I'm not a god

Chapter 166

The goods in the directly-operated counters are not open to ordinary tourists. The original intention is to show the anchors. You can enjoy discounts for the quantity you buy or sell, and different discounts for different quantities.

At such a discounted price, the anchors sell it to the tourists in the live broadcast room, and the 38 boxes of pure milk in the supermarket. If you are confident that you can sell a large quantity, the discount is also different, from one or two yuan cheaper to the final price at two yuan. More than a dozen yuan, the PK here is the ability to bring goods. The big anchor naturally dares to give a lower price. If the small anchor is the same price as the big anchor, if they can’t get that discount, they will have to use their own profits to make up for the hole in the later stage.

In addition to the discount, there is also the income part for the anchor, which is still classified according to the sales volume. This post-calculation, how much product you sold in a live broadcast, and how much each product sold. According to the division of data files, this file will be given to you Divided remuneration.

Online shopping, isn't it the buyers who have been shouting for saving channel costs and benefiting online shopping?

The same is true for Lele. With a carrier like the Lele platform, you can negotiate the price with any product, and you can guarantee that the price will be lower than that of the terminal supply chain after ensuring the quality. What is the profit up to the retail price range.

The discounts for buyers and the benefits for sellers are all included in it.

Lele is responsible for the after-sales service and the quality of the supply. With Lele's current good image in front of users as a guarantee, the products are labeled as 'direct sales' so that all buyers can buy with confidence.

Manufacturers do not need to distribute goods, do not need capital cycle, and get faster capital operation speed at a lower supply price. It seems that a product makes less or no money, and the potential value of seizing the market and branding is even greater. Large, small profits but quick turnover are enough to make the production of goods more frequently.Earn less per piece, and the quantity is large enough to make the income equal or exceed. The brand influence caused by more goods circulating in the market will not necessarily bring the effect of large-scale advertising every year. Based on this calculation, the advertising Part of the cost of delivery is also fed back, which can give Lele a lower price.

What Lele wants to do is to use its huge size and its own reputation to become a century-old conscience enterprise with a monopoly posture that dominates the world and has no rivals.You don’t need to put an end to some unscrupulous merchants and anchors. If you don’t buy the direct sales, you have to buy the cheaper ones. Then you will be cheated or think that the goods are not up to expectations. Identity pays.

Old Chen's previous worry was that his advantages were no longer obvious.

Su Chen said that it has little impact on him, because once Lele introduces a direct-sales product strategy, the large-scale anchors with goods will have a great advantage. With a fan base, it will be difficult to get a few more big anchors in the future. Yes, it’s nothing more than making less money. Sometimes direct-sale products can also increase your own image, and some non-direct-sale products can also be sold in the middle.

It is sure that it is not as easy to make money as before, but it is nonsense to say that it is not profitable to bring goods.

Really wait until the direct marketing becomes bigger, there will be no so-called anchors with goods, everyone can hang a store shopping cart in the live broadcast room, and everyone can go in and buy. If it is fan consumption, I believe there will be fans who buy at a reasonable price, and they will not suffer. , The anchor makes money.

That's all Su Chen can think of at the moment. For the time being, he can't think of a bigger layout or a longer-term strategic goal for Lele.

As for the resistance of the anchors who brought goods, it can be seen from Lao Chen's attitude that even resistance is meaningless.Lele has a monopoly, and what he does is conscience. What he blocks is the way of those unscrupulous merchants and anchors. If he puts it out in the sun anywhere, Lele will stand on the level of righteousness.

Su Chen can't control anything else, Lele's several actions now have made his plan of "bringing the Internet into reality" well implemented. Others may have complaints about Lele, but for him, Lele It is the noble person in my Internet Shenhao career, Lele who is covering online consumption, and the value of Leledou will become more and more equivalent to real currency in the future. At that time, we are the real chosen ones.

1000 million a day, if you can put all of it in your pocket, then you can really be a salted fish, and you don't have to turn over.

5000 million Leledou, worth [-] million Huaxia currency, what Su Chen paid was not an advance payment, but a direct purchase payment.

Dongbao has become the protagonist in the conference room, and being an exclusive customer service staff, today can be regarded as Dongbao's highlight moment.

A vice president of Lele, directors and deputy directors of several departments, and a large number of middle managers gathered together to listen to her and take her as the center.

"Well, Mr. Su said that he wants national brands that are familiar to everyone, such as Anmuxi, Mengniu, Yili, Master Kong, and Uni-President. He wants to give a lot of benefits. The selected products are the best in tens of dollars. It’s also good to mark the price of a few dollars.”

Someone raised a question: "If he does this, is he disturbing the market price?"

First it was contemplation, and then many people shook their heads in denial.

Zou Xinyi, the director of Lele's game department, originally had nothing to do with him in today's meeting, but whoever called Pie Boss is also a big consumer in Legend of Bashi.

"He has made it clear that I am not selling goods, I am giving benefits. Since we promise free shipping, people buy it personally, and deliver it to us at the normal price, how much is it sold in his live broadcast room, even if it is a cent Money, that’s because people have personalities. We may need to do a little bit, and put the name of shipping from Mr. Su’s live broadcast room. In fact, it’s still from us. We and the manufacturer normally receive the payment according to the discount, and they also normally pay according to others. The sales rate gives the other party benefits, so it's over."

One thing that is easy to understand is that no one thinks that it can really disrupt the market price and make other anchors with goods have nowhere to go.

No matter how rich you are, can you continue to enjoy such benefits?Then it's not a welfare, it's a boy who spreads money, who has money to do this?The occasional act of a local tyrant.

Lele executives also questioned this Shenhao's "pie in the sky" behavior. Those who questioned were just saying it casually, which was not reasonable in itself.

The investigation also quickly revealed that 'Pie in the Sky' was recharged through normal recharge channels. The money was transferred out of the bank and recharged directly. There was no problem with the recharged money.

During the discussion among the big guys, Dong Bao kept having something to say, but Zou Xinyi saw it and pointed with a smile: "Let the person who knows Mr. Su best say a few words, I think she has something to say."

Swish!
Everyone's eyes focused on Dong Bao's face. She blushed and lowered her head subconsciously. The department director came to her, separated by several floors, not to mention that the person sitting in the main seat today was the vice president of the entire Lele Group company.

Everyone present here has the right to fire her easily, Dong Bao panicked after being stared at like this, swallowed all the words that were on his lips, and hesitated for a long time without saying a complete sentence.

"Okay, don't stare at the little girl, drink some water, take it easy, we should pay attention to the thoughts of the comrades on the front line, they see things from a different angle than us." The vice president with gray temples, Knocking on the table, a smile appeared on the corner of his mouth, covering the entire meeting room like a spring breeze.

Dong Bao made some adjustments, and used a slideshow to play the chat screen in his mobile phone, and the voice was also converted into text.

"Mr. Su said that he wants to connect with the anchor. The anchors must be those who are called the anchors of the pie family on Lele. In the afternoon before the annual awards ceremony, the popularity is very high. Our users will There are a large number of people waiting for the red carpet and awards ceremony, and the popularity of the live broadcast during this time period will be very high. I think Mr. Su is planning to give some popularity to his favorite anchors, not only the benefits, but also the popularity. It's not like some anchors, the number of really cheap welfare products is false..."

Dong Bao swallowed his saliva, looked around, received encouraging gazes, took a deep breath, and continued: "I always feel that if he is happy, 5000 million is not the limit, and [-] million is not impossible. The anchor he likes gets the popularity and attention of fans, and he can also get the support of more people. Mr. Su is young and has the temper of a young man. Sun Haohan's PK is obviously a behavior of touching porcelain, but some people really believe that they will PK against Mr. Su. If the pie family has more fans, or a stronger sense of belonging, there may be no follow-up ..."

The vice president took the lead in the applause. Don't look at Dong Bao's talking about the live broadcast. As an executive of Lele Company, everyone has no right to sit in the current position if they say they don't understand the content of the leading products.

They felt that what Dong Bao said was reasonable, and that Shenhao had other purposes in giving benefits.

As for the price of the benefits, this person paid out hundreds of millions of dollars a year, and lost tens of millions to get more people's support. The benefits are definitely worth more than the gifts.

"Before tomorrow morning, prepare a detailed list of goods for Mr. Su. All departments will cooperate with this person from the customer service department to confirm the goods that Mr. Su wants tomorrow morning. He will sell them at a welfare price in the afternoon and ask the manufacturer to ensure that at least one third of them will be shipped that day. , all sent out the next day. Our supervisors will set off tonight to cooperate with the manufacturer to deliver goods. If there are too many sales of a certain product tomorrow, the supervisors we send are not enough, and the second batch of personnel will be sent again that night. List , express delivery, manufacturers, and supervision, this is the first practical exercise of our self-operated supply. After all, tomorrow we are only targeting Mr. Su. What about in the future? Come on, everyone, for the first time, I want to make sure Regarding the quality of the goods sent by the manufacturer, after you go back, you should make it clear to the dispatched supervisors that orders are prohibited and there is no sympathy. Whoever has quality problems with batches of goods will be fired directly!"

(End of this chapter)