I have a lot of achievements

Chapter 398 Brand Endorsement
Meng Fan won the championship in weightlifting and surpassed the world record in all three categories. No matter what the foreign weightlifting teams think about it, the country is full of excitement, especially in the domestic weightlifting circle.

Whether there is moisture, they know best.

With Meng Fan's achievements like this, as long as he doesn't make any major mistakes, his qualification for the Intercontinental Olympic Weightlifting Qualifying Tournament is a certainty. As for the Olympic Games, the possibility of winning the championship is very high, at least won the medal. what is the problem.

The reason why it is said that the possibility of winning the championship is very high is that it is one thing to worry about Meng Fan's performance fluctuations and fouls, and the other is that the current world record is not the best result of the record holder.

After all, it is still related to the new rules. The world record is "cleared". In other words, the world record of 109+ did not exist before. That is to say, the record holder once had better results than before, but because it was not after the implementation of the new rules, it was not counted in the world record.

To put it simply, the result of the Georgian player is even better. For example, the current world record in the snatch is 217kg, but he once snatched 220kg, and he also performed 260kg in the clean and jerk.

In other words, even if Meng Fan can fully display his current achievements in the Olympics, he may not be able to win the championship by then.

Of course, whether Meng Fan's current performance is his limit is still unknown. After all, judging from the competition that just ended, it seems that Meng Fan didn't try his best.

If this is the case, the possibility of hitting the championship is still very high.

The weightlifting competition still depends on performance, skills and tactics, and it is really impossible to determine who will win.

But no matter what, Meng Fan's appearance has become a winning point for Huaxia men's weightlifting, which is definitely something worthy of congratulations.

"Old Zhan!"

After the closing ceremony, the two leaders of the Weightlifting and Wrestling Center specially talked to Dean Zhan. The leader surnamed Zhou said: "It's not easy for China to lift weights in this Olympic cycle, and men's weightlifting under the new rules is even more difficult. There is a seedling called Meng Fan." , It's really too difficult. As for him, the situation is quite special, and he will definitely spend more time in Hangcheng, so ah, I will trouble you more in the future!"

When Dean Zhan heard this, he laughed loudly: "No trouble, no trouble! Director Zhou is wise, this Meng Fan is really special, with a special training method and a special personality. Donkey, don't look at the smiley one, but he is very stubborn inside. So hehehe, you are right to keep him in Hangzhou. I am really afraid that you will force him to train for a long time. For training, he has his own ideas, and I just play a supporting role. Anyway, in a word, leave it to me, Don't worry!"

The leader surnamed Xiong jokingly said: "Okay, we don't know what kind of personality you always have. If you take possession of the baby, you will definitely not let go. However, I still have a word to tell you. The appearance of Meng Fan not only represents It means breakthroughs in major levels of lifting, and also represents breakthroughs in major levels of wrestling and judo. Don't take this Hangzhou as your territory, just focus on weightlifting and ignore wrestling and judo. Your task, in addition to keeping a good eye on In addition to weightlifting, you have to coordinate wrestling and judo."

Dean Zhan was a little unhappy when he heard this, and said: "Director Xiong, I always don't like to hear your words. I'm always the dean of a physical institute, so I don't have a sense of the overall situation. Ah! Besides, Lao Hu and Lao Xiao, wrestlers and judo, are the ones who can even come up with the bad idea of ​​sending team members to train with Meng Fan. Thank goodness for the weightlifting time, how dare you think about taking up the time for wrestling and judo!"

The leader surnamed Xiong laughed angrily after hearing this.Of course, the Wrestling and Rou teams were aware of and agreed to the training with Meng Fan.They know that Lao Zhan also knows that they know that this is intentional, even they have been scolded, and they are talking about being careless, how can they be at ease.

The leader surnamed Zhou asked the two of them to finish playing the machine front, and then said to Dean Zhan seriously: "Old Zhan, I was going to say the next thing at the central meeting, and now I will tell you first. Meng Fan crossed the three major projects." The four small events, our center is not greedy, only three medals, one of which is gold! This should be regarded as a hard target, you have to help the center defend it!"

If it was before Meng Fan, it would have been a fantasy even if it was proposed that the whole center could win this target at a large level, but with Meng Fan's current strength, it can be said that he is not greedy!
Dean Zhan nodded heavily: "I don't dare to give you a deposit, but a medal must be guaranteed! I would like to issue a military order. If I can't complete it, I will accept any punishment voluntarily!"

The leader surnamed Zhou admired this attitude, and said with a smile on his mouth: "Stop following us, our center can't control you, the great dean! There is a military order sent to the chief!"

"Don't think I'm afraid! But, what, our hard indicators and so on, we just need to know it ourselves. I hope Meng Fan won't know it."

"Of course, don't put pressure on him!"

After the two leaders and Dean Zhan finished speaking, they were about to leave when they suddenly remembered something, something that was a little embarrassing and regrettable to them.

"By the way, the office has recently received endorsements and commercial performances from many merchant brands related to Meng Fan. According to the contract, Meng Fan has his own autonomy in matters other than training and competition, so the office has no control over these matters. Further negotiations. However, since we all know these things, we should talk to him. I will ask the office to send you the information, and you can give it to him. As for the result, that is natural That's his thing."

There have never been many endorsements and cooperation of brands in the center of Jujurou, and the most is the sponsorship of sports brands.What is sponsorship, that is, sponsorship of sports clothing including shoes and socks, and a small sponsorship fee.

This finally came about something related to endorsement, but it has nothing to do with them. It must be a pity.However, who gave Meng Fan more autonomy?

Of course, there are still many benefits for the center of lifting and wrestling.

Not to mention anything else, this year's sponsorship fee has increased, and it has increased a lot. When it enters the Olympic season, it will definitely increase.

Sports brand sponsorship cannot be said to only sponsor Meng Fan alone. If Meng Fan wants to wear their brand to participate in the Olympics, he must sponsor the entire event, and there must be three!

"Brand endorsement?"

After the closing ceremony, Meng Fan was still staying with the Zhejiang Provincial Team, waiting to go back to the sports institute and then go back. He got a stack of materials given by Dean Zhan after he came, looked at it, and then heard Dean Zhan say something. Probably, after thinking about it, he said, "I'll go back and think about it."

Before that, Meng Fan had received many invitations from merchants and brands, but he had no intention of paying attention to them. This time he got a stack, so he had to take it back.

I didn't accept any invitation before, as long as I don't have time to pay attention to it, well, it seems that I don't have much time now.However, one thing has changed, that is, Meng Fan's reputation is now greater than before.

Meng Fan's family has a big star sister, and she is also a big star who endorses several first-line brands, so she knows a little about endorsement.

It is impossible for him to endorse any product casually. One is the risk, the other is the loss of consumption, and the third is the lack of money.

Some brands, regardless of whether they are risky or not, will definitely consume their popularity, while some brands can increase their popularity. The same brand, there is still a big gap.

For example, these big-name endorsements that Meng Caiwei has in hand now will not consume her popularity, but will increase her popularity.

Meng Fan is not someone who has trouble with money. If there is a good endorsement, he is of course willing to accept it.

After all, there is still a [God of Wealth] waiting for his [-] million!
In the past, there might have been some good brands, but it may be difficult to really be good enough. Now, it should be able to improve some grades.

Of course, the bigger the brand, the higher the endorsement fee.

And how to convert popularity into money and increase popularity is also a science.

Meng Fan returned to the sports institute with the team, and after attending a team summary meeting, he also left and went back in Wu Tong's car.

He took a photo of the information given by the Jujurou Center, and then sent it to Meng Caiwei. He didn't understand, so he must be looking for someone who understands.

Soon, Meng Caiwei called and asked in the first sentence: "Are you in a hurry to accept the endorsement?"

Meng Fan: "That's not true. These are all from the merchant's brand, and I just saw them. Anyway, I don't understand them very well, so I will send them to you for a look."

Meng Caiwei said: "Then don't worry. Although these sports brands are not small, the level of endorsement they can really give is probably not high. How about it, if you really want to accept an endorsement, I will help you first ask Hu Yijing."

"OK then."

Meng Fan nodded. Naturally, Meng Caiwei is not playing football, but relatively speaking, Hu Yijing is more professional in this area, and there are no managers around her who are proficient in this area. As for her endorsements, some of them are handled by Hu Yijing. detail.

Hu Yijing is Su Qingcen's manager and a gold medal manager in the industry. Earlier, she wanted to cultivate Meng Fan into a hard-core idol, but later she realized that she really couldn't handle it, so she let it go.

Many people approached Meng Fan through her before, and wanted to invite Meng Fan to act as an endorsement and commercial performance. Hu Yijing was still very keen to make it happen, but this time after receiving a call from Meng Caiwei and understanding the general idea, she uncharacteristically said not to worry.

Of course it's not that he doesn't want to help, but that Meng Fan is different now.

"Sister Wei, I am very concerned about Xiaofan's affairs." Although Hu Yijing is much older than Meng Caiwei, she is willing to call her "Sister Wei". Didn’t some merchants come to me before, and I have conceived some plans.”

(End of this chapter)