five shouldn't be much better. Does this give us a chance to overtake on a curve?"

Times are changing, and people in them are often unaware of it.

Old Wang seemed to understand a little bit, but not fully.

After all, it is hard for him to imagine that the Internet will become an inseparable tool in everyone's life in the future.

"So, you want to..."

"Reorganize Dunhuang's publicity and distribution department, and rely on new big data analysis methods to obtain data and formulas for film publicity and distribution." Wang Wei concluded.

What he said is actually the big data thinking of the bad street in the new era.

But in this era when the Internet is still a portal website, only a few trendsetters have the concept of big data.

Lao Wang seemed to understand but not understand.

But one thing he understood.

Wang Wei's vision seems to have transcended his identity as a director and producer.

That's kind of scary.

It can be said that if any director who is also a producer can produce a good movie after mastering the final editing rights, then this director will definitely become a big boss.

For example, the old man of their family in the past, such as the top directors of China Entertainment...

And what kind of existence is it to transcend the director and act as the producer?
Big boss of big boss?
Lao Wang didn't dare to think about it.

What puzzled him even more was, is fishing the primary productive force?
Otherwise, how could this guy have so many thoughts that he didn't understand?
……

　Ask for tickets, please collect~~~
　　
　
(End of this chapter)