1991 Starting from the core
Chapter 167 Insight into Human Nature
A later generation, Lao Shi, published a book on marketing. Of course, Su Yuanshan had not read it, but he still took a few glances at the relevant character reports. What he remembered most was the four-character evaluation of this person in the report.
Insight into human nature.
It is to understand human nature rather than to understand the market - playing with the market is really too low-level compared to playing with human nature.
From melatonin to free games to unboxing, Lao Shi has a very accurate grasp of human nature.
Su Yuanshan has always been a little worried that if this guy fails in the Giant Building, he will lose his most powerful ability. Now it seems that his worries are unnecessary.
"As far as Ni Country is concerned, the market in Ni Country is relatively closed. Although the game culture foundation was initially laid by the fantasy story of Dragon Quest, it has gradually been subdivided into different market groups. Similarly, each game Each company has its own specialties, or its main series of products - I have a hunch that this series of products will be very popular in the Neon Club."
Su Yuanshan nodded gently: "Yes, this is related to their overall national character. Of course, the series of works are popular everywhere, but they are more popular in Ni Country."
"Yes, and for the Western market, it must be much more inclusive. Although the cultural heritage is a typical Western fantasy story, the rise of PC games in the Western market has increased the diversity and acceptance of games. …”
It is quite refreshing to hear that Shi Dazhu did not explain the market from the perspective of game classification, such as RPG, AVG, ACT, etc., but analyzed it from the perspective of market culture. After thinking for a while, he said: "Then what type of game and what background do you think we should use if we enter the Ni Kingdom?"
"It's not about marching into Ni Country...but marching into the west and Ni Country at the same time."
Shi Dazhu smiled and crossed his hands: "Find the middle point."
"Racing games, shooting games, fighting games, love development games, business simulation games, or science fiction RPG games set in the future, they all work."
"Anyway, in my opinion, there is money everywhere, just waiting for us to make money."
Shi Dazhu paused as he spoke: "However, I don't really recommend taking the RPG route from the beginning. Firstly, it is hard to grasp the appetite. Secondly, this type of game has a lot of text dialogue. To do it well, you have to find a senior foreigner who has that taste... …”
Su Yuanshan laughed when he heard this.
This guy is truly a talent driven by pure utilitarianism, and all his goals go straight to making money.
However, Su Yuanshan also believes that this should be the case, so let’s not talk about cultural export for now. Make some money first and survive later.
Next, Shi Dazhu and Su Yuanshan analyzed the players' mentality. He also had a shooting game taking shape in his mind - he believed that it was necessary to break the silly pick-up-gun-shooting mode of Contra in the past. Instead, they obtain various resources in the game, assemble various equipment and upgrade various firearms by themselves, thereby increasing players' interest in exploring the game.
And it is also necessary to increase the "IQ" setting of the game's enemies to increase the difficulty challenge for players.
Su Yuanshan expressed support.
Very supportive.
As expected of a boss, his first move was to strengthen the system and upgrade AI.
"Let's do it, Lao Shi!" Su Yuanshan said with a smile: "The Internet R\u0026D center in the special zone has various interfaces for D3D. You can definitely make it work."
After hearing Su Yuanshan's words, Shi Dazhu finally breathed out softly.
"Why don't you send a copy of your analysis to other people in the Caotanghui?" Su Yuanshan pointed at Shi Dazhu's manuscript and smiled: "You have contributed to this kind of industry analysis... We will reimburse you for the expenses."
Shi Dazhu's eyes flashed, he shook his head and said with a smile: "Since I am the president, then this time it will be regarded as a charity act."
"Yeah, it depends on their personal choice."
…
After having a meal with Lao Shi at noon, Su Yuanshan stayed for another day before returning to the provincial capital.
After the plane landed, besides Fu Zhenhua, another beautiful figure appeared at the airport exit.
"Li Xiao?"
Su Yuanshan dragged the box and blinked in surprise.
"Shan'er, I'm here to pick you up in person. Are you impressed?" Li Xiao, wearing jeans, sneakers and a casual shirt with the cuffs rolled up, pointed at Su Yuanshan and laughed.
"I'm touched." Su Yuanshan handed the suitcase to Fu Zhenhua, tilted his head and looked at Li Xiao, and saw that she had lost weight after not seeing her for only a month: "Didn't you say you can't come back until November?"
Li Xiao is a senior this year and it is time for internship. But because she joined a relatively important experimental group, it was said that she had to wait until she completed the project before she could come back.
"I'll come back soon to help you." Li Xiao and Su Yuanshan walked side by side and walked to the car door. She opened the door and got in without closing the door...
Su Yuanshan had no choice but to sit next to her in the back row.
"Then what day did you arrive?"
"Yesterday, I went to the Science and Technology Park today. I didn't hear that you were not there until I arrived at the Science and Technology Park. After that, I asked Zhou Xiaohui and said you were coming back today, so I came to pick you up." Li Xiao glanced at Su Yuanshan and said with a smile: "I heard The chemistry laboratory equipment is not complete yet? Where are the people to be recruited? "
"Some of the equipment is in place, and the people we have recruited are now doing theoretical analysis and some experiments."
The chemistry laboratory is not currently part of Yuanxin's scientific research structure, but exists directly in the form of a laboratory. It can be regarded as an egg incubation. The person in charge is named Wu Deguang, one of the few turtle masters.
At present, the main topic of the chemistry laboratory is chemical vapor precipitation technology - in addition to Su Yuanshan's needs, his senior brother Chen Jianguo's research on copper manufacturing processes is also needed.
After the chemistry laboratory was set up, Su Yuanshan had to lament that playing chemistry was so damn expensive.
"By the way, Senior Brother Cheng asked me to bring you a message - do you still remember him?"
"Remember, the guy who said I was bragging." Su Yuanshan said with a smile: "Last time I personally sent an invitation, but this guy didn't appreciate it..."
"Haha, the main reason is that he has not completed the experiment. Once it is completed, he will just sit and wait for graduation, and then come to Yuanxin."
"Well, that's just right. The chemistry laboratory has been doing vapor precipitation right now."
"how is the progress?"
"Extremely slow."
"Hahaha!" Li Xiao laughed happily: "That thing has very high requirements on the vacuum chamber... You can make a breakthrough."
Su Yuanshan was helpless: "Isn't it..."
Back at Yuanxin, Li Xiao said that she would not go home from today. She heard that Yuanxin’s staff dormitories allow direct check-in, and she wanted to try it...
Unable to resist, Su Yuanshan had to help her arrange a room, and it felt like he was back more than ten years ago, being pulled by her to visit Yuanxin under the moon.
Today, Yuanxin has already completed various green plants, and there is also a huge artificial lake in the middle.
Along the way, young employees kept coming and going, which made people feel like they were on campus.
The sound of guitar could be heard in the distance. It was obvious that this was some slutty employee trying to be artistic, competing for the few female employees.
"It's really nice here." Li Xiao crossed his arms and walked slowly.
Su Yuanshan hummed absentmindedly while thinking about the matter.
"Shan'er, please comfort me."
"Huh?" Su Yuanshan stared at her.
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