fantasy blockbuster era

Chapter 23
Exclusive broadcast right, as the name implies, means that the work can only be played on one platform, and it is not allowed to be broadcast on any party other than this platform.

The other party asks for exclusive rights?

What do you mean?
Generally, only a certain popular work will attract several platforms to bid for this right at the same time, and Dragon Snake is just a small web drama of a new company, so why is it worth it for the other party to grab an exclusive broadcast?
Moreover, in his vision, if the system wants to be upgraded, Dragon Snake, as his first play, must be broadcast simultaneously on all platforms to bring the greatest benefit to himself. How can it be possible to award it to a single platform?
And is it the so-called fourth largest watermelon?
Its market share is there, and there is a huge gap with the other three melons, but everyone knows how to choose.

Zhang Yang is no exception.

Even if Fu Yiming had helped him, he could give Watermelon the right to broadcast Dragon Snake's first round. It is absolutely impossible to broadcast exclusively!

After making up his mind, Zhang Yang directly refused: "I'm afraid I can't do what Mr. Fu wants. I can't broadcast it alone, but there can be a place for watermelon in the first round of broadcasting platform of Dragon Snake."

On the other end of the phone, Fu Yiming laughed, and immediately answered: "Mr. Zhang is really quick to talk, but don't rush to refuse, why don't you listen to the quotation first?"

"You say."

Zhang Yang sneered secretly, he wanted to see how much the other party could offer.

"8000 million, this is the price we are willing to pay for the exclusive broadcast rights of Dragon Snake."

Unexpectedly, Fu Yiming directly charged a sky-high price on the phone!
8000 million!
That's 8000 million!
Buy a small web drama from a new company that hasn't proven itself in the market!

What a big deal!
Zhang Yang was shocked when he heard it. If it wasn't for the system, if it wasn't for the watermelon, he would immediately agree to the price and sign the contract now.

If Fu Yiming was in front of him now, he was afraid that he couldn't help but take a hammer and knock Fu Yiming's head open to see if the head of such a big company president was filled with paste, so he was so optimistic about Dragon Snake?
Too fake!
Zhang Yang judged others by himself, suppressed the shock in his heart, and directly asked his doubts: "Boss Fu is very optimistic about dragons and snakes?"

"Very optimistic." Fu Yiming replied quickly without any hesitation.

I have to admit that Zhang Yang was a little moved when he heard such an affirmative answer.

8000 million, divided into 667 million per episode.

This price, with Xuanyu's current reputation, it is impossible for any of the three melons to offer it. It would be great if they could offer a cost price. Even if the three parties agreed, the total would not be much more.

As a result, the Watermelon family is now willing to give 8000 million?
Can't believe it!

He really doesn't value money. The system has plenty of money. What he values ​​​​is the other party's vision and newcomers to Dragon and Snake.

However, broadcasting on all platforms is of the greatest benefit to him, so he can only reluctantly refuse.

Suppressing the rolling thoughts, Zhang Yang said calmly, "I'm sorry, Mr. Fu, I'm really sorry, but it still doesn't work."

Fu Yiming immediately asked back, looking very urgent: "The price is not right?"

"No." Zhang Yang took a sip of tea, chewed the tea leaves, and continued slowly: "I admit that this price is too tempting, but I am not short of money, and money is not what I value most. I value the most The most important thing is that Dragon Snake is seen by more audiences, Xuanyu is known by more people, and the name Zhang Yang is known by more people, but Watermelon can't give me what I want.

Therefore, Dragon Snake can be broadcast on the 4 major platforms at the same time, but I will not give out the exclusive broadcast. "

In the latest census, GF announced that the total population of Longguo is about 20 billion, of which there are about 20 billion Internet users.

At least 16 billion of the 12 billion young people have the habit of watching dramas online.

Among the 12 billion people who watch dramas all year round and are willing to pay to watch dramas, there may be 6 million left.

Tenggua Aigua Yougua accounted for more than 5.4 million of them, and the remaining 6000 million watermelons were at most 4-5000 million.

This is the difference in the number of users between Watermelon and the other three melons.

Looking at it this way, the gap between Dragon Snake's broadcast on Watermelon and the broadcast on all platforms is clear at a glance!
This is the main reason why Zhang Yang is unwilling to give Watermelon the exclusive broadcasting rights alone.

Zhang Yang explained his thoughts to Fu Yiming, Fu Yiming was silent for a few seconds, and said slowly: "I understand, but there is one problem, I don't know if Mr. Zhang has thought about it."

Zhang Yang asked, "What's the problem?"

Fu Yiming said: "Mr. Zhang wants to broadcast it on all platforms, but I don't know if Aigua, Tenggua, and Yougua will agree?"

Upon hearing this, Zhang Yang didn't understand: "What do you mean? Why don't you agree?"

Fu Yiming explained patiently: "The current long-form video platform tends to be stable, and the three companies of Aitengyou stand together. As the leader in this industry, the first thing to consider is whether the creator is a big company or not. And it has already proven its ability in the market, otherwise any new work must be invested by any company before it will be given the opportunity to broadcast, and it must be exclusively broadcast by the investor.

However, Xuanyu is a new company with no previous achievements, and the three companies have not participated in this project. Once such a brand-new work is broadcast, the first thing the three companies have to worry about is whether there will be the risk of not being profitable. Secondly, , such a work that does not belong to them, what kind of benefits can it bring them when it becomes popular?Finally, the relationship between the three companies is one of confrontation and cooperation. Think about it this way, no matter how good the quality of Dragon and Snake is, will they really agree to give Dragon and Snake the right to broadcast on all platforms? "

"Obviously not." Fu Yiming talked eloquently: "In the case of being bullish on Dragon Snake, any of the three will only ask for the exclusive broadcasting rights of Dragon Snake, and will not give the right to broadcast on all platforms, because no one is willing. The other party benefits.

That being the case, why doesn't Mr. Zhang consider our watermelons.

I know that the number of users of Xigua is much lower than that of the three companies, so in terms of price, I will call the shots and add another 500 million.

Moreover, Watermelon is backed by Douyin and has a huge traffic blessing. I am willing to communicate with the headquarters and continue to drain the dragon and snake on the short video. The final playback volume may not be worse than that on Sangua. How about it? "

After carefully listening to Fu Yiming's analysis, Zhang Yang had to admit that what the other party said made a lot of sense.

Four conclusions can be drawn from Fu Yiming's words.

First, if there is a new work, a new company, no good results, and poor quality work, no platform is willing to broadcast it.

Second, new works, new companies, no good results, and good quality works. In this case, a certain platform will broadcast exclusively.

Third, if there is investment in a new work, a new company, or a certain platform, the platform will broadcast exclusively.

Fourth, big companies, big productions, broadcast on all platforms.

Obviously the dragon snake is the second category.

In this case, choosing watermelon might not be a good choice.

Fu Yiming has sincerity, high bids, and Douyin attracts traffic. Xigua itself also has some users, so choosing Xigua is the best choice.

Weighing the pros and cons, thinking over and over again, Zhang Yang was persuaded, and made up his mind: "Okay, then broadcast it exclusively for Xigua."

Hearing this answer, Fu Yiming on the other end of the phone was overjoyed.

The high-level watermelon meeting was unanimously optimistic about Longshe, and the preliminary survey results of the summit plan also showed that Longshe is well-made.

Now that the cooperation between the two parties has been reached, how can he be unhappy.

"Boss Zhang is wise."

There was a smile in Fu Yiming's tone, and he could tell through the phone line that the other party must be in a good mood at the moment.

(End of this chapter)