Football should be played like me

Chapter 223 Stadium Incubation Plan, the most failed investment in history?
"Hello, dear viewers and friends, welcome to today's <Common Concern>, I am your good friend, Bai Yanbai."

On the China Television News Channel, "Common Concern", which ranks in the top three in ratings, has launched.

It can be seen from today's news pictures that the main focus this time is related to football.

"Chinese teenager Lu Yang led the Italian team to win the European Cup for the first time and lifted the Delaunay Cup! This is the glory of Italian football, and it is also the prelude to the rise of Chinese football." Bai Yanbai said, "Of course, I know everyone will be curious about what this has to do with Chinese football, and we will discuss this issue in depth next."

"Many people may know the football fund established by Lu Yang. Since last year, Lu Yang has invested a lot of money in China. According to statistics, his direct investment in domestic football career exceeds [-] million yuan every year!"

"But that's not all."

"As Lu Yang became famous in Europe, his endorsement fees and team salaries have increased significantly. In addition, Lu Yang made a lot of money from investing in movies, so he started to contribute to domestic football this year. The investment in the business will be further increased!"

"After winning the European Cup, Tang Yuqin, the manager of the Luyang Football Sports Fund, officially announced that the fund will start a stadium incubation plan nationwide!"

"The scale of the plan is huge. To fully realize it, it needs a large-scale and continuous investment of tens of billions! This is the largest plan in the history of Chinese football so far, and even in the future, and it is not one of them!"

"And it's worth mentioning that this plan does not have a high proportion of external financing. The main investor will always be the Luyang Football Sports Fund!"

"The project is divided into three parts."

"The first part is to build a landmark top-level football stadium! It aims to build a four-star and above football stadium that can host top-level football matches! At present, Luyang Football Fund has reached a preliminary agreement with Shanghai SIPG, and strives to build a Shanghai Landmark football stadium!"

"After the stadium is completed, it will become the home of SIPG. The teams of San Remo and Lu Yang will also have the right to use it. It will undertake some international competitions here, which will be of great benefit to the cultivation of football game culture."

"The project is currently..."

With the narration of "Common Concern", countless fans have been shocked.

Lu Yang wants to build a four-star or even a five-star stadium in China?

Building a landmark course?

This is simply a big domestic move!

And most importantly, most of the funds came from Lu Yang?
Of course, this part is actually only what it seems.

In a place like Shanghai, how could Lu Yang build a top-level stadium by himself?
In fact, the first two parts of the stadium incubation plan were all in cooperation with others, and the third part was almost entirely funded by Lu Yang himself.

The first part is to create a landmark course.

There is no shortage of investors in this part, even if Lu Yang wants to be a sole proprietor, no one will allow it.

Moreover, such projects are all very large-scale, costing billions of dollars at every turn, which is not something Lu Yang can handle.

Lu Yang is just leading the way with SIPG.

The second part of the stadium incubation plan is to build large-scale stadiums in eight new first-tier and top second-tier cities across the country.

This kind of stadium can almost accommodate 6 to [-] people.

Very big.

But that's because there are a lot of people in the mainland. With the development of football in the future, this kind of stadium will have a wide range of uses.

However, the configuration and shape of these courses are not top-notch, completely different from landmark courses, and it is difficult to apply them in top international competitions.

But it is still no problem to host top domestic events or some events in Asia.

The construction of this kind of stadium is also a cooperation between Luyang Football Fund and local officials, and a large amount of other funds are involved.

Lu Yang was also just in charge of getting started.

But this kind of engineering is also very profitable and influential, so it's not hard.

These two parts are also the ones that attract the most media attention, are the easiest to achieve results, are the most respectable to say, and can best reflect the "progress and development" of mainland football.

Even one day in the future, when China wants to bid for the world's top events, these two courses can play a huge role!

However, the third part, which is really useful to the fans and players, is relatively uninterested.

Whether the "stadium incubation plan" is a successful business plan or a public welfare project doomed to fail, the point of controversy lies in the third part.

Because the third part is... to build more than [-] community stadiums in [-] cities across the country!

Today's "Common Concern" mainly focuses on this third part!
The famous host Bai Yanbai was dumbfounded when he was preparing the materials.

His first reaction was... Did Lu Yang get the money too easily, so he took the initiative to throw the money into the water?
The sport of football used to be very popular in the Mainland.

But since a few years ago, football has declined, and basketball has begun to gain the upper hand and develop crazily.

This has a lot to do with the achievements of domestic football and basketball.

But there is another important core that outsiders don't quite understand, but everyone who plays football knows that... the football field is too big!
A football field can repair three or five buildings!
As for the basketball court, it can be used to draw any corner or corner.

The latter is much more convenient than the former.

And more important than convenience is... the location!

real estate!
Compared with basketball, football is simply "wasting" land resources!
Any real estate and community will be equipped with a basketball court.

But the football field... the area is larger than the sum of some small real estates. What developer can afford this?
How can children play football without a field?

So later on, people with rich wild ball experience know very well that playing basketball is almost free, but playing football... the cost is not low!
It doesn't matter whether it is thirty or fifty, but as long as the fee is charged, the vast majority of students have already been excluded.

With this money, isn't it good to surf the Internet?

Isn't it delicious to buy milk tea and spicy strips?
Students are the most concentrated place for young people in this society, and young people will become the backbone of this society sooner or later.

So if there is no influence among the student groups, it is destined not to become a mainstream movement.

To promote the development of domestic football, professional football schools are not the key, but a broad mass base is the key.

And the mass base can only be attracted by free and simple.

From Dota to League of Legends to King of Glory, the operation of games has become more and more simple, and this has become more and more popular, which has allowed the e-sports industry to enter the fast lane directly from the difficult development period in China.

In terms of difficulty, football is even "simple" than basketball, let alone video games.

There are still many people who can't dribble in basketball, but anyone can kick a football.

Of course, this refers to the level of mass entertainment, not professional level.

From a professional point of view, football is much more difficult than basketball.

Therefore, football can become the world's largest sport. In fact, its foundation has always existed. It's just that "equipment" has encountered difficulties in China, and everyone has no stadium to play.

To solve the football problem, the top stadiums are all face projects, and the real community-level free stadiums are the top priority.

However, for the three-part plan launched by the Luyang Football Fund, the landmark stadium, countless funders rush to invest, and are even willing to reduce the proportion of investment.

It's the kind where I invest 1000 million and you can count 700 million for me.

The provincial-level stadium also received countless responses.

There are only community-level free courts, and no one cares about them.

Therefore, this part can only be borne by Luyang Football Fund itself.

Bai Yanbai is the top news host in China, what kind of investments and people have he not seen?

Some people do charity at every turn, tens of millions plus tens of millions, but in fact, with tax avoidance, these people do not lose money at all.

Some people say they are doing public welfare, but they are actually planning. One day, they will reap a wave of backhand, right?

Really willing to be like Lu Yang for an industry I love...

"This career is difficult, destined to be full of thorns, even more difficult than Lu Yang's football career in Europe. But I hope Lu Yang can succeed, because it means... a football desert becomes a football paradise!" Bai Yanbai ended affectionately, "Let's send Lu Yang our best wishes from the bottom of our hearts!"

"Lu Yang, come on!"

……

"The Godfather of Chinese Football!Luyang will build more than 700 free courts! "

"Playing Football Stupidly?Goals that are too idealistic will eventually fail! "

"The Stadium Incubation Trilogy, the first two songs are very beautiful, but the third song is doomed to fail! "

"The financial tycoon predicts that Lu Yang's plan will fail completely in three years' time!"It will be completely shut down in five years!Because football does not deserve to have [-] free stadiums in China! "

"I have already foreseen the crying expression of Lu Yang's daughter after she left!He may be good at playing football, but he can't invest at all! "

"In China, no investor will pay to build free courts in the community!Because this thing can't make money at all! "

"Big News!Lu Yang personally promised that as long as the community stadium is still there, it will always be provided for free for football fans and will never be charged! "

"Eternal God!Lu Yang's stadium incubation plan shocked the football world!Italian Football Association President Maltiffany said that the Italian Football Association will provide all help for the rise of Chinese football! "

"Manello: Under Lu Yang's suggestion, the Italian national team launched a Chinese player talent plan to recruit young football players from China. They will receive the same training and game plan as Italian national youth players! "

"AC Milan: We have reached a cooperation agreement with a team of BJ! "

"Juventus: Warmly celebrate the cooperation between Juventus and the top local teams in Guangzhou! "

"Italian Football Association: This year's Italian Super Cup will still be held in China!The specific location is tentatively in Shanghai! "

"UEFA: This year's European Super Cup will be held at the BJ Bird's Nest Stadium in China! "

changed!

Everything has changed!

The national football team may still be rubbish, but Chinese football has received attention from various regions and industries.

The existence of Lu Yang broke the rumors that people of yellow race couldn't play football.

At the very least, the yellow race can also produce the top youth football talents, and they are the all-around players that everyone lacks most now!

High golf quotient, certain skills, certain body, good physical endurance, emotional stability and not causing trouble... These are the advantages of Eastern players.

Compared with Europe, America and other regions where football talent has been monopolized, China seems to have the potential to become the next "soccer engineer" gold pan.

Many clubs that are not financially viable have immediately set their sights on this land.

Many top clubs have expressed their willingness to select football talents in the mainland, and what gives them great confidence is the third part of Lu Yang's stadium incubation plan!
Free community courts!
People who love football know what it will do to the football atmosphere in this place!
Of course, even though many media in Europe spoke highly of Lu Yang's move, their comments on the project itself were not very good.

Because they also thought it was a doomed project.

Unless Lu Yang can guarantee that he will make two or three lucrative movies like "The Lost Lover" every year, for ten consecutive years, without missing a single one!

But is it possible?
Hollywood, the center of commercial film in the world, can say with certainty that this is impossible!

There are thousands of film and television companies in Hollywood, there are six giant film and television companies, and there are countless famous directors and stars, but no one can guarantee that the above situation will happen.

In other words, everyone can guarantee that such a situation will never happen.

If there is, then that person is an unprecedented movie god in the whole world!
Lu Yang couldn't even be the god of football, so how could he be the god of movies?
The six words of the football incubation plan, with the help of Lu Yang and winning the European Cup, became the hottest topic after the European Cup.

Beep beep!

The Moricians in Croatia sent blessings from afar.

"Hey, Lu Yang, how are you doing now?" Morici was worried that Lu Yang's stadium incubation plan would face too many negative opinions, which would hurt Lu Yang's self-esteem and dreams.

"I'm great, how about you? Is it safe over there?" Lu Yang was also worried about Morici's situation.

After all... In case of an assassination incident and the two sides exchange fire again, then Moric is actually very dangerous.

Moreover, the target of the assassination incident is likely to be Morici himself.

After all, who made Morici have the tendency to become a national idol?
Assassinated him, the movement is big enough.

There are too many forces that like to do such bad things, right? Happy every day?
"Don't worry, I'm very safe. The gatekeepers for me are carrying RPGs on their shoulders!" Morici trembled, fearing that the gatekeeper at his door would shoot off.

"Wealth and wealth are in danger! After this summer, you will be the number one idol in Croatia! When you retire, you can even directly run for the Prime Minister of Croatia!" Lu Yang seemed to be joking, but he was actually telling the truth. of.

"I know, but what about you? You are risking tens of billions in vain, where is your wealth?" Morici said bluntly, "As your best friend, I shouldn't discourage your enthusiasm , but the third part of your stadium incubation plan is really too risky! And there is no return, you..."

"Who told you that there is no return?" Lu Yang smiled. "I won't tell you the specifics. You don't understand what it means to hold thousands of pieces of land in China in [-]!"

After reminiscing about the past, Lu Yang hung up the phone.

His community ballpark project must be successful, otherwise...he will very likely become the top real estate developer in the country!

"I just want to let children all over the country who like football play in free stadiums... I really don't want to be the Wanda, Evergrande, Vanke, Country Garden of this world..."

"Don't force me to be the person I hate the most, please!"

Lu Yang sincerely prayed!

Why should the Luyang Fund come to the community court itself?
Although no one cares about it, in fact, even if someone wants to enter, Lu Yang will not let others intervene.

After such a big publicity, although Lu Yang needs to invest in the community stadium, the local officials will definitely support Lu Yang, and Lu Yang's site selection will become very favorable.

Two or three of the best land in each city.

And compared to the big moves in the first two parts, the community stadium is so small that no one will pay attention to it. Once the football field cannot be built, it is not impossible to manipulate this kind of land over time.

If the community stadium can't be built, then... the real estate developers who brought down Chinese football must be ready to face the counterattack from football!

……

"Armani Announces Contract Renewal with Lu Yang!Lu Yang became the global spokesperson for Armani's full range!unprecedented! "

"Armani's most senior spokesperson!Lu Yang became the world's first Armani global spokesperson! "

"400 million euros a year in endorsement fees!It is the first time for Armani to retain a spokesperson at a high price! "

"Luxury Brands Bow for Lu Yang!Armani broke the tradition of not renewing the contract at a high price, and the endorsement fee of 400 million euros was unprecedented! "

"Brynio and Chilton are defeated, Armani abolishes the tradition and recognizes Lu Yang!" "

"Fashion Circle Shocked!Armani confirmed at the press conference that he will launch a joint product with Lu Yang's personal brand at Milan Fashion Week! "

"Super Heavy! LY7!Lu Yang's jersey number for the new season was revealed in advance, number seven? "

"More than 3 people have pre-ordered Lu Yang's jersey for the new season in San Remo!Call it... the Holy Seven! "

"Holy Number Seven?What's so special about Number Seven, why not Number Nine and Number Ten? "

"Famous Players in Football: It's hard to understand. Whether it's San Remo, Italy or world football, top players hardly ever wear the number [-]. Why did Lu Yang choose this number? "

"Lu Yang's official reply: Before me, No. [-] was not world-class.After me, number seven can only be world-class! "

"French football takes the lead in spraying!No. [-] is nothing special, and it will not become a world-class number. Lu Yang just wants to prove that he is different! "

"Team Daily: The word world-class is very funny, because Lu Yang is not a world-class player at all, and it will be difficult to be a world-class player in the future!" "

"Marca: We appreciate Lu Yang, but he still can't talk about world class, even if he won the Delaunay Cup with the Italian team! "

"Aspen News: Lu Yang 7?This is the most daring naming in history!Even the god of basketball dare not call his brand MB23! "

"LY7's first shoe selection was released at this year's Milan Fashion Week!Jointly with the top luxury brand Armani! "

"Not sneakers! LY7's first product is not sneakers?What exactly is Lu Yang doing? "

"Bad Business Decisions!"Lu Yang's team embodies what it means to be unprofessional and what it means to be a business upstart! "

"Armani signed the wrong person!Lu Yang's commercial value will soon be proved to be worthless! "

"In addition to the field of football, what appeal can Lu Yang have for his products?Why is he so confident? "

"LY7's first product, do you like it?"I bet it's hard to break through a thousand sales! "

"A series of worst operations in history, Lu Yang may go bankrupt this year! "

Lu Yang's personal brand LY7 has sparked extensive discussions.

Everyone does not deny Lu Yang's success in football.

He's pretty much the best youth footballer on the planet!
No player younger than him can perform so well in the national team, let alone win the European Cup.

But that's just football.

French football journalist CZJJ expressed dissatisfaction with Lu Yang's business practices: "For a long time, there have always been people who want to overuse the personal appeal of football players."

"But it turns out that most of these actions were wrong."

"On the one hand, this makes players have to be distracted, which affects their concentration on the field and affects their performance. On the other hand, these commercial behaviors without reasonable planning will not bring healthy benefits, but will advance Overdraft the personal commercial value of the players."

"With the growth of a new generation of young stars, and with the impetuousness of this society, this situation has intensified. The new generation of stars headed by Lu Yang is flexing its muscles in various industries."

"But according to statistics, the performance of most young stars last year declined to varying degrees. Including Real Madrid's Enriquez, Barcelona's Mancini, Premier League's Raheem and other stars."

"On the contrary, the overall performance of Polish strikers Pawowski, Mercan and others with less commercial development is getting better and better."

"And excessive commercial development will make young stars miscalculate their own value, which will lead to their excessive demands on transfer fees, signing fees, and salaries."

"They will further inflate the salary system, exacerbate the tarnishment of gold dollars on football, and destroy the team's salary system...the disadvantages are countless!"

Many of the points that this reporter said were very sharp and not lacking in correctness.

This kind of problem does exist.

If Lu Yang's investment fails, there is no doubt that his competitive state will be affected.

After losing tens of millions a day, no one can still run around the football field with great interest. Many people even have the strength to climb to the roof.

Sunshine, a well-known analyst on Wall Street in the United States, also agrees with CZJJ's views, commenting on this: "When a person is addicted to business operations, he will no longer be able to focus on any other aspect."

"Because once you understand the trend chart of the stock market, you will know that it is the most beautiful and exciting curve in the world. You will be addicted to quit basketball, football, table tennis, games, work, entertainment and even women and men... ...you will quit everything!"

Such comments clearly reflected Lu Yang's public opinion situation.

Moreover, not only outsiders or the media, in fact, many football players also expressed their disgust towards Lu Yang's business behavior.

But the latter's resentment is understandable.

Everyone plays football, we have played longer than you, but why do you earn tens of millions of euros a year, but we have to fight to the death for tens or millions of euros a year?
Even, you can spend tens of millions of euros a year!
My heart is too unbalanced!
These commercial news even covered up the football itself, making the end of this summer window a bit of a hasty ending.

Until Bayern Munich shot Sanremo because of the conflict with Lu Yang in the European Cup.

Everyone's vision returned to football.

"The Bundesliga excavator shot overseas, angrily stabbing the enemy San Remo twice! "

"Lu Yang got into big trouble!Bayern wants to dig San Remo's waist, or two! "

"Fifteen million!Bayern offer Lahm!Intention to take away the young Italian international! "

"It's still 500 million!Bayern offer Serie B's best defensive player Kante!Next season, Remo Waistless is available! "

"San Remo rejects Bayern and treats 3000 million as dung!" "

"2000!Nan Dawang is showing off his power again!Bayern raise their offer!I have made up my mind! "

(End of this chapter)