1991 Starting from the core

"Of course, returning the focus and tilting towards the domestic market does not mean giving up the overseas market. Everyone should also note that according to per capita GPD, our ranking is always at the bottom. Those countries whose per capita GPD exceeds ours have a combined total population of About 1.5 billion."

//As of now, the total population of countries with per capita GDP exceeding domestic GDP is 1.32 billion.

"So the overseas market must not relax. We will look back to take care of the domestic market. In addition to simply making money, we must consolidate our fundamentals. We will not have a safe haven when there is a global economic crisis caused by overseas."

Su Yuanshan smiled as he spoke: "Don't think that last year's subprime mortgage crisis was easily resolved. In fact, if countries around the world hadn't pinched their noses and recognized it, and IT and Internet technology have been making great strides, they would have denied the accusations. It may not be that bad... Believe it or not, when the IT and Internet era comes to an end, new technologies fail to arrive as promised, and the economy falls into stagflation, all it takes is a black swan or a systemic crisis... then..."

Su Yuanshan did not continue. Everyone here is an elite and naturally knows what that means.

“In the process of balancing the focus, in addition to considering the tilt of market investment, we must also consider the issue of new business expansion, such as the home appliances department.”

Su Yuanshan looked at Zhou Xiaohui, who immediately raised his head and looked back at him.

"The home appliance department should not consider the traditional Western market for the time being. The home appliance market..."

When it comes to the home appliance market, even people like Su Yuanshan can't help but frown and shake their heads: "Damn, this is the deepest group!"

His words immediately triggered a burst of laughter from everyone.

Zhou Xiaohui also laughed, and at the same time looked at Cao Xiaoliang opposite him. The two of them spread their hands in unison, with helpless expressions on their faces.

It was Zhou Xiaohui who built SK Electronics, and Cao Xiaoliang was responsible for the subsequent marketing. Zhou Xiaohui returned to have children and prepare for Yuanxin's domestic home appliance business. Now more than a year has passed...both of them feel quite powerless.

Who are these two people?

One is Su Yuanshan's "personal disciple" and the other is Duan Yongping's "personal disciple".

These two people are not the kind of executives who rely on nepotism to get to the top. They have never lacked resources, connections, or abilities.

Let's put it this way, if we change the industry - for example, the dairy industry, after last year's Double Eleven promotion, the Spring Festival Gala, and the continuous delivery of fresh milk and packaged milk during the earthquake... In short, After the intervention of Yuanxin Marketing Department, Anxin Dairy's influence on the Internet has surpassed traditional dairy brands.

It is foreseeable that as soon as the Olympic Games come, Anxin Dairy will directly aspire to the throne.

To dominate an industry so quickly, Yuanxin spent less than 20 billion yuan.

But the home appliance industry...

It's not that Yuanxin and SK Electronics didn't spend money, but it may not be possible even if they spend money.

"Mr. Shan, I have an idea about home appliances this time."

After looking at Zhou Xiaohui, Cao Xiaoliang raised his hand.

"Oh? You said."

"It's like this. In the past ten years, domestic households with purchasing power have carried out an iteration of home appliances... At present, domestic companies such as TCL, Changhong, Midea, Gree and other companies have established a firm foothold in the past ten years... We know that home appliances It is not a fast-moving consumer goods... Unless you are a pioneering consumer group, it will be really difficult to carve out a niche in the Red Sea market. SK Electronics tentatively took the path of entering Europe and the United States last year..."

Cao Xiaoliang shrugged: "It's a bit embarrassing to come back in vain."

Duan Yongping sat next to him and smiled when he heard this: "What's so embarrassing about this? The market over there can be said to be the basic market of Ni Country. In the traditional home appliance industry, who can do better than Ni Country people..."

Everyone nodded.

"Hmm... But after reviewing and summarizing, we still feel that we may have left a little early. The slogan of smart home appliances is not enough to shake Niguo's position." Cao Xiaoliang sighed with a smile and looked at Zhou Xiaohui: " Therefore, every step of the way will lead to wisdom. SK Electronics will mainly consider several aspects in the future to see if it can give Mr. Zhou some inspiration."

Zhou Xiaohui immediately smiled at him, showing an expression of listening intently.

Everyone couldn't help laughing when they saw the two of them - two competitors were exchanging strategic directions, what was this?

"First of all, we can't stop, but we can't go too fast either." Cao Xiaoliang pursed his lips and became serious: "We are used to stacking up new technologies in remote cores, and then be invincible... This cannot be done in the home appliance industry. So. , we still need to improve the product line, and we cannot abandon traditional home appliances at this stage, or in other words, products for low-price users."

"The second thing is to expand the market. We can't just focus on the mature market and rely on price, marketing, and branding solutions to compete with well-known brands... This is unacceptable."

Zhou Xiaohui immediately asked: "Is this market sinking or expanding?"

"While sinking, go to the countryside and towns. While expanding, expand all the way to Southeast Asia, South Asia, and the Middle East..." Cao Xiaoliang sighed with emotion: "If you always think about making high-end products and brands, you will inevitably have to compete with mature brands. Going to mature markets to fight... it’s too difficult.”

After Cao Xiaoliang finished speaking, Zhou Xiaohui was thoughtful, and then she immediately looked at Su Yuanshan.

When it comes to predicting the development of product directions... Shanzong has always had magical powers.

Su Yuanshan also nodded slightly.

"Xiao Liang has considered it very well, but I would like to suggest that we go for both high-end and low-end, but we still have to stick to the dual-brand route, with high-end brands and high-end advanced products - because we must believe that home appliances must go towards smart In the modern era, neon home appliances...if we fail to seize the opportunity, we will decline sooner or later."

"Whoever can grit his teeth and persist until the era of smart home appliances arrives will be the winner in the future."

Su Yuanshan said and looked at Zhang Rujin, who smiled slightly.

"It's like an EUV lithography machine."

Zhang Rujin also smiled back.

The expressions on the two people's faces shocked everyone!

Especially Li Mingliu, he was even more surprised - even he didn't know the progress of EUV!

So Li Mingliu raised his eyebrows: "Is EUV made in China?"

Su Yuanshan looked at everyone with a smile again: "The verification machine is about to be launched in China - although it is five years behind, but with everyone's concerted efforts, there is hope. By the way, this matter should not be made public for the time being."

"Okay, let's take a break first, and then we'll discuss the chip business."

…

…

In the afternoon, the meeting ended early. Su Yuanshan went downstairs and walked directly to the parking lot. Unexpectedly, Li Mingliu stood at the car door earlier than him.

"What are you doing?" Su Yuanshan didn't know whether to laugh or cry when he saw him opening the car door.

"I know you are going to Hongxin, so I will go and take a look." Li Mingliu looked calm. As Fu Zhenhua unlocked the door, he opened the door and got in first.

Su Yuanshan: "..."

As a last resort, Su Yuanshan also got into the back seat, and then Han Yiyi closed the door for him. After returning to the front seat, Fu Zhenhua started the car and drove slowly towards the door.

Su Yuanshan turned his head and looked at Li Mingliu. After a few glances, he shook his head and sighed: "You guy, Lao Zhang is not as active as you."

"Lao Zhang is really weak. Besides, he already has Macron's laboratory over there, and he keeps an eye on it... How can I have time to go there all day long?" Li Mingliu shrugged, and then became serious: " You just said verification machine, is it under design or something?"

"It is said that the design has been completed."

"Well, is it a total reflection type? Have you fixed the light source?"

"The light source is said to be a little behind, but the verification machine is mainly used to verify ideas, not to solve all problems." Su Yuanshan took a deep breath and said softly.

He really wants to see what Acer's verification machine design looks like.

——In later generations, concept drawings of EUV lithography machines were everywhere, but now... even when ASML was "out of food" in the first two years, no design drawings were made public.

Li Mingliu nodded and stopped talking.

The car drove all the way out of the gate, turned on the right and then turned on the right. Then it drove about two kilometers and arrived at the gate of Hongxin.

After seeing the license plate and the pass under the windshield, the security guard at the door let him go directly. Audi drove along a curved park road to the Optical Experiment Center.

Zheng Zhenchuan, who had white hair but was extremely energetic, led a large group of people to stand at the door. After seeing Su Yuanshan's car, he waved his hands from a distance.

…

"Uncle Zheng!" Su Yuanshan stretched out his hands and held them tightly with Zheng Zhenchuan.

Later, Li Mingliu became a little more reserved, holding only one hand, but he called "Zheng Suo".

——A piece of history that many people have forgotten is that when FarCore supported Chengguang Institute in building the first lithography machine, Li Mingliu was the leader of the FarCore team. He stayed at Chengguang Institute for nearly a year. During this period, I also took pictures of the table with the design engineer.

"Haha, Xiaoshan, Mingliu, please come inside!" Zheng Zhenchuan's face glowed, he laughed, and led the two of them towards the building.

Since they were not outsiders, Zheng Zhenchuan naturally did not need to be polite. He directly brought the two of them into his office.

"Zheng Suo, is this a conference room?"

After entering the room, Li Mingliu looked at the office, which was the size of a classroom, and couldn't help but laugh - unlike Su Yuanshan, this was his first time here.

"In the office, usually there are models and other things here, and there are also students here. Today you are coming over, so I have to tidy up." Zheng Zhenchuan looked at Li Mingliu with a smile, and suddenly he felt a little emotional: "Ming Ming Liu, I still remember when you came here, it’s been sixteen years now...?"

"Almost sixteen years."

"Well, the handsome young man back then has become a middle-aged man." Zheng Zhenchuan joked as he walked towards his desk.

"This boy has turned into a middle-aged man." Li Mingliu sat on the sofa and looked at Su Yuanshan with a smile.

"Ahem..." Su Yuanshan coughed: "Uncle Zheng, I'm still in a hurry to go home for dinner."

"What home are you going to? Can you still leave after you come to me?" Zheng Zhenchuan returned with a smile, and then walked to the coffee table holding his notebook.

Looking at the notebook, Su Yuanshan and Li Mingliu smiled at the same time.

Well, the notebook is Yuanxin's Xbook7.

Zheng Zhenchuan took out an encrypted USB flash drive from his waist and inserted it into his laptop. After a few more operations, he turned the screen to Su Yuanshan and Li Mingliu.

"This is the design plan for the verification machine and it is also the current final design plan."

Su Yuanshan nodded slightly, but his eyes gradually brightened.

There is no other reason, because this... is "the same" as the EUV lithography machine he has seen.

The reason why "same" is in quotation marks is because the memory was too long ago... Su Yuanshan could no longer remember the details clearly. He could only say that when he looked at the design drawings, he felt a sense of familiarity.

This means...under the existing theoretical framework of EUV, whether it is ASML or Acer, their ideas...are all leading to the same goal by different routes!

And since we are reaching the same goal by different paths, the next comparison will depend on whose supply chain and equipment supplier are more powerful!

——This is why Zheng Zhenchuan told him the good news as soon as possible.

Because all over the world, in the field of semiconductors, even Acer, ASML, Nikon, Canon... these photolithography machine manufacturers are not as influential as Yuanxin in terms of influence on the semiconductor field.

To deal with equipment and parts suppliers, Yuanxin is the best middleman.

And Su Yuanshan is obviously willing to help.

Li Mingliu also leaned over. He was more excited than Su Yuanshan. He kept flipping through the pages. Finally, his eyes stopped on the overall design drawing and he raised his head and asked.

"Have you passed all mechanical simulations?"

Zheng Zhenchuan smiled and nodded: "Of course."

Li Mingliu glanced at Su Yuanshan and continued to ask: "Are the requirements for parts high?"

"Tall, not ordinary tall." Zheng Zhenchuan knew that Li Mingliu was extremely smart. If he hadn't been so embarrassed back then, he would have really wanted to keep Li Mingliu - of course, it later proved that Li Mingliu was indeed extremely smart, and he was really Can't stay.

"How much can the country satisfy?" Su Yuanshan asked at this time, following Li Mingliu's words.

Hearing this, Zheng Zhenchuan sighed slightly: "Xiaoshan, Mingliu, I won't hide it from you. Although precision machining has made great progress in China in the past ten years, the...reliability requirements of EUV are still too high. . There are few companies in China that can meet our conditions."

"Now we are a bit like the dual workpiece table at Capital Precision. Although we can design it, it is indeed a bit unrealistic to achieve full domestic production and domestic replacement."

Li Mingliu frowned slightly, but Su Yuanshan remained calm and nodded slightly.

Indeed, this is true.

The more highly sophisticated a machine is, the less likely it is to be accomplished overnight. If Hongxin can design it, it has already opened up a big "hook".

It is necessary to fully replace the high-precision mechanical processing field that has been lagging behind in China...

So how can this EUV dare to claim to be a miracle of modern industry?

You wouldn't even dare to do this in your wildest dreams, okay?

"Now, what is the main known problem?" After pondering for a few seconds, Su Yuanshan looked at Zheng Zhenchuan.

"Is it a light source?"

"Yes, it should be." Zheng Zhenchuan laughed: "We can't go faster than ASML."