World Cup of Great Powers

Chapter 179 Endorsement for Women's Football
"That is to say, our women's football team is so good this time, it's all because you, coach Zeng, are behind the scenes?"

In the coffee shop, Qin Xue looked at Zeng Zheng with bright eyes.

"No, no, I didn't say that! Women's Football" Hearing this, Zeng Zheng almost spit out his coffee and waved his hands quickly.

My visit to the United States this time is completely in nameless.

Even if Wang Junsheng and the members of the women's football coaching team who participated in the competition endorsed after the game, he would only be awarded the title of "consultant" at most.

If he dared to exaggerate in front of the media that the victory was due to him, he would definitely offend a large number of people in the football circle.

The women's football team lost 0 to 4 to Australia's Ma Yuan and Andu swallowed it hard. This 5 to 0 victory will naturally be attributed to the old horse!

Seeing Zeng Zheng's denial, Qin Xue's face was full of disappointment.

Since the World Cup, she has completely become Zeng Zheng's "fan girl".

Every championship and every achievement of Guozihao, as long as Zeng Zheng is in the team, she takes it for granted that Zeng Zheng should fall on his head.

When the whole country was discussing whether the National Olympics could qualify, Zeng Zheng never showed up and disappeared.

Many people have already speculated that Zeng Zheng quietly went to Talaomi to support the women's football team.

If Zeng Zheng showed up in Da Laomei at this moment, interested people would definitely associate this big victory with Zeng Zheng.

"Coach Zeng, when did you come?" Qin Xue asked eagerly.

If Zeng Zheng had come earlier, there would still be a lot of content that could be "written".

"Ah, I just came to the scene before the game." Zeng Zheng drank his coffee with a calm face.

Did not get the expected response, Qin Xue still did not give up.

"Coach Zeng, Coach Ma, do they know that you are coming to the United States?"

"I don't know." Zeng Zheng answered decisively.

This time, Qin Xue's face was full of unwillingness, and her small mouth with light makeup couldn't help but pouted.

With a woman's sixth sense, she always felt that Zeng Zheng was hiding something from her.

Ever since Qin Xue recognized him, Zeng Zheng's mind has been spinning rapidly.

Of course, he could put on a mask, pretend that the other party had identified the wrong person, and then hurriedly fled the scene.

But in this case, things are even more unclear.

Thinking about it carefully, since I came to the United States, I have been hanging out with the women's football team, and it will be a matter of time before someone with a heart finds out my identity.

That being the case, it's better to take the initiative to blew up your identity.

In this way, we can not only take the initiative to control the right to speak in our own hands, but also take this opportunity to express our position.

Seeing Qin Xue pouted and stirring the coffee, Zeng Zheng cleared his throat.

"Actually, I am here this time to support women's football."

"What what? Support women's football?" Hearing this, Qin Xue smiled, "That is to say, Coach Zeng will personally guide in the next game?"

"Ah?" Zeng Zheng looked embarrassed, shaking his head like a rattle, "No, no. The support I said was spiritual support. Coach Ma led the team well, and the players are also strong. Don't let me go!"

"Ah? That's it!" Qin Xue's expression became disappointed once again, "I thought Coach Zeng was going to be the coach of women's football!"

Zeng Zheng was sweating profusely after hearing this.

It is said that bamboo shoes are used to death if they catch a person, but there is no such use, right?
The affairs of the National Youth and National Olympics have not been settled yet, and Ladd is also temporarily succeeding the National Football Team.

If I get involved with the women's football now, I will never be able to get away in this life!
Seeing that Zeng Zheng hastily denied it, Qin Xue had no choice but to ask, "Then Coach Zeng, what do you mean by the spiritual support you mentioned?"

Seeing that the other party finally accepted his way, Zeng Zheng immediately went down the slope and got off the donkey.

"Of course it's a match to support women's football!"

As he spoke, Zeng Zheng straightened his collar and sat upright.

Seeing this, Qin Xue also turned on the recording pen and handed it to Zeng Zheng.

The two are old "partners".

One hopes to use Zeng Zheng's name to gain higher attention and status in the Ministry of Information, and the other wants to use a reliable media organization to express his views to the public.

"For a long time, women's football has not received the attention of fans. Even if it is the World Cup, the fans who pay attention to this event are not much more than the National Olympics."

"I feel very sad about this."

"The reason why we develop football is to improve the physical fitness of the whole people and improve the teamwork ability of young people."

"Note, the word used here is 'teen', not boy."

"So, football is suitable for all people, regardless of men, women, old or young, can participate in it."

Qin Xue nodded while holding the recording pen.

"As a football practitioner, of course I know how big the gap between men and women is in this sport."

"But I would say that if the fans, the parents and the friends were more focused on the game of football than the title, I think it would all be a lot better."

"Of course, in terms of economic benefits, men's and women's football is also a big threshold that cannot be passed."

"Football takes time, money and effort."

"Now the domestic men's football team can't do it, and there is no way to achieve positive returns, let alone the women's football team."

"I myself have an immature idea of ​​this."

As Zeng Zheng said, there is really no comparison between men's football and women's football.

Such as television broadcasts.

Advertisements for men's football abound, and businesses of all sizes line up in line, and it is difficult to show a small face on football programs.

In this way, the impression left by men's football to the world is that it is lively but impetuous.

Women's football is the exact opposite!

Just like the current Women's World Cup, it can be called the highest event in the field of women's football.

But even though the entire game is broadcast live, the advertising revenue is in huge contrast with the men's football team - there is no TV advertisement in the whole game.

Women's football naturally looks proud and lonely.

Of course, some people will say that the time for the live broadcast of women's football is not good and there is no time to watch it.

For example, in the Women's World Cup, the live broadcast starts at 7 o'clock in the morning.

This happens to be the time for office workers to go to work.

But is this really the case?

In the past, for men's football games the night before, breakfast shops across the country would gather a group of fans eating breakfast. While slowly devouring breakfast, they would look up at the morning news and watch the replays.

But now, women's football is broadcast live on TV, but there are very few viewers.

At most, after getting off work at noon, I would inquire about the results of the competition, and then let it go.

How can such a women's football market make money?

Therefore, although the women's football project and the bamboo shoes are separated together.

But for a long time, the women's football team has always been short of rice and food, relying on the "relief" of the state to survive.

But is there really no money to be made in women's football?

Zeng Zheng didn't see it that way.

Not to mention anything else, Zeng Zheng found that a large number of fans are paying attention to women's football matches all the time due to the Internet that has just started in China.

And according to what they said, even in the countryside of their hometown, there will be a group of old people guarding the semiconductors, listening to the women's football broadcast wholeheartedly.

This part of the fans certainly does not watch men's football as much, and even a large part of them are double fans.

But judging from the total population of the country, this group of fans may not be a potential market.

Moreover, judging from the development experience, route and direction of foreign women's football, the women's football market cannot be said to be large, but at least it definitely exists.

Take Da Laomei as an example.

The market economy of Tai Laomei is very developed, and it can be called the world's leader in the sports industry.

Using their experience in promoting the NBA, they also made women's football a hot topic.

Otherwise, with Da Laomei's shrewd mind, it will not be easy to host a Women's World Cup that cannot be squeezed out.

You know, this was held when most of the people in the beautiful country didn't pay attention!
According to Zeng Zheng's on-the-spot investigation these days, the students of Harvard and MIT who are not far from the competition venue have never paid attention to this event at all, and they don't even know that this event is held at their doorstep.

It is possible to make money under this kind of equivalent, so it may not be impossible to realize positive returns based on the domestic population base.

This thing depends on the eyes.

As long as you find the right target audience, you will get rich sooner or later.

What's more, for Zhuxie and the higher sports bureau, women's football is absolutely indispensable if they want to develop football in an all-round way at the social level!
Like a towering giant tree, its luxuriance is inseparable from its obscure roots.

"...Take a step back, even if the current women's football has no basic industry and no market charm, investing in women's football will only lose money."

"But that doesn't mean it will be the same for women's football in the future."

"I suggest that the women's football industry can now be used as a public welfare cause. I think the effect of this is better than advertising."

"And this is what I have seen and heard in the United States these days"

Zeng Zheng accidentally told the truth.

Before, he said that he had just arrived in the United States, but now he said that he had been researching here for several days.

Isn't this contradictory?
But at this moment Qin Xue has been fascinated.

For a long time, she felt that Zeng Zheng was just the "champion godfather" of the national football team.

But now she found that she was wrong, and wrong too much.

Recalling the first time the two met on the plane.

Isn't the "brave and poor man" who kept pushing the boulder to the top of the mountain Zeng Zheng himself?

Even women's football is so important, and it also cares about those young women's football that do not have any economic benefits.

At this moment, Zeng Zheng's image in Qin Xue's heart was already extremely high.

After short processing and repair by Qin Xue and Brother Zhang, Zeng Zheng's speech was quickly spread in major domestic newspapers and on the Internet.

Only then did the fans realize that the women's football team, which they hadn't cared about all along, had already entered the semi-finals of the World Cup!

The semi-finals, this is an unattainable height for men's football!
"Hi! Me too. The men's and women's football teams are all national football teams! Coach Zeng is right. From now on, Lao Wang, I will never take sides, I will watch all footballs!"

“啧啧啧，我这仔细了解一下后才发现真不得了啊！原来女足已经获得了那么多荣誉。86、89、91、93、95、97年亚洲杯冠军，93年世界大学生运动会冠军、94、98年亚运会冠军，96年奥运会亚军、91年世界杯四分之一决赛，95年世界杯第四为什么我咋都不知道呢？不行，从这次世界杯开始，我肯定一场不落地关注女足！”

"Looking at the honors listed above, I'm also very moved. It's really hard work for the girls of the women's football team. When our men's football team has no harvest, we have to rely on them to earn back the lost face for us."

"I, Zhao XX from Hubei, swear that within a year after the women's football team returns to China, I will definitely watch at least 10 games live!"

"My girl has always said that she wants to play football, but I have been blocking it. But now I see that women's football can still win glory for the country! From now on, I will never block my daughter from playing football again!"

"That's right upstairs!"

"That's right upstairs!"

On the night of the end of the game against Norway, the women's football girls burst into tears after seeing these comments on the Internet.

They didn't cry when they lost against Australia, and they didn't cry when they won against Norway.

But watching Zeng Zhengnian's messages of support, the room was filled with sobs.

Wang Junsheng and Ma Yuanan sat aside, watching the team members who were touched deep in their hearts, and kept silent.

And why don't they know how much the women's football team has suffered and suffered because of lack of money over the years.

"No matter how hard it is, I have survived it; no matter how rough the road is, I have overcome it."

Zeng Zheng in front of the computer sighed and said slowly, "Don't worry everyone, the treatment of women's football will definitely get better and better in the future."

Hearing this, Fan Yunjie raised his hand, stood up and shook his head.

"Coach Zeng, we don't play football for treatment, not for treatment."

"Yes, Coach Zeng, you think too little of us!" Gao Hong also stood up, patted Fan Yunjie on the shoulder, and looked at Zeng Zheng with a "complaining" face.

"Coach Zeng, I really misjudged you!" Sun Wen, who had been calling Zeng Zheng "Brother Zeng", now stood beside the two sisters and complained bitterly to Zeng Zheng.

Zeng Zheng was stunned.

I just want to say something to comfort you, why are you all pointing the finger at me?

As expected of an "old fox" who has been immersed in officialdom for many years, Wang Junsheng immediately stood up when he saw this, and coughed lightly twice.

"What are you talking about?"

"The coach once read fans letters to you with good intentions. Could he mean that?"

"Xiao Fan, tell me with your own conscience, from the Asian Games to now, after so many days of getting along, is Coach Zeng the kind of person you said?"

Fan Yunjie, who was named, choked and shook his head quickly: "No, no, Coach Zeng is not that kind of person!"

After finishing speaking, Fan Yunjie turned around again and bowed to Zeng Zheng, "Coach Zeng, I'm sorry, I, I didn't mean that, I, I was"

Seeing this, Zeng Zheng hurriedly stood up, "Everyone has something to say, say it!"

"I didn't say what I said just now, I admit my mistake to everyone!" Zeng Zheng also bowed back as he said.

Wang Junsheng nodded, and continued in a timely manner: "Okay, okay, what are you young people doing politely to each other? It's not us old men."

"They have all advanced to the semi-finals, and they still have a big victory!"

"Not only kicked out our prestige, but also suppressed those doubts. Everyone should be happy!"

"Why are you crying?"

"And what happened to the salary increase? Shouldn't the salary increase be higher? The salary increase is the most basic, solid, and most should be implemented project!"

"I, Wang Junsheng, will pat your chest for you today as a guarantee!"

"All the bonuses for this competition will be doubled, and we will hold a meeting after returning to China to try to raise the wages of your women's football team by 10%!"

As soon as the words fell, Ma Yuan'an also stood up in good time.

"Why are you standing still?"

"Captain Wang has already said it, why don't you hurry up and thank you!"

In the hearts of women's football, Zeng Zheng is not only a coach, but also a peer like them.

Being "misunderstood" by Zeng Zheng will naturally feel aggrieved.

But Wang Junsheng is different from Zeng Zheng.

He is a hardcore bamboo shoe bamboo mat.

His promises can be turned into real things!

"Thank you, Commander Wang!"

"Thank you, Commander Wang!"

Under the urging of Ma Yuanan, the women's football girls thanked in unison.

Just as Zeng Zheng wiped the sweat off his forehead, a pop-up window flashed in the lower right corner of the computer, and there was a "ding" sound, and the notification sounded.

Zeng Zheng opened the email curiously, glanced at the corners of his mouth and grinned.

"Ladies!"

"I have good news to announce to everyone!"

good news?
What good news?

The team members turned around again and looked at Zeng Zheng curiously.

In the eyes of everyone looking forward to it, Zeng Zheng said word by word: "Jilang Company heard that we have advanced to the semi-finals, and is willing to sponsor 50 RMB to all members of the women's football team. It will be cashed in after returning to China!"

(End of this chapter)