super storm

Chapter 381 Excited? [Thanks to the lord Gy for rewarding the Sansheng Stone, please subscribe to the monthly pass]

When Yang Yang returned home from De Tokmost, Raiola had already been waiting here.

"Mino, what made you so excited?" Yang Yang asked curiously.

Today at two or three o'clock at noon, Raiola called him and came to Amsterdam in the evening, pretending to be mysterious and saying that he would give him a surprise, which made Yang Yang a little unpredictable.

But he vaguely guessed that [-]% of the money had something to do with it.

Only money can make this Italian fat man so excited.

"Haha, this time we participated in the FIFA awards ceremony, we really won't lose money!" Raiola's expression of you hastening to praise me for being smart and capable made Yang Yang very speechless.

Is this guy a little too crazy?
"Okay, tell me quickly, what is it?" Yang Yang scolded with a smile.

"Just today, guess what, how many sponsors did I get calls from?" Raiola said again.

"Two or three." Yang Yang replied.

Raiola had a depressed expression, "You underestimate yourself, guess again."

"Five families?" Yang Yang tried to guess again.

But Raiola still shook his head, which made Yang Yang feel a little strange.

"Seven or eight?" Yang Yang felt that this was outrageous.

But Raiola still gave an even more frightening number, "More than a dozen, I haven't stopped calling all morning."

As if afraid that Yang Yang would not believe it, he pointed to the charging mobile phone next to the sofa cabinet, which was the Motorola blade given by Yang Yang, to show that he was not lying or exaggerating at all.

"Oh, it's quite a lot." Yang Yang felt that it was outrageous, but he didn't feel very excited.

It can only be said that there are many sponsors who see his potential.

It's normal to make phone calls, but it's still very far away from confirming the contract, and the horoscope has not been written yet, why are you so excited?

It can only be said that this fat man's self-cultivation skills are getting weaker and weaker.

Seeing that Yang Yang was so calm, Raiola also laughed, "Do you think I will be excited for these ten or so sponsors?"

"Isn't it?" Yang Yang was also a little curious.

"Of course not." Raiola was excited again, this time for himself.

"I am excited because two of the sponsors are very famous, and they have shown very strong interest, and even offered to directly enter the substantive negotiation stage."

"Who is it?" Yang Yang became interested now, after all, the sponsor sent him money.

"The Armani and Dolce & Gabbana of Italy!"

"It turned out to be them!" Yang Yang was also taken aback.

This is definitely the top luxury brand in the world.

"Are you excited?" Raiola smiled, with a bit of complacency.

"Armani and Dolce & Gabbana are very satisfied with your outfit on the day of the award ceremony, and they both think that you fit their brand image very well, so they both intend to invite you to be their brand spokesperson."

Speaking of this, Raiola reminded again with a smile, "These two brands have always only sought out top stars for endorsements, at least first-line stars, and this time they came to you. On the one hand, it is a recognition of your strength and potential, but at the same time, it should also have something to do with the huge Chinese market behind you."

Yang Yang guessed it.

With the rapid development of China's economy in the past few years, more and more international brands are very optimistic about the Chinese market. Nike was willing to spend 300 million euros to sign him, obviously wanting to use Yang Yang to develop the Chinese market.

After all, Nike is a company in the sports industry, and the information must be one step ahead, and now companies in other industries have followed suit, especially this time, after Yang Yang participated in the FIFA World Player of the Year award ceremony, everyone recognized him even more.

These things did not go beyond Raiola's previous judgment, but the Italian fat man obviously did not expect that even the two major Italian luxury brands would take the initiative to come to him, which is definitely an exaggeration.

Armani's spokesperson is Andriy Shevchenko, and he has always liked to find AC Milan stars to endorse, because the founder Armani himself is an AC Milan fan, and I heard that he has a very good relationship with Shevchenko.

This time looking for Yang Yang's endorsement is more of a commercial consideration, mainly because of the Chinese market behind Yang Yang.

It can be said that this is a potential market that all multinational brands and enterprises in the world cannot ignore.

Yang Yang is now the most influential spokesperson in this market.

Not to mention anything else, as soon as he appeared on the red carpet at the Zurich Opera House, he immediately became the focus news of major media newspapers, TV stations and websites in China the next day, arousing huge repercussions and movements.

In this regard, in China, no one can compare to him, not even the popular Yao Juren and Liu Feiren.

"This time the two companies are very sincere, and according to tradition, the endorsement fees they give will not be too bad. Among them, Armani should be the most interested, because they just built China's largest flagship store in Shanghai last year. If they are matched with your endorsement, they will definitely be able to detonate the high-end market." Raiola analyzed with a smile.

Yang Yang is also secretly glad that he has not abused his image too much in the past few years. So far, all the top companies and brands that have been able to obtain his portrait rights are well-known top companies and brands in China. This also makes many luxury brands in the mainland, including Armani, satisfied with his image.

Otherwise, you can imagine how embarrassing it would be if Armani shared the same spokesperson with some counterfeit brands?
Wei Zheng is quite far-sighted on this point.

"I'll talk to them, and I will definitely be able to negotiate a high price for you." Raiola said confidently.

Both Dolce & Gabbana and Armani are so interested, and the influence of the two luxury brands is very large. Whichever one he signs will benefit Yang Yang a lot, and it can even be said that he can make money lying down.

The reason is simple. After signing two luxury brands, Yang Yang's commercial value is even better than before.

Even if the price of signing contracts with the two brands is lower, there will soon be other brands that want to take advantage of the popularity of luxury brands, and the prices they will offer will definitely be higher.

For example, Beckham, this star is from head to tail, from hair to glasses to beard to clothes to underwear...

It can be said that Beckham has endorsed almost all those who can find endorsements, earning a lot of money.

It can even be said that he earns more from off-court business operations than he does on the court.

"Our domestic awareness is relatively conservative now, so there is no need for underwear to endorse, and you can talk about the rest." Yang Yang thought for a while and said.

Anyway, it is to make money, and Raiola is a master negotiator, so it is most suitable for him to negotiate.

Raiola is also very excited, "If I can really talk about Armani or Dolce & Gabbana this time, I will make Nike and Adidas bleed."

Seeing the expression of the Italian fat man at this moment, Yang Yang could only think of two words, Jianshang.

But this is also normal, because his income is directly linked to Yang Yang, and he can get a cut of the sponsorship contract he signed for Yang Yang.

Of course, how to draw depends on the situation.

For example, Yang Yang signed a contract with Nike before, and what he actually got was 300 million euros, and it was after tax. As for the tax payment and Mino Raiola's commission, it was all paid by Nike.

More importantly, Nike took out the 300 million euros and only got Yang Yang's portrait rights.

In other words, Nike can use Yang Yang's portrait rights in publicity and promotion, but if Yang Yang is invited to attend events or shoot commercials, he needs to pay extra fees. The specific amount is reflected in the contract.

This year's World Cup is coming. Nike invited Yang Yang to shoot a series of World Cup commercials for them through Raiola before. The time was chosen during the two-week league suspension period in early January. This also required money.

The same is true of Ajax's contract. The club is responsible for the commission for Raiola. Yang Yang's weekly salary of [-] euros is the actual after-tax income.

Of course, this is only the case of Yang Yang, not necessarily others.

For example, the contract signed by Ibrahimovic at Juventus, Raiola asked Ibrahimovic for money.

The more things he has experienced, the more Yang Yang can feel the impact of Florentino's words.

For example, Florentino's Real Madrid has pioneered the way of portrait rights.

When Real Madrid bought Figo with a termination fee, everyone felt that they had lost a lot, but in fact, Real Madrid got Figo's portrait rights, and this thing that was not valued by people, after Real Madrid's commercial operations, not only returned Figo's transfer fee, but even made Real Madrid a lot of money.

Compared with Manchester United, which claims to be the most capable of commercial operations, it has never earned much from Beckham's portrait rights. It can be seen that Florentino's vision is indeed better than others.

Yang Yang is also very concerned about how Florentino plans to promote the metabolism and renewal of Real Madrid.

"Mino, help me pay more attention to the movement in Spain, and notify me as soon as there is news." Yang Yang reminded.

He has to concentrate on training and competition, and can't be distracted at ordinary times, so he needs his agent to help him pay attention to these.

Raiola understood what Yang Yang meant, nodded and said, "Don't worry, I've been paying attention."

If Yang Yang can enter Real Madrid, it will definitely be a big step forward for him in his career.

However, the immediate priority is to get Armani and Dolce & Gabbana first.

As long as these two companies sign a random contract, Yang Yang's commercial value will immediately increase tenfold, or even a hundredfold.

And in the future, there will be a steady stream of other brands coming to sponsor, and the two of them can lie down and collect money.

Yang Yang is not particularly sensitive and caring about money, he pays more attention to the next game.

Especially in the round of [-] against Real Madrid.

According to the schedule, Ajax is the first in the group, first away and then host, and will challenge the Bernabeu away in the first round.

He still remembers the Champions League game at the Bernabeu two years ago.

Superstars such as Ronaldo and Zidane played a wave of mercury-like offensive in a short period of time, making Ajax helpless to fight back. I wonder if they will meet again two years later. Are they still as amazing as they were back then?

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(End of this chapter)