The counterattack begins with Fan Shengmei in Ode to Joy

Chapter 11 Business Strategy
"In terms of product creation, we also need to highlight features, two words: low price and high quality.

Our small storefront means that rent, decoration and personnel expenses are saved. In this way, our investment is reduced, and the return demand equivalent to products will naturally be reduced, so we can give customers a certain price in terms of price. offers.

At the same time, our coffee standards are compared with those of coffee shops such as Starbucks, and equipment, coffee beans, milk, and water are strictly controlled.In this way, we have grasped the core competitiveness of the product, taste and texture.

Small stores, low prices and high quality, these three elements are our core competitiveness. "

Zhuang Ziqiang's narration has been expounded here, and his plan for the coffee shop has formed an outline in Andy's mind.

She nodded, with a look of appreciation in her eyes, "Yes, the idea is very good."

Andy's encouragement made Zhuang Ziqiang very happy. Regardless of whether the world is a game or not, at least his strength lies there. The financial darling who returned from Wall Street must have a more mature view of business than Zhuang Ziqiang.

In reality, he is an Internet writer. In order to write books, he has been exposed to very complicated knowledge on weekdays, but in terms of depth, there is still a big gap with professionals.

Zhuang Ziqiang wasn't worried at all that his thoughts|would be used for his own use by Andy, he continued.

"In terms of business categories, I think we can sell not only coffee, but also coffee beans. If the development goes well, we can also sell various coffee-related products. Correspondingly, we will give customers tutorials to teach them how to make coffee. This will not only expand the business category, but also cultivate customers' consumption habits and attract some potential customers. Of course, this is all a later stage.

In order to reduce costs as much as possible, I think this coffee shop can only do take-out at the beginning, and customers who bring their own cups can also give discounts.We want to keep some unnecessary costs as low as possible, focus on the product, and benefit consumers. If we can do the above, I think the chance of success will be very high. "

When Zhuang Ziqiang was making a statement, Andy looked at him with brighter eyes, full of admiration.

"Bravo! Katsumi, it's amazing!"

Zhuang Ziqiang was unusually shy. He had no business experience at all. What he said just now was completely out of his imagination these days.

The inspiration was that after lunch one day, he passed by the coffee shop downstairs of the company, and suddenly thought of the little earthworm in "Ode to Joy" who left the first company and entered a coffee shop.

"Andy, don't always praise me, but also help me think about any omissions in my plan."

Andy looked at him with a smile, "It's perfect, I can hardly find any flaws!"

"Really? You're not lying to me, are you?"

"Of course it is true." Andy looked at him very seriously, "However, an idea is just an idea after all, and the most important thing about starting a business is execution. Any genius idea and idea, if it is not executed well, is not even as good as those ideas Mediocre but perfectly executed idea.”

Zhuang Ziqiang also understood this truth, he nodded solemnly, the road to help Fan Shengmei counterattack and become the heroine is a long way to go, and he still has a long way to go in the future.

"Andy, I've decided!"

"What to decide?" Andy was puzzled, why did he suddenly have a serious expression on his face.

"I'm going to resign."

"Resign? Are you ready to start a business?"

Zhuang Ziqiang shook his head, "No, I'm going to prepare for starting a business. I plan to find a coffee shop to work and study first."

Zhuang Ziqiang's decision surprised Andy, "You really decided to quit your job and go to a coffee shop to work and study?"

It was Zhuang Ziqiang who answered her with firm conviction in his eyes.

Andy said in an appreciative tone: "Shengmei, with your determination and ideas, I believe you will succeed soon."

"I believe too!"

After eating a steak, the two returned to Ode to Joy.

Seeing Qu Xiaoxiao holding a fruit basket in the corridor on the 22nd floor, Zhuang Ziqiang asked, "Xiao Qu, what are you doing? Giving gifts?"

As soon as Qu Xiaoxiao saw the two of them, she immediately had a smile on her face, and said coquettishly in a sweet voice: "Sister Fan! Andy!"

There is nothing to be courteous, and it is either a traitor or a thief!

Sure enough, just after Qu Xiaoxiao said a few good words, she made a request to Andy: "Andy, I heard that you are the CFO. I have the most basic financial and tax questions and I want to ask you, please." You! You must help me!"

Andy said with some embarrassment: "Xiao Qu, I think you may have misunderstood the position of CFO. My CFO manages the general direction of the company, and I have just returned to China. There are many domestic legal and tax issues. I'm not very clear, I'm afraid it will be difficult for me to help you."

Qu Xiaoxiao was a little frustrated when she heard the words, and then she caught a glimpse of Zhuang Ziqiang standing at the door of 2202.

"Sister Fan, Sister Fan. Aren't you working in human resources in a foreign company? You must know some knowledge about this. Help me, please? Take pity on me!"

Qu Xiaoxiao's pitiful eyes made Zhuang Ziqiang hesitate a bit, this little goblin did have a bit of pitiful capital when he was begging for help.

He cast his eyes on Andy, asking for his opinion with his eyes, and Andy was noncommittal, but he finally decided to help.

In fact, Qu Xiaoxiao's problem is not complicated, it's just that this girl is ignorant, and so are the group of cronies around her.

Zhuang Ziqiang read the materials that Qu Xiaoxiao gave him and Andy at a glance, and couldn't help complaining: "Xiao Qu, these are the most basic materials, so you just use these things to ask us to help? And use Andy, a big cow ? It’s like killing a chicken with a sledgehammer!"

Qu Xiaoxiao knew she was in the wrong. When she was studying abroad, she only played for fun, and she couldn't even pass written English.

Zhuang Ziqiang shook his head, "Don't bother Andy. I'll assist you, and you can translate these materials with me. Xiaoqu, I'm not talking about you. These are always your own business. It's impossible for the two of us to Follow you to negotiate with foreign businessmen, you have to learn more."

After teaching Qu Xiaoxiao, Zhuang Ziqiang dismissed Andy and helped Qu Xiaoxiao translate the materials by himself.

Qu Xiaoxiao, who asked for help, made Zhuang Ziqiang feel like she was surrounded by a beautiful woman and her red sleeves made her more attractive.

After working until midnight, the information was finally finished.

Qu Xiaoxiao jumped up excitedly, "It's great! Sister Fan, you are really my lucky star, my good sister!"

After speaking, she couldn't help hugging Zhuang Ziqiang excitedly.

"Hey! I'm having a hard time! When will I be able to recover my male body?"

(End of this chapter)