Football giants

Chapter 14 Burning Money
Southampton is in the League One, and the league broadcast fee is very small, only about 400 million pounds, which is only one-tenth of the bottom team in the Premier League. It can be seen how much the Premier League is of commercial value to a team.

The low-level league has caused Southampton to have almost no business operations. After the British low-cost airline decided not to renew the contract, the chest advertising sponsorship has not yet been found. The jersey sponsor is the British local brand Umbro, and the annual sponsorship fee is 150 million pounds.

On the contrary, the team's game-day income has reached more than 800 million pounds, which is Southampton's largest source of income.

All this is thanks to Southampton, a group of fanatical Saints fans. Every game has an attendance rate of around [-], which is very rare in League One.

"The three major sources of income for a professional team are broadcast fee sharing, commercial sponsorship and game day income."

After listening to Nicola Cortez's introduction, Sun Yue felt helpless about the current situation in Southampton.

"The game day income is relatively inoperable. After all, there are restrictions on the stadium, broadcast fee sharing and commercial sponsorship, and the team is currently in League One, so no matter which aspect we look at, we have only one choice."

"Rush to the Premier League in the shortest possible time!"

Rushing to the Premier League means more than 4000 million pounds in broadcast fees per year. Moreover, with the Premier League platform, commercial sponsorship will definitely follow suit. As long as the team operates well, it is not impossible to earn more than [-] million.

Yang Huan couldn't help but nodded, "We must be promoted from League One in the new season, and from the Championship next year. I want to see Southampton appear in the Premier League next year. At the same time, we must appear in the European arena in the shortest possible time!"

He speaks very hard, his attitude is very firm, and his momentum is very bold.

This made Nicola Cortez couldn't help but compare Yang Huan with Katharina, who obviously didn't have Yang Huan's courage.

And Yang Huan's goal is not wrong at all, based on the Premier League is fundamental, the European arena is the key to create a strong team.

Zhang Ning is the chief financial officer appointed by Yang Huan, and she also has financial considerations.

"If we want to advance to the Premier League, we must sign in to strengthen the team's strength. This requires a signing budget, coupled with the team's daily operations, and a new training base budget. In the next year, our total investment will be an astronomical figure that even the team cannot afford."

Yang Huan spent 500 million pounds to acquire Southampton, but when she turned around, she had to invest tens of millions of pounds to operate it. She couldn't understand the logic behind it.

"Astronomical figures?"

After hearing this, Yang Huan laughed, he just wanted an astronomical figure.

What he is pursuing now is the eyeball economy that is more shocking and more effective.

"What are you laughing at?" Zhang Ning blushed a little from Yang Huan's laughter, "Am I wrong? Are you only thinking about investment, not income?"

Yang Huan really nodded, "Yes, investing in football is a kind of fun for me. I never thought of making money from it."

"So, I want to build Southampton into a team with strong competitiveness even in the Premier League in the shortest possible time. As for how much money to invest, are you worried that I don't have money?"

Everyone present, except for Sun Yue, who knew about it, and Long Wu, who had been standing behind Yang Huan playing mobile games, had black lines all over their heads.

Too rich, too nouveau riche!
But this method is the simplest and most practical method!
Didn't Chelsea, Manchester City and other teams rise like this?

"Sun Yue, tell me what you think." Yang Huan pointed at Sun Yue.

Sun Yue used to have many bizarre ideas and concepts in the Yang Group, but none of them were reused. He always felt depressed and frustrated. It was not until he was brought out by Yang Huan that he felt elated.

Therefore, in the recent period, he has devoted almost all his energy to the operation of Yang Huan's plan.

Now being called by Yang Huan, I prepared a little before opening my mouth.

"Master Huan, I think there is only one way for Southampton at present, burn money, burn money desperately!"

Hearing Sun Yue's words, everyone present was frightened.

Does Southampton have money to burn?

"Tell me, what is the method of burning money?" Yang Huan waved his hand, agreeing with Sun Yue's statement.

Zhang Ning was so depressed, she seemed to see a shocking deficit on Southampton's books.

Sun Yue was also excited when he heard it, "It's very simple. We will introduce one or two top superstars every year and combine them with a group of powerful players to form a strong lineup. We will enter the British Championship next year, and then we will go to the Premier League. Three years later, we will appear in the European arena!"

Nicola Cortez heard about Sun Yue's plan from the team's translator and almost fell over. Do you really think that professional football is so simple?How much does it cost to burn like this?
But he was faintly excited, because if he really did this, Southampton's strength would be improved overnight.

Who doesn't want their team to be a top giant with a high-end atmosphere?

The reason why the team failed to upgrade last season was because Marcus Liebherr was stingy. At the beginning of the season, he did not give money or sign in. After halfway through the season and during the winter break, he introduced several players in a row, but he has already missed the opportunity to upgrade.

After all, the money was spent, but the effect was not good.

On the contrary, someone like Yang Huan, who is ambitious and has a big appetite, has even better results.

"Nicola!" Yang Huan looked at Nicola Cortez.

"Master Huan."

"Is there any top star in the transfer market? Money is not a problem. I want the top one!"

Nicola Cortez also made a lot of preparations for the arrival of Yang Huan, especially in the transfer market.

"There are quite a few hottest superstars in the transfer market. Cesc Fabregas of Arsenal, David Villa and David Silva of Valencia, Robinho of Manchester City, Zlatan Ibrahimovic and Yaya Toure of Barcelona, ​​Rooney of Manchester United are all the hottest superstars in the current transfer market."

After Nicola Cortez finished speaking, he added with a wry smile, "But the possibility of them coming to League One is quite slim."

"why?"

"Many of these superstars are in the rising stage of their careers. If they want to transfer, they will also go to the top teams. It is impossible to come to League One."

Kesh Harris, who had been sitting next to him, interrupted at this time, shaking his head and said: "I don't think so. Professional players regard playing football as a profession. As long as they can afford the money, who will be against the money?"

"At the beginning, Kaka almost joined Manchester City. If it wasn't for Real Madrid chairman Florentino's interference at the last moment, Kaka would already be in Manchester City. Therefore, in the final analysis, whether you can attract him or not depends on your willingness to burn money."

Nicola Cortez smiled wryly. Of course the truth is true, but at the time Manchester City was at least a Premier League team, right? Today Southampton is in the Premier League. The difference is not small. Moreover, even if it is burning money, you have to consider costs and benefits, right?
Unexpectedly, Yang Huan slapped the table hard, and praised in a very rich way: "Well said!"

"Among these superstars, Cesc Fabregas always thinks about Barcelona at Arsenal. We look down on such players. Robinho is outdated. David Villa and David Silva are okay, but a little soft and not aggressive enough. Zlatan Ibrahimovic seems to be divorcing Barcelona now..."

"Just him, Zlatan Ibrahimovic!" Yang Huan immediately made a decision. This Swedish center is the kind of powerful center who can lead a group of friends to have fun by himself. He has super personal ability and is worth having.

"Nicolas, help me call Ibrahimovic's agent, I can't believe it, there are still people in this world who will struggle with money!"

It was the first time for everyone in Southampton to feel Yang Huan's wealth and power, and they were all shocked.

What is a rich man?

A real rich person is, as long as I want to do something, no matter how much it costs, I will do it.

Turn impossibility into possibility and decay into magic.

This is the effect Yang Huan wanted!
…………

…………

After finishing the first high-level meeting after the acquisition of Southampton, Yang Huan saw that it was still early, so he went to Southampton's training base Stapletwood to inspect non-stop.

Before leaving, I did not forget to tell Nicola Cortes to book a table at the best restaurant in Southampton, and he will treat everyone to dinner tonight.

Stapletwood is on the other side of the Test River. If you want to go from the urban area, you have to go around to the northern suburbs of the urban area, pass on the bridge across the river, and then go south, taking a big n-shaped bridge. Who wants the entire Test River to be a bridge?

"Is this the only way to come from the city?"

Yang Huan was very depressed. The distance in a straight line was only four or five kilometers, but after a detour, he walked a total of eight or nine kilometers.

Nicola Cortez shook his head with a wry smile, "There is only this way."

Yang Huan curled his lips and said nothing.

The time has come to July, and Stapletwood has already started training.

Like the training ground of most English teams, Stapletwood is located on the edge of the New Forest National Park. The scenery here is picturesque, but the facilities are too simple.

There are only two fields for the first team, an indoor training field made of white plastic film, and a row of bricks and tiles, which are all in the first team training area of ​​the Stapletwood training ground.

There are several training grounds for the youth team, but the training facilities are relatively old.

"It's no wonder that after the Liebherr family acquired Southampton, instead of signing in, they immediately proposed to build a new training base."

After hearing this, Nicola Cortez also smiled, "Actually, the level of our training base, even in the Premier League, is at least mid-range. You haven't seen many training bases of Premier League teams. It's simply too bad!"

Yang Huan also read many reports in his previous life, saying that the training environment of the Premier League teams was too poor, it seems to be true.

Someone even made a joke, saying that in the early days of Abramovich, the luxury cars of the Chelsea stars were worth more than the entire training base, so the security guards were not concerned about the training base, but the stars' cars.

That was in London!

It can be seen how bad Chelsea's training base is.

The time when Yang Huan and others arrived coincided with their training time, so the training ground of the first team was very lively.

But head coach Alan Pardue was nowhere to be seen, and the assistant coach was in charge.

The players are doing physical endurance training and actively preparing for the new season in August.

When Yang Huan saw that the players were basically training without the ball and running under the command of the coach, he found it very incomprehensible, "Don't we need to train with the ball?"

Nicola Cortez knew that what Yang Huan admired was crazy offensive football and gorgeous ground coordination, so he could only smile wryly: "Every coach has his own set of training methods."

"But aren't all the teams now transitioning to the tactical system of the European continent? We don't need to keep up with our training methods? Without training, how can we play out the effect in the game?"

As the saying goes, training is the accumulation of competition, and competition is the outbreak of training.

Without good training, how can there be outstanding performance in the game?
At least according to the reports that Yang Huan had read, a truly outstanding coach would never simply practice physical fitness.

"Fart! Who said that England must learn the style of continental Europe? Is our own style in England not good?"

A guy with white hair came out next to him, and retorted very aggrievedly.

　It's time to hit the rankings, let's vote as much as we can! ! !
　　
　
(End of this chapter)