Let you host the artist, how can you become a superstar
Chapter 109 0108: That's it, the price of 1 is not too much
Chapter 109 0108: That's it, a price of 100 million is not too much
Jiang Ge thought of a good way to place advertisements, his face changed from cloudy to sunny, and he smiled and said: "Manager Zheng, first of all, I would like to thank your company for your trust and continue to cooperate with our company. Implanted attitude, I won't talk about it, you must know it, and this drama has consumed too much of my effort, I can't afford to lose at all, so I have a proposal, listen to it and see how it goes."
Zheng Jianguo thought to himself, you have finally spoken, as long as you don't add money, you can talk about it, then he smiled and said: "Dr. Jiang has any suggestions, please tell me."
Jiang Ge organized his language slightly, and said: "That's right, this show will be broadcast exclusively on iQiyi. We will use a brand-new method of "creative insertion" to insert your advertisements during the webcast. Of course Yes, there will also be implants in the play, but the proportion will be reduced."
"Creativity interpolation?" Zheng Jianguo was stunned, having never heard of this word before, and asked, "What does it mean?"
Jiang Ge immediately explained: "In the specific scene design, the people in the play will interpret the commercials through 5-15 second short episodes, and use warmth, funny, brainwashing, etc. to promote the product's selling points, so that the audience can relax. Memorize the functional characteristics of the product to achieve the role of Amway products.”
This advertising model was first used by the producer Bai Yicong in the 2015 web drama "Dark Man 2". Since then, "If Snails Have Love", "Ghost Blowing Lantern: The Ancient City", "Military Division", Dramas such as "Celebrating More Than Years" and "The Son-in-law" have followed suit.
Although the creative medium has become uncreative and only the medium is left on the earth, and it is gradually rejected by the audience, but it has not appeared on Blue Star, and it still has a very high sense of freshness.
Zheng Jianguo was originally doing planning and creativity. After thinking about it for a while, he understood what Jiang Ge said. His eyes flickered and said: "Compared with traditional advertising placement methods, this creative insertion can be both good-looking and fun. It can greatly weaken the The audience’s resistance to the placement of advertisements will make the audience subtly watch these placement advertisements.”
Awesome, worthy of the contemporary talented young people uploaded on the Internet.
Jiang Ge looked happy, and said: "Then, Manager Zheng accepted my proposal?"
Zheng Jianguo asked without answering: "Jiang Dong, I have a few questions. If each episode is inserted in a creative, how many episodes does your company have in this drama? How many of our company's advertisements can be used?"
Django turned upside down again.
He just knew that there was such a model, and he didn't pay attention to the specific price of a piece, but it didn't bother him, fooling and bragging, his strengths!
After a while, he said with an exaggerated expression and vivid language: "Look, Manager Zheng, this is filmed by the actors in the crew. The duration is 5-15 seconds. Our actors are Hong Yi and Gu Yao. How much money would it cost to just ask them to shoot an advertisement, right? And I will write and shoot each story by myself to ensure that every article is wonderful and that all the selling points of the product are fully publicized. After the audience sees it, they will immediately buy it When you start a mobile phone, you buy..."
Zheng Jianguo was stunned when he heard it, and he was imitating the scene in his head.
Jiang Ge spit stars flying all over the sky, and concluded passionately: "That's it, the price of one million is not too much."
Needless to say, the price he asked for was a price that was acceptable to both parties.
At that time, "Dark Man 2" was released for 50 pieces, but because it was the first, video sites didn't pay much attention to it. In the end, buy two and get one free. It was only later that the number of shows slowly increased to several million.
Zheng Jianguo was very moved, but reason overcame impulsiveness, "I personally like this model very much and am optimistic about it, but because it is a new model, I need to report it to the leader."
Jiang Ge was not disappointed, he had to discuss it with others to see if it was worth the price, "No problem, then I will wait for good news from Manager Zheng."
Anyway, it should be close to ten, and it's done.
After seeing off Zheng Jianguo, Jiang Ge had just returned to the office when Hu Xiao knocked on the door again and came in.
"Jiang Dong, a lady named Zhou Lingwei is looking for you."
How did she come?
Jiang Ge was a little surprised, and suddenly remembered the last time he met Zhou Mulong, and asked them to walk around more, then shook his head and smiled, stood up from the chair, and said, "I'll go over."
Today Zhou Lingwei is in formal attire, with her brown ponytail tied up high, a small light gray suit jacket, slim fit, a white slim dress inside, white flat shoes, and a black handbag.
Compared with the formal suit worn when we first met, it was a little less capable, and a little more elegant and fresh.
Jiang Ge greeted him with a smile, and said, "Miss Zhou, what brought you here?"
Zhou Lingwei smiled lightly, and said, "The station has arranged a task, and I'm here to trouble Mr. Jiang again."
From the dialogue between the two, it is not difficult to hear that there is a sense of distance.
Logically speaking, it shouldn't be like this. They have met and contacted many times because of the drama "Little Yuer and Hua Wuque", and there is also Zhou Mulong's relationship in the middle.
When the two came to the reception room, they also greeted each other routinely, including the other's parents.
After a while, Django felt that it was almost done, so he cut to the point and asked: "Miss Zhou, what did you mean when you said 'tasks are arranged in the stage'?"
Zhou Lingwei also started working, and said, "I don't know if Mr. Jiang's new play has been sold?"
As soon as these words came out, Jiang Ge suddenly realized that today is really a good day, sending "big money" one after another.
"Not yet." He shook his head, pretending to be confused and said: "Could it be that Dragon TV has the intention to buy?"
Zhou Lingwei nodded, and said: "Tai Li held a meeting yesterday afternoon to discuss the purchase plan for the second half of next year, and listed thirteen dramas that they intend to purchase. Your new drama is one of them, and I am the He was the person in charge of the drama "Little Fish and Flowers" that he purchased for the first time, so he continued to send me to follow up."
Django asked: "However, I just held a press conference here, and the filming has not officially started, let alone a finished film. Is it too early to talk about buying a drama?"
Zhou Lingwei smiled and said: "It's only been a day, and your drama has already entered the top three of the most anticipated TV dramas, and it will reach the top in a few days, and it will definitely become the darling of all David TVs vying to buy. , what if we don’t hurry early.”
The drama "Little Fish and Flowers" not only won the victory for Dragon TV in the competition for the ratings of summer TV dramas, but also brought very considerable profits.
When I saw that Huafeng Media was going to start filming a new drama, with a better cast and investment amount, plus the combination of screenwriter Jiang Ge and director Huang Tao, I couldn't find any reason not to buy it.
Therefore, Zhou Lingwei, who has experience in cooperation, was sent over to discuss.
Django didn't make any detours anymore, and asked straightforwardly: "Then, what's your offer?"
(End of this chapter)
Jiang Ge thought of a good way to place advertisements, his face changed from cloudy to sunny, and he smiled and said: "Manager Zheng, first of all, I would like to thank your company for your trust and continue to cooperate with our company. Implanted attitude, I won't talk about it, you must know it, and this drama has consumed too much of my effort, I can't afford to lose at all, so I have a proposal, listen to it and see how it goes."
Zheng Jianguo thought to himself, you have finally spoken, as long as you don't add money, you can talk about it, then he smiled and said: "Dr. Jiang has any suggestions, please tell me."
Jiang Ge organized his language slightly, and said: "That's right, this show will be broadcast exclusively on iQiyi. We will use a brand-new method of "creative insertion" to insert your advertisements during the webcast. Of course Yes, there will also be implants in the play, but the proportion will be reduced."
"Creativity interpolation?" Zheng Jianguo was stunned, having never heard of this word before, and asked, "What does it mean?"
Jiang Ge immediately explained: "In the specific scene design, the people in the play will interpret the commercials through 5-15 second short episodes, and use warmth, funny, brainwashing, etc. to promote the product's selling points, so that the audience can relax. Memorize the functional characteristics of the product to achieve the role of Amway products.”
This advertising model was first used by the producer Bai Yicong in the 2015 web drama "Dark Man 2". Since then, "If Snails Have Love", "Ghost Blowing Lantern: The Ancient City", "Military Division", Dramas such as "Celebrating More Than Years" and "The Son-in-law" have followed suit.
Although the creative medium has become uncreative and only the medium is left on the earth, and it is gradually rejected by the audience, but it has not appeared on Blue Star, and it still has a very high sense of freshness.
Zheng Jianguo was originally doing planning and creativity. After thinking about it for a while, he understood what Jiang Ge said. His eyes flickered and said: "Compared with traditional advertising placement methods, this creative insertion can be both good-looking and fun. It can greatly weaken the The audience’s resistance to the placement of advertisements will make the audience subtly watch these placement advertisements.”
Awesome, worthy of the contemporary talented young people uploaded on the Internet.
Jiang Ge looked happy, and said: "Then, Manager Zheng accepted my proposal?"
Zheng Jianguo asked without answering: "Jiang Dong, I have a few questions. If each episode is inserted in a creative, how many episodes does your company have in this drama? How many of our company's advertisements can be used?"
Django turned upside down again.
He just knew that there was such a model, and he didn't pay attention to the specific price of a piece, but it didn't bother him, fooling and bragging, his strengths!
After a while, he said with an exaggerated expression and vivid language: "Look, Manager Zheng, this is filmed by the actors in the crew. The duration is 5-15 seconds. Our actors are Hong Yi and Gu Yao. How much money would it cost to just ask them to shoot an advertisement, right? And I will write and shoot each story by myself to ensure that every article is wonderful and that all the selling points of the product are fully publicized. After the audience sees it, they will immediately buy it When you start a mobile phone, you buy..."
Zheng Jianguo was stunned when he heard it, and he was imitating the scene in his head.
Jiang Ge spit stars flying all over the sky, and concluded passionately: "That's it, the price of one million is not too much."
Needless to say, the price he asked for was a price that was acceptable to both parties.
At that time, "Dark Man 2" was released for 50 pieces, but because it was the first, video sites didn't pay much attention to it. In the end, buy two and get one free. It was only later that the number of shows slowly increased to several million.
Zheng Jianguo was very moved, but reason overcame impulsiveness, "I personally like this model very much and am optimistic about it, but because it is a new model, I need to report it to the leader."
Jiang Ge was not disappointed, he had to discuss it with others to see if it was worth the price, "No problem, then I will wait for good news from Manager Zheng."
Anyway, it should be close to ten, and it's done.
After seeing off Zheng Jianguo, Jiang Ge had just returned to the office when Hu Xiao knocked on the door again and came in.
"Jiang Dong, a lady named Zhou Lingwei is looking for you."
How did she come?
Jiang Ge was a little surprised, and suddenly remembered the last time he met Zhou Mulong, and asked them to walk around more, then shook his head and smiled, stood up from the chair, and said, "I'll go over."
Today Zhou Lingwei is in formal attire, with her brown ponytail tied up high, a small light gray suit jacket, slim fit, a white slim dress inside, white flat shoes, and a black handbag.
Compared with the formal suit worn when we first met, it was a little less capable, and a little more elegant and fresh.
Jiang Ge greeted him with a smile, and said, "Miss Zhou, what brought you here?"
Zhou Lingwei smiled lightly, and said, "The station has arranged a task, and I'm here to trouble Mr. Jiang again."
From the dialogue between the two, it is not difficult to hear that there is a sense of distance.
Logically speaking, it shouldn't be like this. They have met and contacted many times because of the drama "Little Yuer and Hua Wuque", and there is also Zhou Mulong's relationship in the middle.
When the two came to the reception room, they also greeted each other routinely, including the other's parents.
After a while, Django felt that it was almost done, so he cut to the point and asked: "Miss Zhou, what did you mean when you said 'tasks are arranged in the stage'?"
Zhou Lingwei also started working, and said, "I don't know if Mr. Jiang's new play has been sold?"
As soon as these words came out, Jiang Ge suddenly realized that today is really a good day, sending "big money" one after another.
"Not yet." He shook his head, pretending to be confused and said: "Could it be that Dragon TV has the intention to buy?"
Zhou Lingwei nodded, and said: "Tai Li held a meeting yesterday afternoon to discuss the purchase plan for the second half of next year, and listed thirteen dramas that they intend to purchase. Your new drama is one of them, and I am the He was the person in charge of the drama "Little Fish and Flowers" that he purchased for the first time, so he continued to send me to follow up."
Django asked: "However, I just held a press conference here, and the filming has not officially started, let alone a finished film. Is it too early to talk about buying a drama?"
Zhou Lingwei smiled and said: "It's only been a day, and your drama has already entered the top three of the most anticipated TV dramas, and it will reach the top in a few days, and it will definitely become the darling of all David TVs vying to buy. , what if we don’t hurry early.”
The drama "Little Fish and Flowers" not only won the victory for Dragon TV in the competition for the ratings of summer TV dramas, but also brought very considerable profits.
When I saw that Huafeng Media was going to start filming a new drama, with a better cast and investment amount, plus the combination of screenwriter Jiang Ge and director Huang Tao, I couldn't find any reason not to buy it.
Therefore, Zhou Lingwei, who has experience in cooperation, was sent over to discuss.
Django didn't make any detours anymore, and asked straightforwardly: "Then, what's your offer?"
(End of this chapter)
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